Technology
Think you can delete your data yourself? Here’s why you’re probably wrong
None of us signed up for our personal info to be bought and sold online. Between data brokers, people-search sites and all the other places our details end up, it happens constantly and usually without us even realizing it.
If you’ve ever Googled yourself and found your phone number or home address floating around on some shady-looking website, you know the feeling.
If that’s you, you probably started looking for ways to remedy the situation and may be wondering if it’s better to remove your personal information from the web yourself or use a data removal service. I’ve tried both, and here’s what I’ve learned.
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A woman working on her laptop (Kurt “CyberGuy” Knutsson)
Doing it yourself sounds doable, at first
When the data broker problem first got on my radar (granted, it was because data removal services started to emerge), I figured I could just opt out on my own. After all, most of them have opt-out pages with a process. Whitepages, one of the most popular people-search sites, for example, has the following process.
- Search for your name and address on Whitepages, find the correct listing and copy the URL of your profile.
- Go to the Whitepages suppression page, paste the URL into the field and send the removal request. This includes several sub-steps, like verifying your data, stating the reason for your request and providing a contact phone number.
- Whitepages will call you soon after to verify your identity. If you miss the call, you’ll have to start the process again.
This is just one example, but other search sites have similar opt-out processes, give or take a few steps.
A man working on a laptop (Kurt “CyberGuy” Knutsson)
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The reality check: Why manual removal becomes overwhelming fast
If you want to remove your information from all (or most) of the data brokers that have it, here’s what you’ll have to do.
- Find the brokers that have your data. There are hundreds out there. You can find the public-facing data brokers, or people-search sites, by doing a quick Google search. However, private data brokers that sell datasets B2B (business-to-business) require a little more digging. You may have to just figure out which ones operate in your area and send removal requests to them all.
- Submit opt-out requests to each one. Read through their opt-out instructions (some of which are intentionally vague or buried) and go through the process one by one.
- Repeat the process periodically. Data brokers often re-collect your info unless you keep checking in and submitting new requests. It’s not a one-and-done situation. If you’re committed to keeping your data private, you’ll need to keep monitoring and removing it.
It’s definitely doable, but not painless. Some sites make it easier, but others require you to upload your ID (not recommended), ask you to send snail mail or outright reject your request unless you use a specific email domain, not to mention all the CAPTCHAs that feel like they were designed to break your spirit.
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A woman working on her laptop (Kurt “CyberGuy” Knutsson)
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Data removal services automate this process
I’ve since tried using a data removal service that automates the opt-out process, handling the complexities on your behalf. See below for what this gives you.
- Comprehensive coverage: They maintain updated lists of data brokers and their opt-out procedures, so your information is removed from more sources than you’d manage on your own.
- Time efficiency: Because most of them use automation, you don’t really have to do anything beyond signing up and monitoring the progress. This saves you significant time and effort.
- Ongoing removals: As long as you’re subscribed, these services continue to monitor and remove your information from data broker sites, so you know it won’t pop up again.
I didn’t have to babysit the process, and I didn’t have to guess whether it was working. I just got updates when the removals were confirmed.
Let’s break it down
If you’re still weighing your options, here’s how the two approaches stack up.
Manual opt-outs demand a significant time investment, requiring you to personally navigate each data broker’s unique removal process. While free, this approach offers variable coverage depending on how diligently you track down brokers, and consistency is challenging; you’ll need to repeat the process regularly to keep your data private. Success also depends heavily on your ability to decipher vague opt-out instructions and adapt to each broker’s requirements.
In contrast, data removal services save time by handling the legwork for you. They provide broad coverage by targeting numerous brokers simultaneously and maintain consistency through ongoing monitoring. While these services come with subscription fees, they eliminate the need for personal expertise, offering a hands-off solution to data privacy.
The bottom line: Why personal data removal services win the privacy battle
After testing both manual opt-outs and automated services, using a personal data removal service emerges as the clear solution for reclaiming your data. While no service promises to remove all your data from the internet, having a removal service is great if you want to constantly monitor and automate the process of removing your information from hundreds of sites continuously over a longer period of time. Check out my top picks for data removal services here.
Kurt’s key takeaways
If you’ve got the time and patience, you can absolutely take the DIY route. But if you’re looking for a way to protect your privacy without sinking hours into research, filling out forms and monitoring, a data removal service makes things a lot quicker and more convenient. For most people, this is likely the better option. Many states have privacy laws that give you the right to request that data brokers remove your personal information, but the system seems to be rigged to make exercising those rights unreasonably difficult. While it shouldn’t be necessary, data removal services offer a way to cheat that system.
Do you think stronger protections are needed to shield you from the challenges and risks posed by data brokers and their handling of your personal information? Let us know by writing us at Cyberguy.com/Contact.
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Technology
The latest iPad Air is $400 for the first time and arrives by Christmas
If you have $400 and want an iPad, your options are usually kind of limited to either just the base iPad, or better yet, the latest iPad Mini — if it happens to be on sale when you’re shopping (it is now, but that’s not always the case). But right now, you should consider getting the 128GB version of Apple’s 11-inch iPad Air with the capable M3 processor. At Target, multiple colors of this model are $399.99, beating the previous low of $449.99 we’ve seen during large-scale deal events. Currently, no other retailer is matching this price. This sale ends Saturday night.
$400 is a sweet price for this model, as it debuted in early 2025 for $600. In terms of how it stacks up to other iPad models, Verge editor-at-large David Pierce said in his impressions that the M3 Air is “exactly what you think it is. Which is fine.” I know, that sounds like a back-handed compliment, but it’s been a while since iPads peaked in terms of utility, design, and fast performance. This one carries the torch in Apple’s tablet dominance, and its M3 processor means it’ll be a fantastic tablet for longer than any other iPad at the $400 price point. Read our in-depth impressions.
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Technology
Facebook settlement scam emails to avoid now
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Millions of Facebook users filed claims in a recent privacy settlement after the platform was accused of mishandling user data. The approved payouts have been rolling out, which means people are watching their inboxes for updates. Scammers know this and are sending look-alike emails that push you to click a “Redeem Virtual Card” button. Arlene B emailed us to share what landed in her inbox.
“I received an email stating that it was from (Facebook User Privacy Settlement Administrator) and that I needed to click on the button below to “Redeem Virtual Card.” Do you know if this is a scam or not?”
Her question shows how convincing these fake messages appear. A real settlement did happen, and people have been getting payments. Still, criminals are now piggybacking on the rollout with messages that look official but lead to dangerous sites that steal your information. Let’s walk through how to tell real emails from fake ones.
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NEW SCAM SENDS FAKE MICROSOFT 365 LOGIN PAGES
Scammers send fake settlement emails that mimic the real payout notices to trick you into clicking. (Kurt “CyberGuy” Knutsson)
How to check if your Facebook settlement email is legitimate
Scammers rely on confusion and urgency. These steps help you confirm the message before you click anything.
Confirm the sender’s address
Real settlement emails come from facebookuserprivacysettlement@notifications.kroll.com. Kroll is the official administrator.
Look for your claimant ID
Real notices include your unique claimant ID and reference the claim you filed last year. Fake emails skip this personalized detail.
Check where the link leads
Real payout links go to DigitalPay / Veritas or domains tied to krollsettlementadministration. If the link points to a strange or shortened URL, it is likely unsafe.
Watch for common red flags
Pressure to act right away. Clumsy wording or spelling mistakes. A button that goes to a suspicious URL. You never filed a claim in the first place. Any sender address that is not the official Kroll domain.
Remember that you are not required to click anything
If your claim was approved, you have already received a legitimate notice. Emails that say you must “redeem” again or “confirm” payment are signs of a scam.
GEEK SQUAD SCAM EMAIL: HOW TO SPOT AND STOP IT
A quick hover over the “Redeem Virtual Card” button often reveals a suspicious link that gives the scam away. (Kurt “CyberGuy” Knutsson)
Why scammers target large settlements
Whenever a major payout occurs, criminals blend in with legitimate messages because people expect money and may open emails quickly. When fake notices look similar to real ones, it only takes one careless click for scammers to grab your data.
DON’T FALL FOR FAKE SETTLEMENT SITES THAT STEAL YOUR DATA
A person logging onto Facebook (Kurt “CyberGuy” Knutsson)
Ways to stay safe from settlement scams
Use these simple habits to protect yourself from Facebook settlement scams and any future payout scam.
1) Verify the sender every time
Look at the full address. Scammers often change one character in hopes you will not notice.
2) Hover over links before tapping
Check the destination without clicking. A strange URL is your warning sign.
3) Never share sensitive information through email
Real administrators do not ask for banking info or logins.
4) Use a data removal service
Data brokers often collect your email address, phone number and other personal details that scammers use to target victims. A data removal service can pull you out of those databases, which reduces the amount of scam email that reaches you in the first place.
While no service can guarantee the complete removal of your data from the internet, a data removal service is really a smart choice. They aren’t cheap, and neither is your privacy. These services do all the work for you by actively monitoring and systematically erasing your personal information from hundreds of websites. It’s what gives me peace of mind and has proven to be the most effective way to erase your personal data from the internet. By limiting the information available, you reduce the risk of scammers cross-referencing data from breaches with information they might find on the dark web, making it harder for them to target you.
Check out my top picks for data removal services and get a free scan to find out if your personal information is already out on the web by visiting Cyberguy.com.
Get a free scan to find out if your personal information is already out on the web: Cyberguy.com.
5) Go directly to the official settlement site
Type in the address yourself instead of using a link from an email.
6) Use strong antivirus software
Good security software blocks dangerous links and pages. The best way to safeguard yourself from malicious links that install malware, potentially accessing your private information, is to have strong antivirus software installed on all your devices. This protection can also alert you to phishing emails and ransomware scams, keeping your personal information and digital assets safe.
Get my picks for the best 2025 antivirus protection winners for your Windows, Mac, Android and iOS devices at Cyberguy.com.
7) Delete emails that push urgency
Scammers want fast reactions. Slow down and confirm details.
Kurt’s key takeaways
The Facebook settlement payout created the perfect moment for scammers to slip fake messages into inboxes. Once you know the signs, it becomes much easier to separate real notices from dangerous ones. Stay alert, trust your instincts and verify before you click.
Would you open a payout email if you were not expecting money in the first place? Let us know by writing to us at Cyberguy.com.
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Copyright 2025 CyberGuy.com. All rights reserved.
Technology
The first Dolby FlexConnect soundbar is coming from LG
Dolby Atmos FlexConnect technology debuted this year with the TCL Z100 speakers, and now we’re getting our first FlexConnect soundbar thanks to LG. The new H7 soundbar — which runs on the same Alpha 11 Gen 3 chip as LG’s OLEDs and new Micro RGB LED — is a part of the LG Sound Suite, a modular home audio system the company will debut at CES 2026. In addition to the soundbar, the Sound Suite will include the M5 and M7 surround speakers and the W7 subwoofer. All of the speakers feature Peerless Audio components.
The two main drawbacks of TCL’s Dolby FlexConnect implementation were the limitation of only allowing four connected speakers, including a sub, and the need for a 2025 QM series TCL TV. So you needed to pick between better sound coverage with a fourth speaker or more bass performance with a sub. LG’s Sound Suite, on the other hand, will allow you to connect the soundbar with up to four surround speakers and a subwoofer for a potential 13.1.7-channel system.
And while the speakers can be used with a compatible LG TV (including the 2026 premium LG TV lineup and 2025’s C5 and G5 OLEDs), it isn’t required. It’s possible to use the H7 soundbar with any TV — or without — and have it act as what’s called the lead device to connect the surround speakers and sub. LG says there are 27 different speaker configurations possible, from using two speakers as a stereo pair up to the full system with soundbar, surrounds, and sub.
In my experience with the TCL Z100, calibrating FlexConnect speakers to your space is also fast. Once they’re in place and plugged in, a short musical clip is played for a few seconds and then setup is complete. The system is able to know where the speakers are placed and how to optimize the surround and Atmos sound for your room. With other room correction software, the process can take much longer, requiring taking sound readings from multiple locations in the room.
LG is using ultra-wideband technology to adjust the sweet spot based on your listening position that it’s calling Sound Follow. What will be interesting to see with the LG Sound Suite’s Dolby FlexConnect implementation is how customizable it is after setup (for instance, adjusting subwoofer levels).
I’ll be hearing the system at CES and plan on reviewing the system when it’s available to see how well the technology translates into a home.
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