Shaun Lapacek wants to make sure his Columbia County winery is in compliance.

The operating licenses for Rock N Wool Winery in Poynette need to be renewed by the start of June and new state laws regulating alcohol just went into effect May 1.

The changes include creating a state permit for alcohol producers to expand their retail offerings. Similar licenses were previously issued by municipalities.

Even after talking to his local clerk, Lapacek said he’s still confused when he can get the new permit and whether his winery will be licensed in the meantime.

“Questions like that don’t really work well with the business, because I can’t plan events. I can’t tell people, ‘OK, we’ll have this license,’” he told WPR’s “Wisconsin Today.” “I can’t promote my business in a manner, and I guess that’s what’s tough. I kind of feel like I still have handcuffs on.”

Lapacek and other alcohol producers, distributors, retailers and consumers are still working through the transition to the new state regulations.

A more level playing field

Despite some confusion about the transition to new rules, several people across the industry told “Wisconsin Today” that eventually the changes will lead to more clarity for alcohol producers.

The new laws overhauled the previous three-tiered system for alcohol licensing and created a Division of Alcohol Beverages within the state Department of Revenue.

Jeff Glazer is an attorney who focuses on business issues for companies in the food and beverage industry. He said alcohol producers of all kinds will be affected: breweries, wineries, distilleries, cideries and others.

Glazer has been working with this industry since 2007. He said people used to make products and sell to wholesalers. Then, wholesalers would carry products to retailers for sale. But the industry changed. The new laws modernize the space and make it easier for small manufacturers to compete, Glazer said.

Glazer said the new laws will clear up a lot of misunderstandings. The old rules were arcane and confusing when it came to who was allowed to serve what, he said. Laws stopped breweries from serving wine or distilled spirits. Wineries could serve beer but not distilled spirits.

“All of that has gone away,” Glazer said. “Everybody can serve everything now. It’ll make the tasting rooms just a much more comfortable place for consumers.”

Expanded opportunities

For Lapacek, the new laws mean being able to serve customers who prefer beer or liquor rather than wine and want to enjoy the converted sheep farm that became Rock N Wool Winery. The laws also allow the winery to stay open later and clarifies the rules for hosting private events.

For others like State Line Distillery in Madison, the law offers more freedom to serve spirits in new ways. Bar manager Mike McDonald updated State Line’s cocktail menu this month to take advantage of the new ingredients he can now implement.

“It was a great challenge and really kept our bar unique to other bars around town but also prevented us from kind of showcasing our spirits the way that a normal bar or cocktail bar would,” McDonald said. “All those classic cocktails that we just couldn’t serve, because we couldn’t carry these products, are now available to us.”

The new state permit lets State Line collaborate with other distillers and serve cocktails at festivals and markets. Before May 1, only products like beer and wine could be served at those types of public events, McDonald said.

The new laws provide more unified rules on contract manufacturing when brewers, winemakers or distillers craft a product for another company that sells it under a different label. That’s all being overseen by the state’s new Division of Alcohol Beverages.

Enhanced administrative oversight

The new Department of Revenue office overseeing alcohol regulations includes staff who specialize in alcoholic beverage issues. Glazer, the attorney, said agents who used to handle this topic covered areas like gambling and tobacco, too.

“When questions arose, they didn’t always have great answers because they were dealing with a lot of other things,” he said. 

The new laws will allow for more consistency in regulatory enforcement, Glazer added.

“There were a lot of industry members who were getting away with a lot of things. The only way it would come to light is if other industry members ratted them out,” he said. “Now, the division is going to have a lot more resources to be proactive in enforcement. They’re going to have more resources to provide better education so that people understand what the rules are.”

The Department of Revenue selected former state legislator Mark Meyer to lead the new division. Meyer said the state transferred in agents who were previously working in alcohol enforcement, and he’s in the process of filling out the rest of his staff, which will include a unit for outreach and education.

Meyer said the division has prioritized writing administrative rules for the new law and processing full service retail sales permit applications.

“I was very concerned about the idea that we get those out the door so that there was no one that would fall through the cracks,” Meyer said. “I’m happy to tell you that every single license, every single request we had that day, that was in the queue, was issued on May 1, and I’m not aware of anybody that wasn’t in compliance.”

While most of the new alcohol regulations adopted by lawmakers last year went into effect on May 1, other changes will start further in the future. Meyer said the changes will create a new statewide bartender license for use across municipalities starting Jan. 1, 2025.

A year later, operators of event venues like wedding barns will be required to hold a liquor license if hosting events that serve alcohol on more than six days a year. A separate permit will be available for venues that serve alcohol on six or fewer days.

Wedding barn owners filed a lawsuit earlier this month against the Department of Revenue over the regulations, arguing the law is unconstitutional and infringes on their ability to conduct business.

MADISON, Wis. (WMTV) – “He was homeless and living at a hotel,” said Christina Johnson.

That was Michael Cloyd’s life 8 months ago.

“I started falling down, and it kept getting worse,” said Cloyd. The 73 year old Vietnam Veteran was living out of a motel. His health was detreating.

Johnson said “I got a call from the home health nurse that he had had multiple falls.”

“One of the guests called the ambulance,” said Cloyd.

Mike was taken to the VA Hospital near the end of last year. Where he remained for nearly four months due to complications in finding assisted living.

Cloyd said ”“I don’t know what it was with finding housing, but I couldn’t.”

Mike’s daughter says he had some issues earlier in life that people weren’t willing to look past. That was until Vilitha Clay and her family opened the doors to their home.

“I feel like despite your background and circumstances everyone deserves a second chance at redemption, at hope and at support,” said Clay.

For Vilitha, this was a dream come true.

She said “I would always talk to my co-workers about wanting to open an adult family home.”

It’s been four months since Mike moved in and so much progress has already been made.

“I think that when he got here he was a little more quiet and more reserved and there was some anxiousness there just needing to get used to this new environment…but he’s handled it very well,” said Dion Huff.

Gaining nearly forty pounds of healthy weight. Mikes daughter says she can’t explain the difference this has made on her fathers mental health.

“He looks happier, he looks healthier,” said Johnson.

Mike would agree.

“The staff is real nice…they are there when I need them you know,” said Cloyd.

For the Love Recovery and Connections staff, Mike is more than a resident.

“Mike is family” said Clay.

From family gatherings to mothers day brunch.

“I’ve come to look at this a lot less like a job and just more of a connection that I am building with Mike…really been able to build a familial connection with Mike,” said Huff.

“I think this is what veterans are going to want, they want a small family setting and they want to be a part of the family and part of the community,” said Jordan Miller.

“To see how happy mike is I think that’s the best part,” said Clay.

The goal remains to bring more adult family homes like this to Dane county.

“I think seeing the programs in other parts of the united states…and visiting the homes and seeing how well those veterans are doing, it just motivates me to bring this to Madison,” said Miller.

Providing love, recovery, and connection.

“I think at the end of the day where all just people who need love, support and acceptance. And I think that we should treat each other with dignity and respect regardless of where we come from and our age,” said Clay.

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