Sports
Tom Brady walks away, WNBA ratings soar, and ESPN snags CP3: 2025 Sports Media Predictions
The famous wrestler Sting, in describing his character change in 1996 from a clear babyface to a darker, enigmatic character, offered the perfect axiom about predicting the future. Noted the Stinger: “The only thing that’s for sure about Sting is nothing’s for sure.”
This would be the same for sports media. There are some trends that look obvious (increased investment in women’s sports media; legacy media consolidation and layoffs; Netflix becoming a bigger sports player; more media leaning into sports betting revenue), but who knows? Still, we bring you some guesses for 2025.
1. Tom Brady will walk away from broadcasting before the start of the 2025 NFL season
I’ve previously said I’d put down big money that Brady will not finish his 10-year, $375 million contract with Fox, given all his various business interests away from broadcasting, including ownership. That remains true. The safer prediction would be that Brady walks away from his Fox deal after three or four years. But I’m going bold and saying Brady gets deeper involved with the Las Vegas Raiders in the offseason and decides to go all in with NFL ownership and his production company by the start of the next NFL season.
2. WNBA viewership will go up in 2025
This isn’t a moment for women’s sports; it’s been a movement for some time. Game 5 of the WNBA Finals — a 67-62 overtime thriller won by the New York Liberty — averaged 2.15 million viewers, the most-viewed WNBA Finals game in 25 years. The finals averaged 1.6 million viewers, up 115 percent over last season. It capped a fantastic year of viewership for the league — and this is where we absolutely mention that the catalyst for the viewership explosion was interest in Caitlin Clark. Overall, there were 32 WNBA television windows among its media partners that topped 1 million viewers during the 2024 season, including the WNBA Draft. That crushed the previous record of 15.
Next season will see new partners NBC and Amazon Prime Video as part of a long-term TV rights deal, and you should expect them to invest serious marketing dollars. Under the new agreements, Disney, NBC and Amazon will distribute more than 125 regular-season and playoff games nationally each season, including a minimum of 25 regular-season games on Disney platforms, 50 regular-season games on NBCUniversal platforms and 30 regular-season games on Amazon Prime Video. The league will also get a bump from a new franchise (Golden State Valkyries) and more offseason exposure for star players thanks to the new 3-on-3 women’s basketball league, Unrivaled, launching in January 2025.
Clark’s star will continue to rise, and if you think bad-faith actors knocking her for culture-war points are going to have an impact on viewership, I’d refer you to those who predicted NFL viewership was forever done. It’s arrow up for the WNBA.
3. ESPN Flagship will be an immediate hit
ESPN’s direct-to-consumer streaming service, code-named “Flagship,” will allow consumers to access the entire suite of ESPN networks without a traditional pay-TV subscription. That includes the full programming lineup of ESPN+ and what currently airs on linear ESPN. There will also be integration with ESPN Fantasy and ESPN Bet. Reports indicate a starting price of between $25 and $30 per month, and the price point is what I think will attract consumers initially. I think early subscriber numbers will exceed expectations, especially given recent big increases at YouTube TV.
The research firm MoffettNathanson, which provides trends in media, communications and technology to institutional investors, put out a note this month projecting that “after an initial investment of $75 million in FY (fiscal year) 2025 to get the service up and running (anticipating a launch at the tail end of FY 2025 in time for the start of the NFL season), we project an initial one million paid subscribers in FY 2026, driving subscription revenues of just over $200 million and ad revenues of $20 million.” I predict that number is higher by FY 2026.
4. Kevin Harlan will call NBA games for Amazon Prime Video
Ian Eagle has an agreement in place as one of Amazon’s lead broadcasters, and I predict Harlan joins him. A 1-2 game-calling combination featuring Eagle and Harlan will give the streamer massive instant credibility in the live-game space.
5. ESPN will opt out of its current MLB contract after the 2025 season
This is probably as close to a layup prediction as it gets. MoffettNathanson said opting out could save Disney/ESPN as much as $600 million in expenses, although most expect a restructured contract. Will ESPN get local games for Flagship?
6. UFC will be split between ESPN and Netflix
No inside intel from me — just a guess that UFC ends up echoing WWE and lands with both Disney and Netflix for its product. And thus begins Netflix going in big on sports rights.
The UFC’s Dana White will be looking for — and getting, according to Richard Deitsch’s prediction — huge media deals in 2025. (Steve Marcus / Getty Images)
7. ESPN finally commits to a dedicated women’s basketball daily studio show during the WNBA season
You have a transcendent audience draw in Clark, a litany of interesting All-Stars from A’ja Wilson to Kelsey Plum and an appetite for storylines both on and off the court. If ESPN wants the credit for building women’s basketball in America, as it always does, this isn’t even up for discussion given the multiple outlets it has. If this isn’t something that exists next year, the network should be crushed for it.
8. The Pac-12 will land at least one name-brand media company for its media rights
In November, the Pac-12 announced that Octagon will serve as the agency of record to guide the conference through the media-rights landscape. That signals to me that someone with some weight is going to bite, and I’ll take a flier that it will be WBD Sports, whose 2024 was defined by losing rights to the NBA on TNT. The 2026-27 season has Boise State, Colorado State, Fresno State, Gonzaga, San Diego State and Utah State joining Oregon State and Washington State. The league needs one more football-playing school to reach the threshold to remain recognized as a conference within the FBS division.
9. ESPN rents an active player or coach for the NBA Finals
It’s been clear for some time that ESPN management does not want a two-person booth for its NBA Finals coverage. It’s also clear that the network desires a notable name (e.g., Milwaukee Bucks coach Doc Rivers) to sell on the marquee.
Who could that be? My colleague Andrew Marchand posited in this piece in June that ESPN should already be courting the likes of LeBron James or Steph Curry in the event they would ever considering broadcasting. That’s an interesting long-term play. What I think is very likely for 2025 is someone such as Chris Paul becoming a guest game analyst for the Finals. Longtime NBA coach Monty Williams would also be an interesting one-off.
(Top photo: Michael Reaves / Getty Images)
Sports
Knicks guard nearly wipes out Michael Bloomberg diving for loose ball during NBA Finals Game 3
Trump’s attendance at Knicks-Spurs Game 3 triggers enhanced security
Massive security preparations are underway for NBA Finals Game 3 in New York City due to Donald Trump’s planned attendance. House Minority Leader Hakeem Jeffries criticized Trump’s visit. The NYPD and Secret Service have implemented a “frozen zone” around Madison Square Garden, leading to fan advisories and a no-bag policy. Former FBI agent James Gagliano discusses these heightened security measures following a recent Penn Station stabbing.
NEWYou can now listen to Fox News articles!
Sitting courtside at a basketball game brings its own inherent danger, and former New York City Mayor Michael Bloomberg nearly found out the hard way on Monday night.
The loose ball bounced toward the 84-year-old billionaire during Game 3 between the New York Knicks and San Antonio Spurs. Knicks guard Jose Alvarado dove into the stands and nearly crushed Bloomberg in the process.
ZERO BS. JUST DAKICH. TAKE THE DON’T @ ME PODCAST ON THE ROAD. DOWNLOAD NOW!
New York Knicks guard Jose Alvarado speaks with former New York City Mayor Michael Bloomberg after falling into him during the second half of Game 3 of the NBA Finals in New York on June 8, 2026. (Yuki Iwamura/AP)
Alvarado checked to make sure Bloomberg was fine – and he was. Bloomberg appeared to wave off any help from personnel on the sideline. Even comedian Dave Chappelle came over to check on the former politician.
The Spurs led by four points with 10:36 left in the game. San Antonio picked up the 115-111 win and finally got on the board in the series. Victor Wembanyama led the team with 32 points, eight rebounds, six assists, three blocks and two steals.
NBA Commissioner Adam Silver greets former New York City Mayor Michael Bloomberg before game three of the 2026 NBA Finals between the San Antonio Spurs and New York Knicks at Madison Square Garden in New York, N.Y., on June 8, 2026. (Geoff Burke/Imagn Images)
“I really tried to relax,” Wembanyama said. “The playoffs is like a whirlwind. It’s hard to put your head out of the water, and sometimes it’s like I don’t even (have) to watch the game back, by the way.
“I just need a little time off, let my brain cool down and recover — recover as much for the body as for the mind.”
Knicks star Jalen Brunson led New York with 32 points, five assists and five rebounds. Alvarado had four points in 12 minutes off the bench.
Jose Alvarado of the New York Knicks keeps the ball inbounds during the fourth quarter against the San Antonio Spurs in Game Three of the 2026 NBA Finals at Madison Square Garden in New York City on June 8, 2026. (Dustin Satloff/Getty Images)
CLICK HERE TO DOWNLOAD THE FOX NEWS APP
Game 4 is set for Wednesday night back in Madison Square Garden.
The Associated Press contributed to this report.
Sports
Mexico and South Africa face off again to open World Cup after 16 years of challenges
History tends to repeat itself at the World Cup. Such is the case with Mexico and South Africa, two teams that will face off in the World Cup opening match for the second time in history, just as they did in Johannesburg on June 11, 2010. The score that night was 1-1.
Many still remember Siphiwe Tshabalala and his powerful shot into the top corner that beat Mexican goalkeeper Óscar Pérez, and a celebration that remains etched in the collective memory of the soccer world. Unfortunately for the South African team that night, Rafa Márquez equalized for El Tri with 11 minutes remaining during what turned out to be a disappointing World Cup for the host nation.
Sixteen years later, the 2026 World Cup kicks off, curiously enough, with the same matchup, but with the roles reversed. Mexico is now the host at Azteca Stadium, known during this competition as Mexico City Stadium, at 7,216 feet above sea level. It will be the third World Cup the venue has hosted.
“It won’t be easy at all,” South Africa coach Hugo Broos said last December upon learning his team would debut against one of the hosts. “It’s a great thing to play in front of 80,000 people. We have nothing to lose.”
Mexico’s Giovani Dos Santos jumps on the back of Rafael Marquez after Mexico scored against South Africa during a World Cup group match on June 11, 2010, in Johannesburg, South Africa.
(Michael Steele / Getty Images)
On the Mexican side, the similarities to 2010 are striking — and not necessarily for the right reasons. Coach Javier Aguirre is back on El Tri’s bench — the same coach who led that campaign in South Africa — which, at first glance, might seem curious, though in practice it reflects the stagnation of a soccer team that has gone eight consecutive World Cups without advancing past the round of 16.
Former Barcelona player Márquez, who scored the equalizer, also remains connected to the national team, now as an assistant coach, with the mandate to take the reins of the team once the Aguirre era concludes after the World Cup. The squad has seen more than a dozen coaches come and go since 2010, including a qualification for Brazil 2014 that nearly ended in tragedy before a goal by the United States rescued the Mexican team and sealed its admission into the tournament.
“Javier [Aguirre] was a firefighter in 2002, he was a firefighter in 2010 and he stepped in as a firefighter again then — it’s the same old story,” said John Sutcliff, a journalist who has covered Mexico for more than 36 years. “[The federation officials] aren’t working in the best interest of the national team. There’s a lot of interest in bringing in foreigners [to the Mexican league] for business purposes and we don’t have players in Europe’s top leagues.”
Mexico’s recent record speaks for itself. It was eliminated in the World Cup round of 16 in 2010 by Argentina, by the Netherlands in 2014, by Brazil in 2018 and failed to even advance past the group stage in Qatar in 2022. Considered the “Giant of CONCACAF,” Mexico has remained dominant in its region since 2010, with five Gold Cups, although it has lost ground to the United States in the Nations League.
Outside the region, its participation in 2010 has been limited mainly to two editions of the Copa América held on U.S. soil, in which it has failed in both, reaching the quarterfinals in 2016 and being eliminated in the group stage in 2024.
“I think it’s been a roller coaster ride over these 16 years; for a moment it seemed like it was making progress, but then there were spectacular crashes,” said Gibrán Araige, a journalist who has followed El Tri through several World Cup cycles.
Mexico’s Raúl Jiménez celebrates with teammates after scoring against Serbia during a friendly at Nemesio Diez Stadium on June 4 in Toluca, Mexico.
(Agustin Cuevas / Getty Images)
For Araige, the level of the 2010 squad is similar to the current one, with players who are not yet established but have solid European experience.
Of the 26 players called up by Aguirre, 10 play in Europe, but few play for elite clubs or get significant playing time on their teams, mostly hampered by injuries, as is the case with Santi Giménez (AC Milan, Italy), César Huerta (Anderlecht, Belgium), Luis Chávez (Dinamo, Russia) and Edson Álvarez (Fenerbahçe, Turkey).
For its part, South Africa has not made significant progress since 2010.
After being eliminated in the group stage, finishing behind Uruguay and Mexico in a tournament held in its own country, it became the first host nation in a World Cup to fail to advance past that stage — a record that Qatar matched in 2022.
Bafana Bafana failed to qualify for the next three World Cups. In fact, this is the first time they have qualified since 2002, as they did not have to qualify in 2010, having hosted the tournament.
They were eliminated as group runners-up behind Ethiopia on the road to Brazil in 2014, they finished last in their group on the road to Russia in 2018 and finished second behind Ghana in the qualifiers for Qatar in 2022.
South African players run during a World Cup training session at Estadio Hidalgo on June 3 in Pachuca, Mexico.
(Manuel Velasquez / Getty Images)
They have also lacked consistency in the Africa Cup of Nations, missing the 2012 and 2017 editions.
Broos, who took over as South Africa’s head coach in 2021, sought to instill discipline and relied on local talent, which was vital in securing a spot in this year’s World Cup. During the qualifying round, South Africa won its group by finishing ahead of Nigeria and advanced despite starting the campaign with a loss due to an ineligible player used in a match against Lesotho.
Broos faced criticism for strategic errors early on, but ultimately built a competitive team that achieved historic qualification, aided by nine direct World Cup spots in the expanded tournament field.
“It’s a truly excellent group of players. We got through a very tough qualifying phase, which I think helped polish the team,” said Mark Gleeson, a journalist specializing in African soccer.
For Gleeson, South Africa missed a major opportunity to strengthen its league by failing to retain investors and wealthy clients after the 2010 World Cup and continued to operate in the same way — a trend reflected in the league’s stagnation and the scarcity of talent playing abroad.
Lwethu Makhanya (Philadelphia Union, USA), Ime Okon (Hannover 96, Germany), Mbekezeli Mbokazi (Chicago Fire, USA), Sphephelo Sithole (CD Tondela, Portugal) and Lyle Foster (Burnley, England) are among the few South African players competing abroad for a national team reliant on domestic soccer.
South Africa huddle during a training session at Estadio Hidalgo on June 3 in Pachuca, Mexico.
(Manuel Velasquez / Getty Images)
However, with the World Cup’s new 48-team format, the task of advancing proved less daunting for teams in the qualifying phase and at the World Cup, there will also be more opportunities to advance beyond the group stage because the best third-place finishers move on. That math could benefit South Africa even if it loses its opening match.
Should Bafana Bafana lose to Mexico, they would have to beat the Czech Republic in their second match on June 18 in Atlanta and would likely play for qualification on June 24 against South Korea in Monterrey.
“The Czechs are among the weakest in Europe, and there’s a good chance of beating them. Furthermore, South Korea is well below its own historical standards, as was evident in March with very poor results in high-pressure matches,” Gleeson said.
To prepare for the altitude in Mexico City, Broos, a former Belgian player who competed in the 1986 World Cup in Mexico, brought his team in early and, starting May 30, held training camp in Pachuca, a city at higher in elevation than the capital. Several of his players are already accustomed to some altitude from playing for clubs in Johannesburg, at 5,751 feet.
“South Africa has a chance; we can compete,” Tshabalala said in an interview after the draw. “I think the pressure will be on Mexico because they’re the hosts. That gives us a real opportunity to pull off an upset.”
A scoreless draw against Nicaragua in Johannesburg days before the World Cup isn’t exactly encouraging, but it also fits with the team’s expectations and the mindset of “having everything to gain and little to lose.”
“We have to enjoy it, and when you enjoy something, you can achieve great things,” said Broos.
Sports
Victor Wembanyama puts hand on Jalen Brunson’s head, pushes him down as refs look the other way in Game 3
NEWYou can now listen to Fox News articles!
Victor Wembanyama’s aggression on the court was once again called into question as the San Antonio Spurs and New York Knicks played Game 3 of the NBA Finals at Madison Square Garden.
During the first half, Knicks All-Star guard Jalen Brunson was trying to guard Wembanyama near the free throw line when the 7-foot-4 center put his hand on the back of Brunson’s head and shoved him to the court.
However, Wembanyama was never called for the foul and play continued with the Knicks in possession of the ball.
Jalen Brunson of the New York Knicks works against Dylan Harper and Victor Wembanyama of the San Antonio Spurs during the third quarter in Game Three of the 2026 NBA Finals at Madison Square Garden in New York City on June 8, 2026. (Al Bello/Getty Images)
Brunson immediately got into Wembanyama’s face, and it appeared the Frenchman was smiling before the point guard got back to business.
The incident was similar to one that occurred in Game 2’s win for the Knicks on the road, when Brunson’s backup, Jose Alvarado, went to box out Wembanyama. Alvarado, who has comparable stature to Brunson, was wrapped up by Wembanyama and thrown away from the play.
NBA RESCINDS MITCHELL ROBINSON’S TECHNICAL FOUL FROM GAME 2 OF FINALS AFTER REVIEWING SHOVING MATCH
Once again, no foul call was made.
The Spurs are known for their physicality, but many believed that Wemby should’ve been called for fouls in these cases.
Jalen Brunson of the New York Knicks shoots a three-point basket over Victor Wembanyama of the San Antonio Spurs during the second quarter of Game Three in the 2026 NBA Finals at Madison Square Garden in New York City on June 8, 2026. (Dustin Satloff/Getty Images)
San Antonio started this game red-hot, owning an 11-point lead after the first quarter, 33-22. But these Knicks have consistently shown their ability to come back no matter the deficit.
After a second quarter run, the Knicks ended the locker room with a seven-point lead at halftime.
Brunson was a main reason why that was the case, going 5-of-11 from the field for 15 points with three assists and one rebound.
New York Knicks guard Jalen Brunson reacts as San Antonio Spurs forward Victor Wembanyama looks on during the second quarter of game three of the 2026 NBA Finals at Madison Square Garden in New York on June 8, 2026. (Vincent Carchietta/Imagn Images)
CLICK HERE TO DOWNLOAD THE FOX NEWS APP
As for Wembanyama, he was an efficient 6-of-10 from the field for 15 points of his own, while hauling in four rebounds and dishing out three assists.
The Spurs are trying to avoid a brutal 3-0 deficit in the best-of-seven series, while the Knicks are hoping they can keep momentum in the second half to have the chance at a sweep in their own building on Wednesday night in Game 4.
Follow Fox News Digital’s sports coverage on X and subscribe to the Fox News Sports Huddle newsletter.
-
Technology9 minutes agoApple dials down Liquid Glass, and the Mac looks way better for it
-
World12 minutes agoUS adversaries China, North Korea strengthening ties as Xi, Kim set to begin talks
-
Politics17 minutes agoTrump’s SAVE America Act shows signs of life in the Senate despite Republican revolt
-
Health24 minutes agoWoman with advanced Alzheimer’s regained speech and memories after taking magic mushrooms
-
Sports27 minutes agoKnicks guard nearly wipes out Michael Bloomberg diving for loose ball during NBA Finals Game 3
-
Technology32 minutes agoAI voice scams can clone your family’s voice
-
Business39 minutes agoCommentary: Here’s how Musk’s SpaceX IPO could crash your 401(k)
-
Entertainment42 minutes ago6 television actors on being judged for their looks, why AI is ‘lame’ and more