The Arkansas Razorbacks became the latest team to unveil a quirky new NIL initiative when they announced their ‘Spare Change Round Up’ program.
Razorbacks fans can now link any credit, debit or banking account to this program. It will track purchases made with that account and round all purchases up to the nearest dollar. At the end of the week, if the total is greater than $10, it will all be donated to the Arkansas Edge NIL collective.
“Fans have expressed a desire for a way to round up purchases to support NIL opportunities, and we’re excited to introduce the Spare Change Round Up program,” said Kyle May, Executive Director of Arkansas Edge in a statement. “This scalable and effortless approach allow fans to participate easily and choose how much they want to contribute without needing individual programs with each merchant and regardless of where they bank or live.”
Teams and their NIL collectives have started to get creative with their approaches this season, making this Razorbacks initiative seem a little less intense at first glance.
Just a couple of months ago, the Oklahoma State Cowboys shared that they would be adding QR codes to their helmets and around the stadium to give fans an extra chance to donate to the fund.
It is no surprise that the Arkansas football program has upped their efforts as they have started to fall behind in a growing SEC. They haven’t had a double-digit win season since 2011.
To no surprise, they haven’t been a recruiting powerhouse in that time either. They’ve had a couple of players that emerged but left in the transfer portal for other opportunities.
Sam Pittman and his staff currently held the No. 15 ranked SEC recruiting class for this coming season.
Of course, to convince more people to donate, the play on the field will have to improve as well.
Pittman has a 27-27 record, and that’s with a nine win season on his belt. The good news is that they have already matched their win total from all of last season through just six games this time.
The back half of the Razorbacks 2024 schedule is tough, but squeaking out another two or three wins would have the program moving back in the right direction after a bump in the road last year.
Maybe their new NIL initiative will be the thing to push their program into the next level.
Editorial
LITTLE ROCK, Ark. (KATV) — A major event aimed at raising awareness and funding cancer research in Arkansas is coming up this weekend.
The 6th Annual Be a Part of the Cure Walk benefits the UAMS Winthrop P. Rockefeller Cancer Institute, helping fund cancer research, clinical trials, and long-term survival studies, with every dollar raised staying in Arkansas.
Joining us this morning are Elizabeth Birrer, co-chair of the walk, and Lesley Murphy, this year’s emcee.
Murphy, a professional travel journalist, has shared her own cancer prevention journey after undergoing a preventative double mastectomy at UAMS when genetic testing revealed she carried the BRCA2 gene. She now uses her experience to help educate and raise awareness about cancer prevention.
The walk is designed to bring the community together, survivors, families, and supporters, while highlighting the importance of research and patient care. Participants can expect a day of walking, activities, and opportunities to learn more about the institute’s ongoing work.
Online registration is available at here and closes at 6:30 p.m. Friday, May 1st. In-person registration opens at 6:30 a.m. Saturday, May 2nd at War Memorial Stadium, Gate 1.
Every dollar raised during the event directly supports research and clinical studies here in Arkansas, helping to advance treatment and improve outcomes for patients across the state.
The 6th Annual Be a Part of the Cure Walk is a community effort that combines awareness, education, and support, all focused on the fight against cancer.
Wally Hall
Wally Hall is assistant managing sports editor for the Arkansas Democrat-Gazette. A graduate of the University of Arkansas-Little Rock after an honorable discharge from the U.S. Air Force, he is a member and past president of the Football Writers Association of America, member of the U.S. Basketball Writers Association, past president and current executive committee and board member of the Arkansas Sports Hall of Fame, and voter for the Heisman Trophy. He has been awarded Arkansas Sportswriter of the Year 10 times and has been inducted into the Arkansas Sports Hall of Fame and Arkansas Sportswriters and Sportscasters Hall of Fame.
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