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Best practices can help New Mexico startups avoid ‘the chasm’

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Best practices can help New Mexico startups avoid ‘the chasm’


Sarah Boisvert is the founder Fab Lab Hub, LLC, and of The New Collar Community. (Courtesy of Sarah Boisvert)

What occurs when a startup’s cool improvements have to scale to achieve massive mainstream markets?

Normally, they fall right into a chasm of failure, to die. However not these corporations that had the great sense to comply with the recommendation of Geoffrey Moore who led scores of Silicon Valley’s excessive tech manufacturers to success in massive markets of largely non-technical prospects.

For these not so fortunate to have entry to Geoffrey, his landmark e-book “Crossing the Chasm” grew to become a roadmap for entrepreneurs and their traders in addition to the bible of B-schools all over the world.

Working with New Mexico startups, Cottonwood Know-how Fund’s Managing Companion Dave Blivin realized that the chasm idea really utilized in multiple space.

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“Geoffrey’s Chasm has been the benchmark for occupied with going massive for greater than twenty years,” he explains. “However for laborious tech specifically there’s a Chasm earlier than the Chasm. The massive query for areas and states like New Mexico, is how will we preserve the very best concepts near dwelling, creating jobs the place the innovation originated? I name this Crossing the Cactus.”

Know-how commercialization is a perceived pathway to job creation in most states and international locations all over the world. In fact, all areas have disruptive innovation being created at their universities, authorities labs, facilities of excellence, and company R&D facilities. Nonetheless, the chasm earlier than the chasm is the place the place many of those concepts stumble, unable to seek out funding and administration wanted to succeed, significantly of their area of origin. Due to this fact, the potential job creation by no means happens.

The chasm in the present day

The most effective, most foundational methods are present in any technology. Whereas applied sciences, markets, and society have modified, I see in the present day’s corporations making the identical errors I noticed many years in the past. As you’d anticipate, founders are inclined to suppose largely concerning the expertise and see finish customers of their mirror picture. Which may be true when promoting to early adopters who’re prepared to tinker with new instruments, however not so for patrons who simply need a instrument that works.

Studying the third version of “Crossing the Chasm,” I used to be struck by how true Geoffrey’s concepts are in the present day as after I first learn it whereas shifting my very own laser product to the large LASIK eye surgical procedure market the place eye medical doctors, not technologists, could be working the machines. The underlying expertise is a fuel laser that makes use of fluorine, which is nasty stuff to have in a medical setting. With a lot of SBIR grants for small enterprise, we have been capable of miniaturize the laser to the purpose that the fuel provide might be self-contained with ample security protocols to cross FDA approvals.

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Fortunately my enterprise associate who invented the laser applied sciences I was merchandise acknowledged — as Dave Blivin factors out — that it takes a administration workforce to cross the primary chasm. He welcomed my experience in market segmentation technique, after which let me carry within the folks we wanted to spherical out all capabilities within the firm with the very best folks. A kind of companions was capable of get us the funding we wanted to Cross the Cactus. The corporate nonetheless manufactures within the state of Maryland, removed from Silicon Valley.

Quickly, New Mexico startup groups and different guests could have an opportunity to listen to tech disruptor Geoffrey Moore keynote on the Crossing the Cactus Summit in Santa Fe Could 2-4. Dave Blivin will likely be available to facilitate greatest practices/thought sharing on the best way to assist New Mexico startups Cross the Cactus and construct thriving corporations that spur job progress for our residents.

When you go

The Crossing the Cactus Summit, a management summit involving educators, workforce and financial improvement professionals, HR practitioners, traders and progressive corporations, will likely be held Could 2-4 on the Santa Fe Neighborhood Conference Heart. Registration is $625 per particular person. Go to closeit.regfox.com/crossing-the-cactus-summit for extra info.

Sarah Boisvert is the founding father of Fab Lab Hub, LLC, and founding father of The New Collar Community. She’s additionally the creator of “The New Collar Workforce: An Insider’s Information to Making Impactful Modifications to Manufacturing and Coaching.” The manager’s desk is a visitor column offering recommendation, commentary or details about assets out there to the enterprise neighborhood in New Mexico. To submit a column for consideration, e-mail gporter@abqjournal.com.

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New Mexico

Sophomore star shows he can dunk, leads Rebels to win — PHOTOS

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Sophomore star shows he can dunk, leads Rebels to win — PHOTOS


There’s only one thing UNLV forward Jalen Hill didn’t believe his teammate Dedan Thomas Jr. could accomplish on the basketball floor, and it’s going to cost him a steak dinner.

Thomas found himself ahead of the pack late in the first half and flashed a big smile as he started to measure his dribbles and steps toward the rim.

“I got the ball and thought I saw someone chasing me to block it, so I was like, ‘Yeah, I have to go dunk this,’” Thomas said.

The first slam of his collegiate career highlighted the Rebels’ 72-65 win over New Mexico State on Saturday at the Thomas & Mack Center.

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A preseason discussion between Hill and Thomas resulted in the promise of the meal should Thomas throw one down in a game this season. Hill may not be the only one on the hook.

“He never shows that he can dunk at practice,” Hill laughed. “It’s exciting, because for a guy that doesn’t really dunk to get his first one, a lot of people owe him stuff.”

While the above-the-rim moment was a departure from the norm, it was business as usual otherwise for the sophomore point guard, who was once again the catalyst for much of what UNLV (4-1) was able to accomplish in a game in which it struggled from the field for long stretches.

He finished with 22 points, five rebounds and four assists as the Rebels held off the Aggies (3-2) in a physical affair that featured 50 fouls and a combined 33.3 percent shooting effort from the field.

Thomas got to the free-throw line 19 times and made 13 of the attempts.

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“We knew they were a physical team, so I tried to use that aggression against them,” he said. “Just drawing fouls and trying to get to the line as much as possible.”

UNLV led by as many as nine points midway through the second half only to allow the Aggies to hang around. Julian Rishwain hit a pair of 3-pointers to help keep them at bay for a while, but they eventually grabbed a brief lead that proved to be short-lived.

New Mexico State used a late 6-0 run to take a 63-62 lead with 4:08 remaining, but UNLV got the ball inside to Jeremiah “Bear” Cherry for a dunk to recapture the lead for good.

Thomas got to the rim and was fouled in a one-point game with 2:22 remaining and made both free throws. The Aggies wouldn’t score again, as UNLV tightened up defensively down the stretch, forcing New Mexico State to miss its final six shots and eight of their last nine.

UNLV led 37-34 at halftime despite a miserable shooting performance from the field.

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After a three-point play by Thomas in the opening minute, the Rebels missed their next eight shots and 13 of their next 15 as they went more than seven minutes without a basket from the floor.

They were able to stay in the game largely because of their defense and ability to get to the free-throw line. UNLV held the Aggies to 31.3 percent shooting in the first half and got into the bonus with more than 14 minutes remaining, going 20-for-23 from the line before the break.

“It just shows we’re really gutsy,” Hill said. “We didn’t shoot well, but we got to the free-throw line and got rebounds when we needed them.”

Eight New Mexico State players had two fouls in the first 20 minutes.

The Rebels did get hot toward the end of a first half that saw Thomas record 15 points and three assists while UNLV shot just 29.2 percent from the field.

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None were more memorable than the ones scored by Thomas on the breakaway with 3:06 remaining in the first half.

Coach Kevin Kruger had more faith than Hill.

“I didn’t know if he was going to dunk or not, but I do know he can,” Kruger laughed. “I have seen it before.”

After the Thomas dunk brought the entire bench to its feet in celebration, he threw a lob to Cherry on a break that he finished with a highlight-reel jam and a foul. The three-point play completed a 7-0 run that put the Rebels up 37-30.

“A dunk isn’t always worth only two points,” Kruger said. “Sometimes it gets your team going, and I thought it did for us.”

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Cherry finished with 10 points and eight rebounds, and Hill had 16 points and nine boards.

Contact Adam Hill at ahill@reviewjournal.com. Follow @AdamHillLVRJ on X.



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New Mexico

NM State Parks offering free day use on Black Friday

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NM State Parks offering free day use on Black Friday


EL PASO, Texas (KTSM) — If you are looking for a day trip or to get outdoors over the long Thanksgiving holiday weekend, New Mexico State Parks is offering free day-use access to all 35 state parks on Friday, Nov. 29. It is a great way to explore New Mexico’s “diverse landscape — from scenic […]



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What channel is MTSU football vs New Mexico State on today? Time, TV schedule for Week 13

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What channel is MTSU football vs New Mexico State on today? Time, TV schedule for Week 13


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Middle Tennessee State football will honor its seniors when the Blue Raiders play host to New Mexico State Saturday (1:30 p.m., ESPN+) at Floyd Stadium.

The Blue Raiders (3-7, 2-4 Conference USA) were eliminated from bowl contention with a 37-17 loss to Liberty two weeks ago. MTSU had an open date last week.

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New Mexico State (2-8, 1-5) has lost three in a row and eight of nine, including a 38-3 loss to Texas A&M last week. A 33-30 CUSA win over Louisiana Tech is the only victory in that stretch.

Below is information on how to watch the game, betting odds and other information:

Watch MTSU football games live on Fubo

What channel is MTSU football vs. New Mexico State on today?

TV: ESPN+

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Livestream: Fubo (free trial)

MTSU vs. New Mexico State will broadcast nationally on CBS Sports Network in Week 11 of the 2024 college football season. Jake Rose (play by play), Jeremy Kellem (color commentator) and Justin Beasley (sideline) will call the game from the booth at Floyd Stadium. Streaming options for the game include Fubo,, which offers a free trial to new subscribers.

MTSU vs. New Mexico State football time today

  • Date: Saturday, Nov. 23
  • Start time: 1:30 p.m., CT

The MTSU vs. New Mexico State game starts at noon at Floyd Stadium.

Purchase MTSU football tickets on StubHub

MTSU football vs. New Mexico State prediction, picks, odds

Odds courtesy of BetMGM as of Thursday, Nov. 21

MTSU 24, New Mexico State 17: In a matchup involving two of the league’s lowest-scoring offenses and bottom two defenses, something has to give. MTSU will win its third home game of the season to finish 3-3 at Floyd Stadium.

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ODDS: MTSU by 3.5

O/U: 51.5

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MTSU football 2024 schedule

Aug. 31: MTSU 32, Tennessee Tech 25

Sept. 7: Ole Miss 52, MTSU 3

Sept. 14: Western Kentucky 49, MTSU 21

Sept. 21: Duke 45, MTSU 17

Sept. 28: Memphis 24, MTSU 7

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Oct. 10: Louisiana Tech 48, MTSU 21

Oct. 15: MTSU 14, Kennesaw State 5

Oct. 23: Jacksonville State 42, MTSU 20

Nov. 2: MTSU 20, UTEP 13

Nov. 9: Liberty 37, MTSU 17

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Nov. 23: vs. New Mexico State, 1:30 p.m., ESPN+

Nov. 30: at Florida International, 1 p.m., ESPN platforms

Dec. 6: Conference USA championship game, CBS Sports Network

We occasionally recommend interesting products and services. If you make a purchase by clicking one of the links, we may earn an affiliate fee. USA TODAY Network newsrooms operate independently, and this doesn’t influence our coverage.

Cecil Joyce covers high school sports and MTSU athletics for The Daily News Journal. Contact him at cjoyce@dnj.com and follow him on X, the platform formerly known as Twitter, @Cecil_Joyce.

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