South Dakota
Lassle Letter to Legislature: Spend More Time Hunting for 21st-Century Business Opportunities
On their way home from their first big week of the 2024 Session, legislators will perhaps ponder this evaluation of Governor Noem’s State of the State speech Tuesday and South Dakota’s “openness” for business from Jeff L. Lassle, South Dakota ex-pat and California businessman. Lassle sent this essay to legislators this morning:
South Dakota legislators:
Upon watching Gov. Kristi Noem’s speech on the “State of the State”, I honestly had to sit back and ponder if this elected official is for real. Her first statements emphasized hunting and trapping as if that is the only reason South Dakota exists—to support a hobby of sport hunting and trapping that few in the United States would understand. The rest of her speech went in the same direction like her efforts to relocate people into a State that is basically dying due to loss of career opportunities and a populace still living in the 1950’s of the United States.
I grew up in Aberdeen and went to the South Dakota colleges and quickly realized, like almost every South Dakota college student, that you have to leave this state if one wants a career. Unless of course, if your father owned a farm or family company. Other than that, there is little chance for college educated engineers, scientists, and other professions to achieve anything in the State as a matter of a career.
I temporarily came back to propose a mega factory on a Chinese technology, MgO (magnesium oxide) building materials to be built in Rapid City, however have been met with a tsunami of disinterest and opposition because of the mention that China would be in the supply chain on their own technology freely given to us to onshore this tech the United States. Bill after bill passed by a legislature that has no clue on what international trade is and its importance to the U.S. economy nor do they understand that the disinformation the Governor and the legislature have been acting upon is nothing but that, disinformation diseminated by ignorance by a state population kept in the dark for decades.
Since the Trump administration decided it needed an enemy to rile up his MAGA base to garner votes, these attacks on China, Canada, and the European Union on trade wars only resulted in 1) Americans are paying for these tariffs unlike what the Donald stated to the contrary, 2) higher inflation due to Americans paying for the self-inflicted tariffs, 3) a reduced manufacturing base in the U.S based on the costs of these tariffs for intermediate and capital goods needed by U.S. factories to be competitive in the world markets, 4) retaliation by China on U.S. exports of agriculture goods to their country while diluting U.S. farm exports to countries like Brazil and Argentina, and 5) a move by MAGA, under the failed Trump doctrines to become isolationists in the world markets that is contrary to the historic platforms of the Republican party of open markets and free trade.
Governor Noem’s importing of workers into South Dakota at a rate of 2000 is not the workers that most all other states enjoy because their states had foreseen the need for career opportunities decades ago and pushed for their economic diversity while South Dakota did nothing. Governor Noem’s actions, however did see a large increase in illegal aliens that flooded into the state to man slaughterhouses and other jobs that most Americans will not do or have left the state for engineering, science, and other careers that are not offered in South Dakota. The question is why the South Dakota’s research universities even exist when most of the students flee after graduation as I did some 30 years ago because of this lack of careers in the state then, as it still is now. We tried bringing these high paying careers to the state and were rejected by lack of interest and foresight. It’s Chinese technology that we were onshoring. Can’t have that per Governor Noem. Anything to do with China, Noem wants no part of it even though China, in this case, is only a supply chain entity.
Hunting, trapping, and the love of guns are not an activity that holds esteem with the the vast majority of Americans and does not promote oneself in the eyes of others. Governor Noem should be promoting new ideas, innovations, and other worthy activities that advance human existance rather than her love of killing animals for sport.
It’s time South Dakota elect their politicians on what they can do to improve their lives (and their low wages), not how many pheasants they can kill on a weekend hunting trip. I, too, grew up in the hunting craze and regret the time lost having been forced by parents to hunt—for sport. It’s time for South Dakotans to enter the 21st century and leave the 1950’s behind them.
My group tried to interest South Dakota on a new technology and industry in the U.S and North American markets that competes in a US $7 trillion dollar building and building products industry. South Dakota would have been a great place to plant this factory due to its lack of a state income tax, its access to large amounts of renewable energy (wind & hydroelectric) for the plant, and access to engineers and scientists from SDSMT and SDSU that need opportunities other than agriculture once they graduate.
It appears it was a wasted effort.
We are now merging with a UK and a Florida company and the decision for factory placement is no longer my call.
South Dakota needs a new governor, one that recognizes the reality that we live in 2023 and not the1950’s America. The Governor reminds me of the Jerry Browns and Gavin Newsoms of California that had caused so much problems for that state and still are. I know these two well while fighting their nonsensical policies. We did, however, win all the battles against their regime in California, but lost the war. The same can be said for South Dakota on the other end of the extreme in governance. I was even invited to witness the last State of the State speech by Governor Arnold Schwarzenegger for the work in California trying to bring sanity to that extremely left state.
For what it’s worth, South Dakota’s population is .2% of the entire United States and its “values” are not always congruent with the rest of the 99%+ populations where South Dakotans escape to due to lack of opportunities. Think “forward”, not “backwards”.
Sincerely,
Jeff J. Lassle
South Dakota
Retired Air Force four-star general Maryanne Miller speaks at South Dakota Mines
RAPID CITY, S.D. (KOTA) – Students at South Dakota Mines heard Wednesday from retired four-star general Maryanne Miller about her journey to the highest ranks of the U.S. military.
Miller is a retired four-star U.S. Air Force general. She is the only member of the Air Force Reserve ever to be promoted to this level.
She spoke about finding greatness and living a life of fulfillment. Her stories came from her time in the Air Force and as a volunteer for Saint Teresa of Calcutta’s Missionaries of Charity.
“We so much get focused on what is our next step in life, what’s the next career move, how do we make ourselves better in our career, and we forget about how do we make ourselves better as a human being,” Miller said. “Because they have to go tandem. If it’s not tandem, you’re going to get off track.”
Miller was commissioned in 1981 and rose through the ranks before becoming a four-star general in 2018. She was the only woman serving as a four-star officer in the military at the time. She retired in 2020 after serving for almost 40 years.
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South Dakota
USDA to offer distaster assistance to South Dakota agriculture producers impacted by winter storms
SIOUX FALLS, S.D. (Dakota News Now) – The U.S. Department of Agriculture is offering financial and technical assistance to South Dakota farmers and livestock producers who may have been impacted by the recent winter storms.
“I encourage impacted producers to contact their local USDA Service Center to report losses and learn more about program options available to assist in their recovery from crop, land, infrastructure, and livestock losses and damages.” said Richard Fordyce, Production and Conservation Under Secretary.
FSA’s Emergency Conservation Program and Emergency Forest Restoration Program can assist landowners with financial assistance to restore damaged land and conservation structures or forests.
“Our staff will work one-on-one with landowners to make assessments of the damages and develop methods that focus on effective recovery of the land.” said Jessica Michalski, Acting NRCS State Conservationist in South Dakota.
For more information about the disaster assistance program, click here.
Copyright 2026 Dakota News Now. All rights reserved.
South Dakota
Plaque unveiled at South Dakota Capitol for 100-year-old Medal of Honor recipient
South Dakota Gov. Larry Rhoden, left, and Lt. Gov. Tony Venhuizen unveil a plaque for retired U.S. Navy Capt. E. Royce Williams in the Hall of Honor at the Capitol in Pierre on March 25, 2026. (Photo by Meghan O’Brien/South Dakota Searchlight)
PIERRE, S.D. (South Dakota Searchlight) — There’s a new name in the South Dakota Hall of Honor at the state Capitol building.
One-hundred-year-old South Dakota native and retired U.S. Navy Capt. E. Royce Williams was celebrated at a Wednesday ceremony where a plaque honoring him was unveiled, although Williams did not attend.
“In spite of being outnumbered and facing incredible danger, Captain Williams engaged the enemy with courage and skill,” said Republican Gov. Larry Rhoden. “Our state has always had a strong tradition of service, and Captain Williams is the very best of that tradition.”
President Donald Trump awarded Williams the Medal of Honor, the country’s highest military honor, at the State of the Union address earlier this year. The medal honors actions by Williams that had been classified for decades.
“His story was secret for over 50 years, he didn’t even want to tell his wife, but the legend grew and grew,” Trump said during the speech in February. “But tonight, at 100 years old, this brave Navy captain is finally getting the recognition he deserves.”
On Nov. 18, 1952, over Korean coastal waters during the Korean War, then-Lt. Williams, from Wilmot, South Dakota, led three F9F Panthers against seven Soviet MiG-15s. He disabled three enemy jets and damaged a fourth.
The Soviet jets, according to the U.S. Naval Institute, were “superior to the F9F in almost every fashion.” The mission was the only direct overwater combat between U.S. Navy fighters and Soviet fighters during the Cold War.
Williams, one of 11 Medal of Honor recipients from South Dakota, now lives in California. The Hall of Honor at the South Dakota Capitol is located in the hallway that visitors enter immediately after going through security.
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