Business
Boeing faces critical launch Monday ferrying astronauts to the International Space Station
Ferrying astronauts to the International Space Station has almost become routine — but not for Boeing and not on Monday, when after years of delay it’s finally set to launch two crew members to the orbiting platform on a critical test flight.
The Arlington, Va.-based aerospace giant was awarded a $4.2-billion contract in 2014 to build and operate a spacecraft to service the station, while El Segundo rival Space X received $2.6 billion to do the same.
Both were given out under NASA’s Commercial Crew Program, established to have American companies taxi astronauts to the station.
The stakes are particulary high for Boeing. Since 2020, SpaceX completed its crewed test flight and has ferried eight operations crews to the base — while Boeing has managed only two unmanned flights, including one that docked remotely in May of last year.
Boeing has long-standing and historic ties to the aerospace industry in Southern California — the Apollo command and service modules were built at North American Aviation’s plant in Downey. Its current operations include a satellite facility in El Segundo.
Boeing’s new Starliner capsule was scheduled to launch with a crew last summer, but a problem was discovered with its parachute system and the use of flammable tape in the craft, a mile of which was removed. It was just the most recent of several delays.
Starliner, with crew members strapped in, is set to blast off at 7:34 p.m. Pacific time at Cape Canaveral Space Force Station in Florida. If the weather doesn’t cooperate or other minor issues arise, it could fly the next day or later in the week.
After the delays and a reported $1.5 billion in cost overruns the company had to absorb, analysts say it’s critical that the mission goes well. That’s especially true, given Boeing’s already battered reputation, after two crashes of its 737 Max 8 jets and a door plug that blew out of a 737 Max 9 flight this year on its way to Ontario International Airport in San Bernardino County.
“It’s very important for [Boeing’s] desire to be relevant to NASA, relevant to manned space flight and for confidence internally to turn around and execute a program that’s had problems,” said Ken Herbert, a Boeing analyst at RBC Capital Markets. “This could be a big win for Boeing, if they can successfully pull this off, just in light of all the bad news they get from every other part of the business.”
The capsule is designed to be reused 10 times, similar to SpaceX’s Dragon Capsule that services the station. It will be launched from an Atlas V rocket, a reliable workhorse built by the United Launch Alliance, a joint venture of Boeing and Lockheed Martin. Starliner should take about 26 hours to reach the station, which orbits at roughly 17,500 mph.
The flight plan calls for NASA astronauts Barry Wilmore and Sunita Williams to spend a minimum of eight days testing the docked Starliner capsule, before returning to Earth as soon as May 15. Unlike SpaceX’s capsule, which splashes down on water, Starliner will deploy giant air bags and touch down on land in one of four possible locations in the Southwest — a system the Russian space program has used since its inception. Edwards Air Force Base in Kern County is a contingency landing zone.
Assuming the flight is a success, Boeing would be cleared to fly Starliner on regular flights carrying cargo and astronauts, where it would stay docked for six months and provide NASA with a second, redundant American craft to reach the station, a longtime goal. The 15-feet-in-diameter capsule, shaped like a Hershey’s Kiss, can carry up to seven astronauts without cargo or fewer with it.
NASA Administrator Bill Nelson expressed confidence in the flight despite problems Boeing has experienced with its commercial aircraft.
“Understand that anytime you fly in space, it’s risky business, but we don’t fly, until we — NASA — are satisfied that it is as safe as possible,” he told The Times.
A Boeing spokesperson declined to respond to requests for comment.
Mark Nappi, the manager of Boeing’s Commercial Crew Program, said at a news conference Friday, “I have never felt readier on any mission that I have ever participated in. … We are where we are supposed to be at this point.”
NASA contracted with SpaceX and Boeing after being forced to rely solely on the Russian space program to resupply and send crews to the station after the space shuttle program ended in 2011.
A longer-term issue for Boeing is that it has taken so long to certify Starliner that it might only service the station for its contracted six missions before the lab is sent back to Earth in 2031 in a controlled descent, where it will burn up in the atmosphere. Initially assembled in 1988, it is now the size of a football field and some pieces are expected to land in the far reaches of the ocean.
NASA wants to focus its resources on planned missions to the moon and deep space through its Artemis program, and the Russians aren’t interested either, said aerospace analyst Marco Caceres of Teal Group.
“The Russians have certainly expressed their desire not to continue their presence for no more than another 10 years,” he said.
While the station includes modules from multiple countries, NASA and the Russian program were its primary constructors, including a core power module the Russians sent up on the very first launch.
There have been nearly 4,000 scientific studies conducted on the station and now NASA is funding and supporting the development of commercial space stations where it can lease space to conduct science as needed. That includes Orbital Reef, a planned station by Jeff Bezos’ Blue Origin aerospace company.
NASA expects that Boeing and SpaceX will service those stations, and Boeing has said it has plans to launch Starliner to ferry astronauts to the station, which is still in its early development stages. Nappi said Friday that the company will “have time to make those decisions.”
Even if the Starliner flight goes flawlessly, NASA will continue to send astronauts to the space station on Russia’s Soyuz craft, given the country’s key role in building and continuing to operate the station.
Nelson said that aside from Russia’s operational role, it is important for the two space programs to maintain good relations despite tensions over the war in Ukraine, noting that each country has personnel embedded in the other’s mission control operations. He recalled how that relationship began when an Apollo capsule docked with a Russian Soyuz craft in a historic test project started amid the Cold War.
“This cooperation in space has been going in genuine success ever since Gen. Tom Stafford and Gen. Alexei Leonov came across that threshold docked in space in 1975,” he said. “There has been no evidence we have any problem. It is steady as you go.”
Business
How We Cover the White House Correspondents’ Dinner
Times Insider explains who we are and what we do, and delivers behind-the-scenes insights into how our journalism comes together.
Politicians in Washington and the reporters who cover them have an often adversarial relationship.
But on the last Saturday in April, they gather for an irreverent celebration of press freedom and the First Amendment at the Washington Hilton Hotel: The White House Correspondents’ Association dinner.
Hosted by the association, an organization that helps ensure access for media outlets covering the presidency, the dinner attracts Hollywood stars; politicians from both parties; and representatives of more than 100 networks, newspapers, magazines and wire services.
While The Times will have two reporters in the ballroom covering the event, the company no longer buys seats at the party, said Richard W. Stevenson, the Washington bureau chief. The decision goes back almost two decades; the last dinner The Times attended as an organization was in 2007.
“We made a judgment back then that the event had become too celebrity-focused and was undercutting our need to demonstrate to readers that we always seek to maintain a proper distance from the people we cover, many of whom attend as guests,” he said.
It’s a decision, he added, that “we have stuck by through both Republican and Democratic administrations, although we support the work of the White House Correspondents’ Association.”
Susan Wessling, The Times’s Standards editor, said the policy is a product of the organization’s desire to maintain editorial independence.
“We don’t want to leave readers with any questions about our independence and credibility by seeming to be overly friendly with people whose words and actions we need to report on,” she said.
The celebrity mentalist Oz Pearlman is headlining the evening, in lieu of the usual comedy set by the likes of Stephen Colbert and Hasan Minhaj, but all eyes will be on President Trump, who will make his first appearance at the dinner as president.
Mr. Trump has boycotted the event since 2011, when he was the butt of punchlines delivered by President Barack Obama and the talk show host Seth Meyers mocking his hair, his reality TV show and his preoccupation with the “birther” movement.
Last month, though, Mr. Trump, who has a contentious relationship with the media, announced his intention to attend this year’s dinner, where he will speak to a room full of the same reporters he often derides as “enemies of the people.”
Times reporters will be there to document the highs, the lows and the reactions in the room. A reporter for the Styles desk has also been assigned to cover the robust roster of after-parties around Washington.
Some off-duty reporters from The Times will also be present at this late-night circuit, though everyone remains cognizant of their roles, said Patrick Healy, The Times’s assistant managing editor for Standards and Trust.
“If they’re reporting, there’s a notebook or recorder out as usual,” he said. “If they’re not, they’re pros who know they’re always identifiable as Times journalists.”
For most of The Times’s reporters and editors, though, the evening will be experienced from home.
“The rest of us will be able to follow the coverage,” Mr. Stevenson said, “without having to don our tuxes or gowns.”
Business
MrBeast company sued over claims of sexual harassment, firing a new mom
A former female staffer who worked for Beast Industries, the media venture behind the popular YouTube channel MrBeast, is suing the company, alleging she was sexually harassed and fired shortly after she returned from maternity leave.
The employee, Lorrayne Mavromatis, a Brazilian-born social media professional, alleges in a lawsuit she was subjected to sexual harassment by the company’s management and demoted after she complained about her treatment. She said she was urged to join a conference call while in labor and expected to work during her maternity leave in violation of the Family and Medical Leave Act, according to the federal complaint filed Wednesday in the U.S. District Court for the Eastern District of North Carolina.
“This clout-chasing complaint is built on deliberate misrepresentations and categorically false statements, and we have the receipts to prove it. There is extensive evidence — including Slack and WhatsApp messages, company documents, and witness testimony — that unequivocally refutes her claims. We will not submit to opportunistic lawyers looking to manufacture a payday from us,” Gaude Paez, a Beast Industries spokesperson, said in a statement.
Jimmy Donaldson, 27, began MrBeast as a teen gaming channel that soon exploded into a media company worth an estimated $5 billion, with 500 employees and 450 million subscribers who watch its games, stunts and giveaways.
Mavromatis, who was hired in 2022 as its head of Instagram, described a pervasive climate of discrimination and harassment, according to the lawsuit.
In her complaint, she alleges the company’s former CEO James Warren made her meet him at his home for one-on-one meetings while he commented on her looks and dismissed her complaints about a male client’s unwanted advances, telling her “she should be honored that the client was hitting on her.”
When Mavromatis asked Warren why MrBeast, Donaldson, would not work with her, she was told that “she is a beautiful woman and her appearance had a certain sexual effect on Jimmy,” and, “Let’s just say that when you’re around and he goes to the restroom, he’s not actually using the restroom.”
Paez refuted the claim.
“That’s ridiculous. This is an allegation fabricated for the sole purpose of sparking headlines,” Paez said.
Mavromatis said she endured a slate of other indignities such as being told by Donaldson that she “would only participate in her video shoot if she brought him a beer.”
“In this male-centric workplace, Plaintiff, one of the few women in a high-level role, was excluded from otherwise all-male meetings, demeaned in front of colleagues, harassed, and suffered from males be given preferential treatment in employment decisions,” states the complaint.
When Mavromatis raised a question during a staff meeting with her team, she said a male colleague told her to “shut up” or “stop talking.”
At MrBeast headquarters in Greenville, N.C., she said male executives mocked female contestants participating in BeastGames, “who complained they did not have access to feminine hygiene products and clean underwear while participating in the show.”
In November 2023, Mavromatis formally complained about “the sexually inappropriate encounters and harassment, and demeaning and hostile work environment she and other female employees had been living and experiencing working at MrBeast,” to the company’s then head of human resources, Sue Parisher, who is also Donaldson’s mother, according to the suit.
In her complaint, Mavromatis said Beast Industries did not have a method or process for employees to report such issues either anonymously or to a third party, rather employees were expected to follow the company’s handbook, “How to Succeed In MrBeast Production.”
In it, employees were instructed that, “It’s okay for the boys to be childish,” “if talent wants to draw a dick on the white board in the video or do something stupid, let them” and “No does not mean no,” according to the complaint.
Mavromatis alleges that she was demoted and then fired.
Paez said that Mavromatis’s role was eliminated as part of a reorganization of an underperforming group within Beast Industries and that she was made aware of this.
Business
Heidi O’Neill, Formerly of Nike, Will Be New Lululemon’s New CEO
Lululemon, the yoga pants and athletic clothing company, has hired a former executive from a rival, Nike, as its new chief executive.
Heidi O’Neill, who spent more than 25 years at Nike, will take the reins and join Lululemon’s board of directors on Sept. 8, the company announced on Wednesday.
The leadership change is happening during a tumultuous time for Lululemon, which had grown to $11 billion in revenue by persuading shoppers to ditch their jeans and slacks for stretchy leggings. But lately, sales have declined in North America amid intense competition and shifting fashion trends, with consumers favoring looser styles rather than the form-fitting silhouettes for which Lululemon is best known.
“As I step into the C.E.O. role in September, my job will be to build on that foundation — to accelerate product breakthroughs, deepen the brand’s cultural relevance, and unlock growth in markets around the world,” Ms. O’Neill, 61, said in a statement.
Lululemon, based in Vancouver, British Columbia, has also been entangled in a corporate power struggle over the company’s future. Its billionaire founder, Chip Wilson, has feuded with the board, nominated independent directors and criticized executives.
Lululemon’s previous chief executive, Calvin McDonald, stepped down at the end of January as pressure mounted from Mr. Wilson and some investors. One activist investor, Elliott Investment Management, had pushed its own chief executive candidate, who was not selected.
The interim co-chiefs, Meghan Frank and André Maestrini, will lead the company until Ms. O’Neill’s arrival, when they are expected to return to other senior roles. The pair had outlined a plan to revive sales at Lululemon, promising to invest in stores, save more money and speed up product development.
“We start the year with a real plan, with real strategies,” Mr. Maestrini said in an interview this year. “We make sure decisions are made fast.”
Lululemon said last month that it would add Chip Bergh, the former chief executive of Levi Strauss, to its board to replace David Mussafer, the chairman of the private equity firm Advent International, whom Mr. Wilson had sought to remove.
Ms. O’Neill climbed the organizational chart at Nike for decades, working across divisions including consumer sports, product innovation and brand marketing, and was most recently its president of consumer, product and brand. She left Nike last year amid a shake-up of senior management that led to the elimination of her role.
Analysts said Ms. O’Neill would be expected to find ways to energize Lululemon’s business and reset the company’s culture in order to improve performance.
“O’Neill is her own person who will come with an agenda of change,” said Neil Saunders, the managing director of GlobalData, a data analytics and consulting company. “The task ahead is a significant one, but it can be undertaken from a position of relative stability.”
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