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Stranger Things is ending, and so is Netflix’s reliance on tentpole shows

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Stranger Things is ending, and so is Netflix’s reliance on tentpole shows

When Stranger Things first premiered in 2016, Netflix was still courting new subscribers with splashy original projects that were meant to have broad audience appeal. The company had solidified itself as a major player in the streaming wars with massive hits like House of Cards, Orange Is the New Black, and a collection of live-action Marvel series. The shows were all very different, but they each felt like part of an ambitious plan to establish Netflix as the gravitational center of a new pop cultural era.

Those big, watercooler tentpole projects made Netflix feel like a platform worth subscribing to because of how large they loomed in the public consciousness. Especially in its early seasons, Stranger Things was thrilling to watch as a new sci-fi / horror series steeped in nostalgia. But it was also fascinating to see the show become a global phenomenon that dominated online discourse and inspired other studios to tell more stories set in the ’80s.

Though Netflix has had a number of other massive hits since Stranger Things, it has often felt like the company is thinking differently about its path to continued success. It’s no longer reporting its quarterly subscriber numbers, and a combination of price hikes and new ad-supported tiers have become key parts of its economic growth. Even as Netflix starts rolling out Stranger Things’ final season this week, a three-part event spread out over the rest of the year, it feels like tentpoles — moments that are supposed to capture and sustain everyone’s attention — aren’t as critical to the streamer’s big-picture strategy anymore.

As big as Stranger Things has been in the past, the hype around the show’s fifth and final season has been relatively subdued for a handful of reasons. For one, the competition is fiercer; more streaming platforms have come into existence and they have had ample time to capture audiences’ imaginations with new genre series of their own. Though Stranger Things’ first two seasons came out in quick succession, Netflix began releasing subsequent episodes at much, much slower pace. The series will have been airing for almost a decade when the first part of season 5 drops on November 26th, and many viewers will probably find themselves a little hazy on how the Duffer Brothers’ story got to this point.

Netflix might have been concerned about Stranger Things losing momentum between seasons back when the company was more focused on dropping entire seasons of a show in one fell swoop. But through its shift toward more staggered releases, particularly for its most notable series, Netflix has signaled that it’s aiming for a different kind of success.

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Netflix knows that people are still going to watch Stranger Things 5 and stick around for at least a couple of months to see how things shake out for the Hawkins gang. There’s also going to be an animated spinoff series for folks who aren’t ready to leave Stranger Things behind. But Netflix has also cultivated more IP with fandoms of their own outside of Stranger Things, and the streamer understands that those eyeballs can be kept long after the Duffer Brothers have gone.

Though every streamer wants to make bona fide hits that drive subscriber sign-ups, Netflix has gotten heavily into the business of launching franchises that can coexist without seeming to overlap all that much. That’s exactly the vibe you get from the company’s annual Tudum showcase, which frames all of its shows from Bridgerton to Wednesday to Emily in Paris as equally important parts of its future plans.

Rather than launching massive tentpole originals designed to get everyone watching the same thing, Netflix has invested more of its energy into projects that feel more targeted to specific audiences, like fans of anime and live sports. That might be part of why the company spent so much time dabbling in mobile gaming before its recent shift to prioritize TV-focused party gaming. Those dabblings don’t mean that Netflix isn’t thinking about which of its many upcoming series might be “the next Stranger Things.” But they do suggest that the company sees tentpole shows as just one of many irons it needs to keep in the fire.

Netflix’s head content officer Bela Bajaria said as much earlier this year during a presentation where she noted that the platform now has somewhere north of 700 million subscribers. With that many viewers, the company can’t bank on individual shows or movies landing with everyone, and it makes much more sense to cater to specific niches. As long as you’re paying, Netflix doesn’t really care whether you’ve signed up for the English-language Squid Game remake, a Little House on the Prairie reboot, or WWE. All of the programming serves the same bottom line, and the main goal is to keep viewers watching.

Netflix is absolutely going to be paying attention to the ways its subscriber numbers fluctuate in the coming weeks as Stranger Things 5 arrives in waves. A sharp decline once the season is through in the new year might sound some internal alarms. But whether or not Stranger Things 5 is as big as Netflix is building it up to be, its conclusion marks the end of an era for the streamer — and what’s next looks very different. But what’s much more likely is that the show comes and goes with a moderate amount of fanfare, and then Netflix sits back to think about what to do when one of its upcoming projects sticks.

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Rad Power Bikes files for bankruptcy protection

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Rad Power Bikes files for bankruptcy protection

Rad Power Bikes, the once dominant electric bicycle brand in the US, filed for Chapter 11 bankruptcy protection this week as it seeks to sell of its company. The move comes less than a month after Rad Power said it could not afford to recall its older e-bike batteries that had been designated a fire risk by the US Consumer Protection Safety Commission.

The bankruptcy, which was first reported by Bicycle Retailer, was filed in US Bankruptcy Court for the Eastern District of Washington, near the company’s headquarters in Seattle. Rad Power lists its estimated assets at $32.1 million and estimated liabilities at $72.8 million. Its inventory of e-bikes, spare parts, and accessories is listged at $14.2 million, Bicycle Retailer says.

It’s a stunning reversal for the once leading e-bike company in the US. Mike Radenbaugh founded the company in 2015 after several years of selling custom-made e-bikes to customers on the West Coast. Rad Power quickly grew to over 11 distinct models, including the fat-tire RadRover, the long-tail RadWagon, and the versatile RadRunner. Rad Power Bikes raised an approximate total of $329 million across several funding rounds, primarily in 2021, with major investments from firms like Fidelity, Morgan Stanley, and T. Rowe Price.

But in the wake of the post-covid bike boom, things started to go south. There were supply chain disruptions, safety recalls, several rounds of layoffs, and executive turnover. Last month, Rad Power said it was facing “significant financial challenges” that could lead to its imminent closure without a cash infusion.

The CPSC warning apparently was the nail in the coffin. The company’s older batteries could “unexpectedly ignite and explode,” the agency warned, citing 31 fires, including 12 reports of property damage totaling $734,500. There weren’t any injuries, but the company said it couldn’t afford a costly recall.

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Rad Power could still live on if its able to find a buyer for its assets and brand. Dutch e-bike make VanMoof was able to find a buyer following its 2023 bankruptcy. And Belgium’s Cowboy is in talks to be acquired by a French holding company of several bike brands. Rad Power will continue to operate as it restructures its debts under court supervision, and in a statement to Bicycle Retailer said it will continue to sell bikes and work with customers and vendors as it moves forward with the process.

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Chrome rolls out AI podcast feature on Android

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Chrome rolls out AI podcast feature on Android

NEWYou can now listen to Fox News articles!

Chrome on Android now offers a fresh way to digest information when your hands are busy or your eyes need a break.

A new update powered by Google Gemini can turn written webpages into short podcast-style summaries. Two virtual hosts chat about the content, making it feel easier to follow during your commute or while you multitask.

This upgrade builds on Chrome’s long-standing read-aloud tool, yet now adds a more natural and lively delivery. It does not work on every website, so some pages will still use the original word-for-word reading. When the AI option appears, though, the audio feels polished and smooth.

Below is how to try it on your Android phone right now.

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HOW TO DISABLE GEMINI AI ON ANDROID AND KEEP CONTROL OF YOUR APPS

Make sure you have the newest Chrome version so the AI podcast feature works. (Cyberguy.com)

Update Chrome before you start

First, make sure Chrome is current in the Play Store by opening the Play Store, searching for Google Chrome and tapping Update if it appears. The AI podcast feature works with version 140.0.7339.124 or newer, so confirm you have at least that version installed. Once you finish the update, open Chrome and pick any webpage with text you want to hear.

Settings may vary depending on your Android phone’s manufacturer.

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Open the More menu

  • Tap the More icon or the three vertical dots in the upper right corner. This reveals a set of options that control how Chrome displays or reads the page.

Select Listen to this page

  • Choose Listen to this page. You will see a small Generating AI playback banner at the bottom. The processing is fast, so you will not wait long.

Hear the AI hosts discuss the page

  • Chrome will start a mini podcast with two voices talking through the content. You can tap the playback bar to pause, rewind or jump ahead. The panel stays on screen and follows you as you scroll.

Switch to standard playback when you want

  • The AI audio keeps going even if you leave the webpage. If you prefer a traditional word-for-word readback, tap the AI playback icon in the lower left and pick Standard Playback.

Chrome begins creating the AI audio as soon as you tap the “Listen to this Page” option. (iStock)

ANDROID EMERGENCY LIVE VIDEO GIVES 911 EYES ON THE SCENE

What this means to you

This feature can make long articles easier to absorb when you are on the move. You get a quick, conversational rundown without having to read a full page. It also helps you revisit information faster since the controls work like any audio player. If you enjoy podcasts, this tool gives you a familiar way to stay informed without draining your attention.

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Kurt’s key takeaways

Chrome’s AI podcast feature brings a new layer of convenience to Android. It saves time, reduces eye strain and turns everyday browsing into a hands-free audio experience. Since it still supports the standard read-aloud mode, you can switch back anytime.

Would you use AI hosts to read your favorite websites, or do you prefer the classic readback style? Let us know by writing to us at Cyberguy.com.

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Using the new update powered by Google Gemini, you can change from the AI podcast to a simple word-for-word reading at any time. (“I’ve Had It” YouTube channel)

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Even Trump’s chief of staff was ‘aghast’ at Elon Musk’s deadly USAID cuts

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Even Trump’s chief of staff was ‘aghast’ at Elon Musk’s deadly USAID cuts

Wiles says she called Musk on the carpet. “You can’t just lock people out of their offices,” she recalls telling him. At first, Wiles didn’t grasp the effect that slashing USAID programs would have on humanitarian aid. “I didn’t know a lot about the extent of their grant making.” But with immunizations halted in Africa, lives would be lost. Soon she was getting frantic calls from relief agency heads and former government officials with a dire message: Thousands of lives were in the balance.

Wiles continued: “So Marco is on his way to Panama. We call him and say, ‘You’re Senate-confirmed. You’re going to have to be the custodian, essentially, of [USAID].’ ‘Okay,’ he says.” But Musk forged ahead—all throttle, no brake. “Elon’s attitude is you have to get it done fast. If you’re an incrementalist, you just won’t get your rocket to the moon,” Wiles said. “And so with that attitude, you’re going to break some china. But no rational person could think the USAID process was a good one. Nobody.”

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