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With New Marketing-Style Analysis, UMD Researchers Link Consumer…

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With New Marketing-Style Analysis, UMD Researchers Link Consumer…


College of Maryland geographical sciences researchers are the primary to make use of extremely detailed client knowledge to see how particular segments of the U.S. inhabitants have an effect on local weather change.

In a brand new analysis paper revealed in Environmental Analysis Letters, Affiliate Professor Giovanni Baiocchi and Affiliate Professor Kuishuang Feng paired extremely detailed knowledge about Individuals’ geographical places and way of life tendencies with details about their carbon dioxide emissions. They labored with Klaus Hubacek, a former division professor now on the Netherlands’ College of Groningen.

Such variables had been extra telling than earnings alone, the present go-to for researchers hoping to higher perceive people’ estimated emissions contributions.

“We principally use the identical knowledge as advertising individuals attempting to promote merchandise,” mentioned Hubacek. “[As a result], slightly than one-size-fits-all approaches, we’re in a position to differentiate households primarily based on location-specific variables to higher design emission mitigation methods.”

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They used the Environmental Techniques Analysis Institute Neighborhood Tapestry Segmentation System, an information set that classifies each U.S. census tract into one in every of 65 descriptively named segments equivalent to “Subtle Squires” or “Inside Metropolis Tenants.” Section classifications are primarily based on shoppers’ dominant socioeconomic variables, together with earnings; family location, dimension and kind; inhabitants density; commuting data; training stage and race.

In step with prior analysis, the researchers discovered that higher-income teams are the best emissions contributors. Additionally they discovered that probably the most emission-intensive Individuals are likely to stay in bigger suburban properties, personal a number of automobiles and commute solo to work.

Nevertheless, different segments with comparatively excessive family incomes, like these labeled as “Laptops and Lattes” and “Metro Renters” usually have much less environmental influence as a result of they stay in densely populated areas in smaller dwellings.



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Maryland

Michigan State Has Several Things to Fix Before Heading to Maryland

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Michigan State Has Several Things to Fix Before Heading to Maryland


Michigan State’s football team emerged with a 16-10 win against Florida Atlantic, but it was far from a convincing victory. The Spartans struggled throughout the game, exhibiting a range of issues that need immediate attention if they hope to find more consistent success moving forward.

With less than a week to prepare for its next opponent, Michigan State has a critical opportunity to address these shortcomings and refine its game plan.

The win over FAU exposed several areas of concern for Michigan State, particularly on offense. The Spartans were plagued by poor execution and missed opportunities, with several drives stalling due to penalties and miscues. The offensive line, in particular, struggled to establish a rhythm, which led to limited success in both the running and passing games.

Quarterback play from Aidan Chiles was inconsistent, with errant throws and a lack of cohesion with the receiving corps contributing to the team’s inability to sustain drives and put the game away early.

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Defensively, Michigan State managed to hold FAU to just 10 points, but there were still some worrying signs. Despite the Spartans having multiple interceptions and a safety, they gave up several big plays, revealing potential vulnerabilities in the secondary and raising concerns about the unit’s ability to maintain discipline and focus throughout the game. Missed tackles and lapses in coverage could prove costly against more formidable opponents, making it imperative for the coaching staff to address these issues in the coming week.

Special teams were another area where Michigan State faltered. On multiple occasions, the Spartans gave up more punt return yards than they should have because of missed tackles.

With less than a week before its next game, Michigan State has a valuable window to regroup and make the necessary adjustments. The coaching staff will need to focus on tightening up execution across all phases of the game — offense, defense and special teams. This includes refining the game plan, improving communication and instilling a greater sense of urgency and discipline among the players.

The Spartans cannot afford to let the issues that plagued them against FAU carry over into their matchup against Maryland. If they hope to be competitive as the season progresses, the team must use this time to correct course and demonstrate growth in all facets of its game.

Don’t forget to follow the official Spartan Nation Page on Facebook Spartan Nation WHEN YOU CLICK RIGHT HERE, and be a part of our vibrant community group Go Green Go White as well WHEN YOU CLICK RIGHT HERE.

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Maryland Weather: Be on Alert for Isolated Severe Thunderstorms

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Maryland Weather: Be on Alert for Isolated Severe Thunderstorms


Cloudy skies expected Sunday, chance for isolated severe storms

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Cloudy skies expected Sunday, chance for isolated severe storms

03:24

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BALTIMORE –  Scattered showers will give way to mostly cloudy skies Sunday, with a chance for isolated severe storms.

Expect overnight lows in the 70s after a warm air mass moved through. A cold front will bring another chance for an isolated strong storms on Sunday. The day won’t be a washout, there is the possibility of active weather in the afternoon and evening.

The front will bring bright sunny skies for Monday with low humidity. Perfect weather for the afternoon barbecue or last summer activity. Kids getting back to school this week should expect refreshing temperatures… possibly even a little chilly with overnight lows in the 50s.

High pressure will control our weather for the middle of the week. Expect sunny skies and low humidity through Friday. Overnight lows Tuesday and Wednesday will be in the mid 50s, with afternoon highs in the upper 70s. The chance of showers returns late Friday.

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Maryland Weather: Severe Storms Moving in From West

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Maryland Weather: Severe Storms Moving in From West


Alert Day prompted by chances of severe thunderstorms Saturday evening

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Alert Day prompted by chances of severe thunderstorms Saturday evening

03:19

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BALTIMORE –  Severe storms have been plaguing western Maryland this afternoon. They are on the move east and will push into Carroll County near the 6pm hour. These storms have a history of producing winds capable of downing trees. We are also seeing heavy rain and lightning.

Most of the activity will push north and south of the forecast area surrounding Baltimore with the marine layer or stable air mass keeping the severe weather west of the mountain regions. 

The warm front associated with the severe weather is bring warm, humid air in overnight. Expect overnight lows in the low 70s with scattered showers and isolated severe storms. 

A secondary cold front will bring another chance for an isolated strong storms on Sunday. The day won’t be a washout, there is the possibility of active weather in the afternoon and evening.

The front will bring bright sunny skies for Monday with low humidity. Perfect weather for the afternoon barbecue or last summer activity. Kids getting back to school this week should expect refreshing temperatures… possibly even a little chilly with overnight lows in the 50s.

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High pressure will control our weather for the middle of the week. Expect sunny skies and low humidity through Friday. Overnight lows Tuesday and Wednesday will be in the mid 50s, with afternoon highs in the upper 70s. The chance of showers returns late Friday.



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