ATLANTA – Keisha Lance Bottoms is shifting her focus to the general election after winning the Democratic primary outright to avoid a runoff.

FOX 5 reporter Aungelique Proctor sat down with Bottoms to discuss her upcoming campaign strategy as she prepares for a challenging November election. Bottoms acknowledged her position as an underdog but expressed strong confidence in her path forward.

Georgia Democratic primary results

What we know:

Keisha Lance Bottoms and her supporters celebrated a blowout victory after she won the primary race outright. Bottoms stated that while raising money is important, her campaign will rely on earning the votes of Georgians rather than buying attack ads.

“We still have the power of the vote,” Bottoms said. “And even in this race, I was not the top fund raiser on the democratic side. We are not holding a candle to what the republicans put in and still more democrats turned out to vote.”

General election campaign strategy

What we don’t know:

It remains unclear exactly how much total funding her Republican opponents will amass by November, or how national political trends will impact the financial gap between the campaigns leading up to the general election.

Atlanta public safety debate

The backstory:

Public safety stands as a major issue that opponents plan to use against Bottoms during the campaign. The debate follows the police killing of Rayshard Brooks and the death of 8-year-old Secoria Turner.

Bottoms addressed the emotional weight of these events, stating, “You can’t have the death of a beautiful young girl and not wonder was there something I could have done differently.” However, she strongly rejected criticisms regarding the city’s operational response, adding, “Even the narrative around abandoning streets… it wasn’t true. Nobody ever gave orders to officers to stand down.”

Statewide policy platform

Why you should care:

The outcome of this race could reshape Georgia’s economic and healthcare landscapes. Bottoms plans to center her campaign on every day kitchen-table issues, specifically emphasizing housing affordability, expanding Medicaid and eliminating the state’s sales tax.

Representation in Georgia politics

What they’re saying:

Bottoms openly challenged the political double standard often placed on minority candidates running for statewide office.

“We don’t look at a slew of white men who served statewide and say, Mark Taylor loss, Casey Cagle loss…. why should a white man run again,” Bottoms said. “So I think to assign that burden to black women is unfair to us.”

Upcoming campaign adjustments

What’s next:

The campaign will now analyze and apply lessons learned from past statewide elections, including the previous Abrams race. Bottoms noted that critics originally doubted whether Jon Ossoff and Raphael Warnock could win their 2020 Senate races, pointing to their victories as proof that unconventional campaigns can succeed in Georgia.

ATLANTA – Political analysts on Georgia Gang offered differing perspectives Wednesday morning as they broke down the results of Georgia’s primary elections and looked ahead to several high-profile runoff races.

Georgia Primary Election: The winners, the losers, the runoffs

Outsider candidates can sometimes succeed

Republican commentator Phil Kent said outsider candidates can sometimes succeed with the right messaging and turnout strategy, but noted campaign money and voter mobilization remain critical factors in statewide races. Kent pointed to President Donald Trump’s influence in Republican politics, highlighting the strong showing by Trump-endorsed gubernatorial candidate Burt Jones despite heavy spending against him.

Democratic strategist Molita Easter said Democratic Sen. Jon Ossoff enters the general election with what she described as a strong record, while characterizing Republican Senate contenders Derek Dooley and Mike Collins as closely aligned with Trump. Easter also cited concerns about inflation, healthcare costs and the war overseas as issues affecting voters statewide.

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Political advertising during primary campaign

The panel also discussed the expensive Republican governor’s race and the volume of political advertising seen during the primary campaign. Easter questioned whether voters could become fatigued by constant campaign ads and major spending, while Kent argued Republican turnout patterns continue to favor candidates with strong support north of Interstate 20.

Kent said he believes public safety and law enforcement will become major issues in the fall gubernatorial campaign involving former Keisha Lance Bottoms. He criticized Bottoms’ handling of unrest in Atlanta during 2020 and questioned how that record would affect her statewide campaign.

Easter responded that candidates are not obligated to seek reelection and defended Bottoms’ decision not to pursue a second term as mayor of Atlanta. She also argued Bottoms benefited from strong name recognition during the Democratic primary and suggested some Republican voters may have crossed over to vote in the Democratic contest. Kent said he did not believe crossover voting significantly impacted the outcome.

Surprised by John F. Kennedy

The analysts also weighed in on the lieutenant governor’s race. Kent said he was surprised state Sen. John F. Kennedy advanced to a Republican runoff with state Sen. Greg Dolezal and suggested Kennedy’s name recognition may have helped him. Easter said she is closely watching the Democratic runoff between Josh McLaurin and Nabilah Islam Parkes, noting McLaurin’s debate experience could become a factor in the race.

Additional surprises

During a separate discussion about down-ballot races, Kent said the Public Service Commission contests and Secretary of State race produced several surprises, including Vernon Jones advancing to a Republican runoff for Secretary of State. He also described Brian Strickland’s attorney general primary performance as decisive.

Competitive Democrats

Easter highlighted several Democratic congressional candidates she believes could be competitive in November, including Mara Keller and Caitlyn Gaggan. She argued some Republican-held districts may become more competitive despite President Trump carrying those areas in previous elections.