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Bad Ass Coffee of Hawaii Hits Winning Stride with Unwavering Franchise Growth and Strong Sales Performance

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Bad Ass Coffee of Hawaii Hits Winning Stride with Unwavering Franchise Growth and Strong Sales Performance


Leading Coffee Franchise Enters 2024 with Impressive Development Pipeline and Same-Store-Sales Up YOY

DENVER, Jan. 30, 2024 /PRNewswire/ — Bad Ass Coffee of Hawaii is gearing up for a momentous 2024, following a year marked with continued success through the awarding of agreements for 25 locations and opening of seven stores, three of which were in new markets. The leading coffee franchise stands firm in its commitment to innovation, philanthropy, and unwavering dedication to premium Hawaiian coffees. With prime territories available across the country and a franchise opportunity that is turning heads, Bad Ass Coffee is positioned as a leader within the competitive coffee franchise landscape.

Taking center stage last year was a greater focus on implementing refined systems and processes with franchisees which resulted in improved store-by-store financial performance. With same-store sales up YOY and more than half of the system setting record sales weeks, prospects are flocking to the brand’s franchise opportunity.

Notable 2023 brand achievements include:

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  • The national rollout of Mana, its handcrafted energy drink line that derives organic caffeine from the coffee cherry, without the coffee flavor. Base flavors include: Sunrise Swell, Reef Racer, and Pipeline Plunge.
  • Raising more than $75,000 for relief efforts through the sales of its Maui-grown coffee and specialty merchandise in response to the Maui wildfires that occurred in August 2023.
  • Elevation of customer reach and brand awareness through Bad Ass Coffee’s existing Cup O’ Joe for a Soldier and philanthropic Give a Hoof fundraising which helps support rescue donkeys.
  • Announcement of its first brand ambassador partnerships with two professional surfers, Cole Alves and Summer Macedo. The limited-time coffee and merchandise offers tied to each ambassador proved immensely successful as the brand continues to innovate and connect the islands with the mainland.
  • Seasonal LTO menu launches including Spring Swell and the Aloha Autumn Collections, and the return of fan favorites Beach Bonfire and Winter Wanderlust Collections. In addition, the coffee brand launched 12 single-serve options in new packages available in-store.
  • Continuation of its ‘Hawaii Estate Series,’ partnering with small Hawaii farms to showcase their premium select coffee. In 2023, the brand partnered with Kona Earth which is available at all stores.

Bad Ass Coffee continues to prioritize innovation to meet the needs of today’s modern customers while helping drive franchisee profitability. This, paired with advances in marketing, technology, streamlined operations, and more, has led to tremendous results. 

“As we transition from building infrastructure to seeing first-hand the success of this implementation, we are maturing as a brand and are incredibly excited for the future,” said Scott Snyder, CEO of Bad Ass Coffee of Hawaii. “The momentum we have is at an all-time high as we continue to develop primary markets. Despite challenging economic conditions, interest from franchisee prospects has only grown, further validating our position as a leading coffee franchise in the QSR space.”

Driving this next era of growth is recently appointed Chief Development Officer, Gregg Koffler, who oversees the brand’s franchise expansion strategies while streamlining the development process. With eyes on aggressive growth, the brand already boasts more than 100 stores in the development pipeline and aims to secure agreements for an additional 36 locations while opening 20+ additional stores in 2024. Company leadership has identified the Coastal, Southwest, and Southeast regions, and Texas as prime growth markets. Bad Ass Coffee provides a development support system, including teams, technology and tools to help identify the right territories for expansion, plus expertise in financing, real estate, and construction management.

The success of Bad Ass Coffee has not gone unnoticed. The brand ranked on QSR’s 2023 40/40 List as one of America’s hottest emerging fast casual brands and also landed on the prestigious 2023 Inc 5000 ranking. According to Bad Ass Coffee’s 2023 FDD, the top 50% of stores saw an average net sale of more than $1 million, with the average of the top 25% exceeding $1.2 million*.

Bad Ass Coffee of Hawaii was born on the Big Island of Hawaii in 1989 with the dream of sharing American-grown, premium Hawaiian coffee with customers everywhere. In addition to premium coffee from the famous Kona region of the Big Island, Bad Ass Coffee also sources from Kauai and Maui. Beyond premium Hawaiian coffees, Bad Ass Coffee of Hawaii serves up a full menu of popular blended drinks, signature lattes, cold brews, teas, innovative foods with a Hawaiian twist, and branded merchandise.

Bad Ass Coffee of Hawaii is looking to partner with qualified and engaged individuals seeking multi-unit opportunities. The brand offers an affordable, highly scalable opportunity with strong profit potential. Franchisees can expect a total investment range between $454,200 – 920,500*. As International Franchise Association VetFran members, veteran franchisees who join will receive a $10,000 discount* off the initial franchise fee.

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For more information on Bad Ass Coffee of Hawaii franchise opportunities, visit badasscoffeefranchise.com or call 833-205-2224.

*Source: 2023 FDD – Bad Ass Coffee of Hawaii

About Bad Ass Coffee of Hawaii®
Bad Ass Coffee of Hawaii was born on the Big Island of Hawai’i in 1989 and is dedicated to sharing premium Hawaiian coffees “with a kick” from the Hawaiian Islands through 30-plus U.S. franchise locations – with 100+ additional shops in various stages of development. Today, Bad Ass Coffee of Hawaii stores also serve popular blended drinks, teas, food, along with other international premium coffees and sell popular branded merchandise with exceptional service and the Aloha Spirit. Bad Ass Coffees are available in franchise stores, online and will soon be available through grocery, hospitality, and specialty retail channels. The Bad Ass Coffee of Hawaii brand and franchise is owned by Royal Aloha Franchise Company, LLC. For more information, visit badasscoffee.com and connect on Facebook and Instagram @badasscoffeeofhawaii. Franchise information is available at badasscoffeefranchise.com.

SOURCE Bad Ass Coffee of Hawaii





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Hawaii-grown flowers in the spotlight: New variety of anthurium presented at event

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Hawaii-grown flowers in the spotlight: New variety of anthurium presented at event






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Hawaii hotel strikers seek unemployment benefits with no guarantee of getting those payments

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Hawaii hotel strikers seek unemployment benefits with no guarantee of getting those payments


HONOLULU (HawaiiNewsNow) – While workers at the Hilton Hawaiian Village fight for better wages and a bigger workforce, they are also heading into another fight — for unemployment benefits.

They could be eligible, but maybe not, if they do too much damage to the hotel’s income.

At the picket line at the Kalia Road entrance to the Hilton Hawaiian Village, like his colleagues, 9-year bellman Gerritt Vincent filed for unemployment but may not know for years if he will get paid.

“They told us we shouldn’t really expect much, but just to apply because you know, we’re worth it,” Vincent said.

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Vincent says with no money coming in, unemployment payments would be helpful.

“I told my kids, ‘We’re sorry. We’re not going to go to McDonald’s. I told my wife, ‘Sorry, we can’t go to Target for next few days, we’re going to have to eat what we have at the house,’” he said.

Cade Watanabe, UNITE Local 5 financial secretary-treasurer, said, “We’re telling all of our members not to depend on it, not to expect it.”

That’s because it depends on how much the strike impacts Hilton’s bottom line.

Under Hawaii law and court rulings, if a strike has little or no impact on operations, workers are eligible for unemployment benefits. If the company loses 20 to 30% or more of its revenue, the workers are not eligible.

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Even experts, like state House Labor Committee Chair Scot Matayoshi, can find it confusing.

“It’s honestly kind of counterintuitive to me, too,” he said.

It seems backward because strikes are designed to damage and even shut down the employer, but if the union succeeds in that, they don’t get unemployment.

Matayoshi says the law seems structured as a compromise, supporting striking workers without disabling their employers.

“If the strike is to such an extent that the whole business gets shut down, especially a crucial business, like a hospital, then unemployment benefits are withheld as perhaps incentive not to do that,” he said.

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But it also creates another conflict between owners and workers. Employers will fight the unemployment applications, by offering the state Labor Department proof of business disruption severe enough for the state to deny the benefits,

“That’s something that will take a lot of time, ” Watanabe said. “That also will require the employer to share their financials.”

Financials the union will challenge on behalf of its workers, in disputes that can go on for years.

And every dispute is unique.

For example, nurses who were locked out from Kapiolani Hospital, didn’t leave voluntarily and the hospital still operated. But the Labor Department says the nurses’ eligibility is still under review.

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While the law confusion seems to require change to the law, even with all the power labor has in the state, unions fear that by opening up the labor laws at the legislature could lead to unexpected negative consequences.



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Hāmākua Sugar Days Festival Starts This Weekend

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Hāmākua Sugar Days Festival Starts This Weekend


Historical images of cane truck drivers during the plantation time, courtesy the Honokaʻa Heritage Center

(BIVN) – Three decades ago, the last local sugar plantation closed in Hāmākua. For the next two weeks, Honokaʻa town will host Hāmākua Sugar Days Festival in reflection on that era. 

From the Honokaʻa Heritage Center news release promoting the event:

The 2024 Hāmākua Sugar Days Festival, is a community-driven heritage event that will honor the stories and people who built the economy and culture of the Hāmākua Coast. Timed to mark the 30th anniversary of the 1994 closure of the last local sugar plantation, the Festival will salute surviving plantation workers, highlight the contributions of each of the various ethnic groups that immigrated to work on the plantations, showcase sustainable agricultural initiatives with promise for the post-sugar era, and explore the roots of resilience in the local community as it confronted the economic and social impacts of the closure.

The Honoka‘a Heritage Center is working closely with local community groups to organize and host a diverse lineup of fun, family-friendly events across Honoka‘a Town over a two-week period (Oct. 5-20, 2024). The Festival is expected to attract at least 6,000 attendees, from around the island and state, as well as from overseas.

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Festival highlights include:

Recognizing the Sugar Workers Luncheon – Sat., Oct. 5 (Invite only)

If you or a family member worked for Hamakua Sugar Company, please contact (808) 437-1947 for tickets to this free luncheon saluting the sugar workers.

Screenings of New Documentary Film, “Roots of Resilience: Stories of Hāmākua Sugar” (Free to attend)
Throughout the festival, attendees can view free screenings of the Honoka‘a Heritage Center’s new film based on its 2023 oral history project. Roots of Resilience: Stories of Hāmākua Sugar is a one-hour documentary that features compelling first-person stories of local sugar workers, their families, and community members, capturing the profound impact of the sugar plantation era on the Hāmākua Coast. Screenings at the Honoka‘a People’s Theatre on Oct. 11 (5 pm and 7pm), Oct. 12 (2 pm) and Oct. 13 (5pm and 7pm).

Softball Tournament – Sun., Oct. 6, 9 am (Free to attend)
An Intergenerational Softball Tournament at Honoka a County Park will bring back the friendly competition of the old “camp against camp” games. Refreshments available for purchase.

Photo of final harvest parade, courtesy the Honokaʻa Heritage Center

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Family Friendly Fun at the Hāmākua County Fair – Sat., Oct. 12, all day (Free to attend)
The Hāmākua County Fair promises a day full of excitement for everyone:10:00 a.m.: Parade through Honoka a Town ʻ11:00 a.m. to 9:00 p.m.: Live music on the main stage at the Honoka a Park Complex (Hālau Kuaunu, Ryan Hiraoka, Kingside, Pas & Sala, Hui Hoʻokani, the Honokaʻa Jazz Band, Kalapana Awa Band and more!)

All Day:

Vendors throughout the Honoka‘a Park Complex, including local food and artisanal crafts.

Keiki activities: Pumpkin patch, costume contest, races, STEM games, face painting, and bounce house.

“Sugar Town” inside the county gym features vendors of all things sweet, student art show, sale of festival merchandise, lucky number drawings, demonstrations, and commemorative Pogs.

Hāmākua Energy Agriculture and Sustainability Expo, with exhibitors offering information, demos, games, and giveaways focused on sustainable agriculture and ranching. Attendees can explore traditional and modern farming techniques and learn how to incorporate sustainable practices.

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On Māmāne Street, visitors can enjoy the Mutt Contest and Poi Dog Pageant at the former Bank of Hawaii parking lot; and a Cultural Village at the Honokaʻa Heritage Center with cultural exhibits and demonstrations. The Plantation Worker Hub at the Honokaʻa Union Hall will be a place for workers and their families to gather, share stories, and even record oral histories.



Cultural Heritage Events – Oct. 14-17 & 20 (Free to attend)
Cultural Heritage Events will celebrate some of the diverse ethnic groups who immigrated to work on the plantation, put down roots, and contributed to the unique “local” culture that characterizes Hawai‘i today:

Japanese Night: Oct. 14, 5 p.m. – Presentation by Dr. Patsy Iwasaki about Katsu Goto, plus food, followed at 7 p.m. by the film “Picture Bride” at the Honokaʻa People s Theatre.

Portuguese Night: Oct. 15, 5 p.m.-7 p.m. – Portuguese games, food, demos and exhibits at the Honoka‘a Heritage Center.

Filipino Night: Oct. 16, 5 p.m.-7 p.m. – Guest speaker on Filipino contributions to the labor movement, with refreshmants at the Honoka‘a People s Theatre.

Puerto Rican Night: Oct. 17, 6 p.m.-10 p.m. – Dance to Katchi Katchi music at the People’s Theatre; meet master cuatro maker John Guzman; food and exhibits.

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Hawaiian Night: – Postponed; date TBA

Plantation Night at Honokaʻa High School Football Game – Oct. 18, 6 p.m. ($4 Seniors, $8 General admission)

Join us to root for the home team while honoring the Sugar Workers during the halftime show.

Golf Tournament – Oct. 20 (Paid player registration required, free to watch)

The festival will conclude with a Plantation Golf Tournament at the historic plantation-era Hāmākua Country Club.

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Thank You to Our Sponsors

The Honoka‘a Heritage Center is deeply grateful to the County of Hawai‘i for seed financial support and logistical assistance. We also wish to thank the many generous corporate sponsors whose donations have make the Hāmākua Sugar Days Festival possible. To date, the list (still in formation) includes: Sugar Legacy Sponsor: Hāmākua Energy; Sugar Mill Sponsors: Honokaʻa Hospital and Skilled Nursing, KTA Super Stores, CPB Foundation, Kualoa Ranch, and Turo; Sugar Harvester Sponsor: Hamakua Macadamia Nut Company; Sugar Cane Sponsors: HFS Federal Credit Union, Isemoto Contracting Co., Creative Arts Hawaii, Hawaii Affordable Properties, Honua Ola Bioenergy, Dodo Mortuary, Inc., Big Island Mechanical and Construction, Hawaii Johns, HPM Building Supply, Walmart, R. Sakata Insurance, and Bank of Hawaiʻi; and Sugar Planter Sponsors: Kuwaye Trucking, Donna’s Cookies, Kuhio Grille, Hawai‘i Community FCU, Kolea Hop Water, and I Luv Dumplings.

A growing number of community partners have provided generous in-kind support throughout the planning of the Festival. They include Hāmākua-Kohala Health, Waiākea Hawaiian Volcanic Water, Canada-France-Hawai‘i Telescope, Honoka‘a People’s Theatre, Hawai‘i Community College, and Honoka‘a Public House.

The full schedule of events can be found at the Hāmākua Sugar Days website. 





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