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Indianapolis Motor Speedway Generates $1 Billion To Indiana Economy

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Indianapolis Motor Speedway Generates  Billion To Indiana Economy


The Indianapolis Motor Speedway is unique as a sporting facility that is both an international tourist destination and has earned recognition on the National Register of Historic Places by the United States National Park Service.

It is also a tremendous economic engine for Indiana and its capital city of Indianapolis.

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A new study by the Indiana University Public Policy Institute provided a comprehensive and detailed look at the $1 billion in annual economic activity generated by events and operations at Indianapolis Motor Speedway. The results were revealed on Tuesday, October 24.

Of this total, more than half – $566.4 million – is attributed to the Month of May and the world-famous Indianapolis 500 Mile Race.

“The Racing Capital of the World is a marquee hub for economic development that directly benefits Central Indiana and the Hoosier State, triggering innovative activity and providing jobs and income for thousands of families,” said IMS President J. Douglas Boles. “The impact and value of IMS and its contributions to Indiana’s economy is invaluable and fuels us to further prioritize our role as a key driver of progress and impact moving forward.”

The Indianapolis 500, which this past pay drew a crowd announced at 330,000 spectators by Indianapolis Motor Speedway owner Roger Penske on Race Day, and close to 500,000 spectators for all “Month of May” activities at the Indianapolis Motor Speedway, exceeds the economic impact of many of the top sporting events in the United States.

It should be noted, however, that the total economic impact of $566.4 million is for a 21-day period in May, while the other sporting events are measured for one week or one weekend.

But the comparisons are still quite impressive.

According to information from the economic impact study, the Central Indiana local economy enjoyed $156.6 million in economic impact for the 2022 College Football Playoff National Championship Weekend. In 2012, Indianapolis was the host of the Super Bowl, which generated $278 million.

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It projects an estimated $250 million of economic impact will be generated for the 2024 NBA All-Star Game, hosted by the Indiana Pacers.

On a national scale, the 2022 PGA Championship in Tulsa, Oklahoma generated $157 million, the 49th AAU Junior National Volleyball Championship in Central Florida generated $228 million to that area’s economy, $300 million was generated for the Tournament of Roses including the annual Rose Bowl Game in Pasadena, California.

The 2022 Formula One Miami Grand Prix accounted for $349 million in economic impact to South Florida. In tennis, the U.S. Open in New York city generated $420 million.

At the top of the list was the 2023 Super Bowl in Phoenix, which enjoyed an economic impact of $600 million this past February.

The 2023 study addressed the direct and indirect economic contributions made by IMS between June 1, 2022 and May 31, 2023. Included in the analysis were IMS operations; spending by visitors to IMS for events like the Indianapolis 500 presented by Gainbridge, Brickyard Weekend and other events and activities like the SVRA Invitational and Intercontinental GT
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Indianapolis 8Hour, the Brickyard Crossing Golf Course and IMS Museum; and the continued presence and recent growth of INDYCAR race teams and the Dallara facility in the Indianapolis area, which call Indiana home due to the presence of IMS and Penske Entertainment’s headquarters.

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Among the statistics from the extensive study, a total of $1.058 billion to the Indiana economy. The NASCAR Brickyard Weekend in 2022 accounted for $117.2 million and as previously mentioned, the Indianapolis 500 and the Month of May in 2023 accounted for $566.4 million.

Visitors within 100 miles of the Indianapolis Motor and Speedway accounted for $86 million and other events and activities accounted for $375.1 million.

Events at the Indianapolis Motor Speedway generated 8,440 direct and indirect full-time equivalent jobs, totaling an estimated $360 million in labor income.

The impact of IMS supports local businesses through out-of-town visitor spending at area establishments, including lodging and food. In addition, the resulting tax revenue from employee wages benefits Indiana localities and the state.

The last economic impact study was conducted in 2013 and determined that IMS generated more than $510 million annually to the Indiana economy at that time.

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Over the last decade, the growth has been influenced by additional motorsports events and activities, as well as increased attendance at marquee events. The growth of race teams and motorsports-related businesses in the area also contribute to the increased impact.

“This study demonstrates the incredible reach of IMS races and entertainment that goes well beyond the Central Indiana region,” said PPI Director Tom Guevara. “We are proud to once again partner with IMS to analyze the economic impact of their iconic events and facilities, which are the result of many more events, more race teams, and more attendance, especially at the world-famous Indianapolis 500.”

The IU Public Policy Institute is a collaborative research arm within the O’Neill School of Public and Environmental Affairs at Indiana University.

The study captures the economic and fiscal contributions to the Indiana economy for the period of time between June 1, 2022 and May 31, 2023 related to Indianapolis Motor Speedway expenditures and spin-off spending that would not occur but for the presence of IMS in Indiana. Included in the analysis are the 2022 Brickyard Weekend, 2023 Month of May (including the 2023 Indianapolis 500 presented by Gainbridge) and other ancillary events at the Indianapolis Motor Speedway.

Visitors to IMS for other events and activities like the SVRA Invitational and Intercontinental GT Indianapolis 8-Hour, the Brickyard Crossing Golf Course and IMS Museum contributed an additional $375.1 million to the economy.

Through direct employment of IMS employees and indirect or partial employment of event staff and local business staff, IMS sustained 8,440 full-time equivalent (FTE) employees, whose total labor income was $360 million.

Brickyard Weekend 2022 sustains 1,275 FTE employees, whose total labor income was $46.4 million.

Month of May 2023 sustains 3,783 FTE employees, whose total labor income was $155.2 million.

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Visitors to IMS for other events and activities like the SVRA Invitational and Intercontinental GT Indianapolis 8-Hour, the Brickyard Crossing Golf Course and IMS Museum sustains an additional 3,382 FTE employees, whose total labor income was $158.4 million.



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Oregon is in Big Ten football championship game. Here’s how Indiana makes it.

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Oregon is in Big Ten football championship game. Here’s how Indiana makes it.


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Oregon has earned a spot in the Big Ten football championship game, the conference announced Tuesday. The Ducks have this weekend off and finish their regular season on Nov. 30 against Washington.

The Big Ten has determined even if Oregon loses, it wins tiebreakers involving Indiana, Ohio State and Penn State. It released a list of 10 potential scenarios involving these teams, and IU would make the title game in four of them, it is a “maybe” in one, and it’s out in five.

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How can Indiana football join Oregon at Lucas Oil Stadium on Dec. 7?

Indiana football scenarios for Big Ten championship game

∎ Indiana finishes 9-0 in conference play, and it’s in. The Hoosiers would be the top seed if they’re the only 9-0 team. If they and Oregon are both 9-0, the seeds would be based on highest cumulative conference winning percentage of all conference opponents. That’s two of the outlined scenarios.

∎ IU gets the No. 2 seed if Oregon finishes 9-0 and the Hoosiers are 8-1, with the loss coming to Purdue. That means IU would have beaten Ohio State, which previously beat Penn State. IU has the best record among games involving those three.

∎ If all four teams finish 8-1, and IU’s loss is against Purdue, Oregon and IU get the bids because of wins over common opponents with the highest rankings in the conference standings. In this scenario, IU and Oregon would both own wins over Ohio State, and the Hoosiers would get the No. 1 seed.

Indiana football is a ‘maybe’ for the Big Ten championship game

∎ In this scenario, Oregon is 9-0, IU and Penn State are both 8-1 (with losses to Ohio State), and OSU is 7-2. The Ducks are the top seed, and the other participant will be determined by the highest cumulative conference winning percentage of all conference opponents for IU and Penn State.

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Indiana football misses Big Ten championship game

∎ If Oregon is 9-0, and IU loses to Ohio State, and OSU defeats Michigan the following week, the Buckeyes would get the berth based on beating IU and Penn State.

∎ If IU loses to Ohio State and Purdue, and Oregon, OSU and PSU all finish 8-1, IU is out.

∎ IU, OSU and Oregon are all 8-1, and PSU 7-2, an Indiana loss to Ohio State would knock it out of the title game.

∎ If all four teams are 8-1, and IU’s loss is against Ohio State, the Buckeyes and Ducks get the berths.

∎ If Oregon and Penn State both finish 8-1 and IU and Ohio State both finish 7-2, the Hoosiers are out.

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Indiana football schedule

Nov. 23, at Ohio State, noon, Fox

Nov. 30, vs. Purdue, TBA

Ohio State football schedule

Nov. 23, vs. Indiana, noon, Fox

Nov. 30, vs. Michigan, noon, Fox

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Oregon football schedule

Nov. 30, vs. Washington, TBA

Penn State football schedule

Nov. 23, at Minnesota, 3:30 p.m.,

Nov. 30, vs. Maryland, 3:30 p.m.

When is the Big Ten championship game?

8 p.m. ET Saturday, Dec. 7, 2024, at Lucas Oil Stadium in Indianapolis, on Fox.



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Forde-Yard Dash: Army, Indiana Try to Avoid Perfect-Season Spoilers in Week 13

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Forde-Yard Dash: Army, Indiana Try to Avoid Perfect-Season Spoilers in Week 13


Forty names, games, teams and minutiae making news in college football (family reunions sold separately in Missoula, where Montana Grizzlies linebacker Cooper Barnum celebrated Senior Day by beating his father, Bruce, who is the head coach of the Portland State Vikings). First Quarter: Paths to the Playoff. Second Quarter: Winning the Staffing Battle. Third Quarter: Conference Coaches of the Year.

These are the best of times, ever, for the Indiana Hoosiers (31). The eternal Big Ten doormat is 10–0 for the first time ever, playing November games of unprecedented wattage, trying to go where no IU team has ever gone before—to the College Football Playoff. They have a 63-year-old coach who just this year has gotten his first shot at a high-major job, and has crushed it. This is the feel-good story of the 2024 season.

Unless, of course, that story is the Army Black Knights (32). They’re 9–0 and ranked No. 16 in the AP poll, their highest ranking since 1962. The absolute antithesis of all things modern college football—the transfer portal, NIL deals, spread-and-throw offense—they are succeeding anyway. There is no conventional reason why they should be able to compete in 2024, yet here they are. They are the ultimate counterprogramming: an old-school option coach is leading a collection of lightly recruited players who are destined to go pro in military service after graduation.

These two unbelievable seasons are on parallel tracks. Nobody saw it coming, but nobody can objectively deny their week-to-week dominance. Indiana has trailed just twice all season, both in the first half, while winning every game but one by at least two touchdowns. Army has trailed just once all season, briefly in the first half, and has won every game by double digits. Yet both have been doubted and dismissed for allegedly not having played anybody.

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Well, here come the somebodies. Two Goliath programs now stand in David’s path. For these dream seasons to maintain course, they must defeat dream killers Saturday.

The No. 2-ranked Ohio State Buckeyes (33) and their $20 million roster loom in front of Indiana, with more than 100,000 fans arrayed in their Death Star stadium to inflict discomfort upon the Hoosiers. The two Big Ten programs have played 97 times and Indiana has won just 12, the last coming in 1988. Since then the series is a one-way, scarlet-and-gray speedway: 30–0–1 in favor of the Buckeyes, most of them blowouts. Ohio State is favored by 13 this time, per DraftKings.

Meanwhile, the No. 6-ranked Notre Dame Fighting Irish (34) threaten to do the most un-patriotic thing by derailing Army’s perfect season. They already bounced Navy from the unbeaten ranks last month, and now take aim at another service academy. The Irish are history’s most glam program, with a worldwide following and their own network and Most Favored Nation in a power conference they don’t even have to join as a football member. And while they haven’t played Army often in recent years, they have dominated the series (39–8–4 all-time). The Irish haven’t lost to the Black Knights since 1958, winning 15 in a row, just one of those by less than two touchdowns. Notre Dame is favored by 14, per DraftKings.

You could hardly assign two bigger overdogs the job of ruining good underdog stories.

The Notre Dame-Army game is also freighted with incredible locational history. The game is being played in New York, where lore and legend were spawned when the two teams have met.

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This is the 100th anniversary of the “Four Horsemen” game, played Oct. 18, 1924, at the Polo Grounds. Notre Dame defeated Army 13–7, an outcome that moved famed sports writer Grantland Rice to author the most famous lede in the history of his college football chronicling:

“Outlined against a blue-gray October sky the Four Horsemen (35) rode again. In dramatic lore they are known as famine, pestilence, destruction and death. These are only aliases. Their real names are: Stuhldreher, Miller, Crowley and Layden. They formed the crest of the South Bend cyclone before which another fighting Army team was swept over the precipice at the Polo Grounds this afternoon as 55,000 spectators peered down upon the bewildering panorama spread out upon the green plain below.”

Never a place to miss a publicity opportunity, Notre Dame got the four players memorialized by Rice—Harry Stuhldreher, Don Miller, Jim Crowley and Elmer Layden—on horseback for a soon-to-be iconic photo. Coached by Knute Rockne, the Irish were becoming a national sensation in the 1920s. That game helped finish the job—the Irish went 10–0 and won the Rose Bowl, their first-ever bowl game, and later were awarded several retroactive national championships.

Four years later, trailing favored Army at halftime in Yankee Stadium, Rockne delivered his famed “Win one for The Gipper (36)” halftime speech. Rockne urged his team to honor the memory of the late Irish star George Gipp—invoking a possibly apocryphal story from Gipp’s death bed. Notre Dame won the game 12–6, and the scene was memorialized by Hollywood in the movie Knute Rockne, All-American.

Notre Dame was the marquee college football program through 1930, when Rockne died in a plane crash. Layden, one of the Horsemen, restored the luster when he took over as head coach in ’34, and then Frank Leahy took the program back to the apex in the ’40s.

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In five straight meetings from 1943 to ’47, either Notre Dame or Army was ranked No. 1 when they played—and every meeting was in Yankee Stadium, as this one will be. 

The No. 1 Irish beat the No. 3 Black Knights 26–7 in 1943, on the way to their first AP national title. Army destroyed Notre Dame the next two seasons by a combined score of 107–0, with loaded World War II-era teams led by Mr. Inside and Mr. Outside (37), Felix “Doc” Blanchard and Glenn Davis. Army won the AP national title both of those seasons, with Blanchard winning the Heisman Trophy in ’45 and Davis in ’46.

The 1946 game was the original “Game of the Century,” a breathlessly anticipated matchup of No. 1 Army and No. 2 Notre Dame that ended in a scoreless tie. It was the only blemish for either team, and the Irish wound up winning the title. Notre Dame repeated the following year, beating Army 27–7.

The two programs stopped playing every year after 1958, Army’s last victory in the series. But they’d stored up enough history to make this resumption in Yankee Stadium special … and that was before Army decided to have its best season in decades.

Can either the Black Knights or Hoosiers keep their dream runs going? The oddsmakers don’t think so. But both have had an extra week advantage in preparation over Notre Dame and Ohio State, and at this point, they might have forgotten what losing even feels like. Dismiss them at your peril.

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Fran Brown (38), Syracuse Orange. The rookie head coach improved to 7–3 with an upset win at California, presumably earning the right to take a shower. Brown made headlines last week when he said he is so despondent after losses that he does not take showers, because he hasn’t earned it. “Winners get washed,” he memorably declared. Hopefully Brown got his washing after this win.

Jeff Brohm (39), Louisville Cardinals. Five times as the head coach of the Purdue Boilermakers and at Louisville, Brohm has upset a ranked team. And five times, his team has lost its next game. The hangover from dominating Clemson on the road Nov. 2 was big enough to last two weeks, through an open date—Louisville gave up 17 points in the final seven minutes to lose to 2–7 Stanford on Saturday, 38–35. That bare fact is bad enough, but the way the Cardinals gave up the winning field goal was especially bleak—a Hail Mary pass from near midfield fell incomplete with time on the clock, allowing Stanford to take over with good field position with four seconds left. Then Louisville committed two penalties—the first a personal foul that allowed Stanford to set up for a 57-yard field goal, then an offsides that moved it to 52 yards. Kicker Emmet Kenney drilled it for the win, and the worst loss of Brohm’s largely successful 24-game tenure at his alma mater.

When thirsty in the football mecca of Atlanta, The Dash recommends a couple of beers from Monday Night Brewing, which has outlets around the South. Try an aggressively named Death Raptor IPA (40) or a Drafty Kilt scotch ale and thank The Dash later.

Game odds refresh periodically and are subject to change.

If you or someone you know has a gambling problem and wants help, call 1-800-GAMBLER.

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Houston takes on Indiana, looks for 6th straight home win

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Houston takes on Indiana, looks for 6th straight home win


Indiana Pacers (6-8, eighth in the Eastern Conference) vs. Houston Rockets (10-5, fourth in the Western Conference)

Houston; Wednesday, 8 p.m. EST

BOTTOM LINE: Houston will try to keep its five-game home win streak intact when the Rockets face Indiana.

The Rockets are 6-2 in home games. Houston ranks third in the Western Conference with 53.3 points per game in the paint led by Alperen Sengun averaging 11.6.

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The Pacers are 2-6 on the road. Indiana gives up 117.6 points to opponents and has been outscored by 3.2 points per game.

The Rockets average 11.7 made 3-pointers per game this season, 1.4 fewer makes per game than the Pacers give up (13.1). The Pacers average 12.6 made 3-pointers per game this season, 0.6 more makes per game than the Rockets give up.

TOP PERFORMERS: Sengun is shooting 46.8% and averaging 17.5 points for the Rockets.

Tyrese Haliburton is scoring 16.1 points per game and averaging 3.7 rebounds for the Pacers.

LAST 10 GAMES: Rockets: 7-3, averaging 115.1 points, 52.9 rebounds, 23.9 assists, 8.9 steals and 6.4 blocks per game while shooting 46.0% from the field. Their opponents have averaged 105.6 points per game.

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Pacers: 5-5, averaging 115.9 points, 40.4 rebounds, 27.9 assists, 8.2 steals and 4.3 blocks per game while shooting 48.7% from the field. Their opponents have averaged 117.7 points.

INJURIES: Rockets: Cam Whitmore: day to day (knee).

Pacers: Myles Turner: day to day (calf), Aaron Nesmith: out (ankle), Andrew Nembhard: out (knee), Isaiah Jackson: out (calf), James Wiseman: out (calf), Ben Sheppard: day to day (oblique).

——

The Associated Press created this story using technology provided by Data Skrive and data from Sportradar.

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