Business
'I want you to be my agent.' What to know about Trump's ties with Hollywood power player Ari Emanuel
Last month, President-elect Donald Trump entered a sold-out Madison Square Garden to attend the mixed martial arts extravaganza UFC 309. Kid Rock’s “American Bad Ass” played and the crowd erupted in cheers, chanting “USA! USA!”
The incoming 47th president was flanked by UFC president Dana White and a cortege of Trumpworld insiders tapped for the new administration, including Elon Musk, Robert F. Kennedy Jr. and Tulsi Gabbard.
Also present was Hollywood mogul Ari Emanuel, head of the Endeavor Group and the CEO of UFC’s parent company, TKO.
Inside the arena, Trump approached the Octagon-side “promoters table” where White and UFC commentator Joe Rogan sit and where he was seen briefly chatting with Emanuel.
Their meeting at the UFC bout was the second time the pair had spoken since Trump’s 2024 presidential run, said a person close to Emanuel who was not authorized to comment. Emanuel, Trump’s former agent, called him last summer after he was shot at a campaign rally to ask how he was doing, and Trump appreciated the call, said the source.
As Hollywood begins to grapple with how to navigate Trumpworld 2.0, few are better positioned to navigate the new administration than Emanuel.
The brash power player has staunch Democratic bona fides: He has hosted fundraisers for the party and donated to a number of its candidates over the years. During this presidential cycle he gave nearly $1 million to Kamala Harris’ PAC and campaign. And his brother Rahm was President Obama’s first chief of staff, later the mayor of Chicago and Biden’s ambassador to Japan.
Nonetheless, Ari Emanuel has cultivated multifaceted ties to Trump and many of his associates over the years, among them Elon Musk, UFC’s White and WWE’s Vince McMahon. One of William Morris Endeavor’s literary agents represented Vice President-elect JD Vance when he sold his 2016 bestselling memoir, “Hillbilly Elegy” (Emanuel interviewed Vance at an employee book club series in 2018 in Cleveland).
Emanuel, who has publicly castigated Israeli prime minister Benjamin Netanyahu and blasted President Biden and his aides for not dropping out of the presidential race earlier, says that he will not be shy about voicing his concerns to Trump, telling The Times, “If I really disagree with something that I think he would do, I will definitely pick up the phone.”
‘The King of Hollywood’
Back in 2010, Emanuel became Trump’s agent, just months after the Hollywood power broker engineered a stunning takeover of the famed William Morris Agency. The New York real estate developer turned reality TV star was hosting “Celebrity Apprentice,” and he called Emanuel as he played golf during his firm’s annual off-site in Palm Springs.
“Ari, this is Donald Trump. Did you make that Conan deal? I want you to be my agent,” Trump told him, according to someone close to Emanuel.
The NBC show was flagging in the ratings — despite Trump insisting otherwise — and he wanted what he always craved: a better deal.
Endeavor had extracted some major concessions from NBC after the network axed Conan O’Brien as host of “The Tonight Show,” including a $32.5-million payout.
The deal caught Trump’s attention and he wanted the man he’d taken to calling “the King of Hollywood” representing him.
Five years later, Trump announced his first run for president. After he called Mexicans “rapists” who brought drugs and crime into the country, NBC cut ties with him. Trump bought out NBC’s interest in the Miss Universe Organization and then sold Miss Universe to Emanuel’s Endeavor for an undisclosed sum. In November 2016, Trump was elected the 45th president of the United States.
Although Emanuel has not represented Trump since the latter announced his first candidacy, he was photographed meeting Trump at his golf club in Bedminster, N.J., after the 2016 election. Emanuel has downplayed the visit to those around him.
Three years later, Emanuel’s name surfaced in a trove of some 100 documents from Trump’s transition that was leaked to the political news site Axios, indicating he had been vetted for an unspecified role in the administration. A spokesperson for Endeavor declined to comment at the time.
Trump, who has called Emanuel “a very good friend of mine,” said at the start of his first administration: “Even though he’s not political, he’s political. He gets it.”
Elon Musk: The Trump whisperer
Elon Musk has increasingly become one of Trump’s most influential advisors.
(Evan Vucci / Associated Press)
Over the years, Emanuel’s relationship with Elon Musk took shape, and its contours deepened as the uber-agent transformed Endeavor from a talent agency into a global sports and entertainment powerhouse. In March 2021, a month before Endeavor went public on the New York Stock Exchange, Musk was tapped to join the company’s board (he resigned in 2022).
That same year, Musk was among a clutch of intimates (along with Brian Grazer and Larry David) who attended Emanuel’s 60th birthday party at Ivy on the Shore in Santa Monica. In the summer of 2022, when Emanuel married fashion designer Sarah Staudinger, Musk joined a select group of A-listers (Mark Wahlberg, David Zaslav) invited to their wedding in St. Tropez, France. Months later Musk was photographed yachting off the coast of Greece with the newlyweds.
Behind the scenes, Emanuel has played a quiet role in some of Musk’s notable businesses.
When Musk attempted to back out of his $44-billion takeover of Twitter in 2022, causing a rift with its board, Emanuel reached out to Egon Durban, a Twitter board member and co-CEO of private equity firm Silver Lake, then Endeavor’s largest shareholder.
Emanuel urged the company to “find a solution” to the legal battle ahead of the scheduled trial. Musk and the board ultimately sealed the deal and the billionaire took the social platform private, later renaming it X.
As Emanuel played peace broker between Musk and the Twitter board, he sent Musk a three-paragraph proposal on the encrypted text platform Signal offering to run Twitter with Endeavor for a fee of $100 million, saying he would cut costs, create a better culture and manage relationships with advertisers and marketers.
Emanuel’s overture, unearthed in Walter Isaacson’s flattering biography of the Tesla mogul, never moved forward.
Jared Birchall, Musk’s right-hand man, called it “the most insulting, demeaning, insane message.”
The scuttled offer apparently did little to ruffle feathers. In January 2023, Axios revealed that Endeavor had acquired a small stake in X. As for Emanuel, he has been spotted around town driving a glossy black Cybertruck.
Dana White: Trump’s strongman champion
UFC President Dana White has long championed Trump.
(Getty Images)
In 2016, the same year that Endeavor acquired the Ultimate Fighting Championship (UFC) for more than $4 billion, its president, Dana White, a bombastic former mixed martial arts (MMA) manager, took the stage at the Republican National Convention in Cleveland and gave a fulsome endorsement of the GOP presidential nominee. “I’ve been in the fight business my whole life,” he said, and Trump, he noted, was a “fighter.”
Trump had thrown White a lifeline years ago. In 2000, New Jersey legalized MMA and Trump reached out to White offering to hold fights at his now-defunct Trump Taj Mahal casino and hotel in Atlantic City. Trump himself showed up for events, raising UFC’s profile.
Since then, White has been one of Trump’s staunchest supporters outside of politics. He has invited Trump to UFC events even as Trump faced a spate of criminal, civil and other legal challenges.
As White became known as MAGA’s frontman, he and Emanuel forged a successful business partnership turning the UFC into the world’s largest MMA promotion.
“Now with Ari, he and I end up being perfect partners together. It’s really cool,” White told the website MMA Fighting. “You think of a guy like Ari, if you watch ‘Entourage’ — Ari Emanuel has no ego when he deals in business and he’s a f—king killer and I love that about him too.”
Emanuel has heaped praise on White too, crediting him with helping to save Endeavor’s sprawling empire during the pandemic.
White implemented an aggressive plan to continue to hold fight events on Yas Island in the United Arab Emirates, dubbed “Fight Island.”
The Emanuel-White alliance reached its apex last fall when Endeavor officially merged UFC and World Wrestling Entertainment (WWE) into TKO Group Holdings, a publicly traded $21.4-billion fighting sports and entertainment giant.
Vince and Linda McMahon: Trump’s fight squad
For years before he acquired TKO, Ari Emanuel represented WWE led by Vince McMahon, left, with his wife, Linda McMahon, who was Trump’s Small Business Administration head.
(Jessica Hill / Associated Press)
Emanuel has deep connections with another figure who has close ties to Trump: Vince McMahon.
Last April on CNBC, Emanuel sat next to McMahon and announced the UFC-WWE merger, insisting that McMahon was a driving force and paramount to the deal.
McMahon was named executive chairman of the newly created TKO Group Holdings as a condition of the deal, according to SEC filings.
McMahon boasted that the new company was a “live sports and entertainment powerhouse with a collective fan base of more than a billion people.”
Emanuel had a long-standing relationship with McMahon. They met in the late 1990s, soon after Emanuel launched his own talent agency. He convinced McMahon to let Endeavor represent the WWE for endorsement opportunities and media rights.
By then, McMahon had already developed close ties to Trump.
During the 1980s, Trump became a WWE fixture and the two men grew friendly. Trump hosted WrestleMania extravaganzas at his hotels and made numerous appearances at matches. In 2013, Trump was inducted into the WWE’s Hall of Fame.
In 2007 and ’09, WWE made payments of $4 million and $1 million, respectively, to the Trump Foundation, according to the foundation’s tax filings. The foundation was dissolved by court order in 2018 after the New York attorney general found that it had illegally used charitable funds for political purposes.
McMahon exited TKO in January after former WWE employee Janel Grant, sued the company, McMahon and the former head of talent relations alleging sexual assault, trafficking and emotional abuse. This followed previously disclosed revelations that McMahon had paid millions in hush money to multiple women to quash allegations of sexual misconduct between 2006 and 2022. McMahon has denied the accusations of wrongdoing.
The allegations triggered investigations by the Securities and Exchange Commission and the Department of Justice, raising questions as to how or if the Trump DOJ will handle the government probes.
Emanuel has periodically stayed in touch with McMahon, who is no longer involved in the running of TKO and WWE.
The McMahon family appears to be in good standing with Trump.
In 2017, Trump named McMahon’s estranged wife, Linda, to run the Small Business Administration. Two years later, she resigned to become chairwoman of America First Action, a pro-Trump super-PAC; more recently, she co-headed his transition team. Last month, Trump nominated McMahon to serve in his cabinet as his education secretary.
Business
Feud between Vegas gambler and Paramount exec sparks $150-million fraud lawsuit
The high-stakes feud between Paramount Skydance President Jeff Shell and Las Vegas gambler and self-professed “fixer” Robert James “R.J.” Cipriani spilled into court on Monday.
Cipriani filed a lawsuit against Shell on claims of fraud and eight other counts, alleging that he reneged on an oral agreement to develop an English-language version of a Spanish music show that streams on Roku TV.
He is seeking $150 million in damages.
In the 67-page lawsuit, filed in Los Angeles County Superior Court, Cipriani claims that in exchange for providing “sophisticated, high-value crisis communications services, entirely without compensation” over 18 months, Shell had agreed to develop the show “Serenata De Las Estrellas,” (Star Serenade), but failed to do so. Cipriani and his wife were to be named as co-executive producers.
“This case arises from the oldest form of fraud: a powerful man took everything a less powerful man had to offer, promised to repay him, lied to him when he asked about it, and then refused to compensate him at all,” states the complaint.
Cipriani — who has producer credits on a 2020 documentary about Vegas, “Money Machine: Behind the Lies,” and the 2015 movie “Wild Card” — intended to make “Serenata” as a “lasting legacy for his mother,” Regina, saying the effort “has been the driving force and the most important thing consuming [Cipriani’s] entire life of almost sixty-five years,” according to the suit.
The show was inspired by a song that the Philadelphia-born Cipriani used to sing to his late mother when he was growing up.
The litigation is the latest twist in a simmering behind-the-scenes scandal that has left much of Hollywood slack-jawed.
For weeks, Cipriani had threatened to file a lawsuit against Shell, with the potential to derail his comeback at Paramount, three years after he lost his job as NBCUniversal’s chief executive over an inappropriate relationship with an underling.
Cipriani’s suit alleges Shell wasdesperate for help in quelling negative stories about him.
It also portrays him as someone who was indiscreet, allegedly sharing sensitive information during the period when the Ellison family, through Skydance Media, was preparing to close its deal to acquire Paramount and then was actively pursuing Warner Bros. Discovery to add to its growing entertainment and media empire.
The eventual rift between the unlikely pair began in August 2024. Patty Glaser, the high-powered entertainment litigator, convened a meeting between the two men.
During the meeting with Shell, the executive expressed to Cipriani his concern that emails and texts between him and Hadley Gamble, the CNBC anchor Shell had been involved with, would come out, saying “that would absolutely destroy me,” according to the suit.
Cipriani claims in his lawsuit Shell was facing “catastrophic personal exposure arising from his conduct toward yet another woman in the media industry,” similar to what had prompted his ouster from NBCUniversal and that he “solicited” his “crisis communications services.”
According to the suit, Cipriani was in a position to help him, having engaged in a “longstanding practice of exposing misconduct in the entertainment and media industries.”
Robert James “R.J.” Cipriani in Amazon Prime Video’s 2025 series “Cocaine Quarterback.”
(Courtesy of Prime)
A high-rolling blackjack player, Cipriani’s colorful résumé includes aiding the FBI in the arrest and conviction of USC athlete-turned global drug kingpin Owen Hanson, who was sentenced to 21 years in federal prison, and filing a RICO suit against Resorts World Las Vegas.
Leveraging his “unique media relationships and industry influence,” Cipriani said in his complaint that he provided Shell with “ongoing threat-monitoring and intelligence services,” and “took proactive steps to suppress, redirect, or neutralize” negative coverage against Shell before publication.
Cipriani said Shell expressed “effusive gratitude” to him after he planted a story about another entertainment industry figure “in order to divert media attention” away from Shell. “Thank you thank you thank you,” Shell wrote in a text to Cipriani, according to the lawsuit, which included a copy of the text.
During tense negotiations over Paramount’s streaming rights for the highly successful “South Park” franchise last summer, Shell allegedly asked to talk to Cipriani about the matter. Cipriani then “orchestrat[ed] the placement of a highly favorable news article,” that was “devastating to Shell’s and Paramount’s adversaries in the dispute,” the suit states.
After a story published in a Hollywood trade, Cipriani wrote to Shell on WhatsApp, “I’m the one that put the article out for you!!!” and “I didn’t want to tell you till it hit so you have plausible deniability.”
According to a message cited in the lawsuit, Shell responded, “I love you!!!! …Thank you Rj,” adding “I owe you dinner at least!”
Despite those boasts, Paramount ultimately paid “South Park” creators millions more than Skydance had intended. To remove obstacles from Skydance’s path to buy Paramount, the media company agreed to two blockbuster deals that include paying the “South Park” production company more than $1.25 billion to continue the cartoon — making it one of the richest deals in television history.
During the course of their relationship, Cipriani further alleges that Shell alerted him to a then-pending $7.7-billion Paramount deal for the rights to UFC fights, while Netflix “believed” it had a “handshake deal” for the same rights, according to the suit.
Cipriani disclosed in his lawsuit that he filed a whistleblower complaint with the Securities and Exchange Commission over the disclosure of material information, claiming that Shell told him that not even UFC President Dana White knew of the transaction. In a WhatsApp message cited in the lawsuit, Shell told Cipriani that the deal was “very hush, hush until we sign.”
While the gambler continued to provide his services to Shell gratis, their relationship began to sour.
Cipriani became enraged that Shell did not uphold his end of the alleged deal to help him with the TV show, viewing it as a slap to him and his mother.
In February, the pair met to resolve their growing dispute. According to the lawsuit, also in attendance was an unidentified entertainment attorney who had represented both men in separate matters.
Patty Glaser has been widely reported as having represented Shell and Cipriani. She introduced them in summer 2024, as The Times reported Saturday.
“We were presented with a draft complaint riddled with clear errors of fact and law,” Glaser said in a statement last week. “We will strongly respond.”
The February meeting did not go well.
Shell not only “refused to compensate” Cipriani, but also told him that he could not “assist” him “in obtaining a television show or other entertainment industry opportunity.”
Cipriani further alleged in his lawsuit that during their “failed summit,” Shell revealed his “disdain” for David Zaslav, the Warner Bros. Discovery CEO, and disclosed that Paramount intended to “sweeten” its pending hostile offer for the studio to fend off Netflix prior to announcing its intention to do so publicly.
After the meeting, Cipriani stated in his complaint that Shell’s attorney privately offered Cipriani a “$150,000 personal loan” to resolve the dispute.
Business
With a big $46-million opening for ‘Hoppers,’ Disney and Pixar see a return to form
Walt Disney Co. and Pixar’s “Hoppers” took the box office crown this weekend in an encouraging sign for the company’s original animated films.
The film generated $46 million in ticket sales in the U.S. and Canada, marking the highest domestic opening for an original animated movie since 2017’s “Coco,” according to studio estimates. The global box office total for “Hoppers” was $88 million.
The zany movie features a young environmental advocate who “hops” her consciousness into a robotic beaver and bands together with other woodland creatures to stop a planned freeway expansion through a glade.
The film is directed by Daniel Chong, who created the Cartoon Network animated series “We Bare Bears.”
The muscular debut for “Hoppers,” as well as the strong performance from Sony Pictures Animation’s “Goat” last month, has been a positive sign for audience interest in original animated films.
Since the pandemic, theatrical returns for animated sequels have far surpassed that of original films. Disney’s “Zootopia 2,” for instance, has grossed more than $1.8 billion in global box office revenue, with more than $426 million domestically. Disney and Pixar’s 2024 hit “Inside Out 2” also crossed more than $1.6 billion globally.
By contrast, Disney and Pixar’s 2025 original film “Elio” brought in about $154 million in worldwide box office revenue.
Original films are vital to Pixar’s future, as the Emeryville, Calif.-based studio built its reputation on its string of nearly uninterrupted original blockbuster hits, including 1995’s “Toy Story” and 2004’s “The Incredibles.”
Paramount Pictures and Spyglass Media Group’s “Scream 7” came in second at the box office with $17.3 million in its second weekend in theaters. Warner Bros. Pictures’ “The Bride!,” Sony’s “Goat” and Warner Bros.’ “Wuthering Heights” rounded out the top five at the box office, according to data from Comscore.
With several strong releases, as well as popular holdover films from 2025 that continue to bring in revenue, the first few months at the box office have been a notable improvement over last year’s dismal first quarter.
Domestic box office revenue so far is up more than 12% compared with the same time period in 2025, according to Comscore.
Business
Hundreds of applications, no jobs and AI competition: California’s brutal tech work landscape
Laid-off tech worker Joseph Tinner has spent almost a year hunting for a job. It has been a depressing crash course on the sea change in Silicon Valley.
The former product instructor from the San Francisco Bay Area has ridden the tech wave throughout his career, easily jumping from Verizon to Fitbit to Workday. Since losing his job early last year, the 59-year-old has hit a wall.
He applied for hundreds of roles — sometimes going through multiple rounds of consideration — only to get rejected again and again.
“It’s been a roller coaster,” he said. “It just takes a lot of resilience, honestly, to be in this job market.”
He isn’t alone.
Tech companies that aggressively hired during the COVID-19 pandemic have been slashing tens of thousands of jobs. For workers like Tinner, it has been a rough realization that the Silicon Valley shakeout is stretching into another year.
Just last week, Block — the financial tech company that owns payment services Square, Cash App and Afterpay — said it is laying off 4,000 people, or half of its workforce.
Many other tech companies outside the hot artificial intelligence sector are slashing staff. Block blamed AI, saying the powerful technology means it no longer needs as many people.
“The intelligence tools we’re creating and using, paired with smaller and flatter teams, are enabling a new way of working which fundamentally changes what it means to build and run a company,” Jack Dorsey, the co-founder of Block and a founder of Twitter, said in a post on X.
U.S.-based tech employers announced more than 33,000 job cuts from January to February, up 51% compared with the same period last year, the outplacement firm Challenger, Gray & Christmas said Thursday.
Andy Challenger, workplace expert and chief revenue officer for the firm, said he used to be skeptical that companies could replace workers with AI, but he’s starting to become convinced.
“Artificial intelligence has overtaken the attention of these companies in such a dramatic way,” he said.
Mass layoffs in the tech industry started in 2022, after a hiring surge during the pandemic, when demand for online services increased as people were stuck at home.
But many of the world’s most powerful tech companies have continued cutting, even as their profits have grown. They’ve cited various reasons for layoffs, from strategic shifts and restructuring to pivoting to smaller teams and fewer managers.
An advertisement promoting an AI-powered company is seen downtown on Thursday, Oct. 16, 2025 in San Francisco, CA.
(Manuel Orbegozo/For The Times)
Tech companies such as EBay, Meta, Google, Autodesk, Pinterest, Salesforce and others have been shrinking their workforces. Layoffs have also hit the media and entertainment companies, including Los Angeles video game developer Riot Games.
On LinkedIn, laid-off workers who have been out of work — some for more than two years — have been asking for help finding a job. They’ve been sharing stories about their financial and emotional struggles, including losing their confidence, homes and savings as they search for work.
Tech workers who have seen their employers grow over the last decade have noticed a shift in corporate culture. Workers who have been laid off before said it has been tougher and taken longer to land a new job than in previous years.
A longtime Salesforce employee, who was recently laid off and asked to remain anonymous, concerned that speaking to the media could affect their severance, said the sales software company used to be more focused on helping its employees. Salesforce broadcast this value by highlighting its “ohana,” culture, using the Hawaiian word for family.
“I was just incredibly grateful every day to be able to wake up and make a positive change in the world,” the worker said. “I thought that the company was devoted to the same thing.”
But the tone at Salesforce shifted in 2023 as the company faced pressure to cut costs and increase profits. New leaders came in, and the focus changed.
“The company is trying to erase any semblance of the way that it used to be,” the worker said.
Salesforce has said AI is helping it squeeze more profit from fewer people.
“AI is doing 30% to 50% of the work at Salesforce now,” the company’s co-founder and Chief Executive Marc Benioff told Bloomberg.
Salesforce didn’t respond to a request for comment.
Marc Benioff, CEO of Salesforce Inc., during a Bloomberg Television interview at the World Economic Forum in Davos,
(Bloomberg/Bloomberg via Getty Images)
Although technology is changing the way people work, experts and even some AI executives think companies sometime use AI as an excuse to cut workers in what’s referred to as “AI washing.”
Enrico Moretti, a professor of economics at UC Berkeley, said other factors besides AI are fueling layoffs. As a company grows larger and matures, it doesn’t hire as much as before.
“It’s a shift in their position and the maturing of their product, and therefore the technologies and their employment needs,” he said.
Roger Lee, an entrepreneur who created a website to track layoffs, Layoffs.fyi, in 2020, said in an email that tech companies are pouring billions of dollars into AI investments, and cutting headcount helps offset those costs.
When he started tracking layoffs six years ago, Lee wanted to create awareness around tech layoffs and help laid-off workers find their next job. He never anticipated the layoffs would continue today.
“I do think 6 years of persistent layoffs have led many tech workers to re-evaluate the perceived ‘safety’ of tech jobs and their relationship with the industry overall,” he said in an email.
According to Layoffs.fyi’s latest count, there have been more than 35,000 layoffs in the tech sector worldwide so far this year.
Close to half of that total is from Amazon alone.
Unemployed tech worker Tinner was laid off from Workday, a Pleasanton company that provides a platform to businesses, universities and organizations to manage payroll, benefits, finances and other tasks.
In 2025, Workday slashed roughly 1,750 jobs, or 8.5% of its global workforce, citing a prioritization of investments in artificial intelligence and platform development. Then in February, the company said it plans to cut 2% of its workforce, or roughly 400 employees.
As job cuts pile up, Tinner is up against intense competition in a job market flooded with talent from the top companies in tech.
As he ponders his next career steps, he’s also redefining his identity and relationship with work.
He’s even tried pouring beer for fun or thought about doing more artwork.
“Maybe what I need to do is just celebrate all I’ve done instead of getting back into this rat race, on this treadmill, and look for something totally different,” he said.
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