Business
L.A.'s Oaxacan community rallies after wildfire devastates a region of Mexico famed for its mezcal
The photos and videos began flooding in Feb. 27. In a region of Oaxaca famous for its flavorful mezcal, a wildfire was raging dangerously close to the town of San Lucas Quiaviní.
Massive plumes of smoke choked the horizon as the flames drove toward the town of 1,700. At nightfall, local officials put out an urgent call for volunteers to head out the next morning to beat back the fire. They asked for people over 18 who knew the roads and urged them to don helmets and face masks.
It would be days before the state government intervened with enough equipment and resources to get the blaze under control. In the interim, residents of San Lucas Quiaviní and neighboring towns in this agave-growing hub tried to mount a defense with shovels, pick axes and what little water they could spare.
By the time the government declared the wildfire contained on March 5, it had scorched more than 1,700 acres. And five men from San Lucas Quiaviní had died after heeding the call to battle.
Some of the fire victims had worked in Los Angeles and have close family here. Their deaths have struck an emotional chord in the city, home to the largest Indigenous Oaxacan population outside Mexico. Oaxacan restaurant owners and youth organizers have rallied in support, raising money and donations to help the families and towns that suffered losses.
The men killed have been identified by local officials and organizers as Rafael Antonio Morales, 65; Pedro Curiel Diego, 64; Felipe Garcia, 41; Celso Diego, 65; and Jose Hernandez Lopez, 47. All were farmers.
The relatives and restaurateurs organizing support in Los Angeles say the Mexican government failed the towns, waiting too long to mount an aerial defense. More broadly, they believe that the boom in mezcal production in this region of Oaxaca has left Indigenous communities more vulnerable to natural disaster.
Mezcal, long a traditional and medicinal drink for Oaxacans, has swelled in popularity in the U.S. and beyond as a younger generation turns to craft spirits. As demand for the smoky liquor has climbed, vast tracts of forest in Oaxaca have been torn up and planted with agave, eroding the soil and weakening natural defenses in a mountainous region prone to wildfire and mudslides.
The fast-growing popularity of mezcal spirits has raised environmental concerns in Oaxaca as more land, water and firewood are dedicated to growing and distilling agave.
(Pedro Pardo / Getty Images)
At least 50 wildfires have broken out in Oaxaca in just the first few months of 2024 — though the state’s wildfire season typically starts in mid-March, according to El Universal, a Mexican publication.
“We’re in a critical period of drought and heat,” Oaxaca Gov. Salomon Jara Cruz said at a March 5 news conference. “The consequences are that we are more prone to any wildfire, whether it be brief, slight.”
Jara Cruz acknowledged the state was delayed in getting air support to San Lucas Quiaviní, but he said it readily deployed 267 personnel and 50 vehicles on the ground. He showed videos of the massive fire taken from the air, as well as images of San Lucas Quiaviní women carrying plastic jugs of water on their heads as they trekked up steep hills to deliver water to the men fighting the fire. The men who died had reportedly gone missing on Feb. 28, the day after they volunteered for duty.
“At all times, we have acted with responsibility and timeliness to protect the lives and integrity of Oaxacans,” Jara Cruz said.
In Los Angeles, days after the bodies were discovered, Indigenous youth held a rally in front of the Mexican consulate office in MacArthur Park to protest what they said was the government’s lax efforts to protect the people of San Lucas Quiaviní.
“I’ve heard from my cousin that they don’t even have proper shoes. They only have huaraches,” said Brenda Diego, who is Zapotec and lost an uncle in the fire. “They’re using machetes; they’re using shovels. They didn’t have anything prepared for a fire.”
Indigenous youth in Los Angeles staged a protest to condemn what they said was a lack of government urgency in sending equipment and personnel to protect Oaxacan towns from wildfire.
(Courtesy of Daphne Santos)
Mireya Curiel, one of the Zapotec youth organizers, said she was related to three of the men who died. Rafael Antonio Morales, her grandfather’s cousin, was known to offer a friendly smile and helping hand around town. Two others, Pedro Curiel Diego and Celso Diego, were her uncles.
“Not only were these folks older, but these folks were also experts in the land,” said organizer Randy Santiago, a Zapotec of Santiago Matatlán. “Their loss to their community has been immeasurable. Their expertise, their knowledge of the land, their knowledge of tradition, culture, everything, has now been lost. That is the fault of the government.”
In recent days, the youth group has collected supplies requested by people in Oaxaca: masks and respirators, fire-resistant boots and clothing, battery-powered headlamps, compression gloves and socks. They were able to ferry the supplies to Tijuana, where someone picked them up and delivered them to Oaxaca in southern Mexico. They have raised more than $40,000 to purchase more supplies and support families affected by the fire.
Jose Curiel of Venice lost an uncle, Pedro Curiel Diego. He has launched a GoFundMe campaign to raise money for his cousin, Diego’s daughter. His uncle spent about 10 years working as a dishwasher in Los Angeles before returning to the hometown he dearly missed, Curiel said.
San Lucas Quiaviní, Curiel said, is a rustic town where few people have cars and some households still collect water with barrels. It doesn’t have the draw of bigger towns in the region — such as Santiago Matatlán, known as the “world capital of mezcal” — that offer tourist packages combining mezcal-tasting with tours of the agave fields. But it is peaceful, and many in L.A.’s Oaxacan community plan to return there to build their dream homes. He said the men who died did so in defense of that sense of community.
“They went out to help, to make sure not only that they were safe, but to save their families, their town, their whole community,” Curiel said.
Ivan Vasquez, owner of Madre Oaxacan Restaurant & Mezcaleria, worries that the mezcal market is reshaping Oaxaca in ways that threaten Indigenous communities.
(Mariah Tauger / Los Angeles Times)
Ivan Vasquez, the owner of Madre Oaxacan Restaurant & Mezcaleria, which has four locations in Los Angeles County, spent a recent Sunday evening auctioning off vintage bottles of mezcal to raise funds for the towns affected, an event that generated more than $8,000. Vasquez, a native of Oaxaca City, travels to the region frequently to buy spirits from small-batch mezcaleros.
Vasquez said he was frustrated by the lack of awareness among large mezcal production companies moving into Oaxaca that benefit from the sprawling agave fields but have yet to support the communities affected by fire.
“Every single time that I go to Oaxaca and I go out of the city and go to the pueblos, you see more fields of agave replacing the trees,” he said. “The more agave you see, the more flattened land, the more fires we’re going to get. And the less water we’re going to get.”
Vasquez, who is Zapotec, said he worries about the future of the Indigenous communities as the mezcal market continues to reshape rural Oaxaca and global warming exacerbates conditions.
“This is just the beginning,” he said.
Business
California’s gas prices push Uber and Lyft drivers off the road
The highest gas prices in the country are making it tougher for some gig drivers to make a living.
Gas prices have shot up amid the war in the Middle East. On average, California gas prices are the most expensive in the United States, according to data from the American Automobile Assn. The average price of regular gas in California is almost $6. The national average is a little above $4.
While Uber and Lyft drivers have concocted clever ways to cut gas consumption, they say that without some relief they will be forced to leave the ride-hailing business.
John Mejia was already struggling to make money as a part-time Lyft driver when soaring gas prices made his side hustle even harder.
“Unfortunately, it’s the economics of paying less to drivers and gas prices,” he said. “It actually is pulling people out of the business.”
Guests at The Westin St. Francis hotel get into an Uber.
(Jess Lynn Goss / For The Times)
Gig work offers drivers the freedom to work for themselves and more flexibility, but being independent contractors also means they must shoulder unexpected costs.
Ride-sharing companies say they’re trying to help, but drivers say the gas relief comes with caveats. For now, drivers say they’re being pickier about what rides they accept, cutting hours and are looking at other ways to make money.
Mejia, who started driving for Lyft more than a decade ago, said in his early days, he would sometimes make $400 in three hours. Now it takes 12 hours to rake in $200.
The San Francisco Bay Area consultant is an active member of the California Gig Workers Union, so he knows he isn’t alone. California has more than 800,000 gig rideshare drivers, according to the group, which is affiliated with the Service Employees International Union.
On social media sites such as Reddit and Facebook, gig workers have posted about how the higher gas prices are eating into their earnings. Among the tricks they are suggesting: reducing the number of times the ignition is turned on or off, avoiding traffic, working in specific neighborhoods and at times with high demand and switching to electric vehicles.
Gig drivers usually have only seconds to decide whether to accept a ride on the app, but they have become more strategic about which rides and deliveries they accept.
That means they are more likely to sit back in their cars and wait for higher fares for quick pick-up and drop-off.
“I highly recommend the ‘decline and recline’ strategy, rejecting unprofitable rides until a better one appears,” wrote Sergio Avedian, a driver, in the popular blog the Rideshare Guy.
Pedestrians cross the street in front of a Lyft and Uber driver on Wednesday. High gas prices have made it hard for gig drivers to make a living, cutting into their profits.
(Jess Lynn Goss / For The Times)
Uber, Lyft and other companies have unveiled several ways to help drivers save on gas.
Uber said drivers can get up to 15% cash back through May 26 with the Uber Pro card, a business debit Mastercard for drivers and couriers. Based on a worker’s tier, they can get up to $1 off per gallon of gas through Upside — an app that offers cash rewards — and up to 21 cents off per gallon of gas with Shell Fuel Rewards. The company also offers incentives for drivers who want to switch to electric vehicles.
“We know the price of gas is top of mind for many rideshare and delivery drivers across the country right now,” Uber said in a blog post about its gas savings efforts.
Lyft also said it’s expanding gas relief through May 26 because the company knows that the extra cost “hits hardest for drivers who depend on driving for their income.”
The company is offering more cash back, depending on the driver’s tier, for drivers who use a Lyft Direct business debit card to pay for gas at eligible gas stations. They can get an additional 14 cents per gallon off through Upside.
Drivers say the fine print on the offers dictates which card they use and where they fill up gas, making it difficult for them to save money.
“If I do the math, it’s ridiculous,” Mejia said. “They’re offering us nothing.”
Uber declined to comment, but pointed to its blog post about the gas relief efforts. Lyft also referenced the blog post and said “the gas savings were structured through rewards to maximize stackable opportunities.”
Guests at The Westin St. Francis hotel get into an Uber.
(Jess Lynn Goss / For The Times)
Gig workers have struggled with rising gas prices in the past.
In 2022, Lyft and Uber temporarily added a surcharge to their fares amid record-high gas prices following Russia’s invasion of Ukraine. This year, Uber is adding a fuel charge to its fares in Australia for roughly two months to offset the high cost of gas for drivers. Lyft said it hasn’t added a fuel charge in the U.S. or elsewhere.
Margarita Penalosa, who drives full time for Uber and Lyft in Los Angeles, started as a rideshare driver in 2017. Back then, gas was cheaper. She would easily hit her goal of making $300 in eight hours. Now she’s making just $250 after working as much as 14 hours.
Gas prices, she said, used to be less than $3 per gallon. Now some gas stations are charging more than $8 per gallon.
“Take out the gas. Take out the mileage from my car and maintenance. How much [do] I really make? Probably I get $11 for an hour,” she said.
Jonathan Tipton Meyers wants to spend fewer hours as a rideshare driver.
He already juggles multiple gigs even while driving for Uber and Lyft in Los Angeles. He’s a mobile notary and loan signing agent, a writer and performer.
Driving is “a very challenging, full-time job,” he said. “It’s very taxing and, of course, wages were just continually decreasing.”
John Mejia, a longtime Lyft and Uber driver, poses for a portrait before attending a meeting about unionizing gig drivers.
(Jess Lynn Goss / For The Times)
Even if oil continues to flow through the Strait of Hormuz, which Iran reopened Friday, it could take a while for gas prices to come down to earth, said Mark Zandi, the chief economist at Moody’s Analytics.
“There’s an old adage that prices rise like a rocket and fall like a feather,” he said. “I think that’ll apply.”
In the meantime, it will be survival of the fittest drivers. If enough of them decide to leave the apps, the ride-hailing companies could be forced to raise fares further to attract some back.
“Those who approach rideshare driving strategically, tracking expenses, choosing trips carefully, and optimizing efficiency are far more likely to weather periods of high gas prices,” wrote Avedian in the Rideshare Guy blog. “For everyone else, a spike at the pump can quickly turn rideshare driving from a side hustle into a money-losing venture.”
Business
‘We’ve lost our way’: Clifton’s operator gives up on downtown Los Angeles
The proprietor of Los Angeles’ legendary Clifton’s has given up on reopening the shuttered venue.
It’s just too difficult to do business in downtown’s historic core, he says.
Andrew Meieran bought Clifton’s on Broadway in 2010 and poured more than $14 million into repairs, renovations and upgrades, adding additional bar and restaurant spaces in the four-story building. In 2018, he found that demand for cafeteria food was too low to be profitable, and he pivoted to a nightclub and lounge concept called Clifton’s Republic, featuring multiple dining and drinking venues. Meieran has tried elaborate themed environments, such as a tiki bar and forest playgrounds, and renting out the location for big events to spark more interest.
It was never easy, but during and since the pandemic, the neighborhood has grown increasingly unsafe as downtown has emptied of office workers and visitors.
Storefronts are gated up due to vandalism in the historic district in downtown Los Angeles on Tuesday.
(Eric Thayer / Los Angeles Times)
The alley behind Clifton’s Cafeteria in the downtown historic district Tuesday.
(Eric Thayer / Los Angeles Times)
Vandalism has been rampant, with graffiti appearing on the historic structure almost daily. Vandals would use acid or diamond glass cutters to deface the windows, often cracking the glass. It would cost Meieran more than $30,000 each time to replace the windows. Insurance companies either stopped offering policies that covered vandalism or raised premiums by as much as 600%, he said.
There has been continuous crime in the area, he said, including multiple assaults on people in front of his building. He last shut the venue last year, hoping things would improve and he could come back with a business that could work. Now he has given up. Someone else may take over the space or even the name of the historic spot, but he is done trying.
“We’ve lost our way,” Meieran said. “I want to get up on the tops of the skyscrapers and yell that people need to pay attention to this.”
The disenchantment of a business leader who used to be one of downtown L.A.’s biggest backers shines a spotlight on the stubborn safety concerns, rising costs and thinner foot traffic that have made it increasingly difficult for even iconic businesses to survive.
The once-popular institution dates back to 1935, when it was a Depression-era cafeteria and kitschy oasis that sold as many as 15,000 meals a day when Broadway was the city’s entertainment hub.
It served traditional cafeteria food such as pot roast, mashed potatoes and Jell-O in a woodsy grotto among fake redwood trees and a stone-wrapped waterfall reminiscent of Brookdale Lodge in Northern California.
It’s not the only once-prominent destination that has failed to find a way to flourish in today’s market. Cole’s, one of L.A.’s most famous restaurants and often credited with inventing the French dip sandwich, closed last month after a 118-year run.
“The bigger problem for us and the rest of the industry is the high cost of doing business,” said Cedd Moses, who used to operate Cole’s and has backed many other bars and restaurants in historic buildings downtown for decades. “That’s what is killing independent restaurants in this city.”
Outside of Clifton’s Cafeteria.
(Eric Thayer / Los Angeles Times)
Clifton’s Republic owner Andrew Meieran stands next to a boat on the top floor of the historic restaurant in 2024.
(Wally Skalij / Los Angeles Times)
Clifton’s opened and closed repeatedly during the pandemic and, more recently, after a burst pipe caused extensive damage. Meieran opened it for special events such as last Halloween, but it has otherwise been closed.
Police are woefully understaffed and hampered by public policy, said Blair Besten, president of downtown’s Historic Core Business Improvement District, a nonprofit that arranges graffiti removal, trash pickup and safety patrols in the area.
Businesses and residents in the area would like to see a bigger police presence, but there have been protests against that by people who are not from downtown, she said.
“People are starting to see the fruits of the defunding movement,” she said. “It has not led us to a better place as a city.”
The Los Angeles Police Department is making progress downtown, Captain Kelly Muniz said, with violent crime down more than 10% from last year.
“While we’re working very hard to solve crime, to prevent crime, there are still elements such as trash, open-air drug use, homelessness and graffiti,” she said. “We’re swinging in the right direction.”
Retailers have been opting out of downtown L.A., said real estate broker Derrick Moore of CBRE, who helps arrange commercial property leases. Brands have headed to more vibrant nearby neighborhoods such as Echo Park and Silver Lake.
“A lot of operators are just electing to skip over downtown,” he said. “They’re leasing spaces elsewhere, where they feel they have a greater chance at higher sales.”
A man walks past a pile of trash left on the street in the historic district.
(Eric Thayer / Los Angeles Times)
While some businesses are struggling, many downtown residents say their perceptions of safety are improving and that the area is regaining some vibrancy.
“A lot of people live here. I think people forget that,” Besten said. “We’re all surviving. It’s just hard for all the businesses to survive.”
A green shoot for the Historic Core is Art Night on the first Thursday of every month, when 50 or 60 locations, including permanent art galleries and pop-up galleries in unused storefronts, display art to map-toting visitors who come for the occasion.
They often end up in Spring Street bars, which more typically thrive on weekend nights but are still a draw to downtown.
“I think nightlife will thrive downtown, since bars attract people that don’t mind a little grittier atmosphere,” said Moses. “Our sales are hitting new records at our bars downtown, fortunately, but our costs have risen dramatically.”
A closed sign for Clifton’s Cafeteria.
(Eric Thayer / Los Angeles Times)
Clifton’s former backer, Meieran, says he doesn’t think things are going to bounce back enough to warrant more massive investment. He has sold the building, and the owner is looking for a new tenant to occupy Clifton’s space. He still controls the Clifton’s name.
While there is still a chance he could let someone else use the name Clifton’s, Meieran is done for now — too many bad memories.
“There was a guy who was terrorizing the front of Clifton’s because he decided he wanted to live in the vestibule in front, and he didn’t want us to operate there,” Meieran said. “He would threaten to kill anybody who came through.”
He doesn’t believe official statistics that show crime and homelessness are way down in the area, and he doesn’t want to restart a business when criminals can so easily erase his hard work.
“What business that’s already on thin margins can survive that?” he said.
Business
If you shop at Trader Joe’s, it may owe you $100
Trader Joe’s customers might soon get a payout from the popular grocery chain.
The Monrovia-based company agreed to a $7.4-million settlement in a class action lawsuit that claimed customers were left vulnerable to identity theft.
Customers who purchased items with a credit or debit card from March to July in 2019 might be eligible for a payment as part of the settlement.
The plaintiff alleged that some receipts printed in 2019 included 10-digit credit or debit card numbers —double what’s allowed under the Fair and Accurate Credit Transactions Act.
Trader Joe’s “vigorously denies any and all liability or wrongdoing whatsoever,” the grocery chain said in the settlement website. The grocery chain decided to settle to avoid a long and costly litigation process.
The payout will go toward paying impacted customers as well as attorney fees and other expenses.
About $2.6 million will go toward attorney fees, and the plaintiff will receive a $10,000 incentive payment, according to the settlement. The remaining funds will be distributed evenly among customers who submit valid claims.
It’s unclear how much money each customer would get, but the payout could be about $102, according to the settlement notice.
To receive the payout, customers must have received a receipt displaying the first six and last four digits of the card number.
Some customers identified as part of the settlement class have been notified and received a class ID number to file a claim.
Customers have from now until June 6 to file a claim online or by phone.
A customer not identified in the settlement can still submit a claim by entering the first six and last four digits of the card used, along with the date it was used at Trader Joe’s.
Brian Keim, the plaintiff who brought the case, used his debit card at stores in Florida in 2019. He said some stores printed transaction receipts that included the first six and last four digits of customers’ card numbers.
The receipts did not include other personal information, such as the middle digits of the users’ cards, the cards’ expiration dates, or the users’ addresses. No customer has reported identity theft as a result of the receipts since the lawsuit was filed, the grocer said.
However, identity theft doesn’t require submitting a claim for payment.
The settlement was agreed upon by both the grocer and the plaintiff, but still has to be approved by a court. A hearing is set in August.
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