Technology
Under Armour data breach claims trigger alerts for millions of users
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Sportswear and fitness brand Under Armour is investigating claims of a massive data breach after customer records were posted on a hacker forum.
The breach became widely known after millions of people received alerts warning their information may have been compromised. While Under Armour says its investigation is ongoing, cybersecurity researchers reviewing the leaked data say it appears to include personal details potentially linked to customer purchases.
According to breach notification service Have I Been Pwned, the dataset contains email addresses linked to approximately 72 million people, prompting the organization to notify affected users directly. The scale of the exposure has raised new concerns about how consumer data can be misused long after a breach occurs.
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THIRD-PARTY BREACH EXPOSES CHATGPT ACCOUNT DETAILS
Millions of Under Armour customers were alerted after stolen account data surfaced on a hacker forum, bringing the breach into public view. (Thomas Trutschel/Photothek via Getty Images)
What happened in the Under Armour data breach
The stolen data is reportedly linked to a ransomware attack that occurred in November 2025. At the time, the Everest ransomware group claimed responsibility and attempted to extort Under Armour by threatening to leak internal files. In January 2026, customer data from that incident appeared publicly on a popular hacking forum. Soon after, breach notification service Have I Been Pwned obtained a copy of the data and alerted affected users by email. According to reports, the seller claimed the stolen files came directly from the November breach and included millions of customer records.
What data was exposed
The leaked dataset reportedly includes a broad range of personal information. While payment card details have not been confirmed, the exposed data is still valuable to cybercriminals.
Compromised information may include:
Researchers also found email addresses belonging to Under Armour employees within the data. That increases the risk of targeted phishing and business email compromise scams.
Under Armour’s response so far
“We are aware of claims that an unauthorized third party obtained certain data,” an Under Armour spokesperson told CyberGuy. “Our investigation of this issue, with the assistance of external cybersecurity experts, is ongoing. Importantly, at this time, there’s no evidence to suggest this issue affected UA.com or systems used to process payments or store customer passwords. Any implication that sensitive personal information of tens of millions of customers has been compromised is unfounded. The security of our systems and data is a top priority for UA, and we take this issue very seriously.”
Why this breach matters
Even without passwords or payment details, this breach still poses serious risks. Names, email addresses, birth dates and purchase history can be used to create highly convincing scams. Cybercriminals often reference real purchases or account details to gain trust. As a result, phishing emails tied to this breach may appear legitimate and urgent. Over time, exposed data like this can also be combined with other breaches to build detailed identity profiles that are harder to protect against.
How to check if your passwords were stolen
To see if your email was affected, visit the Have I Been Pwned website. It is the first and official source for this newly added dataset. Enter your email address to find out if your information appears in the leak. When done, come back here for Step 1 below.
Ways to stay safe after the Under Armour data breach
If you received a breach alert or believe your information may be included, taking action now can reduce your risk later.
1) Change reused passwords and use a password manager
If you reused the same password on other sites, change those passwords right away. Even if Under Armour says passwords were not affected, exposed email addresses are often used in follow-up attacks. A password manager makes this easier. It creates strong, unique passwords for each account and stores them securely. That way, one breach cannot unlock multiple accounts.
The leaked data reportedly includes email addresses, birth dates and purchase details, which can be exploited in targeted phishing scams. (Kurt “CyberGuy” Knutsson)
Next, see if your email has been exposed in past breaches. Our No. 1 password manager pick includes a built-in breach scanner that checks whether your email address or passwords have appeared in known leaks. If you discover a match, immediately change any reused passwords and secure those accounts with new, unique credentials.
Check out the best expert-reviewed password managers of 2026 at Cyberguy.com.
2) Watch for phishing emails tied to Under Armour
Cybercriminals often move fast after a breach. As a result, emails that appear to come from Under Armour or fitness brands may land in your inbox. Be cautious of messages that claim there is an issue with your account or a recent purchase. Do not click links or open attachments in unexpected emails. Instead, go directly to the company’s official website if you need to check your account. Using strong antivirus software can also help block malicious links and attachments before they cause harm.
ILLINOIS DHS DATA BREACH EXPOSES 700K RESIDENTS’ RECORDS
The best way to safeguard yourself from malicious links that install malware, potentially accessing your private information, is to have strong antivirus software installed on all your devices. This protection can also alert you to phishing emails and ransomware scams, keeping your personal information and digital assets safe.
Get my picks for the best 2026 antivirus protection winners for your Windows, Mac, Android and iOS devices at Cyberguy.com.
3) Turn on two-factor authentication everywhere you can
Two-factor authentication (2FA) adds an extra layer of protection. Even if someone gets your password, they still need a second step to log in. Turn it on for email accounts first. Then enable it for shopping, fitness and financial accounts. This single step can stop many account takeover attempts linked to breached data.
4) Monitor for password reset attempts and account alerts
After a breach, attackers often test stolen email addresses across multiple sites. That activity can trigger password reset emails you did not request. Pay close attention to these alerts. If you see one, secure the account immediately by changing the password and reviewing recent activity.
5) Be skeptical of messages that reference past purchases
This breach included purchase information, which makes scams more convincing. Attackers may reference real products or order details to earn your trust. Treat any message that pressures you to act quickly as suspicious. Legitimate companies do not demand immediate action by email or text.
6) Reduce your exposure with a data removal service
Over time, exposed personal data often ends up with data brokers. These companies collect and sell profiles that scammers use for targeting. A data removal service can help you request the deletion of your information from these databases. Reducing what is publicly available makes it harder for criminals to build detailed profiles.
While no service can guarantee the complete removal of your data from the internet, a data removal service is really a smart choice. They aren’t cheap, and neither is your privacy. These services do all the work for you by actively monitoring and systematically erasing your personal information from hundreds of websites. It’s what gives me peace of mind and has proven to be the most effective way to erase your personal data from the internet. By limiting the information available, you reduce the risk of scammers cross-referencing data from breaches with information they might find on the dark web, making it harder for them to target you.
Check out my top picks for data removal services and get a free scan to find out if your personal information is already out on the web by visiting Cyberguy.com.
Get a free scan to find out if your personal information is already out on the web: Cyberguy.com.
Security experts warn that even without payment data, exposed personal information can fuel fraud long after a breach is discovered. (Cheng Xin/Getty Images)
Kurt’s key takeaways
The Under Armour data breach is a reminder that even major global brands can become targets. While payment systems appear unaffected, the exposure of personal data still creates long-term risks for millions of customers. Data breaches often unfold over time. What starts as leaked records can later fuel scams, identity theft and targeted attacks. Staying alert now can reduce the chance of bigger problems later.
If your personal shopping or fitness data were exposed in a breach like this, would you keep using the brand or move on to a competitor? Let us know by writing to us at Cyberguy.com.
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Copyright 2026 CyberGuy.com. All rights reserved.
Technology
Apple is going high-end with new ‘Ultra’ products next
Fresh off launching the low-cost MacBook Neo, Apple is reportedly preparing at least three new products that will fit into its highest-end “ultra” lineup. According to Bloomberg’s Mark Gruman, the next batch of releases may not bear the “ultra” name, like its Watch, but will all command price premiums over their mainline counterparts.
There’s the oft-rumored foldable iPhone, which is expected to cost around $2,000, and a touchscreen MacBook Pro is supposedly slated for the fall. Those are pretty straightforward plays for the higher end of the market. More interesting are the next-gen AirPods, which are rumored to include cameras to feed visual context to Siri. Since AirPods already use the Pro and Max branding, similar to Apple Silicon, a set of AirPods Ultra could very well be on the docket.
Between the Neo and multiple foldables in the works, it seems that Apple is simultaneously trying to go further up- and down-market.
Technology
Meta smart glasses privacy concerns grow
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Smart glasses promise a future where technology blends into everyday life. You can ask a question, snap a quick video or identify what you are looking at in seconds. It sounds convenient. However, a new investigation suggests the experience may come with a privacy tradeoff many users never expected.
According to an investigation by Swedish newspapers Svenska Dagbladet and Göteborgs-Posten, contractors reviewing AI data in Nairobi, Kenya, may have seen highly personal footage captured by Meta’s AI-powered smart glasses. In some cases, the videos reportedly showed bathroom visits, sexual activity and other intimate moments.
The allegations have already sparked legal action and renewed debate about how AI systems are trained.
CEO Mark Zuckerberg sported a pair of Meta Ray-Ban Display AI glasses while speaking at an event in Menlo Park, California, on Sept. 17, 2025. (David Paul Morris/Bloomberg via Getty Images)
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Report claims Meta smart glasses captured private moments
The investigation focused on people who work as AI annotators. These workers review images, video or audio so artificial intelligence systems can better understand what they are processing. In simple terms, they help train the AI. Workers interviewed for the report said they sometimes review video captured by Meta’s smart glasses. According to the investigation, the footage can include extremely personal scenes recorded in everyday environments. One annotator told reporters they see everything from living rooms to naked bodies. Another worker said faces are supposed to be blurred automatically in the footage. However, the blurring reportedly fails at times, leaving some identities visible. In some clips, workers also said they could see credit cards or other sensitive details.
Why human reviewers analyze Meta smart glasses data
Many people assume AI systems learn entirely on their own. In reality, human reviewers often play a major role in training them. AI annotators help label what appears in images, identify spoken words and verify whether an AI response is correct. Without that human input, the system struggles to improve. Meta’s smart glasses include an AI assistant that answers questions about what a user is seeing. For example, a wearer might ask the glasses to identify a landmark or explain what an object is. To make those answers accurate, the system sometimes relies on training data reviewed by humans.
Meta responds to smart glasses privacy concerns
Meta says media captured by its smart glasses remains on the user’s device unless the user chooses to share it.
A Meta spokesperson provided the following statement to CyberGuy:
“Ray-Ban Meta glasses help you use AI, hands free, to answer questions about the world around you. Unless users choose to share media they’ve captured with Meta or others, that media stays on the user’s device. When people share content with Meta AI, we sometimes use contractors to review this data for the purpose of improving people’s experience, as many other companies do. We take steps to filter this data to protect people’s privacy and to help prevent identifying information from being reviewed.”
Ray-Ban Meta glasses include an LED indicator light that activates whenever photos or videos are recorded, helping signal to people nearby that content is being captured. The company’s terms of service also state that users are responsible for following applicable laws and using the glasses in a safe and respectful manner. That includes avoiding activities such as harassment, infringing on privacy rights or recording sensitive information.
Meta has also been in contact with Sama, a company that provides AI data annotation services. According to information shared by Meta, Sama said it is not aware of workflows where sexual or objectionable content is reviewed or where faces or sensitive details remain consistently unblurred. Meta is continuing to investigate the matter.
Meta CEO Mark Zuckerberg appears at the Dirksen Senate Office Building in Washington, D.C., on Jan. 31, 2024, to testify before the Senate Judiciary Committee alongside other social media executives. (Matt McClain/The Washington Post via Getty Images)
Privacy policy changes added to the concern
The controversy arises as Meta has expanded the capabilities of its AI glasses. The glasses, created with eyewear giant EssilorLuxottica, include a camera and an AI assistant that responds to voice questions. Sales have surged. The company reportedly sold more than 7 million pairs in 2025, a dramatic increase compared with earlier years. At the same time, Meta updated its privacy policies. One change keeps the AI camera features active unless users turn off the Hey Meta voice command. Another removes the ability to opt out of storing voice recordings in the cloud. For privacy advocates, those changes make the investigation more troubling.
FACIAL RECOGNITION GLASSES TURN EVERYDAY LIFE INTO CREEPY PRIVACY NIGHTMARE
What this means to you
If you use smart glasses or similar wearable technology, the report highlights an important reality. AI devices often collect more information than people realize. When people share content with AI systems, human reviewers may analyze that material to help improve the technology. That means the footage captured by your device may be seen by someone else during the training process. Wearable cameras also record everyday life, which makes it easy for private or sensitive moments to be captured unintentionally. Even when companies use tools to blur faces or hide identifying details, those systems do not always work perfectly. As a result, personal information can sometimes still appear in the footage. Privacy policies also evolve as companies roll out new AI features. Staying aware of those updates can help you decide how comfortable you are with the technology you are using.
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Mark Zuckerberg wears the Meta Ray-Ban Display glasses while speaking at the company’s headquarters in Menlo Park, California, on Sept. 17, 2025. (Reuters/Carlos Barria)
Kurt’s key takeaways
Smart glasses are quickly moving from novelty to everyday gadget. The idea of having AI help you understand the world around you is undeniably appealing. However, the same technology that makes these devices powerful also raises complicated privacy questions. Cameras that are always within reach, AI systems that learn from real-world footage and human reviewers who help train those systems create a chain of data that many users rarely think about. As smart wearables become more common, transparency about how that data is used will matter more than ever.
So here is the bigger question. Would you feel comfortable wearing AI glasses if someone halfway around the world might review the footage your device captures? Let us know by writing to us at Cyberguy.com
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Copyright 2026 CyberGuy.com. All rights reserved.
Technology
Listen to this: Mabe Fratti’s experimental cello pop
The opening notes of “Kravitz”, which kicks off Mabe Fratti’s 2024 record Sentir Que No Sabes, are lodged in my brain permanently. It’s not a showy album, by any means. But there’s something about the buzzing of her cello, plucked as you might an upright bass. The way they ring out before coming to an abrupt stop, fuzz still hanging in the air, set against a simple kick and snare sat firmly in the pocket. There’s something industrial about the way it all comes together, like a jazzy “Closer.”
Then come Fratti’s paranoid lyrics in Spanish about ears in the ceiling and someone listening through the walls, and the slightly atonal horn blasts. In the back half, the arrangement blooms with big piano chords, and the drums pick up steam. It’s the perfect opening to a record that sees Fratti taking her experimental impulses and working them into something that more closely resembles pop music, straying further from her avant-garde roots.
Fratti was born in Guatemala, but operates out of Mexico. She’s told Pitchfork that, as a child, her parents mostly played Christian and classical music around the house. But as a teen, she discovered Limewire and the works of experimental composers like György Ligeti. This more expansive, internet-fed musical diet is on display in tracks like “Pantalla Azul.” It flits about, toying with various styles from goth rock to new age, but always coming back to the strength of Fratti’s melodic instincts. Meanwhile, “Oidos” leans fully into chamber pop, with echoed cello stabs, plaintive trumpet, and what sounds like an autoharp.
Even when the arrangements are stripped down, Sentir Que No Sabes sounds lush and enveloping. It would feel equally at home in a coffee shop or on an arena stage. The production from I. La Católica (Héctor Tosta) is the glue holding together Fratti’s frantic stylistic shifts and jagged cello manipulations. It would be easy for the delicate horns, atonal pizzicato strings, and icy digital synths to sound like several different albums stitched together haphazardly. Instead, the undercurrent of unease and lightly crushed drums form a thread tying all the disparate pieces together.
That’s not to say there aren’t moments of full-on experimental freakouts. Fratti indulges her more abstract musical inclinations on interludes like “Elástica” I and II, but the brilliance of Sentir Que No Sabes is in how it repackages her experimental instincts into something more approachable and downright catchy at times.
A comparison often thrown around when discussing Fratti’s music is Arthur Russell, and it makes sense. Russel was also an avant-garde cellist with surprising pop instincts. But he rarely married those two sides of his music as directly as Fratti does. For the most part, he had pop songs, and he had experimental compositions. Over her last few albums, both as a solo artist and as one half of the duo Titanic, Mabe Fratti has sought to break down those walls.
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