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Trump Begins Selling New Meme Coin Days Ahead of Inauguration

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Trump Begins Selling New Meme Coin Days Ahead of Inauguration

President-elect Donald J. Trump and his family on Friday started selling a cryptocurrency token featuring an image of Mr. Trump drawn from the July assassination attempt, a potentially lucrative new business that ethics experts assailed as a blatant effort to cash in on the office he is about to occupy again.

Disclosed just days before his second inauguration, the venture is the latest in a series of moves by Mr. Trump that blur the line between his government role and the continued effort by his family to profit from his power and global fame. It is yet another sign that the Trump family will be much less hesitant in this second term to bend or breach traditional ethical boundaries.

Mr. Trump himself announced the launch of his new business on Friday night on his social media platform, in between announcements about filling key federal government posts. He is calling the token $Trump, selling it with the slogan, “Join the Trump Community. This is History in the Making!”

The venture was organized by CIC Digital LLC, an affiliate of the Trump Organization, which already has been selling an array of other kinds of merchandise like Trump-branded sneakers, fragrances and even digital trading cards.

But this newest venture brings Mr. Trump and his family directly into the world of selling cryptocurrency, which is regulated by the Securities and Exchange Commission. Mr. Trump recently disclosed he intended to name a cryptocurrency advocate as S.E.C. chairman.

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A disclosure on the website selling the tokens says that CIC Digital and its affiliates own 80 percent of the supply of the new Trump tokens that will be released gradually over the coming three years and that they will be paid “trading revenue” as the tokens are sold.

The move by Mr. Trump and his family was immediately condemned by ethics lawyers who said they could not recall a more explicit profiteering effort by an incoming president.

“It is literally cashing in on the presidency — creating a financial instrument so people can transfer money to the president’s family in connection with his office” said Adav Noti, executive director of Campaign Legal Center, a nonprofit ethics group. “It is beyond unprecedented.”

Eric Trump, who helps run Trump Organization business operations, said on Saturday that this offering was part of a new and growing business sector that the Trump family has entered.

“I am extremely proud of what we continue to accomplish in crypto,” Eric Trump said in a statement to The New York Times. “$Trump is currently the hottest digital meme on earth.” He added: “This is just the beginning.”

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But even some in the cryptocurrency industry were quick to criticize the new token.

“Trump owning 80 percent and timing launch hours before inauguration is predatory and many will likely get hurt by it,” wrote Nick Tomaino, a crypto venture capitalist and former executive at Coinbase, one of the largest crypto trading platforms, in a social media posting on Saturday.

The president-elect and his three sons had, as of late last year, already lent their name to another cryptocurrency startup called World Liberty Financial, an arrangement that included a cut of token sales for the Trump family in exchange for helping promote the new brand.

But the members of the Trump family, with World Liberty Financial, were not actually owners of the platform or officers in the company.

There are other crypto currency coins in the marketplace based on Mr. Trump that are not directly affiliated with his family like the new Trump Meme. Typically, these so-called meme coins — which were born when coins were created as a joke inspired by an internet meme or cartoonish animal faces — are largely worthless and traded more like a hobby.

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With this new venture, companies associated with Mr. Trump’s family have a direct financial stake in the value of the new tokens and in the volume of their sales, which quickly surged after going on the market.

“GetTrumpMemes.com is not political and has nothing to do with any political campaign or any political office or governmental agency,” the venture’s website says, adding, “Trump Memes are intended to function as an expression of support for, and engagement with, the ideals and beliefs embodied by the symbol ‘$TRUMP.’”

The legal disclosures say the tokens are not intended to be seen as “an investment opportunity, investment contract or security of any type.” But trading of them on cryptocurrency markets began immediately, driving up the value of each token from $7 to nearly $30 as of noon on Saturday.

This suggested that the so-called fully diluted value of all the tokens as of Saturday at noon was $30 billion, a number achieved less than a day after the token went on the market, according to CoinMarketCap, a site that tracks cryptocurrency trading.

Mr. Trump and his family are clear in the marketing of the new token that the image picked for the coin had been inspired by the July assassination attempt in Butler, Pa.

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“President Trump faced death and came up fighting!” the website promoting the tokens says.

Cryptocurrency markets tend to be highly volatile, in part because tokens are not backed by any tangible assets. The website for Mr. Trump’s new venture includes an extensive collection of disclaimers limiting the ability of anyone buying the token to file a class-action lawsuit related to it and warning buyers that “Trump Memes may be extremely volatile, and price fluctuations in cryptocurrencies could impact the price.”

Mr. Trump has already made clear that he will be working to promote the cryptocurrency industry.

He has announced his intention to appoint regulators who will lift restrictions on the sale of new tokens and ties between cryptocurrency companies and other more traditional financial enterprises.

This stands in contrast to efforts by Biden-era regulators to tightly regulate the industry, out of a concern that a sudden crash in the value of cryptocurrency could potentially lead to a future financial crash.

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Video: How JD Vance Is Being Tested as Trump’s Chief Defender

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Video: How JD Vance Is Being Tested as Trump’s Chief Defender

new video loaded: How JD Vance Is Being Tested as Trump’s Chief Defender

Vice President JD Vance has been tasked with defending the Iran war and President Trump’s attacks on Pope Leo XIV. Our White House correspondent Zolan Kanno-Youngs describes how that’s put Vance in a particularly difficult position.

By Zolan Kanno-Youngs, Gilad Thaler, Jon Miller, Nikolay Nikolov, Rafaela Balster and Jordan Gantz

April 17, 2026

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Grieving mothers scorch Dem lawmaker after he pivots during hearing to attack ‘MAGA Republicans’

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Grieving mothers scorch Dem lawmaker after he pivots during hearing to attack ‘MAGA Republicans’

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A congressional hearing featuring the victims of crimes tied to illegal immigration erupted into a tense confrontation Thursday.

Rep. Hank Johnson, D-Ga., drew fierce backlash from grieving mothers and Rep. Brandon Gill, R-Texas, for appearing to dismiss their tragedies while pivoting to attacks on “MAGA Republicans.”

The fiery exchange happened during a hearing focused on “The Human Toll of Sanctuary Policies,” during which Johnson claimed the victims’ families’ comments were a “Steve Miller-approved” stunt with the sole purpose of “stir[ring] up passion and prejudice against immigrants who are people of color.”

SLAIN COLLEGE STUDENT’S MOTHER VOWS ‘FIGHT FOR JUSTICE’ AFTER ILLEGAL IMMIGRANT CHARGED IN CHICAGO KILLING

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After offering brief condolences to the families of victims allegedly killed and critically injured by illegal immigrants, Johnson immediately pivoted to a partisan attack, arguing the committee should instead be holding hearings on the “human toll” of the “Trump MAGA tax cuts,” Trump’s foreign policy with Iran or the “cover up of the Epstein files.”

He went on to list a string of violent crimes committed by White men and noted the death of Renee Good, who was killed by federal authorities in January while protesting immigration enforcement.

Rep. Hank Johnson, D-Ga., claimed during a congressional hearing Thursday that the victims’ families’ comments were a “Steve Miller-approved” stunt with the sole purpose of “stir[ring] up passion and prejudice against immigrants who are people of color.” (Jim Vondruska/Getty Images)

“I’m not minimizing the tragedy that is before us today with you three women, but the other tragedies at the hands of non-immigrants are just as important,” Johnson said.

He also accused the Republican majority of strategically “sandwich[ing]” a Democrat witness between the victims’ families for “dramatic effect.”

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Gill fired back, calling Johnson’s tirade “one of the most disgusting testimonies I have ever heard” and blaming Democrat lawmakers for the tragedies during four years of open borders under the Biden administration.

Rep. Brandon Gill, R-Texas, called Johnson’s tirade “one of the most disgusting testimonies I have ever heard.” (Tom Williams/CQ-Roll Call, Inc via Getty Images)

DHS SLAMS CALIFORNIA ‘SANCTUARY’ COUNTY AFTER MOM ALLEGEDLY MURDERED BY 2 HONDURAN NATIONALS

However, the most stinging reply to Johnson’s comments came from Jen Heiling, the mother of victim Brady Heiling, 18, who was killed along with his girlfriend, Hallie Helgeson, 18, in 2025, when an illegal immigrant from Honduras was allegedly driving the wrong way on I-90 while intoxicated, crashing into the teens’ car.

“You can put me in whatever order, in whatever seat. My tragedy is never going to be OK,” Heiling told Johnson. “Today’s our day. Hear us. Leave your butts in your seat. I don’t want to hear your butts.”

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A woman holds up a sign that says “Sanctuary policy set my daughter’s perpetrator free, explain that” during a House Judiciary Committee hearing March 4 in the Rayburn House Office Building in Washington, D.C. (Heather Diehl/Getty Images)

She described how her 11-year-old and 16-year-old children are still waiting for the teens to come home, noting that her garage stall remains empty because her son’s car is still being held as police evidence.

“We can’t pick a headstone because that makes it too real. But you can sit here and tell us about what kind of hearing this should be,” Heiling said. “Renee Good is not the same as angel families. She made a choice. … Brady and Hallie didn’t get a choice. … They were living [by] American laws … and they were stolen by somebody who doesn’t care.”

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Patricia Fox, mother of Carissa Aspnes, who was seriously injured in a hit-and-run allegedly caused by an illegal immigrant, followed Heiling’s remarks by shooting back at Johnson’s comments about race, noting, “I don’t know if anybody has noticed, but I am not White. I wake up Brown every day.”

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“I’m not sure what race has to do with any of this,” Fox said. “There’s four kids that we talked about today, and y’all can’t seem to stay on topic for what — an hour of your time. 

“Today, we’re talking about sanctuary policies and how they have wrecked our families. Y’all come and y’all feed Carissa. You get her up from her bed using a crane, and then you tell me and lecture me what this hearing should be about.”

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Californians are pouring money into Democrats’ Senate races in other states

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Californians are pouring money into Democrats’ Senate races in other states

Democrats who once saw retaking the U.S. Senate as a long shot in 2026 have newfound hope thanks to an unpopular president and a California donor machine that has snapped into action.

Californians provided the most out-of-state cash to Democrats in nearly every hotly contested race, and in several cases gave more than in-state donors, according to a Times analysis of campaign finance filings covering the first three months of 2026.

Sen. Jon Ossoff of Georgia, who took in more than $14 million overall, received nearly as much from California backers as from supporters in his home state among donors who contributed at least $200 and whose identities were disclosed.

James Talarico, a Democratic Senate candidate in Texas, has raised a staggering $27 million so far this year, with California donors contributing just under $1.2 million to back his campaign — second only to Texas supporters among those donors whose names were disclosed.

Donors who give less than $200 are not required to be identified in campaign finance reports and made up a significant share of the donors to Ossoff’s and Talarico’s campaigns.

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Republicans currently have control of the Senate with 53 of the chamber’s 100 seats. This year 35 seats are at play, including special elections in Florida and Ohio.

GOP still winning a key cash race

While more of the seats up for grabs are in Republican hands, polling showing the potential for tight races in several of them has given Democrats hope that they might be able to shrink or reverse their deficit in November.

Top Democratic candidates have out-raised their GOP rivals in the most competitive Senate races, but Republicans are winning the cash race among big-money committees that can accept checks far larger than the $7,000 cap on donations to candidate committees.

Those Democratic candidates have continued a tradition of relying on donors in the country’s most populous state to bankroll their campaigns.

“California has been a rich gold mine for many a candidate and continues to be that,” said Michael Beckel, director of money in politics reform at Issue One, a bipartisan advocacy group.

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Democratic Senate candidates in a few races raised more from California donors than from donors in their home states, according to campaign finance reports filed Wednesday.

Democratic former Rep. Mary Peltola of Alaska, who is challenging incumbent Republican Sen. Dan Sullivan, brought in nearly $900,000 from California donors who had contributed at least $200. Alaska donors contributed just over $520,000 to Peltola in the same time period.

Two of the three leading Democratic hopefuls in Michigan’s open Senate race, Rep. Haley Stevens and physician Abdul El-Sayed, reported taking in more from California donors than from donors in Michigan. California was the second biggest bank of support for the other top Democratic contender, state Sen. Mallory McMorrow.

And in Nebraska, independent Dan Osborn, who is challenging incumbent Republican Sen. Pete Ricketts, took in $80,000 more from disclosed California donors than from Nebraskans.

Dozens of California donors gave to at least five Senate candidates across the country, according to The Times’ analysis of the filing data.

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Burbank playwright and screenwriter Winnie Holzman has donated to Democratic candidates in nine key races and said she has been inspired to give to them — and other candidates and political groups — because of concerns about the policies of President Trump’s administration and what she sees as its violation of the law.

“This isn’t just about who is in the Senate,” said Holzman, who wrote the script for the play “Wicked” and co-wrote its movie adaptations. “But if enough Democrats were in the Senate right now, there would be a lot more ability to push back on this.”

The impressive fundraising hauls by Democrats come with a significant caveat.

The two most prominent political committees that support Republican Senate candidates — the party-affiliated National Republican Senatorial Committee and the Senate Leadership Fund super PAC, have both outraised rival Democratic groups by a significant margin this cycle.

For the NRSC, an $11.5-million fundraising advantage since the start of 2025 has translated to a modest $2-million advantage in cash in the bank through the end of February compared with the Democratic Senatorial Campaign Committee.

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But the Senate Leadership Fund, which can accept unlimited amounts of cash from donors, had $91.6 million more to spend at the end of March than the Democratic rival Senate Majority PAC.

And the pro-Trump super PAC MAGA Inc. had a stunning $312 million in the bank at the end of February.

Money raised by candidate campaign committees does, however, bring some advantages over money raised by other committees. Most significantly, candidates are able to buy advertising at cheaper rates than other political committees.

That is an important distinction in a year when advertising spending in Senate races is expected to top $2.8 billion.

The Senate map

While political analysts expect that Democrats will likely perform well in congressional races — with early signs pointing to a strong possibility that the party regains control of the House — winning control of the Senate would be a much taller order.

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“The Senate is going to be won or lost in red states,” said Kyle Kondik, managing editor of Sabato’s Crystal Ball at the University of Virginia’s Center for Politics.

Even in the best-case scenario for Democrats, to retake control of the chamber they would probably need to win in at least two states such as Iowa, Alaska, Ohio or Texas, all of which went to Trump in the 2024 presidential election by double-digit margins.

With the vast sums likely to be raised — and spent — by both sides, Kondik said that fundraising can reach a point of diminishing returns.

“You’d rather have more than less, obviously, but the actual effect is pretty debatable,” he said.

And history shows that fundraising prowess doesn’t necessarily translate to electoral success in November.

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Take the example of Texas Democrat Beto O’Rourke.

In his 2018 challenge of incumbent Republican Ted Cruz, O’Rourke brought in more than $80 million, more than double Cruz’s fundraising haul of $35 million.

But it wasn’t enough to put the then-congressman from El Paso over the top.

O’Rourke lost the race by about 2.5 percentage points.

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