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Netflix hopes Mike Tyson-Jake Paul fight will deliver a streaming knockout

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Netflix hopes Mike Tyson-Jake Paul fight will deliver a streaming knockout

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Mike Tyson, left, and Jake Paul faced off in the live bout on FridayNetflix’s push into streaming live events was put to its biggest test on Friday with the boxing match-up between former heavyweight champion Mike Tyson and Jake Paul, a YouTube influencer who became a professional fighter in 2020.

The bout, which was won by Paul, 27, who beat Tyson, 58, on points, was available to all of Netflix’s 280mn subscribers at no extra charge, a departure from the expensive pay-per-view or premium TV packages that have long been associated with professional boxing. 

Boxing used to be a lucrative business for the pay-TV networks HBO and Showtime, but both exited the sport as its popularity declined. 

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For Netflix, the Tyson-Paul bout was aimed at attracting new subscribers — particularly to its advertising-supported service, analysts say. The company’s ad tier, launched in late 2022, has about 70mn subscribers. 

The boxing “megaevent . . . should boost audience engagement and attract advertising-tier subscribers, viewers and dollars”, analysts at JPMorgan said.  

On social media, some fans complained about buffering problems during the fight. The website Down Detector reported that more than 84,000 viewers reported problems.

The unusual bout featuring Tyson, the fiercest and most controversial boxer of his generation, and Paul, a brash social media star, appeared to be part of a strategy to target younger male viewers. In January, Netflix signed a $5bn, 10-year deal with World Wrestling Entertainment’s weekly Raw programme in the US, by far the group’s biggest foray into streaming live events. 

Netflix has had success with what it calls “sports-adjacent” programming, including documentaries such as Formula 1: Drive to Survive and Beckham. But it is starting to feature more live sporting events, including a planned National Football League game on Christmas Day — prompting speculation on Wall Street that it plans to eventually secure a rights deal with a major sports league.

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Ted Sarandos, co-chief executive, has tried to damp the speculation, saying Netflix does not want to enter a typical sports rights deal in which most of the financial benefit goes to a league.  

“Where we can really differentiate and outcompete everybody is in the storytelling of sports, the drama of sports,” Sarandos said on an earnings call earlier this year. 

Netflix’s position contrasts with its streaming rivals, including Amazon Prime, Apple TV and Google’s YouTube, which gobbled up sports professional sports rights — Amazon has NFL’s Thursday Night Football, Apple hosts Major League Baseball’s Friday Night Baseball and YouTube is the home of the NFL’s Sunday Ticket roster of games. But analysts at Morgan Stanley have said they expect Netflix to eventually enter the competition for sports rights as traditional TV networks decline and existing deals with major US sports leagues expire by 2030. 

Netflix began experimenting with live programming last year with a comedy special by Chris Rock, which faced technical problems. It has also live-streamed the SAG awards and a “roast” of retired American football star Tom Brady.  

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How a Beer Hall Keeps Up With a World Cup Crowd

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The fans see the games, the crowds, the food and the beer. But behind every World Cup watch party is a team working long before kickoff and well after the final whistle. We go behind the scenes at a beer hall in Brooklyn to see what it takes to serve a room full of soccer fans on game day.

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With the white nationalist group Patriot Front, what you see is not what you get

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With the white nationalist group Patriot Front, what you see is not what you get

Members of the group Patriot Front ride the subway as a commuter looks on, in Washington, D.C., on July 4.

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The sight of hundreds of masked men roaming the streets of Washington, D.C., on July Fourth weekend, wearing khakis, blue shirts and uniform patches, was chilling to some of the city’s residents.

For many Americans, it was the first they heard about Patriot Front, a white nationalist organization that was born out of the deadly 2017 Unite the Right rally in Charlottesville, Va. A now-viral Reuters photo prompted reflections on the experience of a lone African American woman who was photographed in a Metro subway car, surrounded by white supremacists.

The planned demonstration of force was timed to bring a fringe group of extremists into public view as the nation marked 250 years of its independence. Indeed, the stunt succeeded in earning the group media coverage across mainstream outlets, amplifying its brand and potential to reach new recruits. On this occasion, the members refrained from engaging in violence and property damage, projecting an image of law-abiding, orderly activism.

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But those who are closely familiar with Patriot Front’s history and operations warn: Don’t believe what you see.

“That is not who they are in private,” said Len Kamdang, director of the Criminal Justice Project at the Lawyers’ Committee for Civil Rights Under Law. “Although they were on their best behavior [last] weekend, this is a dangerous group that commits acts of violence all over the country.”

Patriot Front’s history of violence and property damage

Kamdang’s organization sued members of Patriot Front for vandalizing a public mural dedicated to the tennis legend and Black activist Arthur Ashe in Richmond, Va., in 2021. Ashe, who was inducted into the International Tennis Hall of Fame in 1985, was born in Richmond and his legacy is a continuing source of pride to members of that community.

“A couple of Patriot Front members showed up under cover of night and vandalized the mural,” Kamdang said. “They painted white stencils all over. … They literally tried to whitewash him and they put their symbols of hate all over — their stencils, their slogans. And all the while they were caught on video. And that video leaked using some of the most horrible language that you can imagine.”

In many jurisdictions, law enforcement can seek additional hate crime charges or sentencing enhancements in cases where illegal acts appear to have been motivated by racial bias. But in this case, Kamdang said, Patriot Front members faced no criminal charges and their identities were only revealed when online activists later infiltrated the group and leaked internal records.

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Graham Platner makes it official in Maine, submitting paperwork to leave Senate race

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Graham Platner makes it official in Maine, submitting paperwork to leave Senate race

Now-former Democratic Senate candidate Graham Platner speaks at his primary election night event on June 9 in Blue Hill, Maine. Platner officially dropped out of the race July 10 following rape allegations from a former romantic partner that he denies.

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Graham Platner, Maine’s Democratic nominee for Senate, is officially out of the race.

The Maine Secretary of State said Platner filed the necessary paperwork to withdraw his candidacy two days after he announced he planned to do so following an accusation of rape by a former romantic partner. Platner denies the allegation.

The Maine Democratic Party has until July 27 to pick Platner’s replacement.

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In his withdrawal notice, Platner said “people are desperate for change” and that’s why they voted “for a new kind of politics” by making him the Democratic nominee. He expressed gratitude for those who supported his campaign and said that he will continue to fight for “the movement we have built together and the future we believe in.”

He ended his notice with a strong statement aligned with the progressive platform.

“F*ck ICE. Free Palestine. Up the Hearts.”

Platner announced his plan to withdraw from the race in an 11-minute video he posted to social media on July 8. He said he had no choice but to suspend his campaign, citing it was no longer viable financially.

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“We are going to lose our ability to fundraise. We are going to lose our ability to access voter data. We are going to lose all of the things that any campaign needs on the basic level simply to function,” he said.

Platner added that dropping out was not an admission of guilt. Rather, the decision, he said, is to keep the progressive movement in Maine alive to defeat Republican Sen. Susan Collins in November. Platner blamed the “political establishment” for his downfall and argued the goal was to force him out of the race.

“We built a campaign. We engaged in electoral politics. We motivated people. We banded together. We did it the way that we were told we are supposed to make change and we won. And now they are not going to let us have it. Not if it’s me,” he said.

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