Iowa
Iowa meat farms are changing how their product is sold
Around 3,000 Iowa farms are now selling meat directly to consumers, up 50 percent from the number doing that in 2015.
Amana Farms Beef was one of those operations that made that shift during the pandemic and its concurrent supply chain problems.
“Some of those folks were being put on a waiting list for not just months, but years, to be able to get a slot to get an animal in and get it processed,” said John McGrath, general manager of Amana Farms.
“Because we’re a larger-sized producer, we were able to work with a medium-sized processor and they were able to get us in with just a couple of weeks’ notice.”
In the past, individuals have been able to order meat directly from farmers if they had a personal connection with the farmer. Opening up that opportunity to the public works much like that, McGrath said.
Selling points
McGrath said another reason for shifting the Amana Farms’ business model was customers wanting more transparency about the food they eat.
“There has been more of a movement for folks desiring to know the people that are raising their food and want to know more about it,” he said.
Chris Montross, from the family-owned Montross Cattle Farm in Williamsburg, said he switched to a direct-order model in the fall of 2021 to reach more customers during the pandemic.
Since then, Montross said, he’s continued to emphasize the safety his farm’s meat.
Other distributors also produce safe meat, he said, but there is no guarantee without being able to source the product. Recently, 51 people in Iowa became ill after a catering company violated the storage temperature requirements for meat.
Montross described his farm’s meat as “perfectly safe” because the product the farm sells is raised in their own facilities and taken to a local processor, eliminating any risk associated with sourcing meat.
He said his customers also cite a distinct difference in taste. Because Montross Cattle Farm hangs its meat for 21 days to 28 days to allow for proper aging, the flavor is what makes consumers come back, he said.
“That makes a world of difference, and the big chains aren’t able to do that,” Montross said. “That’s been our biggest compliment.”
David Grunklee, the dean of applied technologies at Hawkeye Community College and a former member of the state’s Artisanal Butchery Task Force, agreed, saying meat from a local farm is typically of higher quality.
Direct-order meat programs have become more popular in recent years due to cheaper shipping options and the difference in taste, he said.
“You’re going to get fresher, better quality,” Grunklee said.
A growing industry
Direct-order meat sales in Iowa totaled just under $30 million in 2020, according to U.S. Department of Agriculture statistics cited by Amanda Van Steenwyk, farm business development manager for the Iowa Farm Bureau.
In 2015, she said, just over 2,000 Iowa farms were selling direct to consumers. That number has increased to nearly 3,000 by 2020, when the pandemic set in.
One reason for the growth, she said, is the increased control farmers have over pricing the business model gives them.
“The idea of being a price-setter instead of a price-taker, for many operations, is appealing,” Van Steenwyk said. “Farmers are entrepreneurs at heart — they see the opportunity, and they want to seize the opportunity.”
While direct-order programs are more work than selling to distributors, the financial benefits and the control over profits balance out the additional costs of shipping and communication with customers, she said.
The Iowa Farm Bureau, she said, now offers a Grow Your Future award that offers up to $7,500 to young farmers with innovative ideas.
“It’s your younger generations, your generations that are coming back to the farm that are interested” in direct-order programs, Van Steenwyk said. “It’ll be an interesting area of agriculture to continue to watch.”
Van Steenwyk said she anticipates direct-selling will continue to grow. As farmers continue to learn marketing strategies to promote their business, more revenue will come from the business model, she said.
“Farmers are doing a better job of marketing and advertising what they have to offer,” she said.
Reaching customers
Jennifer Hinrichs, the program manager for the direct-order meat at Amana Farms Beef, said the process has been full of learning what customers are looking for in the cuts and the bundling of meat.
McGrath described Hinrichs as a “one-woman show” in organizing the direct-order program and hammering out the logistics.
“I’ve been learning the best way to process everything to make sure that we have products that people are wanting, and just trying to learn those different dynamics of the influx and trends,” Hinrichs said.
As for advertising, most customers find the farm through a Google search. The farm also is active on social media, Hinrichs said.
Montross Cattle Farm also has been selling at local farmers markets recently, increasing its sales by around 20 percent, she said.
The Montross Cattle Farm website and Facebook page emphasize how animals are treated on the farm, showing animals in spacious conditions. Pigs are raised in an unconfined area, and calves are raised in a pasture.
Both McGrath and Montross said the public response to the direct-order meat programs have been wholly positive.
“We’ve been very well received,” Montross said. “Getting it in people’s hands is the hardest part for us.”
Comments: jami.martin-trainor@thegazette.com
Des Moines Register’s Top 10 Iowa high school football players in 2024
Here’s a look at The Register’s Top 10 Iowa high school football players in 2024.
(This story was updated to add new information)
It’s Week 7 of the Iowa high school football season. Check out our list of IHSAA scores from Friday night’s action.
Stream Iowa HS football on the NFHS Network
Scores are listed in alphabetical order by winning team
IHSAA scores from Week 7 of Iowa high school football season
Friday’s games:
- Ankeny Centennial 45, Des Moines Roosevelt 3
- Bedford 77, Lamoni 0
- Benton 38, Grinnell 7
- Bettendorf 48, Davenport Central 0
- Cedar Falls 38, Dubuque Senior 0
- Cedar Rapids Kennedy 45, Dubuque Hempstead 14
- Cedar Rapids Prairie 56, Cedar Rapids Jefferson 7
- Cedar Rapids Xavier 35, Oskaloosa 0
- Central City 64, Lone Tree 8
- Central Lyon/George-Little Rock 23, Western Christian 7
- Clarinda 47, Chariton 7
- Columbus 48, Van Buren County 7
- Creston 70, Knoxville 0
- Crestwood 28, New Hampton 27
- Davenport Assumption 34, Washington 6
- Decorah 57, Marion 14
- Dike-New Hartford 42, Aplington-Parkersburg 0
- Don Bosco 62, Turkey Valley 0
- Dowling Catholic 49, Urbandale 28
- Dyersville Beckman 28, Iowa City Regina 15
- East Mills 50, Exira-EHK 44
- East Union 64, Murray 36
- Easton Valley 61, Midland 21
- Edgewood-Colesburg 84, Calamus-Wheatland 31
- Emmetsburg 64, Eagle Grove 0
- Fremont-Mills 40, CAM 28
- Fort Dodge 55, Storm Lake 26
- Fort Dodge St. Edmond 43, Colo-Nesco 6
- Glenwood 20, Dallas Center-Grimes 17
- Glidden-Ralston 48, Coon Rapids-Bayard 6
- GMG 52, Meskwaki Settlement 0
- Greene County 10, Southeast Valley 7
- Harlan 24, Nevada 21
- Highland 41, Louisa-Muscatine 6
- Hinton 19, OABCIG 13
- Humboldt 21, Algona 20
- IKM-Manning 13, Southwest Valley 6
- Iowa City Liberty 28, Ankeny 20
- Jesup 35, Iowa Falls-Alden 6
- Johnston 56, Council Bluffs Lincoln 7
- Lenox 55, Southeast Warren 8
- Lewis Central 28, Winterset 24
- Linn-Mar 55, Davenport West 6
- Logan-Magnolia 14, Council Bluffs St. Albert 10
- Maquoketa Valley 35, North Linn 16
- Marshalltown 26, Ames 21
- Mediapolis 49, Davis County 20
- MMCRU 41, Westwood 18
- MOC-Floyd Valley 35, Sioux Center 14
- Mount Vernon 56, Fort Madison 7
- North Butler 22, Nashua-Plainfield 0
- North Fayette Valley won by forfeit over Oelwein
- North Iowa 46, Harris-Lake Park 40
- North Polk 22, Indianola 21
- Okoboji 49, Clarion-Goldfield-Dows 21
- Osage 42, Waukon 6
- Pekin 57, Wapello 0
- Pleasant Valley 42, Muscatine 7
- Remsen St. Mary’s 46, Woodbine 30
- Riceville 57, Waterloo Christian 0
- Ridge View 22, West Sioux 7
- Riverside 41, Earlham 6
- Roland-Story 28, Des Moines Christian 21
- Saint Ansgar 53, West Fork 0
- Sergeant Bluff-Luton 21, Carroll 0
- Sibley-Ocheyedan 48, HMS 14
- Sidney 62, Stanton-Essex 20
- Sigourney-Keota 62, Colfax-Mingo 26
- South Central Calhoun 41, Panorama 12
- South Hardin 34, Hudson 21
- Southeast Polk 31, Waukee 28
- Spencer 41, Sioux City West 0
- Spirit Lake 49, Garner-Hayfield-Ventura 6
- Sumner-Fredericksburg 54, Central Springs 12
- Treynor 36, Shenandoah 6
- Tri-Center 34, Woodbury Central 8
- Underwood 41, Missouri Valley 6
- Van Meter 54, Centerville 0
- Wapsie Valley 46, BCLUW 0
- Wayne 30, Central Decatur 6
- Webster City 42, Charles City 21
- West Hancock 60, Lake Mills 6
- West Lyon 50, Sheldon 0
- Wilton 39, West Branch 20
- Winfield-Mt. Union 68, Mormon Trail 8
Thursday’s games:
- Le Mars 44, Fort Dodge 37
- Pella 42, D.M. Hoover 10
- S.C North 37, D.M. East 0
The Iowa Hawkeyes are coming off of a 35-7 thumping at the hands of the Ohio State Buckeyes, and while a loss to Ohio State was expected, it was how Iowa lost that has Hawkeyes fans livid.
Iowa’s offense was absolutely lifeless, Cade McNamara looked lost and head coach Kirk Ferentz did not seem to have any answers.
Not only that, but Ferentz doubled down on McNamara remaining the starter after the game, saying that the quarterback actually showed improvement.
That’s why Ferentz’s reputation may actually be on the line when the Hawkeyes face the Washington Huskies this Saturday.
Iowa is just 3-2 on the season, as it also lost to the Iowa State Cyclones back in Week 2. A loss to Washington would drop the Hawkeyes to .500, and it would add more fuel to the “fire Ferentz” discussion that has been smoldering.
The Huskies are a new addition to the Big Ten and just beat the Michigan Wolverines, and while Michigan has not been as good as expected, Washington is no joke.
However, make no mistake: Iowa needs to beat these guys.
Here is the thing: barring a catastrophic remainder of the 2024 campaign at Iowa City, the Hawkeyes aren’t canning Ferentz. The man is under contract through 2029 on a hefty salary. It isn’t happening.
But Ferentz’s reputation is a different story.
The 69-year-old has been at the helm for Iowa since 1999 and is highly respected by the fans, but patience is running thin.
Last year, the Hawkeyes played three ranked opponents and lost by a total score of 92-0. They also just got destroyed by Ohio State. The Iowa fan base is tired with being second-best, and at this point, that is all Ferentz has offered them.
Sure, Iowa does not have the cachet or prestige of schools like Ohio State, Michigan or Alabama. It typically won’t land the very best recruits as a result. But the Hawkeyes’ inability to even put together respectable offenses over the years does reflect poorly on Ferentz, who is the longest-tenured coach in the country.
And Iowa fans are sick of it.
The Hawkeyes absolutely need to beat the Huskies this Saturday. Iowa should be better than Washington, and at some point, the Hawkeyes are going to have to display that they can consistently beat good teams.
Is all of the Ferentz criticism deserved? No, but that doesn’t necessarily mean that all of it is completely unfounded.
Ferentz can provide some nice pushback to all of the naysayers with a Week 7 win over Washington. Or, he can give fans more reason to complain with a loss.
The Gazette offers audio versions of articles using Instaread. Some words may be mispronounced.
Here’s who all 71 Iowa high school football teams ranked in this week’s Gazette poll face in Week 7 games Friday night.
Class 3A gets the spotlight this week as its top two teams face top-seven opponents. No. 1 Algona visits No. 7 Humboldt, while second-ranked Williamsburg hosts a Solon team eager to bounce back from last week’s loss to Benton Community that dropped it from the top spot.
There is intrigue in the 8-Player top five as well, where three of the top five teams face fellow unbeaten foes. That includes No. 1 Remsen St. Mary’s taking on No. 10 Woodbine and No. 2 Algona Garrigan hosting Ruthven GTRA.
Class 5A
No. 1 West Des Moines Valley (5-1) vs. Waterloo West (5-1)
No. 2 West Des Moines Dowling (5-1) at Urbandale (3-3)
No. 3 Bettendorf (6-0) at Davenport Central (2-4)
No. 4 Pleasant Valley (5-1) vs. Muscatine (2-4)
No. 5 Ankeny Centennial (4-2) vs. Des Moines Roosevelt (1-5)
No. 6 Linn-Mar (5-1) vs. Davenport West (0-6)
No. 7 Johnston (4-2) vs. Council Bluffs Lincoln (4-2)
No. 8 Iowa City Liberty (5-1) vs. Ankeny (3-3)
No. 9 Waukee (4-2) at Southeast Polk (3-3)
No. 10 Sioux City East (4-2) vs. Des Moines Lincoln (1-5)
Class 4A
No. 1 Lewis Central (6-0) at Winterset (4-2)
No. 2 Pella (6-0) at Des Moines Hoover (0-6), Thursday
No. 3 North Polk (6-0) at No. 10 Indianola (4-2)
No. 4 Gilbert (6-0) vs. Bondurant-Farrar (1-5)
No. 5 Decorah (6-0) at Marion (2-4)
No. 6 Adel ADM (5-1) at Ballard (3-3)
No. 7 Cedar Rapids Xavier (4-2) at Oskaloosa (1-5)
No. 8 North Scott (4-2) at Clear Creek Amana (4-2)
No. 9 Newton (4-2) vs. Carlisle (0-6)
No. 10 Indianola (4-2) vs. No. 3 North Polk (6-0)
No. 10 Western Dubuque (4-2) at Waterloo East (2-4)
Class 3A
No. 1 Algona (6-0) at No. 7 Humboldt (5-1)
No. 2 Williamsburg (5-1) vs. No. 5 Solon (5-1)
No. 3 Dubuque Wahlert (6-0) at West Delaware (4-2)
No. 4 Sergeant Bluff-Luton (6-0) vs. Carroll (4-2)
No. 5 Mount Vernon (5-1) vs. Fort Madison (0-6)
No. 5 Solon (5-1) at No. 2 Williamsburg (5-1)
No. 7 Humboldt (5-1) vs. No. 1 Algona (6-0)
No. 8 Sioux City Heelan (4-2) at Boyden-Hull/Rock Valley (1-5)
No. 9 Independence (4-2) at Maquoketa (1-5)
No. 10 Nevada (5-1) at Harlan (3-3)
Class 2A
No. 1 West Lyon (6-0) at Sheldon (2-4)
No. 2 Monroe PCM (6-0) at West Marshall (5-1)
No. 3 Spirit Lake (5-1) at Garner GHV (1-5)
No. 4 Van Meter (5-1) vs. Centerville (4-2)
No. 5 Carroll Kuemper (5-1) vs. Saydel (1-5)
No. 6 North Fayette Valley (5-1) vs. Oelwein (0-6) — canceled, Oelwein to forfeit
No. 7 Northeast (6-0) at Tipton (2-4)
No. 8 Central Lyon/George-Little Rock (4-2) vs. No. 10 Western Christian (4-2)
No. 9 Roland-Story (4-2) vs. Des Moines Christian (4-2)
No. 10 Western Christian (4-2) at No. 8 Central Lyon/George-Little Rock (4-2)
Class 1A
No. 1 Grundy Center (6-0) at Alburnett (4-2)
No. 2 Wilton (6-0) at West Branch (2-4)
No. 3 Dike-New Hartford (5-1) vs. Aplington-Parkersburg (2-4)
No. 4 Emmetsburg (6-0) vs. Eagle Grove (0-6)
No. 5 Iowa City Regina (6-0) at Dyersville Beckman (4-2)
No. 6 Ida Grove OABCIG (5-1) vs. No. 10 Hinton (5-1)
No. 7 South Hardin (5-1) at Hudson (5-1)
No. 8 Treynor (5-1) vs. Shenandoah (3-3)
No. 9 Sigourney-Keota (5-1) at Colfax-Mingo (1-5)
No. 10 Hinton (5-1) at No. 6 Ida Grove OABCIG (5-1)
Class A
No. 1 West Hancock (6-0) at Lake Mills (4-2)
No. 2 Guthrie Center ACGC (6-0) vs. Mount Ayr (5-1)
No. 3 Saint Ansgar (5-1) at West Fork (1-5)
No. 4 Lisbon (6-0) vs. Danville (4-2)
No. 5 Earlham (5-1) at Oakland Riverside (4-2)
No. 6 Tri-Center (5-1) vs. No. 8 Woodbury Central (5-1)
No. 7 Le Mars Gehlen (5-1) at South O’Brien (0-6)
No. 8 Woodbury Central (5-1) at No. 6 Tri-Center (5-1)
No. 9 North Linn (6-0) vs. Maquoketa Valley (5-1)
No. 10 Madrid (4-2) at North Mahaska (3-3)
8-Player
No. 1 Remsen St. Mary’s (6-0) vs. No. 10 Woodbine (6-0)
No. 2 Algona Garrigan (6-0) vs. Ruthven GTRA (6-0)
No. 3 Don Bosco (6-0) vs. Turkey Valley (3-3)
No. 4 Audubon (6-0) vs. Collins-Maxwell (4-2)
No. 5 Lenox (6-0) vs. Southeast Warren (6-0)
No. 6 Iowa Valley (6-0) vs. HLV (1-6)
No. 7 Gladbrook-Reinbeck (5-1) at Clarksville (5-2)
No. 8 Anita CAM (5-1) at Fremont-Mills (5-1)
No. 9 Bedford (5-1) vs. Lamoni (4-2)
No. 10 Woodbine (6-0) at No. 1 Remsen St. Mary’s (6-0)
Comments: nathan.ford@thegazette.com
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