Wisconsin
Wisconsin promotes agricultural tourism in roadside campaign
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MADISON, Wis. (WMTV) – Spring is coming, and so is rising season. To advertise Wisconsin’s farmers, the Wisconsin Agricultural Tourism Affiliation introduced a brand new roadside marketing campaign to advertise the whole lot from wine growers to petting zoos to berry patches.
Giant purple indicators geared up with QR codes will begin popping up at relaxation stops as a part of the marketing campaign. The code will direct guests to close by farms and different agricultural tourism experiences.
On the marketing campaign kickoff on Thursday, the state and the farmers shared pleasure for the promotion of agricultural tourism, hoping vacationers will be taught extra about the whole lot Dairyland has to supply.
“We had been in agri-tourism earlier than there was a phrase agri-tourism,” Don Schuster, co-owner of Schuster’s Playtime Farm in Deerfield.
For 30 years, the Schuster household has hosted interactive tourism experiences at their farm from hay rides to corn mazes.
“I’m a fifth era farmer from Dane County,” Schuster stated. “The farm most likely wouldn’t be a farm if it wasn’t for agri-tourism.”
Sylvia Burgos Toftness, co-owner and farmer at Bull Brook Hold, a Clear Lake grass-fed beef farm, agrees.
“Farmers are in search of different forms of income stream,” Burgos Toftness stated. “Agriculture tourism is a essential one on my farm.”
Now these agri-tourism spots can be highlighted and promoted to interstate vacationers via a partnership between Wisconsin’s Division of Transportation, the Agricultural Tourism Affiliation and the Incapacity Service Supplier Community.
“As a farmer, this marketing campaign makes me actually glad as a result of vacationers will be capable to discover our farms extra simply. They’ll have a direct line to us,” Burgos Toftness stated.
Farmers say the partnership may also assist farmers come collectively, and create a collective platform.
“[My wife] and I spent a few years combating many politicians to get to the spot the place we’re right this moment. Having a company like this, we’re not so on the market hanging by ourselves,” Schuster stated.
The state says the partnership may also carry extra site visitors via Wisconsin’s 28 totally different relaxation stops.
“Wisconsin is pretty distinctive in that we hold these amenities open and working 24/7,” Paul Hammer, deputy secretary of Wisconsin’s Division of Transportation, stated.
CEO of the Incapacity Service Supplier Community, Lisa Davidson, says that’s potential due to the workers from DSPN.
“You wouldn’t consider a Incapacity Supplier Service Community being linked to Roadside Service Services, however we’re and we’re the linchpin to creating positive that there are enough groups in place to take care of the amenities, to maintain them clear and welcoming,” Davidson stated.
Wisconsin’s Agricultural Tourism Affiliation needs Badger Land to be often known as America’s Agricultural Tourism Vacation spot, celebrating the tales behind Wisconsin’s producers and an business that brings in $104.8 billion to the state yearly.
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Laurel Burleson, a Dane County chef, thinks ugly apples make the best dishes.
One of her goals as a chef and restaurant owner is to save usable produce from the waste bin.
“I know how hard (Wisconsin farmers) work every day, making these products that are delicious and nutritious and for anything to get thrown away just because it’s not aesthetically perfect is just outrageous,” said Burleson, owner of Ugly Apple Cafe.
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The latest fruit monitoring report from the University of Wisconsin-Madison shows many parts of the state having great harvests, although northeastern Wisconsin orchards suffered from a cool spring. But most apple orchards are busy with the fall harvest. So what do you do with that abundance of apples?
Burleson shared some recipes and her philosophy on cooking with WPR’s “Wisconsin Today.”
This conversation has been edited for brevity and clarity.
Rob Ferrett: What do you like to do with apples apart from just eating them?
Laurel Burleson: One that I really like to do is making apple marmalade. That is shredding apples and preserving them in sugar so that they keep their structure. It’s kind of the opposite of making applesauce.
But we also make a lot of apple sauce and apple butter. That’s a good way to use a lot of apples all at once.
RF: What goes into making apple butter?
LB: Very basically you make applesauce, so just cook down your apples and blend them up. Then you take that applesauce and cook it extremely slowly, either in a slow cooker or in the oven. Cook it down until it’s dark and rich and more closely resembling a peanut butter than applesauce.
From there, you can put in whatever spices you want: cinnamon, ginger, nutmeg, bay leaf. You just have to be careful because whatever you start with in the big batch will get super concentrated and reduced in your end product.
RF: With applesauce or apple butter, do we have to be fussy about the type of apples? Or can we mix and match?
LB: I like to mix and match, especially because the apple season starts really early. Some years you can get the first season apples in July.
They don’t hold very long and they’re very juicy, so they break down really easily, but they are very tart. I like to get some of those early season apples and make them into applesauce and freeze them and then when I have other sweeter varieties later I mix them and then reduce that all down into butter.
RF: You shared a savory recipe with us for pork chops with apple bacon cabbage. Tell us a little bit about this recipe.
LB: It’s really fun for the fall and even into the winter. You can kind of use any kind of variety of apple that’s a little bit tart and it’s OK if it breaks down and blends in because the cabbage is going to maintain its structure.
If the onions and apples melt away into a delicious sauce it’s just fine. But also, if you end up with some apple pieces, then it’s a nice little surprise like a little sweetness.
The Ugly Apple Cafe operates cafes inside the Dane County Courthouse and the City County Building in Madison and sells its products at the Monona Farmers Market.
While the Wisconsin Badgers struggle on the football field, sitting at a disappointing 2-2 through four weeks, some of the program’s former transfers continue to find success.
One of those players is tight end Riley Nowakowski, who transferred to Indiana this offseason after five years with the Badgers. The Milwaukee, Wisconsin, native originally walked on to the program as an unranked outside linebacker. After playing sparingly during his first few seasons with the Badgers, he flipped over to fullback in 2022, then out to tight end after Phil Longo arrived in 2023. Nowakowski totaled 18 receptions for 131 yards and a touchdown from 2023-24; his two years as a primary offensive contributor.
The former Badger is already making significant progress toward those totals, now just four games into his Indiana career. He has four catches for 72 yards and a touchdown, plus one carry for a one-yard score. The versatile fullback/tight end delivered the highlight play of his career during Indiana’s blowout win over Illinois on Saturday, taking a 1st-down screen pass 43 yards to the house.
Wisconsin, meanwhile, has received solid contributions from Montana State transfer tight end Lance Mason. The veteran has 14 catches for 177 yards and two touchdowns to date, leading the team in each of those respective categories.
While Mason has been one of the Badgers’ few bright spots through four weeks, it’s hard to ignore Nowakowski’s emergence as one of Indiana’s dependable offensive playmakers.
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Get ready for an overall warmer stretch of weather as we head into this upcoming workweek. After some fog lifts this morning, we’ll have plenty of sunshine today with highs in the mid to upper 70s along the lake and low 80s inland.
Tonight will be dry with lows in the low 60s lakeside and upper 50s inland.
Monday through Wednesday should be very similar, with upper 70s to near 80 near the lake and low to mid 80s inland with plenty of sun.
We’ll start to bring in chances of showers or a T’storm starting Thursday right on into the weekend.
WATCH: Southeast Wisconsin weather: Dry Today, Warm Workweek Ahead
Southeast Wisconsin weather: Dry Today, Warm Workweek Ahead
TODAY: Any fog lifting through the morning, then becoming mostly sunny.
High: 77 lakefront… 83 inland.
Wind: E 5-10 MPH.
TONIGHT: Mostly clear.
Low: 62.
Wind: ESE 3-8 MPH.
MONDAY: Mostly sunny.
Highs: 78 lakefront… 83 inland.
Wind: ESE 5-10 MPH.
TUES: Mostly sunny and warm.
High: 80 lakefront… 84 inland.
WEDS: Mostly sunny and warm.
High: 81 lakefront… 85 inland.
THUR: Partly cloudy with a chance of a shower
or T’storm.
High: 80.
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