Oklahoma governor Kevin Stitt has signed an executive order that allows colleges and universities within the state to directly compensate student-athletes for their name, image, and likeness (NIL).

This decision builds on the framework established by Senate Bill 1786, passed in 2024, and positions Oklahoma as a trailblazer in navigating the complex and rapidly evolving world of collegiate athletics.

Stitt’s order addresses a pressing issue: the fragmented and inconsistent NIL rules across the country.

While the NCAA and major conferences inch toward a settlement in the In College Athlete NIL Litigation, which could eventually allow direct payments, the timeline for a resolution remains uncertain.

Stitt’s action ensures that Oklahoma’s programs won’t have to wait.

By empowering universities to pay athletes now, the executive order eliminates the competitive disadvantage that could arise if other states or conferences move faster.

“This executive order ensures that these student-athletes have access to the same opportunities as their peers in other states,” Stitt said in a statement to The Oklahoman. “It’s about leveling the playing field and maintaining the competitive edge that defines Oklahoma athletics.”

The directive shields Oklahoma’s universities from potential fallout if no settlement is reached or if revenue sharing fails to be universally adopted.

Even in the absence of a federal resolution, Oklahoma schools will be equipped to support their athletes directly. This foresight guarantees stability in a landscape defined by uncertainty, setting a standard that other states may soon follow.

Crucially, the order prohibits the use of taxpayer dollars for NIL payments, instead allowing the creation of foundations to act as clearinghouses for third-party contributions. These foundations provide a transparent and legally sound mechanism for entities to support athletes without fear of reprisal from organizations like the NCAA or athletic conferences.

Stitt’s move also addresses a unique challenge within Oklahoma’s collegiate landscape.

The state’s four Division I programs: The Oklahoma Sooners, Oklahoma State Cowboys, Oral Roberts Golden Eagles, and Tulsa Golden Hurricane compete in different conferences, each with its own NIL policies.

This fragmentation risks creating inequities among schools, but the executive order establishes a unified approach, ensuring all institutions can operate on a level playing field.

The response from Oklahoma’s university leaders has been overwhelmingly positive.

Oklahoma Sooners president Joseph Harroz Jr. praised the measure’s potential to support student-athletes while preparing institutions for the eventual transition to revenue sharing.

“This action strengthens our ability to recruit, retain, and cultivate extraordinary talent, positioning our student-athletes for success in every aspect of their lives,” Harroz said.

Oklahoma State president Kayse Shrum echoed these sentiments, highlighting how the order benefits both athletes and fans.

“Today’s executive order brings exciting possibilities for our institutions, our student-athletes, and our fans,” Shrum stated.

By enabling direct NIL payments now, Stitt’s executive order accelerates the shift from collective-driven compensation models to the more comprehensive revenue-sharing systems widely seen as the future of collegiate athletics.

This proactive approach ensures that Oklahoma’s programs won’t be left behind, even as federal and legal discussions drag on.

Associated Press

NORMAN, Okla. (AP) — Raegan Beers scored 16 points before suffering a left shoulder injury in the third quarter, and No. 10 Oklahoma rolled past Texas A&M 77-62 on Sunday.

Beers, a 6-foot-4 center, was helped off the floor by teammates. She returned to the bench with an ice pack on her shoulder, but did not play again.

The Sooners (14-3, 2-2 SEC) bounced back from a loss to Mississippi State on Thursday to claim their first home SEC win in their first season in the conference.

Aicha Coulibaly scored 16 points for Texas A&M (8-8, 1-3), which shot 26.9%.

It was the second straight blowout loss for the Aggies, who dropped a 90-49 decision to No. 2 South Carolina on Thursday.

Oklahoma made 9 of 14 field goals in the first quarter and Beers scored 10 points in the period as the Sooners took a 27-10 lead.

The Sooners led 44-23 at halftime after holding the Aggies to 18.9% shooting. Beers scored 16 points and made 10 of 11 free throws before the break.

Takeaways

Texas A&M: The Aggies tried to rally in the third, but were too far behind to take advantage of Beers’ absence. The Aggies trailed 59-38 when Beers was hurt, and outscored the Sooners 24-18 the rest of the way.

Oklahoma: It wasn’t the cleanest game for the Sooners. They made 8 of 33 3-pointers and committed 19 turnovers. They’ll need to improve those areas against better opponents.

Key moment

Oklahoma, already leading by 17 heading into the second quarter, held the Aggies to one field goal in the first five minutes of the second to resume its defensive dominance.

Key stat

Texas A&M made 3 of 19 3-pointers.

Up next

Texas A&M hosts Georgia and Oklahoma hosts Missouri, both on Thursday.

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When Ben Arbuckle stepped foot on campus at Canadian High School in 2010, coach Chris Koetting felt like he had a crystal ball.

A freshman quarterback at the time, Arbuckle made an immediate impression on Koetting, who mentally made a bold prediction.

“I knew he was going to do big things in football,” Koetting said.

Fast forward more than a decade, and some might think Koetting is a fortune teller.

Arbuckle, only 29, has already become a successful coach at the collegiate level. He accepted the offensive coordinator job at Oklahoma in December, following stints at Washington State and Western Kentucky.

Now he’s tasked with breathing new life into an Oklahoma offense that was among the worst in college football in 2024. Those who know him are confident he’ll succeed.

Canadian, TX, located on the far-right end of the Texas Panhandle, has a population of just 2,339 — so just about everybody knows everybody else.

Arbuckle’s high school career made him an even more recognizable name in the small town.

In his final two seasons of high school, Arbuckle passed for 7,500 yards and 95 touchdowns. He led the Wildcats to the UIL 2A state quarterfinals as a senior.

While most of Arbuckle’s high school highlights are passing-related, it’s where he first dove into instructing others.

Canadian’s backup for Arbuckle’s final two seasons was Tanner Schafer, who later played at OU. After waiting behind Arbuckle and learning from him, Schafer led Canadian to back-to-back titles in 2014 and 2015.

“(Ben) has helped a lot of quarterbacks along the way, not just as a coach,” Koetting said. “He’s special.”

After high school, Arbuckle took two seasons off from playing football before joining West Texas A&M’s program in 2016. Located in Canyon, just outside of Amarillo, Arbuckle continued to learn more about the game on a small scale.

He spent half of the 2016 season as the Buffaloes’ starter, completing 63 percent of his passes for 1,241 yards and 15 touchdowns. Arbuckle didn’t start in 2017, but he was WTAM’s top backup, appearing in 10 games.

While Arbuckle didn’t break records at West Texas A&M, his time there showed others his work ethic, killer instinct and love for the game — traits that have allowed him to succeed as a college coach.

“I definitely learned about Ben’s competitiveness from my time playing,” said Allen Roberson, who played with Arbuckle at WTAM as a defensive end. “It was always fun competing each day against the offense in practice. As a QB, it’s always important to learn and process quickly. Ben always showed that, along with his enthusiasm and fun spirit every day.”

Arbuckle’s love for the game really shined through at his first collegiate coaching stop.

Immediately after graduating from West Texas A&M, Arbuckle joined the staff at Houston Baptist (now Houston Christian), which competes at the NCAA Division I FCS level.

Arbuckle was an unpaid quality control assistant for the Huskies — and it got his foot in the door to where he wanted to be.

Koetting guided Arbuckle as he entered the college coaching realm. And it didn’t surprise Arbuckle’s high school coach that he’d be willing to coach for free — or take a second job as a food delivery driver to make ends meet.

“His trail to get to where he’s at right now is kind of crazy,” Koetting said. “His work ethic is something else.”

After that, Arbuckle returned to the Texas Panhandle for one year, serving as the offensive coordinator and quarterbacks coach at Seminole High School.

Arbuckle then landed his first paid college coaching job at Western Kentucky, where he started as an offensive quality control assistant. He was then promoted to co-offensive coordinator and quarterbacks coach for the Hilltoppers in 2022, helping lead the nation’s No. 1 passing offense (433.7 passing yards per game) with eventual NFL quarterback Bailey Zappe. 

That instant success helped Arbuckle land the same job at Washington State.

The body of work is just three years for Arbuckle-led college football offenses, but he hasn’t missed yet. After heading a successful air-raid system at WKU, he was just as successful in Pullman.

In 2023, Arbuckle worked with Cam Ward — who later transferred to Miami (FL) and was a 2024 Heisman finalist — and produced a passing offense that was fourth nationally with 336.8 yards per game.

A year later, Arbuckle ran an offense with John Mateer, who recently transferred to Oklahoma. The Cougars finished 2024 with 30 passing touchdowns, which was sixth in the nation.

“One of the best offensive minds in the last several decades in college football,” Oklahoma coach Brent Venables said in December. “He has his own report — everything that I continue to look at.”

Now, Arbuckle heads to his biggest program yet — and it’s a full-circle journey for him.

Canadian is just over three hours away from Norman, and his wife, Lauren, grew up a die-hard OU fan. On their first date, Arbuckle took Lauren to an Oklahoma game.

Game day for those two will look quite different when Arbuckle takes the reins in the fall. But it’s a return to the place that sparked their love for one another and Arbuckle’s love for OU.

“Here we are 12 years later, and we’re very proud to be here,” Arbuckle said on the National Signing Day show on Sooner Sports TV in December. “We’re ready to get this thing rolling.”

In addition to Arbuckle’s short-but-impressive resume and his family ties, his leadership is what those closest to him think will stand out.

Rosemary Koetting, Chris’ wife, described Arbuckle as a “player’s coach” who is kind, intelligent and competitive.

“He makes everybody feel important,” Rosemary Koetting said. “Kids flock to him.”

Jett Niu, a 3-star quarterback prospect who signed with OU in December after Arbuckle’s hiring, had similar first impressions.

Arbuckle recruited Niu to Washington State early in his recruiting process, but the quarterback prospect ultimately chose to commit to Oklahoma State. But the two kept in touch even after Niu’s OSU commitment, and once Arbuckle landed in Norman, it was a no-brainer for him to flip.

“I love the way that he coaches and talks to his players,” Niu said. “He really just develops them.”

At 29 years old, Arbuckle is just over a decade older than Niu. His new coordinator’s youth — plus his proven track record with Zappe, Ward and Mateer — excites the Sooners’ incoming signal caller.

“He’s developed multiple quarterbacks that have been successful in college football, and I think I can be one of them,” Niu said. “We’re going to have a great next couple of years.”

Arbuckle’s time in Norman could span more than a decade. It could last only a year. Regardless, Koetting thinks Arbuckle is the right man for the job.

But wherever Arbuckle’s coaching career takes him, Koetting will always see him as the small-town quarterback that he predicted to one day be a star.

“I have coached a lot of great quarterbacks, and he’s been my favorite,” Koetting said. “He’s one of ours. He’s special, and I can tell you that.”