Fitness
Moderate, vigorous exercise boosts cognitive abilities for 24 hours
- Regular exercise is good for brain health.
- Past studies show the ‘boost’ the brain receives from physical activity normally peaks within the first 10 to 20 minutes.
- Researchers from University College London have now found that the exercise-caused improvement to cognitive performance may actually last for 24 hours.
- Scientists also linked sitting less and getting 6 or more hours of sleep to better memory test scores the next day.
Previous research shows that the “boost” the brain receives from exercise typically peaks within the first 10 to 20 minutes.
Now, researchers from University College London, in the United Kingdom, have found that the exercise-related improvement to cognitive performance may actually last for 24 hours.
Scientists also linked sitting less and getting 6 or more hours of sleep — especially additional REM sleep and deep sleep — to better memory test scores the next day.
For this study, researchers recruited 76 adults between the ages of 50 and 83 that had no diagnosis of dementia or cognitive impairment.
Each participant wore a wrist accelerometer for 8 days to track their physical and sedentary behavior, as well as their sleep patterns.
“Because our cognitive function declines as we age, and having good cognitive function is important for quality of life and independence, we want to continue to understand optimal ways to modify our lifestyle to maintain good cognitive function for as long as possible,” Mikaela Bloomberg, PhD, senior research fellow in the Department of Epidemiology and Public Health at University College London, and lead author of this study told Medical News Today.
“We know from laboratory-based studies that we get a cognitive boost in the minutes to hours following a bout of exercise,” Bloomberg continued. “We wanted to see whether this benefit might last longer than a couple hours, particularly in a group of older adults where maintenance of cognitive function is particularly important, and outside a laboratory setting.”
Upon analysis, Bloomberg and her team found that more moderate or vigorous exercise — compared to a person’s average — was correlated to an improved working memory (the ability to retain information while doing something else) and episodic memory (recalling everyday events) the next day.
Conversely, researchers discovered that being more sedentary led to decreased working memory the next day.
“Exercise stimulates blood flow and neurotransmitters that contribute to cognitive function,” Bloomberg explained. “[These findings mean] that the memory benefits of physical activity might last longer than previously established from laboratory-based studies.”
The researchers also found that study participants receiving 6 or more hours of sleep had better episodic memory and psychomotor speed compared to those who slept less.
They further found that every 30 additional minutes of REM sleep the previous night was associated with an increase in participants’ attention scores.
Moreover, each 30-minute increase in slow-wave sleep — also called deep sleep — was correlated to improved episodic memory score.
“Sleep and physical activity are intrinsically linked behaviors; we can’t consider physical activity without taking sleep into account which is why we also considered sleep,” Bloomberg said. “This finding reiterates what is already known about sleep and next-day memory function.”
“It will be interesting as a next step to undertake similar research in a group of adults that is less cognitively healthy than the group we studied, to see whether we see different results,” she added.
“Among older adults, maintaining cognitive function is important for good quality of life, well-being, and independence,” Andrew Steptoe, PhD, professor of psychology and epidemiology and head of the Research Department of Behavioral Science and Health at University College London and co-author of this study said in a press release. “It’s therefore helpful to identify factors that can affect cognitive health on a day-to-day basis.”
“This study provides evidence that the immediate cognitive benefits of exercise may last longer than we thought,” Steptoe continued.
“It also suggests good sleep quality separately contributes to cognitive performance. However, we can’t establish from this study whether these short-term boosts to cognitive performance contribute to longer term cognitive health and though there is plenty of evidence to suggest physical activity might slow cognitive decline and reduce dementia risk, it’s still a matter of some debate,” he cautioned.
MNT also spoke with Ryan Glatt, CPT, NBC-HWC, senior brain health coach and director of the FitBrain Program at Pacific Neuroscience Institute at Providence Saint John’s Health Center in Santa Monica, CA, about this study.
“While intriguing, the study is small and limited in its generalizability,” Glatt, who was not involved in the research, told us. “The connection between physical activity, sleep, and next-day cognitive benefits warrants further exploration with a larger and more diverse sample.”
“Exercise and sleep are both modifiable lifestyle factors, which means their optimization could have significant implications for cognitive aging and public health interventions. However, more robust evidence is needed to establish these effects over longer periods. Future research should include larger sample sizes, diverse populations — including those with cognitive impairments — and longer follow-up periods to determine if short-term cognitive benefits translate into sustained improvements or reduced cognitive decline.”
– Ryan Glatt, CPT, NBC-HWC
Finally, MNT spoke withVernon Williams, MD, a sports neurologist, and the founding director of the Center for Sports Neurology and Pain Medicine at Cedars-Sinai Kerlan-Jobe Institute in Los Angeles, about this study.
Williams, who was not involved in the research, commented that the findings add to the data that seem to support mounting evidence of the benefits of activity and exercise to the brain.
“The fact that the study suggests longer duration — not just hours, but evidence of improvement into the following day — is […] noteworthy,” he told us.
“It seems very clear that the more we look and the more it’s formally studied, the more we find evidence that optimizing sleep and physical activity /exercise are beneficial — not just for physical health, but for cognitive health and function as well. Anything we can do to improve the brain’s functions — including how we think, act, and behave — key aspects of who we are and how we interact with our loved ones and the world in general — is important.”
– Vernon Williams, MD
Like Glatt, however, Williams also said he would “like to see this kind of study replicated and findings confirmed in larger numbers or participants.”
He added: “I’d like to see how we can educate and inform the public (and physicians) in ways that change behavior — and result in the benefits suggested by the study. There are a host of questions and opportunities for research that can benefit individuals and society as a whole around the concept of the effects of sleep and exercise on cognition. It’s exciting!”
Fitness
US FDA to limit regulation of health and fitness wearables, commissioner says
Jan 6 (Reuters) – The U.S. Food and Drug Administration said on Tuesday that it will limit regulation of wearable devices and software designed to support healthy lifestyles, issuing new guidance to clarify its regulatory approach.
The guidance, along with comments from FDA Commissioner Marty Makary, adds to existing policy that classifies low-risk wellness tools, such as fitness apps and activity trackers that encourage exercise, as non-medical devices exempt from stringent regulation, provided they do not make claims related to disease diagnosis or treatment.
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“We have to promote these products and at the same time, just guard against major safety concerns,” Makary said in an interview with Fox Business about artificial intelligence software such as ChatGPT, adding that “if people are looking up a symptom on an AI-based tool, let’s have that conversation when they come in to see their doctor or do a virtual visit.”
“We want to let companies know, with very clear guidance, that if their device or software is simply providing information, they can do that without FDA regulation,” Makary told Fox Business.
“The only stipulation is if they make claims of something being medical grade … like blood pressure measurement. We don’t want people changing their medicines based on something that’s just a screening tool or an estimate of a physiologic parameter.”
The agency also sent out a broader warning to consumers about the risks posed by unauthorized devices.
Reporting by Puyaan Singh in Bengaluru; Editing by Peter Henderson and Sherry Jacob-Phillips
Our Standards: The Thomson Reuters Trust Principles.
Fitness
We are fitness experts — here’s how to navigate January sales as an exercise beginner
January is peak season for fitness sales, with major discounts on gym memberships, fitness trackers, activewear and beginner-friendly exercise equipment. No wonder — it is a perfect opportunity for retailers to clear inventory and capitalize on all those “New Year, New You” resolutions.
For an exercise novice, however, this endless sea of workout gear and gadgets can be downright overwhelming. But if that is you, do not worry! You do not need a gym’s worth of exercise equipment, a high-end Garmin watch or a professional athlete’s wardrobe to begin. Starting simple is often the most effective strategy for a long-term lifestyle change — not to mention that it is much easier on the wallet.
Here’s what to buy (and what to skip) to launch your fitness journey in strategic fashion — and save yourself some money in the process.
Anna Gora is a health writer and reviewer at Live Science, as well as a highly experienced personal trainer, nutritionist and fitness coach. Over the years, she has helped numerous exercise beginners kickstart their fitness journey, and is always on the lookout for versatile, easy-to-use fitness gear to recommend to her clients. At Live Science, Anna has written a guide to the best exercise equipment for beginners and is a significant contributor to our round-ups of the best fitness trackers, cardio machines and running shoes.
The essentials: Gear that gets you out the door

Before investing in a premium running watch or one of the best rowing machines, focus on the basics. Buying the right footwear and workout clothing is an essential first step on your fitness journey. This is not about fashion; it is about comfort and safety.
Footwear: Your most important investment
This is your non-negotiable purchase. Appropriate footwear helps you maintain good foot health, reduces the risk of injuries and boosts your overall well-being, according to a 2024 review published in the journal Applied Sciences. Choose shoes that are stable, comfortable to wear and suitable for your intended activities.
That said, do not get bogged down in premium brands and ultra-specialized shoes. Start with a quality pair of all-purpose trainers or cross-trainers. The best beginner-friendly options have a good balance of cushioning and stability for a mix of gym workouts, walking, jogging and low- to moderate-intensity aerobics. Good looks are just the cherry on top.

Workout clothing: It is all about comfort
Workout clothing should help you withstand the demands of intense exercise, not actively impede your attempts to get fit. Look for synthetic, moisture-wicking fabrics like polyester or spandex — they help regulate body temperature and prevent sweat from lingering on your skin, while cotton, for example, holds sweat and can cause chafing.
Then, focus on freedom of movement. A well-designed piece of activewear will allow for freedom of movement and not slip off or irritate your skin during intense workouts. Start with a few core pieces to build a rotation: a few tops and bottoms, several pairs of sports socks and, for women, a couple of good-quality sports bras.
Again, there is no need to invest in premium brands and highly specialized activewear; affordable lines from major retailers work perfectly fine. Comfort here is key — if you feel good, you are more likely to get moving.
The best retailers for finding deals on beginner-friendly workout clothing:
- Puma: Now up to 60% off on Puma Essentials and Puma Elevated Essentials
- Adidas: End of Year Sale with up to 60% off on shoes and activewear
- Reebok: End-of-Season Sale with up to 50% off selected styles
- CRZ Yoga: A budget alternative to Lululemon, now with up to 81% off on yoga pants, leggings, tops and jumpsuits
- Target’s All in Motion: A highly-rated line of affordable workout clothing, running shoes and exercise equipment
- Amazon’s Aurola: Soft and versatile workout tops and bottoms for under $35
The home-gym starter pack: Simple, space-savvy exercise equipment

While you may be tempted to splash out on a premium treadmill or super-smart exercise bike, hold off on the big purchases for now. You can build remarkable strength, endurance and mobility with basic, space-savvy equipment too, and at a much lower cost. A yoga mat, adjustable dumbbells and resistance bands, for example, are very beginner-friendly, offering maximum versatility with a minimal footprint.
If you are not entirely sure how to use them, look up beginner-friendly home exercise video tutorials or join an online fitness class. January fitness sales are not just about physical gear — many fitness apps and services are discounted, too, or offer free taster sessions. There is also plenty of good-quality content that is entirely free of charge.
Fitness trackers: A source of useful data and exercise advice

A well-chosen fitness tracker can provide a lot of valuable feedback and positive reinforcement in the early stages of your fitness journey. Counting your daily steps, tracking an active workout and reviewing your past activities can help you make more sense of your workouts and general progress.
Training by “feel” is hard for beginners, and continuous heart rate measurements provide objective data on your efforts. It helps you understand zones: are you in a moderate, fat-burning zone or pushing into high intensity? This ensures your easy days are genuinely promoting recovery and your hard days are truly effective.
Moreover, the goal-setting and “closing your rings” features (a visual representation of your progress towards your daily exercise goals) leverage gamification, and this in itself can be a powerful motivator. Not to mention, many fitness trackers come in handy outside of the gym or running track, too.
However, do not get swayed by the trends here. A basic Fitbit, Garmin or Apple Watch SE will track steps, heart rate, sleep, and active minutes just as well as the more advanced and expensive models. They also tend to be more beginner-friendly in terms of their user interfaces and the language they use to describe your fitness stats.
What NOT to buy (right away)

The allure of a shiny new machine is strong, but impulsive buys often become expensive clothes racks. Here are some tips on how to avoid costly mistakes as an exercise beginner.
Hold off on major equipment. Do not start by buying an expensive treadmill, elliptical, or full home-gym system. Use your foundational gear or a gym trial for one month at least. If you have consistently stuck with your routine, then research what machine would best suit the activities you have genuinely enjoyed.
Avoid over-specialization. You do not need cycling shoes until you are sure indoor cycling is your go-to sport. Similarly, you do not need Olympic weightlifting shoes for general strength training. Let your sustained interest guide niche purchases, not the other way around.
Beware of fads and “quick fix” gadgets. If a product promises insane results with minimal effort, it is likely selling a fantasy. Sustainable fitness is built on consistent effort, not electrical muscle stimulators, ab belts or dodgy supplements. Stick to the good-old healthy diet and regular workouts, and you will be primed for success in 2026.
The bottom line
The goal of your initial purchases is not to equip a pro athlete from the get-go, but to minimize barriers to exercise and help you establish healthy habits. Every item should make it easier to say “yes” to your workout and harder to make an excuse.
This New Year, invest first in the basics that support consistency. Let your proven dedication over weeks and months, not your initial January enthusiasm, guide your future investments. Your journey starts not with the fanciest gear, but with the first step taken in the right shoes.
We hope that our list will help you do just that.
Fitness
Target is having a huge New Year fitness sale, and this highly-rated exercise bike is now $200 off
If you purchase a product through a link on our site, we may receive compensation.
Target is starting the year off on the right foot with huge savings on tons of exercise equipment. One deal that stood out to us is The YOSUDA Classical Model Exercise Bike, now only $300, down from $500. This sale comes at the perfect time, as many people have fitness goals in their New Year’s Resolutions.
Features
The YOSUDA Classical Model Exercise Bike features a 30 lbs flywheel and a heavy-duty steel frame, ensuring stability during workouts. It utilizes a belt-driven system that offers a smooth and quiet ride.
The bike can support a maximum weight capacity of 300 lbs. It is designed to fit a wide range of users, with 2-way adjustable handlebars, a 4-way adjustable padded seat and spring-loaded comfort. The bike is suitable for individuals between 4′8″ and 6′1″ in height.
An LCD monitor tracks essential workout data, and a tablet holder and Bluetooth connectivity add entertainment and smart app integration. Safety features include adjustable cage pedals and a resistance bar for emergency stops.
- Related: HOKA is having an incredibly rare sale on the Clifton 10 this week, and they’re selling fast
The “Ride Comfort All the Way” feature, with its upgraded spring-loaded seat and adjustable handlebars, is designed to enhance shock absorption and reduce exercise-related discomfort.
This ensures a more enjoyable and sustainable workout experience.
The two-way adjustable handlebars and four-way adjustable padded seat go a long way to making the user comfortable.
Customer reviews
The YOSUDA Classical Model Exercise Bike has received predominantly positive feedback from customers, with an overall rating of 4.7 out of 5 stars based on 115 reviews. Users appreciate the bike’s quality, value, and smooth operation. Many reviewers highlight the bike’s stability, comfort features such as the adjustable seat and handlebars, and the quiet belt-drive system.
You can buy the The YOSUDA Classical Model Exercise Bike at Target for only $300 this week, but hurry, your New Year’s Resolutions are waiting.
More fitness deals at Target
More deals at Target.
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