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One of San Francisco’s greatest dive bars doesn’t even have a sign

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One of San Francisco’s greatest dive bars doesn’t even have a sign


In February 2020, June Russell was handing over the keys to her beloved Geary Club as she entered retirement.

“Feel free to take down that ugly cocktail sign,” she told Justin Trujillo and Michael Levin, longtime San Francisco service industry vets and the new owners of the Tenderloin dive bar.

It was the only signage at 768 Geary St. that made anyone realize the place was even a working business. Yet June (everyone knew her by her first name), who had operated the bar for the past “40 or 50 years,” according to Trujillo, still didn’t like it. She had reluctantly let a regular put up the small waymarks in more recent years, but the bar had been fine for the previous decades without them.

Geary Club owners Michael Levin, left, and Justin Trujillo are photographed inside their bar on Thursday, Aug. 18, 2023. 

Geary Club owners Michael Levin, left, and Justin Trujillo are photographed inside their bar on Thursday, Aug. 18, 2023. 

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The Geary Club, after all, has thrived in that sweet spot between legendary and anonymous. Perhaps that’s what makes a dive bar great. It’s been that way since Russell and her late husband took over four or five decades ago. A place that is easily missed, unless you are in the know. A place where the curmudgeonly bartenders are more well-known than any sort of cocktail list or craft beers on tap. So when Trujillo and Levin took over once Russell retired, they changed only two things.

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“We had two very clear goals when we were reopening the Geary Club. We wanted to increase the liquor selection and clean the bathrooms,” Trujillo said with a laugh during a phone interview with SFGATE. “Besides that, we wanted to keep it as much like the old days as possible.”

Two years after reopening, the place is just as incognito as it was before. Only a few minor touch-ups, including a wall full of pictures as an homage to the glory days when Russell was at the helm, make the bar seem any different. There’s still no signage out front, but beers are priced as low as $5, and beer-plus-shot combos hover around $10. Hidden in plain sight, the Geary Club might be one of San Francisco’s greatest dive bars — a true relic of the city.

Various photos of the Gear Club's history line the bar's interior walls, including a photo of June Russell, left, the former longtime owner. At right, a shot of the now-removed cocktail signs that once hung outside the bar.

Various photos of the Gear Club’s history line the bar’s interior walls, including a photo of June Russell, left, the former longtime owner. At right, a shot of the now-removed cocktail signs that once hung outside the bar.

Charles Russo/SFGATE

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As I neared the corner of Geary and Hyde streets, I actually walked past the bar. Sandwiched between a tattoo parlor and a defunct-looking Vietnamese food takeout spot, the exterior wall, painted navy blue and bordered by green marble tile, looks mundane and deserted. But when I walked through the front door, the bar was vibrant and very much alive. Laughter, chatter, the clinking of shot glasses and the refreshing “phsssh” sound of a just-opened beer echoed through the tiny confines.

And yes, the interior is small. Thrillist listed it as 400 square feet; Trujillo didn’t know the exact number off the top of his head. If it weren’t for San Francisco’s Black Horse London Pub, the Geary Club might be the smallest bar in the city. On the right side, a crooked bar, where the lower peg of the L shape skews downward, stretches all the way to the back wall. Black bricks, speckled with white spots, cover most of the walls except for behind the bar, which is wood paneled and has an old-school cash register in the middle, giving it strong Midwest tavern vibes. Above the register is the head of a stuffed tiger — Tony the Tiger, as June named him. Vintage photos of the bar hang on the wall to the left, with a special section just for photos of June and her reluctance to smile when a camera is in her face.

Originally opened as a bar in 1942, the space was actually connected to the now-tattoo parlor next door. Trujillo said it used to be called Geary Restaurant before a wall was put up that separated the two. There isn’t much history about who owned the bar before 1969, but an ad in the San Francisco Examiner listed the bar at only $8,000 that year. If June was the person who purchased it at that price, she surely could have made no better investment.

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As I sit at the very end of the bar toward the back with two co-workers, sipping on $6 cans of Modelo Especial and chatting with Trujillo and Levin, it seems like the owners know every person who walks through the door. They are constantly stopping midsentence to say “What’s up?” to regulars who stop in for a one-and-done shot or a long haul (also known as the rest of the night). That kind of warmth has kept this sanctum as a home away from home for the residents of the Tenderloin.

A view of the Geary Club's interior, as seen on Thursday, Aug. 18, 2023. 

A view of the Geary Club’s interior, as seen on Thursday, Aug. 18, 2023. 

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Charles Russo/SFGATE

The convivial vibe is exactly how Trujillo likes his bars. Growing up, he would watch TV and was fascinated by how bars were places where people would congregate and talk with each other, face to face. Nowadays, he sees too many people at other bars on their phones and “in their own world.” It was important to him to maintain the vibe when he and Levin took over the Geary Club.

“I think that was always one of my favorite things about bars — the interaction with strangers,” he said. “You know, getting to know people and making new friends. The Geary Club, being so small, I felt it naturally brought that out of people.”

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“That’s something you can’t really describe unless you are there,” he continued. “You can’t put a price on that.”

Trujillo had actually been coming to the Geary Club for 10 years before he bought the bar from June. From the first time he stepped into the Geary Club, he told June that it was his favorite bar in the city.

Trujillo recalls June telling him in 2009, “You know, in 10 years, I’m gonna sell it.”

Co-owner Justin Trujillo shows off one of his custom Geary Club T-shirts, on Thursday, Aug. 18, 2023.

Co-owner Justin Trujillo shows off one of his custom Geary Club T-shirts, on Thursday, Aug. 18, 2023.

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It became a running joke between him and June. Every year, he would say, “Hey, would you want to sell it?” and she would reply, “In nine years, I wanna sell it.” “In eight years, I’m gonna sell it.” So on and so forth.

“She had her timeline, and she stuck to it,” Trujillo said.

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In 2019, when Trujillo asked June if she was still going to retire that year, she said she had already put the bar up for sale. Trujillo told her he was happy for her, but in the back of his head, he still wanted to be the buyer.

“But I’m not sure those people are serious,” June told him.

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“Well, I’m very serious,” he replied. “This is my dream bar.”

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Trujillo, who also co-owns The Tempest, among other city establishments, contacted his friend Levin almost immediately and told him they might have a chance to buy the Geary Club. Levin used to live a few blocks from the bar and was also a frequent visitor. They both felt they would be the right owners because they knew they would hardly change anything. In the eyes of Trujillo and Levin, they were simply going to continue June’s legacy.

Polaroid pictures of customers and staff line the walls near the restrooms inside the Geary Club, as seen on Thursday, Aug. 18, 2023.

Polaroid pictures of customers and staff line the walls near the restrooms inside the Geary Club, as seen on Thursday, Aug. 18, 2023.

Charles Russo/SFGATE

That legacy is one of family. Ultimately, the Geary Club is a place you feel welcome. Across from the bathrooms, you’ll see Polaroid pictures of regulars and old staff stapled to the wall. If you’re lucky, you might encounter a regular named Sir Thomas Winston walking atop the bar. He is a brown dachshund who lives across the street and comes in with his owner.

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The Geary Club is still all about June (who now lives with her daughter) and the neighborhood.

“She used to say to people at the bar, ‘You see Tony [the stuffed tiger] up there? Well his other half is on the other side of the wall,’” Levin regaled. “She was the heart and soul of this place.”

Owners Justin Trujillo, left, and Michael Levin stand outside the Geary Club on Thursday, Aug. 18, 2023.

Owners Justin Trujillo, left, and Michael Levin stand outside the Geary Club on Thursday, Aug. 18, 2023.

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With Trujillo and Levin now at the helm, she still is. The legacy of June Russell lives on at the Geary Club, and that’s the way it should be.

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San Francisco, CA

San Francisco Developer Unveils Plans for New 22-Story Ocean Beach Project | KQED

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San Francisco Developer Unveils Plans for New 22-Story Ocean Beach Project | KQED


While the developers claim that the proposed project “exceeds” AB 2011’s standards, the application is still under review to determine if it qualifies for the expedited approval process granted by the law.

Sider noted that the proposal “hasn’t yet been assessed for Code compliance, but we remain hopeful that the project will be thoughtfully designed and adhere to all regulations.” He added that the location “has always been an ideal spot for new housing.”

The original plan for a 50-story, 712-unit high-rise was met with fierce opposition from city planners, residents and Supervisor Joel Engardio, who represents the Sunset District, where the site is located.

Engardio called the initial proposal a “middle finger to the city” and dismissed it as a plan “no one would take seriously.”

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Although the new proposal significantly reduces the building’s height, with only 22 stories, Engardio remains critical.

“Twenty-two stories is still far beyond what’s reasonable,” he said in an interview. “We need to stop dreaming up massive skyscrapers at the beach and focus on real housing that will meet the needs of real families.”

Engardio pointed out that the Coastal Commission will need to weigh in on the project and criticized the developers for not adhering to the Sunset District’s current zoning laws, which limit building heights to 10 stories.

“We need more housing for seniors and families in the Sunset and throughout San Francisco,” Engardio said. “But no one wants Ocean Beach to turn into Miami Beach.”





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San Francisco, CA

Breed picks ex-Bloomberg staffer for Board of Supervisors seat

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Breed picks ex-Bloomberg staffer for Board of Supervisors seat


Sherrill registered with the Democratic Party in 2023 after identifying as “no party preference” since first registering in San Francisco in 2016.

He has longstanding connections to former New York City Mayor Michael Bloomberg, an ally and supporter of Breed. After college, Sherrill worked as an assistant for the New York deputy mayor for operations and later was promoted to senior policy advisor during Bloomberg’s tenure.

Bloomberg contributed more than $1 million to an independent expenditure committee supporting Breed’s failed reelection bid this year; likewise, she endorsed Bloomberg during his unsuccessful presidential run in 2020. The San Francisco mayor’s office of innovation is funded by Bloomberg Philanthropies, his charity.

Sherrill denied that political ties between Bloomberg and Breed were a factor in his appointment, saying both care deeply about building cities and hiring great talent.

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Not all District 2 community leaders were convinced. Jason Pellegrini, a former human rights commissioner and District 2 resident, said he will support Sherrill’s success in office, for the sake of the district. However, he said, Breed’s choice carries the whiff of a political favor, and Sherrill wasn’t the most experienced pick on the short list of possibilities.

“I’m extremely disappointed in Mayor Breed, the daughter of San Francisco, as she’s leaving office,” Pellegrini said. “I feel this is a slap in the face not only to District 2 but to San Francisco.”

Patricia Vaughey, president of the Marina-Cow Hollow Neighbors & Merchants Association, was skeptical of Sherrill’s appointment and said she had not seen him at community meetings.

“Here we go again with someone who doesn’t know what the fuck they’re doing,” Vaughey said. Still, she said she will do her best to support him: “I have to work with whoever I have to work with.”

Through a spokesperson, Breed’s office said, “The mayor made the appointment based on her belief in Stephen’s qualifications and abilities, nothing else.”

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IEEE Trips To Singapore, Japan, New Jersey, San Francisco, Bologna And Milan

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IEEE Trips To Singapore, Japan, New Jersey, San Francisco, Bologna And Milan


This is the last month of my IEEE Presidency and still a few things to do. I estimate I have been away from home over 250 days this year, flown on 17 different airlines and given over 100 talks either in person, remotely or via recordings at various IEEE and other events. It has been quite a year!

We had a virtual board of directors meeting this month to approve the winner of the 2025 IEEE Medal of Honor, who will be awarded a $2M prize in April of 2025 in Tokyo. This month I visited and spoke at IEEE Tencon, a Region 10 conference in Singapore, attended and spoke at a YP/student-oriented event and visited a milestone in Kyoto, Japan as well as the Nintendo Museum with other IEEE volunteers and staff. I then flew to San Francisco, CA to give out some IEEE field awards at the IEDM and then to Italy to give some talks in Bologna and another IEEE field award in Milan, Italy.

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At Tencon, I spoke about IEEE AI Ethics activities in a keynote talk as well as giving a talk on recent IEEE board activities and encouraging our younger members to stay with us and make IEEE their professional home. I also visited the local Schneider Electronics Office, a startup called Black Sesame, the IEEE Singapore office and A-Star, a Singapore government funded research organization. The image below is me during my keynote talk. The shirt was a gift from the Singapore IEEE office, a batik print shirt, which are common wear in this part of the world.

Below is an image of me at the Schneider Electric visitors center in Singapore. We were shown their various electric power and facilities management products and services and spoke with them about stronger engagement between industry and the IEEE. We had a similar conversation with Black Sesame, who have offices in the same building as the Singapore IEEE office and make chips for electric vehicles. At A-star we talked about various IEEE activities include those related to sustainability efforts, including port electrification for ships to connect to the electric grid when in port and for charging electric boats.

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In Kyoto, Japan I gave a talk at a virtual and physical event for students and young professionals about recent activities approved at the IEEE November board of directors meeting, about stronger engagement with industry and how IEEE can the professional home for our younger members and support their careers. I also visited two milestones in Kyoto.

The first was to Shimadzu Corporation, a biomedical company in Kyoto. There I joined Nobel laureate Koichi Tanaka, shown with me below next to the milestone plaque at Shimadzu, who invented the matrix-assisted laser desorption/ionization technique, which allowed ionization of large organic molecules so they could be detected by a mass spectrometer. This allows detection of useful large organic molecules for various medical and biological research applications. This milestone was installed in November 2024.

The image below is from my visit to the Keage Hydro Power Station in Kyoto, which used water from the lake Biwa Canal to create electricity for the city starting in 1897. The first power plant was DC powered and later converted to AC. In 1936 a new facility near to the original building was completed which used water from a second canal to increase the AC power output. This facility is still working to provide low-carbon power to Kyoto. The image below shows me next to one of three copies of the milestone plaque near the hydro-power generators.

Nintendo recently opened a museum near Kyoto. I visited it with 2020 IEEE President Toshio Fukuda, IEEE Council Office’s Makiko Koto and my Kyoto host, Tomohiro Hase-sensei, from left to right, shown below with some animated Nintendo Toads, Toadstools, at the museum. Nintendo started in the 19th century making card games, expanded into board and other games in the mid-20th century and offered its first electronic game devices in the 1970’s.

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I flew from Kyoto to New Jersey to give out the Charles Proteus Steinmetz award to Gary Hoffman at the IEEE Standards award event and then flew back to San Francisco to attend the IEEE IEDM, International Electron Devices Meeting, to give out three more technical field awards and attend some sessions at the IEDM and the MRAM Forum following the IEDM on Thursday. I also attended an IEEE Magnetics Society standards meeting on Wednesday night.

After half a day at home in San Jose I then headed to Bologna and Milan Italy to give some talks in Bologna, including at the Italian Academy of Science and give out the IEEE Control Systems Society award at the IEEE Conference on Decision and Control, CDC, in Milan Italy before heading home for some time with my family.

The picture below shows me with my gracious hosts Cecilia Metra, left, and Carlo Alberto Nucci, right, at the amazing meeting room where I spoke at the Italian Academy of Science about the IEEE and things that our IEEE board has been working on in 2024. Those are hand painted drawings on the ceiling of this room and there were busts of famous Italian scientists on the walls.

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Cecilia is an IEEE Fellow and a professor in Electrical Engineering at the University of Bologna, the world’s oldest university, founded in 1088. She has been very involved in fault-tolerant design of digital circuits and systems and is a past President of the IEEE Computer Society and will be an IEEE director again in 2025. Carlo Alberto is a member of the Italian Academy of Science and is a professor of Electrical Power Systems at the University of Bologna and the Editor and Chief of the Electric Power Systems Research Journal.

I also gave a talk at the University of Bologna to students and faculty about IEEE and other sustainability efforts for data centers, particularly involving digital storage and memory technologies. I visited the Marconi estate, Sasso Marconi, near Bologna where I had a chance to see where Guglielmo Marconi did his pioneering radio work. The image below shows me with the IEEE Engineering milestones outside of the house in front of the hill where he and his associates were able to demonstrate radio communication beyond line of sight, using a spark gap transmitter.

The next day I traveled to Milan to participate in an awards ceremony to present an IEEE Technical Field Award, TFA, at the IEEE Conference on Decision and Control, CDC, put on by the Control Systems Society. We had social events at the Alfa Romeo Museum and at the National Museum of Science and Technology near and in Milan. On December 19 I flew home to be with my family for the holidays.

This trip was my last as IEEE President. I have been honored to have been part of the 2024 IEEE board and I am very proud of the things we have been able to accomplish this year. I look forward to working with the 2025 IEEE President, Kathleen Kramer, as IEEE Past President in 2025.



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