Lifestyle
YouTube’s Ms. Rachel Gets Netflix Show, Drawing Cheers From Parents
“Let’s figure out what our letter of the day is!”
Ms. Rachel, the children’s YouTube star, cooed that sentence in an Instagram video posted this week as she dug into a sensory bin of purple rice, with the kind of texture toddlers tend to ogle.
Set against a blank yellow screen, like many of her videos, she smiled as her ponytail bobbed onto her signature pink T-shirt and blue overalls.
She gasped as the camera panned to a bright red “N” in the rice.
Holding the letter, she cheerfully told viewers in her singsong voice that her videos would soon be available on Netflix.
The announcement is the latest development for the booming empire of Ms. Rachel, the child educator from Maine turned viral video star, whose appeal has been compared to that of Mister Rogers and Beyoncé.
She has more than 13 million subscribers on her YouTube channel and millions more on Instagram and TikTok, with her videos have collectively drawn billions of views.
Ms. Rachel, whose full name is Rachel Accurso, also has a multibook deal with Random House; a line of toys, including a popular cooing doll in her likeness; and branded T-shirts, pajamas and bathing suits. She works with her husband, Aron Accurso, the co-creator and co-producer, and they are represented by the powerhouse talent group Creative Artists Agency.
“We’re so happy that our videos will be reaching more little ones and their families through Netflix,” Ms. Accurso and her husband wrote in an email. “It’s the best feeling to see families singing the songs, using the learning techniques and creating meaningful moments together beyond the screen.”
At Netflix, the videos join a lineup of children’s programming that already includes fan favorites like “CoComelon” and “Blippi,” which also found fame on YouTube.
The four-episode season of “Ms. Rachel” will be available to stream starting Jan. 27, and it will include 30- to 60-minute lessons that teach numbers, letters, colors and shapes. More episodes will be available later this year, and her videos will continue to stream on YouTube. (Representatives for Netflix declined to comment.)
Ally Shuster, Ms. Accurso’s agent at CAA, said she learned about the Ms. Rachel videos two years ago through her young nephew, Oliver, who was mesmerized.
“I think people respond to Ms. Rachel’s passion and authenticity,” Ms. Shuster said in an email.
“Rachel and Aron put so much thought and care into their content,” she said, adding, “Their love for children and their work really shines through, and I think that’s a big part of what makes them so successful.”
Before she found fame on YouTube, Ms. Accurso, 42, earned master’s degrees in early childhood education and music education, and worked as a music teacher in the Bronx.
She left the job to spend more time with her son, Thomas. Around his first birthday, she started making videos for him when she noticed that he was behind on speech development. She and her husband uploaded the videos to YouTube in 2019, and the content struck a chord with young children and their parents.
Speech pathologists have said that her videos incorporate techniques used by speech therapists, such as speaking slowly and repeating simple sentences. Many parents have said the programs feel more wholesome than other options.
(The American Academy of Pediatrics recommends that children under the age of 18 months avoid screen time, children between 18 and 24 months limit screen time to educational programming watched with a caregiver, and children over age 2 limit it to one hour a day of high-quality programming.)
To the parents who have watched Ms. Rachel’s rise on social media, the Netflix deal is welcome news for a variety of reasons.
Betsy Tannenbaum, 35, an attorney in Nashville with two young children, said she discovered Ms. Rachel after noticing a group of children who were transfixed by her videos at a birthday party.
“My husband and I are both working parents, and we work from home, so screen time is sometimes unavoidable,” she said. “Ms. Rachel makes that as guilt-free an experience as possible.”
Ms. Tannenbaum also thinks watching the videos on Netflix will streamline the experience.
“The current platform she is on can sometimes feel convoluted with unrelated content and suggestions that can be distracting to both myself and my toddler,” she said, “and can sometimes get us down a rabbit hole.”
Avery Adrien, 34, a content strategist living in Richmond, Va., also has two young children and said Ms. Rachel’s videos were part of her family’s evening routine.
“We appreciated that it was a very relaxing show,” Ms. Adrien said. “A lot of kids’ shows these days are overstimulating.”
She and her husband found Ms. Rachel’s videos on YouTube several years ago. Ms. Adrien said her family felt like they grew up with her and were excited about her success.
“Ms. Rachel’s in her bag, getting that money,” she said, “and we think no one is more deserving of it than her.”
Ariana Grande arrives at the 83rd Golden Globes on Sunday, Jan. 11, 2026, at the Beverly Hilton in Beverly Hills, Calif.
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The brightest stars in TV and film kicked off the 83rd annual Golden Globes tonight in Beverly Hills, Calif. with Ariana Grande, Noah Wyle, Teyana Taylor and George Clooney are just some the names who walked the red carpet. This year’s ceremony was hosted by comedian Nikki Glaser.
Here’s a glimpse of what some of the attendees are wearing tonight.
Michael B. Jordan
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Ryan Coogler and Zinzi Evans
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Jean Smart
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Teyana Taylor
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Owen Cooper
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Sara Wells and Noah Wyle
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Claire Danes
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Stellan Skarsgård and Megan Everett-Skarsgard
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Amy Poehler
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EJAE
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Amanda Anka and Jason Bateman
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Paul Mescal
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Laufey
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Kirsten Dunst and Jesse Plemons
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Chris Olsen
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Lisa Ann Walter
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Macaulay Culkin and Brenda Song
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Selena Gomez and Benny Blanco
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Ryan Destiny
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Rose Byrne
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Kate Hudson
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Snoop Dogg
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Timothée Chalamet
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Miley Cyrus
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George Clooney and Amal Clooney
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Leonardo DiCaprio
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Michel Martin
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Steve Inskeep
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Leila Fadel
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A Martinez
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Ben Falcone and Melissa McCarthy
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Amanda Seyfried
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William Stanford Davis
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Tessa Thompson
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Maya Rudolph and Paul Thomas Anderson
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Emma Stone
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Chloé Zhao
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Mark Ruffalo and Sunrise Coigney
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Justin Sylvester
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Glen Powell
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Piper Curda
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Justine Lupe
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Minnie Driver
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Orlando Bloom
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Hudson Williams
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Wanda Sykes
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Nikki Glaser
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Julia Roberts
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Queen Latifah
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2026 Golden Globes
Nikki Glaser Shouts Out Rob Reiner …
Dons ‘Spinal Tap’ Hat at Close of Show
Published
Rob Reiner wasn’t forgotten at this year’s Golden Globe awards … because host Nikki Glaser paid tribute to him just weeks after his murder.
Here’s the deal … during the sign-off for the awards show, Nikki came onstage wearing a black and white “Spinal Tap” hat — the band which serves as the subject of Reiner’s iconic 1984 mockumentary of the same name.
Worth noting … the Golden Globes do not typically air an in memoriam — so this was the only time Reiner was mentioned at the show.
As you know … Rob and his wife Michele Singer Reiner were found dead in their Los Angeles home last month. Their son Nick Reiner has been arrested for murder in connection to the case.
TMZ.com
Nick’s arraignment was scheduled for last week … but, his lawyer Alan Jackson dropped out of the case — leaving Nick with a public defender and new arraignment date set for late February.
Jackson told a gaggle of reporters outside the courthouse that Nick’s not guilty … but, he simply can’t defend him. He did not provide a reason for his withdrawal.
Our new documentary “TMZ Investigates The Reiner Murders: What Really Happened” dives into Rob and Michele’s grisly deaths … as well as Nick’s history of mental health issues and even how his weight gain set him on a dangerous path.
“TMZ Investigates The Reiner Murders: What Really Happened” is now streaming on Hulu.
On-air challenge
Today’s puzzle is called “Pet Theory.” Every answer is a familiar two-word phrase or name in which the first word start starts PE- and the second word starts T-. (Ex. What walkways at intersections carry –> PEDESTRIAN TRAFFIC)
1. Chart that lists all the chemical elements
2. Place for a partridge in “The 12 Days of Christmas”
3. Male voyeur
4. What a coach gives a team during halftime in the locker room
5. Set of questions designed to reveal your traits
6. Something combatants sign to end a war
7. Someone who works with you one-on-one with physical exercises
8. Member of the Who
9. Incisors, canines, and premolars that grow in after you’re a baby
10. Nadia Comaneci was the first gymnast to score this at the Olympics
11. What holds the fuel in a British car
Last week’s challenge
Last week’s challenge was a numerical one from Ed Pegg Jr., who runs the website mathpuzzle.com. Take the nine digits — 1, 2, 3, 4, 5, 6, 7, 8, 9. You can group some of them and add arithmetic operations to get 2011 like this: 1 + 23 ÷ 4 x 5 x 67 – 8 + 9. If you do these operations in order from left to right, you get 2011. Well, 2011 was 15 years ago. Can you group some of the digits and add arithmetic symbols in a different way to make 2026? The digits from 1 to 9 need to stay in that order. I know of two different solutions, but you need to find only one of them.
Challenge answer
12 × 34 × 5 – 6 – 7 + 8 – 9 [or] 1 + 2 + 345 × 6 – 7 × 8 + 9
Winner
Daniel Abramson of Albuquerque, N.M.
This week’s challenge
This week’s challenge comes from listener Ward Hartenstein. Think of a well-known couple whose names are often said in the order of _____ & _____. Seven letters in the names in total. Combine those two names, change an E to an S, and rearrange the result to name another famous duo who are widely known as _____ & _____.
If you know the answer to the challenge, submit it below by Thursday, January 15 at 3 p.m. ET. Listeners whose answers are selected win a chance to play the on-air puzzle.
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