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The homeowner basics of financing solar power for residential real estate

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The homeowner basics of financing solar power for residential real estate

To avoid rising energy costs and benefit from increasing renewable energy incentives and tax breaks, more homeowners may be considering a home solar system. Last year, the growth of residential solar in the U.S. boomed. Even as overall growth of solar installations, including commercial and utility-scale projects, decreased year over year, residential solar projects grew by a “staggering” 40%, to just under six gigawatts, according to the Solar Energy Industries Association. That growth came across a record 700,000 U.S. homeowners who installed solar in 2022. 

There are a host of complicated issues in the solar market, including some contentious politics. Battles remain over foreign sourcing of solar energy components and tariffs on imports from China — President Biden recently vetoed a bill that would have re-imposed tariffs and likely driven up costs throughout the solar supply chain. Net metering, a primary way homeowners can be repaid by the grid for generating their own energy, took a big hit in California — the nation’s biggest solar market — last year, and that is expected to lower overall growth of residential projects this year. And lending conditions throughout the credit market are tighter today due to Federal Reserve interest rate hikes, driving up loan rates for solar projects.

Financing may be necessary or at least well worth considering for most homeowners interested in upgraded their home energy with solar. The national average for a 10 kilowatt solar panel installation in 2023 is around $20,000 after taking into account a 30% federal solar tax credit, according to EnergySage, a marketplace that connects consumers with energy companies. Loans have boomed as a way to finance solar, and even as low and in some cases zero-interest rate offers disappear, higher retail utility bills continue to make lending rates reasonable. According to energy consulting firm Wood Mackenzie, the loan segment’s record share of the residential solar market reached roughly 70% of projects in 2022. It won’t repeat that in 2023, but will remain a large part of the solar market.

Starting with the basics is the best way for homeowners to start wrapping their heads around solar power financial decisions. Here are some key things to consider before making the decision to move ahead with a residential project.

Do your research on state-by-state solar costs

“Before you investigate how you are going to pay for it, it’s easy to find out what you might want to buy and what it might cost,” said Joel Rosenberg, a member of the special projects team at Rewiring America, a nonprofit focused on electrifying homes, businesses and communities.

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He recommends using EnergySage to find competing solar quotes. This will give homeowners a better idea — beyond nationwide averages — based on real-life factors such as the size of the system. This is important to understand before they start considering how to pay for it, he said. 

Seek out local energy financing programs

Once homeowners are ready to dig more into financing options, their state’s energy office and a local electric utility can be good places to start because both may offer solar financing programs.

“They may not be directly involved, but often they can flag things that may be worth looking into,” said Madeline Fleisher, an Ohio-based environmental and energy lawyer who runs a clean-energy website.

Ohio, for example, has a state program that offers a reduced rate on a solar loan with certain lenders.

Get solar loan quotes from multiple lenders

Consumers should seek quotes from three to five sources, being sure to pay careful attention to terms and conditions, said EnergySage CEO Vikram Aggarwal.

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Potential lenders can include a homeowner’s local bank, credit union, national bank or a specialized institution known as a green bank that focuses on loans for environmentally friendly projects.

Green banks may have even more robust offerings, Fleisher said. Using a simple Google search for “green bank” and your state may yield options. To find potential lenders, homeowners can also consult broader industry sources such as the Green Bank Network or the Coalition for Green Capital.

Consider solar installation company offers carefully

Solar installers, such as Sunrun and Sunnova, also offer loans.

Most installers offer loans for a duration of 15, 20 or 25 years, while banks may offer short-duration loans at lower interest rates and for lower fees, Aggarwal said. Interest rates can vary widely depending on factors such as the loan amount, duration and the strength of the borrower’s credit. Typical loan amounts are $1,000 to $100,000, and annual percentage rates for people with excellent credit can range from around 6% to about 36%, according to a recent analysis by Nerdwallet. 

“Installers are great at installing solar, but they may not be experts at finance or banking,” said Jason MacDuff, president of greenpenny, a virtual and carbon-neutral bank focused on financing sustainable projects.

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He said any homeowner considering a loan through an installer should make sure to speak directly to the financer. Homeowners should seek to fully understand the financial arrangement they are entering into, he said. For instance, will it be a fixed or variable rate? What are the upfront financing costs? And what is the projected monthly payment?

It’s also worth noting that installers don’t always mention the fees, so be sure to ask about the installation cost if paying cash versus financing, Aggarwal said. Prepayment fees aren’t likely, but it’s worth asking and confirming in the loan documentation, just to make sure, he said.

Scrutinize fees, terms and conditions on solar debt

Consumers should always ask what fees are associated with the loans being offered, in addition to the interest rate, since fees could amount to thousands of dollars.

Homeowners should also be familiar with other terms, conditions and options that may be available. For example, some loans allow the borrower to amortize once to reduce the amount. To illustrate, if a homeowner takes a $10,000 loan and then receives a tax credit of $3,000, the money can be used to pay the lender and bring down the loan to $7,000. Generally, this option, when available, can be used once within the first 12 to 18 months of the loan, Aggarwal said.

Home equity loans and HELOCs could be a good option for homeowners who have built sufficient equity in their home. These options could also work well for homeowners whose credit doesn’t allow them to qualify for a personal loan with a favorable rate, according to Bankrate.

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Be careful about lending risks that can lead to home foreclosure

The last thing any homeowner should do is let a green finance loan lead to foreclosure. That has been a concern for the Federal Trade Commission and the government’s consumer watchdog, the Consumer Financial Protection Bureau. Property Assessed Clean Energy (PACE) loans, secured by a property tax lien on the borrower’s home, have been used over the past decade to finance renewable energy home improvements like solar power and were particularly popular several years ago. 

The CFPB has worried about lenders that aren’t operating on the level, and these loans leading borrowers to fall behind on mortgage payments, and to a deterioration in credit worthiness. A new proposal from the CFPB seeks to protect homeowners from “unscrupulous companies” offering “unaffordable loans with exaggerated promises of energy bill savings,” according to a recent statement from CFPB Director Rohit Chopra.

The solar finance market is dominated by a handful of players

While there are many options for loans in the residential solar market, the data shows that total lending volumes are dominated by five players that financed 71% of the entire residential market in 2022, according to Wood Mackenzie. That was similar to 2021’s lending market. GoodLeap (26% of the residential solar market) was No. 1 overall.

Sunrun and Sunnova together captured 79% of the third-party-owned market for home solar. This brings up another key decision for homeowners: should they finance and own the system themselves or lease the rights to their solar energy generation?

Solar leasing is poised to be more popular, but has downsides

Leasing options exist and may be attractive to some homeowners as a way to avoid the upfront costs of equipment and installation. Another benefit is that the homeowner isn’t responsible for maintenance. Leasing to homeowners is expected to become more popular this year, according to Wood Mackenzie, because of additional credits leasing companies can receive under the Inflation Reduction Act. These “adders” beyond the core 30% tax credit make the economics more attractive to companies that lease solar systems to homeowners.

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But there are downsides for homeowners. 

Leasing is generally more expensive for homeowners and they won’t be eligible for the 30% tax credit, Aggarwal said. Leasing can also present several challenges when homeowners decide to sell their house, so it’s important to weigh the pros and cons carefully, Aggarwal added.

If considering this route, homeowners should be sure to understand the specifics about the lease process, MacDuff said. They should, for example, know how the lease payments compare with their existing utility payment and what the repair process will be if issues arise.

Solar prices continue to drop, so rushing isn’t the right decision

The tax credit that was extended and increased as a result of the Inflation Reduction Act makes the cost of solar installation more palatable for consumers, Rosenberg said. But if it’s still out of reach financially, even with a loan, check back from time to time because prices continue to drop and homeowners have 10 years to qualify for the IRA incentive.

“You can get a quote in 2023 and a quote in 2026 and it might be two-thirds of the cost and you can still get the tax credit,” he said.

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‘Females In Finance’ Collective Marks 1 Year And 1000 Members At NYSE

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‘Females In Finance’ Collective Marks 1 Year And 1000 Members At NYSE

Muriel Siebert, known as the ‘First Woman of Finance,’ was the first woman ever to own a seat on the New York Stock Exchange in 1967. She was a passionate advocate for gender equality and remembered as a woman who refused to take no for an answer. Known to have famously threatened the NYSE Chairman with the installation of a portable toilet on the trading floor if a women’s restroom was not granted, and her public appearances with her Chihuahua ‘Monster Girl,’ named in tribute to how neither one was intimidated by ‘the big dogs,’ she had an unyielding confidence and determination that cultivated a rare respectability for women of her era. So rare, she remained the only woman in a ratio of 1365:1 at the NYSE for over a decade.

FIF Collective

Fast forward 57 years later, and it seemed like the perfect fit for the ‘Female in Finance Collective (FIF), led by group CEO Meghan McKenna, to gather in the Muriel Siebel room at the NYSE on June 20th to celebrate its one-year birthday and surpassing its 1000 member milestone. The Collective, is described as ‘an invite-only, highly selective group of Founders, CEOs, CFOs, VPs of Finance, VC Partners, and leaders, with a mission to advance the profiles of women through board seats, job opportunities, networking, learning, and great parties around the world.’

McKenna, like Siebert, is described by many as a woman to whom it is impossible to say no. She is known for her brash humor, charming confidence, low tolerance for inequality, and unwavering belief that change is possible. She equates these attributes to her college basketball career and her humble upbringing in the Bronx as the daughter of a New York Police Officer. “I’ve always stayed true to what I know is right and stood up for others around me,” she says, “that hasn’t always been an easy path to take. I have worked in teams where I was told I was ‘tough to manage,’ just for being honest. But I stay true to my values. We owe that to ourselves and other women.”

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McKenna, who founded FIF shortly before starting a new role as a Managing Director at Stifel Bank, says that although the idea had floated in her head for many years, it was the pause between roles that gave her the headspace to make it happen. Yet she was not ready to exit a career she loves and was looking for a home to combine her experience, talent, and FIF, which she found at Stifel. “This is an industry that can be more performative than meaningful when it comes to gender equity, but Stifel has walked the walk when it comes to supporting women,” she says. “My network is my net worth and the team at Stifel really understand and support that. They see the broad industry value FIF creates for everyone.”

She says FIF was born after two decades of seeing countless gaps and lost opportunities for women and bottom-line impacts on business. “Women are not progressing at a rate that makes sense for their capabilities and industry needs,” she says. The effect of this is backed by data, such as the 2022 World Economic Forum’s ‘Global Gender Gap Report,’ which revealed females in finance remain one of the most untapped business resources. The share of women in global C-suite roles in the financial services industry worldwide reached 18.4 percent in 2023, and predictions from a recent Statista Study estimate a growth to 21.8 percent by 2031.

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For McKenna and the team at FIF, the idea of waiting another near-decade for a mere 3.4 percentage point increase in female representation is not a reality they are willing to accept. Yet the trillion dollar question remains, how can we improve this? While there is no magic bullet solution, they believe the right place to start, is to look to each other and initiate a collective effort for change.

The cost equals the commitment

FIF is not alone in this mission. There has been a widespread proliferation of communities and programs promising to empower women and accelerate their professional success, an approach many consider crucial for women. Yet unlike many of these networks, which incur sizable membership fees and restrict their events to women, FIF takes a different approach. McKenna says she wanted a ‘personally free network for qualifying women. “This is a network of decision-makers and investors who bring merit she says, “I want them to bring their passion to this mission at no cost but their commitment to cultivate change.”

A strategy for sponsors and allies

Instead, the monetization will come via paid talent matching and a sponsorship program for events and seminars open to men and women. This strategy appears to work well for McKenna, who has fostered a growing partner ecosystem of over 30 sponsors in year one, including names like Deloitte, Amazon, KPMG, Samsung Next, Netsuite, Davis Polk, and Ramp, hosted 12 events across the cities of New York, San Francisco, Boston and Washington DC.

Ken Egan, Partner at Cross Country Consulting, shares that he finds this approach effective as it focuses on bottom-line impacts and brings others along on the journey. In doing so, there is an organic allyship, something that critics of female-only networks often highlight as a missing link. “I have attended events and seen the value FIF brings,” he says, “This is a tough industry for women, and businesses in knowing how best to support but often showing up is half the battle. FIF forces people out of their comfort zones in a healthy way and creates a conscious and intentional level of connection.”

The burden of proof over potential

For venture capitalist Marissa Hodgdon, CEO of Sidelines.Vc, the nature of that intent is critical. She shares that a key challenge women in the finance industry face is the burden of ‘proof over potential.’ The ‘you know what you know’ effect that has worked very favorably for white males, who continue to receive more than 90% of annual VC dollars. She believes they will continue to do so unless women create a new wave of intentional change. Hodgdon, who is partnering with FIF to bring investment and advisory opportunities to the Collective, says, ‘we need to be targeted in putting opportunities for advisory roles and investment in front of women. FIF is the perfect forum for us to do this. A high caliber network of well-informed women creating change for themselves.”

The power of possibility

Much of the focus on financial leadership centers on business models—revenues, costs, niches, and leverage. However, what women often need are new mental models. Gaingels CEO Jennifer Jeronimo sees her firm’s partnership with FIF as a catalyst to create a new sense of possibility. Addressing the audience at the NYSE event, she gave the analogy of Roger Bannister, who shocked the world with the power of the possibility by breaking the record for the four-minute mile, once deemed hopelessly impossible, yet achieved by over 1000 runners since. Jeronimo wants to bring that same power of possibility to women in the VC realm and diversify the face of an industry that often looks and sounds the same.

What’s next for FIF?

Seaaoned finance exec and fractional CFO Amy Kux, a founding member of FIF says, “I have been part of many networks over the course of my career, but FIF is one of the only communities that promotes helping one another as its mission, and we cannot waver on that.”

This is an important factor for McKenna and the team at FIF as they look to the future and consider opportunities to grow the collective across new cities in the USA and international . McKenna says they will not put scale above substance and instead stay focused on their core values and strategic objectives by continuing to listen to one another. “We are a group of women who have created this as a labor of love and bootstrapped our way to now. We are not salaried, we do this voluntarily and most of us have full time jobs. Of course we want to grow and monetize to better resource and reinvest, but for now our core focus is not on headline growth but ensuring we maintain a high caliber community. That is what makes FIF so impactful.”

Muriel Siebert once said, “you create opportunities by performing not complaining.” For the women at FIF Collective this is a mantra for the next stage, as they look to build a future for females in finance by proving the power of connection, and collectively challenging the status quo.

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These 2 Finance Stocks Could Beat Earnings: Why They Should Be on Your Radar

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These 2 Finance Stocks Could Beat Earnings: Why They Should Be on Your Radar

Wall Street watches a company’s quarterly report closely to understand as much as possible about its recent performance and what to expect going forward. Of course, one figure often stands out among the rest: earnings.

Life and the stock market are both about expectations, and rising above what is expected is often rewarded, while falling short can come with negative consequences. Investors might want to try to capture stronger returns by finding positive earnings surprises.

Hunting for ‘earnings whispers’ or companies poised to beat their quarterly earnings estimates is a somewhat common practice. But that doesn’t make it easy. One way that has been proven to work is by using the Zacks Earnings ESP tool.

The Zacks Earnings ESP, Explained

The Zacks Earnings ESP, or Expected Surprise Prediction, aims to find earnings surprises by focusing on the most recent analyst revisions. The basic premise is that if an analyst reevaluates their earnings estimate ahead of an earnings release, it means they likely have new information that could possibly be more accurate.

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Now that we understand the basic idea, let’s look at how the Expected Surprise Prediction works. The ESP is calculated by comparing the Most Accurate Estimate to the Zacks Consensus Estimate, with the percentage difference between the two giving us the Zacks ESP figure.

In fact, when we combined a Zacks Rank #3 (Hold) or better and a positive Earnings ESP, stocks produced a positive surprise 70% of the time. Perhaps most importantly, using these parameters has helped produce 28.3% annual returns on average, according to our 10 year backtest.

Stocks with a ranking of #3 (Hold), or 60% of all stocks covered by the Zacks Rank, are expected to perform in-line with the broader market. Stocks with rankings of #2 (Buy) and #1 (Strong Buy), or the top 15% and top 5% of stocks, respectively, should outperform the market; Strong Buy stocks should outperform more than any other rank.

Should You Consider AGNC Investment?

The last thing we will do today, now that we have a grasp on the ESP and how powerful of a tool it can be, is to quickly look at a qualifying stock. AGNC Investment (NASDAQ:AGNC) holds a #3 (Hold) at the moment and its Most Accurate Estimate comes in at $0.56 a share 27 days away from its upcoming earnings release on July 22, 2024.

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AGNC has an Earnings ESP figure of +5.66%, which, as explained above, is calculated by taking the percentage difference between the $0.56 Most Accurate Estimate and the Zacks Consensus Estimate of $0.53. AGNC Investment is one of a large database of stocks with positive ESPs.

AGNC is just one of a large group of Finance stocks with a positive ESP figure. Healthpeak (NYSE:DOC) is another qualifying stock you may want to consider.

Healthpeak is a Zacks Rank #3 (Hold) stock, and is getting ready to report earnings on July 25, 2024. DOC’s Most Accurate Estimate sits at $0.44 a share 30 days from its next earnings release.

For Healthpeak, the percentage difference between its Most Accurate Estimate and its Zacks Consensus Estimate of $0.44 is +1.15%.

Because both stocks hold a positive Earnings ESP, AGNC and DOC could potentially post earnings beats in their next reports.

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To read this article on Zacks.com click here.

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Sixteen Glasgow students take first steps towards finance careers with Aon

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Sixteen Glasgow students take first steps towards finance careers with Aon

Professional services firm Aon plc has welcomed 16 Glasgow-area students to its 2024 Work Insights Programme.

The initiative aims to boost social mobility by offering 16 to 17-year-old students from lower socio-economic backgrounds valuable experience in the finance and professional services sector.

The students spent time in the York St office where Aon colleagues delivered the programme which included a real workplace challenge, speed networking where they met with colleagues across a variety of roles, panel discussions around career pathways, and a CV and interview skills workshop.


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Schools participating in the initiative included Woodfarm High School, St Ninian’s High School, Lourdes Secondary School, Jordanhill School, Eastwood High School, Holyrood Secondary School, Wallace High School, Hillhead High School, and Our Lady’s High School.

Last year Aon delivered its inaugural Work Insights programme to 600 students across the UK including 12 in Glasgow. On completion of the programme, 82% of students surveyed confirmed that they were likely to consider a career in finance and professional services.

Ross Mackay, head of office at Aon Glasgow, said: “It has never been more important to provide young people from lower socio-economic backgrounds with the opportunity to gain insight into the world of work, particularly the financial and professional services sector, through quality work experience.

“Aon is committed to increasing representation of those from lower socio-economic backgrounds across the business.

“The Work Insights Programme enables young people to develop employability skills, learn more about different career opportunities, and supports the transition from education to employment.”

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Mr Mackay added: “I want to thank colleagues from Aon Glasgow who volunteered their time to deliver the programme – without them it wouldn’t be possible. The students were a credit to the schools they represent and enthusiastically engaged in all activities.

“I hope they have a greater understanding of our industry and that the experience supports their future careers.”

Aon employs more than 250 staff across Scotland, providing clients, from SMEs to large corporates, with commercial risk, health, reinsurance and wealth solutions. As part of the programme, Aon partnered with state-funded schools in Glasgow to reach pupils who would benefit most – adopting a selection process based on diversity statistics, such as areas with a high percentage of free school meals.

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