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Bonnaroo poured $339 million into Tennessee economy in 2023, study says

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Bonnaroo poured 9 million into Tennessee economy in 2023, study says


Bonnaroo, the annual, four-day music festival held in Manchester, TN. each June not only provides dozens of stages with hundreds of musical acts for thousands of festivalgoers to enjoy, it also contributes millions of dollars to the local economy each year.

Based on a newly released economic impact study held for the 2023 festival, the event contributed $339.8 million to the regional economy, including more than $5.1 million in tax revenue to the region. Bonnaroo’s activities also contributed to the creation or support of 4,163 full-time job equivalents (full-time employees and part-time employees working full-time hours).

This report marks the first time in more than a decade that event organizers have studied Bonnaroo’s economic impact, but sources say there are plans to analyze numbers annually going forward.

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Festival Director Brad Parker said the impact numbers revealed by the study come as no surprise knowing that Bonnaroo draws fans and staff from all 50 states and several countries.

“We are proud of our economic and community contribution over the past 20 years to the city of Manchester, Coffee County, and the state of Tennessee,” Parker told The Tennessean via email. “We know Bonnaroo is a significant economic driver to the city, county, and the state, but what does that really mean? Economic reports are a standardized and tangible measure and will help us better gauge how we can integrate and work with the communities we impact.”

The report also determined more than $105.5 million in labor incomes were paid to regional employees as a result of the festival.

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Festivalgoer (or Bonnaroovian to those in the know) expenditures accounted for nearly $287 million of the total economic impact of the 2023 festival.

Tickets: Here’s what we know so far about 2024 Bonnaroo tickets

Ryan French, executive director of South Central Tennessee Tourism Association, said with any economics report, he verifies the findings against other state-generated reports.

“I always back data with data and by looking at the state’s county-by-county snapshot, this information seems consistent with everything that’s been provided before,” he said. “Bonnaroo is huge for Manchester and Coffee County. Just looking at the direct numbers, it almost makes June another Christmas holiday season. The regional impact is massive.”

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He added that the festival itself is a microcosm of the impact, which is absorbed outside of the region and even the state.

“Tourism is broken down into sectors and transportation is going to be the largest sector,” he added. “People driving in, stopping at gas stations, that’s 35% of the local economy in tourism. People driving in for Bonnaroo are stopping along the way, eating along the way, lodging along the way and a majority of people have a Nashville stop before they go to the festival.”

Bonnaroo 2023: Foo Fighters, Lil Nas X among 10 unforgettable festival performances

Matt Patton with Angelou Economics, the company that compiled the impact study, said while all of the direct impact numbers are important, don’t underestimate the ripple effects of Bonnaroo.

“Everyone understands the direct impact,” Patton said. “We see those dollars being spent and we see those people employed directly. But, the indirect and induced impacts, those ripples through the local economy generate over $100 million in total economic activity and support over 600 FTEs.”

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But Bonnaroo doesn’t just generate tourism money. It also costs money to support. Parker said that Bonnaroo pays or reimburses the city, county, and the state for all additional resources needed to support the massive event.

“Significant tax dollars are generated at the local level from the festival which drives a significant portion of local operating budgets.” he said.

Melonee Hurt covers music and music business at The Tennessean, part of the USA TODAY NETWORK — Tennessee. Reach Melonee at mhurt@tennessean.com or on X @HurtMelonee.



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Acuff’s big night pushes Arkansas past Tennessee in SEC opener

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Acuff’s big night pushes Arkansas past Tennessee in SEC opener


FAYETTEVILLE, Ark. — Conference play has a way of revealing what teams really are, and Arkansas fans it’s a positive omen for the rest of the season.

Behind a career-high 29 points from freshman guard Darius Acuff Jr., the Razorbacks opened league play Saturday with an 86-75 victory over Tennessee at Bud Walton Arena.

After starting 0-5 last season, but having to battle their way to a Sweet 16 spot, they showed it’s not the end of the world. Now everybody will see what happens when they start strong.

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Arkansas improved to 11-3 overall and 1-0 in the SEC, snapping a short run of slow conference starts while giving the home crowd a reason to settle in for winter.

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The Volunteers arrived with a reputation for toughness and efficiency, and they lived up to that billing early, trading baskets and refusing to let the Hogs separate.

Tennessee shot well most of the afternoon and stayed within reach even when Arkansas briefly surged in the first half.

The difference was not dominance but steadiness, especially when the game tightened late.

Arkansas leaned on balance, patience, and the calm of a freshman who played like he had been here before.

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Acuff shot 9 of 16 from the field and knocked down the biggest shot of the day, a three-pointer with 2:09 left that pushed the Razorbacks’ lead to 79-68.

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The basket came just as Tennessee threatened to turn a close game into a coin flip.

“I was just trying to make the right play,” Acuff said. “Coach tells us to be confident and take our shots with conviction.”

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Arkansas Razorbacks coach John Calipari during the first half against the Tennessee Volunteers at Bud Walton Arena in Fayetteville, Ark. | Nelson Chenault-Imagn Images

Arkansas finds rhythm late

That confidence spread.

Meleek Thomas added 18 points, Malique Ewin finished with 12, and Karter Knox chipped in 11 as Arkansas placed four players in double figures.

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No single run blew the game open, but one stretch midway through the second half tilted the floor.

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Arkansas used an 18-5 run over 6 minutes and 37 seconds to flip a five-point deficit into an eight-point lead.

During that stretch, Tennessee missed eight straight shots and managed only two field goals on its next ten attempts.

The Razorbacks did not rush offense or chase highlights.

They waited for good looks, attacked the rim, and trusted the whistle.

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Arkansas shot 29 of 33 from the free-throw line, quietly building a cushion that Tennessee never fully erased.

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The Volunteers made life difficult with efficient shooting, finishing at 49 percent from the floor.

Amari Evans led Tennessee with 17 points and did not miss a shot, going 7 for 7.

But free throws told a different story. Tennessee went 12 of 23 at the line, leaving points behind that mattered when possessions shrank.

“We stuck to the process,” Arkansas’ coach said. “We just kept competing and playing our game.”

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Tennessee Volunteers guard Amari Evans (1) drives against Arkansas Razorbacks forward Trevon Brazile (7) during the first half at Bud Walton Arena in Fayetteville, Ark. | Nelson Chenault-Imagn Images

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Useful start to conference play

This was not a loud win, but it was a useful one. Arkansas didn’t overwhelm Tennessee with pace or pressure.

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Instead, the Hogs won with composure, spacing, and an understanding of when to slow the game down.

That matters in a league where possessions tighten and whistles get louder in February.

The Razorbacks finished at 42 percent shooting overall, with Acuff the only Arkansas player above 50 percent from the floor.

They didn’tneed perfection. They needed reliability and got it.

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The crowd of more than 19,000 saw a team comfortable being uncomfortable, a team that didn’t panic when Tennessee crept close.

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That calm showed most clearly in Acuff, whose late three settled both the scoreboard and the building.

Arkansas has reached the Sweet 16 in four of the past five seasons, and this game looked like one that fits that blueprint:

  • Balanced scoring.
  • Free throws made.
  • Mistakes absorbed without unraveling.
  • The SEC does not reward flash in January.
  • It rewards teams that handle moments.
  • The Razorbacks handled this one.

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Arkansas will travel to Ole Miss next, carrying a conference win that counts the same as any other but feels heavier because of how it was earned.

Tennessee returns home to face Texas, searching for answers that were more subtle than glaring.

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Key takeaways

  • Darius Acuff Jr.’s career-high 29 points included the decisive three late.
  • Four Razorbacks scored in double figures, easing pressure throughout the game.
  • Arkansas’ edge at the line separated two evenly matched teams.

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Tennessee’s ‘Ink of Hope Act’ aims to help tattoo artists spot signs of human trafficking

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Tennessee’s ‘Ink of Hope Act’ aims to help tattoo artists spot signs of human trafficking


CHEATHAM COUNTY, Tenn. (WKRN) – Plenty of new laws will go into effect for Tennessee on Jan. 1, 2026, ranging from protecting victims of domestic violence to giving tattoo artists a new tool to help people in danger.

The “Ink of Hope Act” aims to teach tattoo artists how to recognize certain symbols or “brands” and intervene on behalf of human trafficking victims without putting themselves at risk.

“I’ve wanted to tattoo since I was 8,” Blake Ohrt, the owner of Scout’s Honor Tattoo in Ashland City, told News 2. “I watched somebody when I was really young get a tattoo, and I’ve been super fascinated by it… I just worked really hard my whole life and ended up here.”

Ohrt’s dream for as long as he could remember was to open his own tattoo shop, and now that business is about to celebrate its first anniversary.

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“I really hope that people are taking the time and really figuring out who they want to get tattooed by, and maybe doing a little research, making sure that the style is compatible with what you’re wanting to do,” Ohrt said.

However, not everyone who sits in his chair seems willing. He has seen this firsthand a few times.

“People will attempt to set something up for someone else or come in as a pair, and one does the talking and one does not,” Ohrt explained. “Maybe even getting a name of that person and not, you know, I’m not much hearing from the person who’s going to be tattooed.”

When he learned about the “Ink of Hope Act,” he felt it could make a difference.

“Maybe some things that we can catch, like certain specific symbols or maybe placements or things like that, but really, it’s been super big for us,” Ohrt said.

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This legislation will require tattoo artists looking to renew their licenses after Jan. 1, 2026, as well as those receiving their first licenses after that date, to watch a one-hour course offered by an approved nonprofit that focuses on human trafficking. Artists who fail to complete that training by Dec. 31, 2028, will have their licenses invalidated until they comply with the law.

“We have to take extra accountability for that and make sure that we’re also consenting for them, so hopefully everybody takes it seriously,” Ohrt told News 2.

For the employees of this Ashland City tattoo shop, it’s their “scout’s honor” to keep the promise to look out for anyone who sits in their chairs. 



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Saints vs. Titans: Score, live updates from NFL battle in Tennessee

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Saints vs. Titans: Score, live updates from NFL battle in Tennessee


The New Orleans Saints take on the Tennessee Titans in Nashville with both teams looking to build momentum headed into the offseason. This is the place to keep up with the score and live updates.

Saints rookie quarterback Tyler Shough will look to lead his team to its fourth consecutive victory. The Titans will have their own rookie behind center in No. 1 overall pick Cam Ward.

Kellen Moore’s Saints squad has played well on defense late in the season, holding opponents to a total of 43 points total over the last three weeks.

You can follow below for the latest from the game in Tennessee.

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Pregame updates

UPDATED, 10:39 a.m.: Good morning and welcome to the penultimate Times-Picayune live blog for the 2025 New Orleans Saints season (and the last one that actually will be in 2025).

The Saints are indeed eliminated from postseason contention, but it doesn’t really feel like that given how they’ve played in this month of December, which has seen three consecutive wins. Today, the Saints try to make that four in a row in a road meeting with the Tennessee Titans.

The inactives report has just dropped, and the Saints will be even further shorthanded on offense than recent weeks: Wide receiver Mason Tipton is inactive with a groin injury. That means behind Chris Olave, the Saints’ receiver corps will look something like Kevin Austin, Ronnie Bell and maybe a tight end moonlighting as a receiver like Treyton Welch. Alvin Kamara is also out, as expected, meaning Audric Estime and Evan Hull will handle the running back duties.

In short, there’s an awful lot expected of Tyler Shough and the New Orleans defense today if the Saints are going to win their fourth straight.

The bit of good news is that Olave, who missed some practice this week with a back issue, is indeed active and expected to go.

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The game kicks off from Nashville just after noon Central time, but we’ll get you set here and then give live updates throughout the afternoon.



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