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Why TV News Anchors Like Joy Reid and Don Lemon Are Moving to Substack

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Why TV News Anchors Like Joy Reid and Don Lemon Are Moving to Substack

Should Jim Acosta wear a tie?

For the last two months, since the former anchor quit his job at CNN, Mr. Acosta has been broadcasting online several times per week, usually from his dining room, using his iPhone. Often, he is troubleshooting in real time, far from the high-gloss desk and sophisticated cameras of his CNN set.

One question he faces is how many “frills” to add to his interviews with the likes of Pete Buttigieg, the former transportation secretary, or Representative Hakeem Jeffries of New York, the top House Democrat.

“The magic here is not killing or messing with this organic nature of the show,” said Matt Hoye, Mr. Acosta’s newly hired executive producer and a 30-year veteran of CNN, who is leaning “no” on adding neckties but “yes” on graphics.

“The Jim Acosta Show” streams live on Substack, a platform that has recently cemented itself as a harbor for stranded television anchors.

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In January, the start-up best known for email newsletters gave all users the ability to publish live video. Now it is home to a handful of cable stars marooned from their mainstream media jobs amid reshuffled lineups, salary cuts and other controversies. On Substack, where politics is the most popular and lucrative category, anti-Trump publishers have been performing particularly well.

Joy Reid began regularly posting to Substack in March, after her MSNBC show was canceled. On Friday, the former CNN anchor Don Lemon joined Substack after a year of livestreaming on YouTube. They join established chart-toppers, like Mehdi Hasan (the former MSNBC host) and Dan Rather (the onetime face of CBS News), along with various CNN expatriates: Norm Eisen, Jessica Yellin, Chris Cillizza, Elise Labott and Alisyn Camerota.

This new TV diaspora has one central proposition: The future of news is casual. Sometimes very casual. Anchors can lose their seats and still hold on to their star power, so long as they give modern audiences what they want. “What’s most important in my business now is authenticity,” as Fox News host-turned-YouTube star Megyn Kelly recently told The New York Times.

“Jim Acosta’s people do not really care if Jim Acosta is wearing pancake makeup or not,” said Molly Jong-Fast, who is both an MSNBC political analyst and a regular guest on Substack shows.

Last Wednesday, Mr. Acosta ended his 30-minute interview with Representative Jeffries by talking about college basketball. Then a small orange ball materialized in the host’s hand, delivered by his fetch-hungry beagle, Duke. His visible houseplants had been previously mocked on Fox News, to which Mr. Acosta soberly objected.

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Last month, on his birthday weekend, Don Lemon used his YouTube channel to stream himself having breakfast and lunch — both lasted nearly an hour — and a party, during which he sang parts of Kendrick Lamar’s “Not Like Us” into a karaoke microphone.

“People don’t really care if they’re in a coat and tie on the north lawn of the White House or in an air-conditioned studio in 30 Rock,” said Jeff Zucker, former president of CNN and former boss to several of these now-independent journalists. “They just want to hang out and hear from someone they like and trust.”

Katie Couric, who started an independent media company in 2017, has found the accelerated decline of linear television “at times upsetting,” she said: “I used to anchor the ‘CBS Evening News’ and ‘The Today Show,’ and I’m doing Instagram Lives now.”

Today, however, with a few dozen employees and a newsletter nearing one million subscribers, she more often feels legacy media is “late to the party.” Broadcasting on social media is “authenticity on steroids,” said Ms. Couric, who recently paused shopping for an Oscar’s party dress to livestream a breaking-news discussion on Ukraine, parking herself on the couch of a fashion brand’s showroom, wearing no makeup, she pointed out.

Mr. Lemon, who was ousted by CNN in 2023, a few months after making remarks about Nikki Haley’s age that were widely viewed as sexist, said he was courted almost immediately by Substack. Instead he agreed in 2024 to bring a new show to X with Elon Musk as his first interview guest.

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That interview grew tense, and when Mr. Musk subsequently canceled their $1.5 million deal, Mr. Lemon filed a lawsuit that is ongoing. (“It’s crazy that I am in litigation with the richest man in the world,” Mr. Lemon said, though he claimed to not think about it very often.)

In the meantime, Mr. Lemon grew his YouTube channel to more than 656,000 subscribers, uploading his own takes, “Lemon drops,” alongside interviews with the conservative podcaster Candace Owens and Representative Jasmine Crockett, a Democrat from Texas.

“At first, you’re frightened, like, ‘Oh no, I’m not on the big broadcast anymore,’” said Mr. Lemon, who initially recorded his YouTube videos from a pricey, professionally lit studio — “cable news lite,” he said — until he realized that the chatty bonus videos he filmed in his living room, with his barking dogs, were more positively received by subscribers.

“You don’t need all those things that you think you need,” he said.

In December, Mr. Lemon added a paid membership option to his YouTube channel, with options ranging from about $3 to $50 a month. A representative declined to disclose his membership numbers. But Mr. Lemon said the show is profitable, primarily through YouTube’s advertising revenue share. He also earns income through social media sponsorships and corporate speaking engagements that he said he wasn’t able to accept while working for CNN.

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Ms. Reid, who lost her MSNBC slot about a month ago, is still experiencing the “strange disconnect” of life without a television schedule and team of producers, she said.

She is “just tired,” she said, and working through her next steps, Ms. Reid said in an interview: “What do I want to do? What am I good at? What can I do to contribute to the world?” For now, she has landed on writing about democracy to an audience of about 118,000.

Mr. Acosta, whose subscribers surged after he encouraged CNN viewers in his sign-off message to not “bow down to a tyrant,” now ranks among Substack’s top 20 publishers in politics. Catherine Valentine, who recruits and wrangles these political and television personalities for Substack now calls this the “Jim Acosta model.”

Among his 287,000 total readers, Mr. Acosta has more than 10,000 paid subscribers, though he too declined to provide any specific financial figures. When asked in early March if he was approaching the $1 million mark in annualized revenue, Mr. Acosta laughed: “Are you writing a story, like, look at all these greedy broadcast journalists cashing in?” (He also answered: “I’m getting there.”)

Mr. Acosta has also been exploring additional content partnerships, like a podcasting deal, to augment his Substack presence. But he still speaks about Substack with the reverence of a former college radio host experimenting with “garage rock” — or at least a “model submarine enthusiast,” he said.

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“It feels like I’ve stumbled upon this really cool hobby that I wish I’d known about sooner, but I didn’t,” Mr. Acosta said. “And I don’t know if CNN would have allowed me to have a presence.” (One current CNN anchor, Jake Tapper, does use Substack, but more as a social media feed, reposting CNN clips.)

Some networks have tried to incorporate more of internet’s casual and chaotic offerings into their sleek lineups, as when ESPN acquired the freewheeling “Pat McAfee Show” or Fox News developed a show with “a signature podcast style” around Will Cain.

But many still place restrictions on their employees’ presence on platforms such as Substack, said Marc Paskin, a talent agent who represents journalists as co-head of news and broadcasting at United Talent Agency, where Mr. Lemon is a client.

“There has always been a fear of cannibalization of an audience,” Mr. Paskin said. “The truth of matter is that these things should be viewed as partners.”

Until 2026, Mr. Lemon still has a contract in place with CNN that limits his broadcasting opportunities with competitors. Will he return to television then? Maybe if someone made him a “great offer,” he said. But maybe not.

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“The longer I do this, the more satisfying it becomes, the more profitable it becomes and I start loving it more,” he said. “I think the folks who are in legacy media now are going to have to figure out what we’re doing over here.”

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Landmark downtown apartment tower faces foreclosure

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Landmark downtown apartment tower faces foreclosure

A landmarked downtown Los Angeles apartment building designed by famed Los Angeles architect John Parkinson is on the market as its owners face foreclosure.

Residences in the Metropolitan, a 10-story tower built in 1913, are nearly filled with tenants but its ground floor retail spaces on Broadway and 5th Street are unoccupied, as are other street-level stores in downtown’s Historic Core.

The historic building was once considered one of the best in the city and is owned by the Fallas family, which operated a chain of value-priced clothing stores based in Gardena including one called Fallas Paredes in the Metropolitan.

Fallas-Paredes at 449 S. Broadway, Los Angeles, CA 90013.

(Google Maps)

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Around 2011, Michael Fallas, who once worked in family’s downtown store as a stock boy, converted the upstairs floors from offices to apartments while continuing to operate Fallas Paredes. The store closed more than five years ago in the wake of a 2018 filing by its parent company for Chapter 11 bankruptcy protection.

Earlier this month in state Superior Court, a special servicer representing Fallas’ lender asked for a judicial foreclosure of the property, alleging that Fallas had stopped making payments on a $32 million loan dating to 2017. After leasing the property for years, Fallas bought the building in the 1990s.

Fallas didn’t respond to requests for comment.

The location of the Metropolitan where the buildings stands was hailed in a Times story in 1912, saying “it is regarded by many realty men as the most valuable piece of real estate in Los Angeles.”

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The building today is recognized as a city historic-cultural monument because “Broadway became the commercial center of the Southland, a title it retained until well after World War II,” with its development, the city said. One of the architects who designed the Metropolitan in the Beaux-Arts style was John Parkinson, who is credited with designing such well-known local structures as City Hall, the Los Angeles Memorial Coliseum and Union Station.

Notable tenants in the Metropolitan have included the Los Angeles Public Library, Owl Drug Co., variety store J.J. Newberry and real estate company Janns Investment Co., which sold the land where UCLA is built and developed Westwood Village, among other Los Angeles neighborhoods.

In recent years, the buildings around the Metropolitan have struggled to keep retail tenants after a spurt of residential conversions of historic buildings starting in the early 2000s brought commerce to the neighborhood. Many downtown businesses have struggled since the pandemic reduced occupancy in offices downtown and reduced the flow of visitors.

“The lack of bodies on the street is generally hurting downtown, and that’s one of the reasons that has building has problems,” said downtown real estate broker Hal Bastian, who lives in the Historic Core.

There are close to 1,000 residential units in historic buildings at the intersection of Broadway and 5th Street, Bastian said, but all the ground floor stores are closed. Drug stores there suffered substantial losses from shoplifting he said, and now, “our challenge on Broadway is leasing.”

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The 88 apartments in the Metropolitan are 91% rented, according to a listing for the property by the Zacuto Group, which also touts its roof deck with pool, fitness center and barbecue grills. No sale price is set.

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January 2025 wildfire victims seek tougher penalties against State Farm over claims handling

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January 2025 wildfire victims seek tougher penalties against State Farm over claims handling

A fire survivors’ group announced Thursday it was seeking tougher penalties against State Farm over its handling of January 2025 wildfire claims.

The Every Fire Survivor’s Network said it was petitioning to join a state enforcement action announced this year against the company to make sure the case results in meaningful changes at California’s largest home insurer.

“We’re seeking a systematic review of all their claims and penalties calibrated to the actual scale of the harm — and we’re seeking the payouts that families are owed,” said Joy Chen, executive director of the group, at a Pacific Palisades news conference joined by victims of the fires.

The Department of Insurance in May filed an administrative action against State Farm General — the subsidiary of the giant Bloomington, Ill., insurer that handles California home insurance — after completing a “market conduct” exam.

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The Jan. 7, 2025, fire damaged or destroyed more than 18,000 structures and killed 31 people.

State Farm has received more January 2025 claims than any other insurer — more than 13,700 auto and homeowners claims as of May 4, with payouts totaling $5.7 billion, according to the company.

The market conduct exam looked at 220 sample claims filed by the victims and found 398 violations of state law in about half of them.

Among other alleged violations, it found that the company failed in numerous cases to pursue a “thorough, fair and objective investigation” into claims, failed to come to “prompt, fair, and equitable settlements” and made settlement offers that were “unreasonably low.”

In announcing the action, Insurance Commissioner Ricardo Lara called the company’s claims handling “unacceptable” and said his department was taking “decisive action to hold them accountable.”

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The state is seeking a “cease and desist” order to stop the insurer from engaging in unfair or deceptive practices.

It also has threatened to suspend State Farm’s license over the alleged violations, which each carry a penalty of up to $5,000 — or twice that figure if found to be willful. That could amount to a penalty of $2 million or more.

The threat to actually suspend State Farm’s license and its authority to write policies has been viewed skeptically by some, given its roughly 20% market share of the state’s home insurance market.

The company, which had an opportunity to include its responses in the exam report, denied fault in some cases and admitted fault in others. It often blamed problems on individual adjusters and denied systemic issues with its claims handling.

The petition filed by the wildfire survivor’s group criticizes the sample size of the market conduct exam as too small to capture all the alleged deficiencies in State Farm’s claims handling, which it claims are a “general business practice” of the company.

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The group is seeking to conduct discovery, cross examine witnesses, present testimony from fire victims and bring more that 1,600 firsthand policyholder statements regarding State Farm’s practices into evidence, according to the petition.

It also wants State Farm to reopen cases in which claimants were paid too little, and it is seeking to participate in settlement discussions in order to increase any penalty State Farm would pay.

It calculated that a $2-million penalty would amount to a minute fraction of the assets of the State Farm Group.

“I submit to you that doesn’t defer bad conduct, it just allows you to continue to do it,” said Michelle Meyers, an attorney for Every Fire Survivor’s Network, at the news conference.

Consumer Watchdog, which has been a harsh critic of State Farm, also is providing legal support for victims’ effort.

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Sevag Sarkissian, a spokesperson for State Farm, said the company was aware of the petition.

“We recognize that many wildfire survivors, including those that are State Farm General policyholders, continue to face difficult recovery challenges,” he said. “Our focus remains on helping customers recover.”

Michael Soller, a spokesperson for Lara, said the department is “acting with urgency to assist wildfire survivors in their ongoing recovery by investigating formal complaints filed by survivors and conducting the expedited market conduct exam that led to this enforcement action.”

He added that the department’s position is the state’s Administrative Procedure Act does not contemplate the commissioner or department staff authorizing intervention requests in the case.

He said that would be a hearing officer’s or administrative law judge’s decision when one is assigned to the case.

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Meyers acknowledged the request was novel but said her reading of the law is that Lara can make the decision because no judge is yet assigned.

In response to the criticism, State Farm pledged earlier this year to improve its claims handling, including by providing single points of contact and improved communication so there are “fewer handoffs, fewer repeated explanations, and seamless support.”

It also named a new vice president of customer relations for State Farm General.

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Uber, California lawyers say deal reached to avert dueling ballot initiative showdown

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Uber, California lawyers say deal reached to avert dueling ballot initiative showdown

The state’s trial attorneys and Uber say they have reached a last-minute deal to scrap their dueling ballot measures and avert what was gearing up to be one of most expensive battles of the November election.

The deal, which comes a day after both measures qualified for the November ballot, has Uber agreeing to bulk up safety measures, while the trial attorneys will limit how much they can claim for lien-based medical treatment of victims who get in Uber or Lyft accidents, according to spokespeople for both sides of the campaign.

“Both sides agree: Californians deserve a system that’s safe, fair, and accountable,” read a joint statement from Uber and the Consumer Attorneys of California, a powerful attorney trade group. “This agreement protects patients from unnecessary treatment or getting overcharged, ensures access to medical care and legal representation, and strengthens safety measures.”

The agreement, finalized Thursday, means the ride-share giant will kill its ballot measure to cap how much attorneys can earn in vehicle collision cases and limit medical damages to rates based on insurance. Uber has argued that the costs for medical treatment done on a lien, which allows doctors to get paid from a cut of the plaintiff’s payout, far exceed what it would cost if the victim had used their own insurance.

In return, the Consumer Attorneys of California will cancel its competing ballot measure that sought to increase legal liability for ride-share companies if a passenger is sexually assaulted by a driver. The measure followed an investigation by the New York Times into sexual assault by drivers.

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Both sides had poured tens of millions into the campaigns, plastering billboards across Los Angeles.

Lawyers claimed the fight had turned existential with the measure threatening to decimate the profit margin of many personal injury cases and leave drivers with small or thorny cases unable to find an attorney willing to take their case.

Spokespeople say the deal is predicated on their agreement being codified into a bill within the next week. Otherwise, they said, each side will move forward with its ballot measure.

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