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Caitlin Clark Changing The Popularity Of WNBA And Indiana Fever

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Caitlin Clark Changing The Popularity Of WNBA And Indiana Fever


INDIANAPOLIS — Caitlin Clark is already aware of her place in sports and the WNBA. The Indiana Fever guard hasn’t even played a professional game yet and is already among the World’s most popular athletes. She recently signed a reported eight-year, $28 million endorsement deal with Nike — her brand is growing rapidly after dominating the sports news cycle for nearly two months.

The Fever are seeing massive ticket demand as a result of Clark’s arrival. There were more than 6,000 fans at the team’s draft party earlier this month who just wanted to watch the franchise select Clark, and the media presence after team practices this week is over 10 times greater than what it has been in past seasons. The buzz around Clark and the team is massive.

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“I think that just shows the excitement regarding our team,” Clark said this week of the number of people at the draft party and the team’s growing popularity. She expects a big attendance number for Indiana’s preseason opener on Friday in Dallas.

The Fever are looking forward to having large crowds at their games. Veteran guard Erica Wheeler thinks that Fever outings will have some of the biggest attendance numbers she’s seen since Wheeler battled UConn in college while at Rutgers University. NaLyssa Smith remembers playing in front of smaller crowds at Indiana Farmers Coliseum during her rookie season with the Fever. Now, that will look a lot different.

It won’t just be the home crowds that are massive. The demand for tickets to see Clark and the Fever play in non-Indiana markets is high. The Las Vegas Aces are playing a home game against the Fever in T-Mobile Arena instead of Michelob Ultra Arena to accommodate about 6,000 more fans. The Washington Mystics will host Indiana for one game this season in Capital One Arena instead of Entertainment & Sports Arena. That change will up the total capacity by about 16,000 fans.

Fans in Chicago are petitioning for something similar to happen. Clark and the Fever will be popular wherever they go, and that could change the landscape of the WNBA.

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“The day she declared, we immediately started selling tickets,” Fever general manager Lin Dunn said after the 2024 WNBA Draft. “From the business side, she’s already had a great impact on the excitement in this city… She’s just created this unbelievable attention. But she’s earned it. Look what she’s done.”

Clark averaged 31.6 points and 8.9 assists per game in her final collegiate season. She became the NCAA Division I men’s and women’s all-time leading scorer that season, which boosted her status significantly.

Clark explained that she’s still in a hotel in Indianapolis as she acclimates to her move to a new city. She likes Indianapolis — the city’s size and speed are fitting for Clark and how she likes to live.

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“Just have a quiet presence about me. I mean, I don’t really go out in public and do much,” she shared after her first official practice with the Fever. Clark said her free time consists of recovery and watching movies — she brought her PlayStation 5 to Indy but hasn’t hooked it up yet.

Her life has changed significantly due to her skill and popularity. She was a star in college basketball for years, but after Clark’s Iowa Hawkeyes had a dramatic run to the NCAA Title game during her junior season, things changed.

“Probably after my junior year of basketball in college. But it’s kind of grown on a level that’s a lot different than what it was then,” Clark said when asked about the moment her life became different and abnormal. “I probably still don’t really go about my life in the way that I probably should. I still try to do normal things and live as a normal person,” she added before joking that she has a security team that follows her around now.

That level of popularity comes with a ton of off-court experiences. Clark has appeared on Saturday Night Live, signed with Nike and will get a signature shoe, and will be an executive producer for a show, among many other things. She’s in countless commercials and has become one of the planet’s most recognizable athletes.

That will change everything for the Fever and the WNBA. Indiana hasn’t made the playoffs since 2016 and has ranked bottom-two in attendance in each of the last two seasons. That will certainly change this year.

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“I think there’s gonna be a lot of new fans coming into the WNBA. There’s already a lot of fans here,” Clark said. “Just continuing to grow that and attract that and keep those fans will be super important.”

The star guard is aware of her status and what it means for her and the Fever. But she has carried herself well in recent weeks and will hope to translate that to the court when Indiana’s season begins next month.



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Indiana

IU trip to Bahamas will reveal a lot about Hoosiers, who can’t come home empty-handed

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IU trip to Bahamas will reveal a lot about Hoosiers, who can’t come home empty-handed


BLOOMINGTON – Indiana heads to The Bahamas this week with plenty to gain — and plenty to prove.

The Hoosiers placed virtually all their nonconference emphasis on their first-ever trip to Battle 4 Atlantis, and they cannot afford to come home without some quality wins pocketed from a Thanksgiving spent on Paradise Island.

What makes this a successful holiday tournament trip? Five thoughts …

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Greater consistency

Through four wins in four games, we’ve seen the idea of Indiana burst through the clouds. Stretches when the Hoosiers’ array of talent and experience makes them virtually unplayable at both ends of the floor, when even a high-major opponent like South Carolina looked simply overwhelmed.

We haven’t seen it often enough, though.

In a way, that’s fine. No basketball team should be fully formed in November. Anyone playing their best right now is in big trouble come March.

But IU needs it this week. A reasonable path through this tournament will see games against top-50 competition at least once, probably multiple times. That means opportunity, but it also means the hot-and-cold performances thus far need to be smoothed over a little more. Those windows into what Indiana can be need to open a little wider this week.

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Point guard play

Myles Rice has been outstanding through these first four games. Trey Galloway has had moments, as he continues his steady progress back to full fitness following offseason knee surgery. Indiana will need their best this week.

In settings like these, players with their creativity and experience, are crucial. Sightlines are weird. The whole environment can make shooting difficult. The teams that can force the ball to the rim and either finish or draw fouls (or both) have an added advantage.

The axiom in basketball that guards win games generally always applies. But in neutral venues, when certain elements of a team’s offense might be stunted, the ability to force action and either score or create moving downhill — something both Galloway and Rice have shown proficiency in doing — becomes invaluable. Both players must deliver in The Bahamas.

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Rebound the ball

It was too often a problem last season, and it’s been too often a problem this season.

Yes, Indiana is playing smaller. And yes, games like UNC Greensboro can go a little sideways in this department when an overmatched opponent chucks and chases because it knows there’s little point in trying to attack the rim.

But a team with IU’s size and athleticism cannot be a sub-200 team in opponent offensive rebound rate. The Hoosiers cannot afford to be so poor in closing out possessions. This team will undermine its offensive improvement and its athletic advantages if it continues to be so poor on the glass.

Indiana doesn’t need to be (and probably won’t ever be) dominant here. That’s not how the Hoosiers are constructed. But they are and must be better than they’ve been so far in this area, and three games in three days against demanding competition will require immediate improvement.

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Mackenzie Mgbako’s continued growth

Indiana’s leading scorer had his quietest game of the season Thursday, scoring just nine points on 2-of-11 shooting and seeing his second-half playing time eaten into by Bryson Tucker’s bench performance. Everyone’s allowed a bad day at the office.

But Mgbako would do well to ensure he leaves those at home this week. IU’s most dynamic offensive player early in the season, Mgbako has flashed three-level scoring potential the likes of which few players with his size and athleticism can claim.

Few teams, even good ones, have adequate cover for a 6-8 wing who can shoot from multiple levels and finish around the rim the way Mgbako does. Couple that to improved rebounding and defense, and when he’s on, Mgbako is perhaps this team’s biggest individual game changer.

A microcosm of his team’s task this time of year, Mgbako needs to strive for consistency in those areas. Make the off nights few and far between. Find ways to impact games in multiple ways, and shift the way he scores to suit what his opponent struggles against.

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This week is a good test for Indiana, and it’s certainly a good test for Mackenzie Mgbako. Both will get a better look at their ceiling in Atlantis.

Quality wins

It’s the simplest and most important storyline following Indiana to the islands.

The Hoosiers put all their faith in this tournament, in terms of being able to add quality to their NCAA tournament in nonconference play. Barring a surprise breakout from South Carolina, IU isn’t likely to beat anyone of meaning from a NET perspective anywhere but in Atlantis.

That represents a calculated gamble for Mike Woodson, whose program learned the hard way how far behind the eight ball an empty-calorie nonconference resume can set a team from an NCAA tournament perspective. The Hoosiers cannot repeat that this year.

Which means they need to make hay in the sunshine in Atlantis. Louisville might stand up as a decent win, somewhere between Quads 1 and 2. Gonzaga and/or Arizona would be worthwhile scalps. Oklahoma, Providence and West Virginia all might be in time.

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Whatever its performances, Indiana needs to leave The Bahamas with some wins, or it will leave itself with a lot to do in conference play to ensure Selection Sunday isn’t a stressful experience.

Listen to Mind Your Banners, our IU Athletics-centric podcast, on Apple Podcasts, Spotify or wherever you get your podcasts.



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Where is Indiana basketball ranked going into the Battle 4 Atlantis?

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Where is Indiana basketball ranked going into the Battle 4 Atlantis?


BLOOMINGTON — Indiana basketball heads to the Bahamas as a top 15 team.

The undefeated Hoosiers (4-0; 0-0) jumped three spots in the latest USA TODAY Sports Men’s Basketball Coaches Poll to No. 15 and two spots in the latest AP Poll to No. 14. They spent nine weeks ranked in the top 15 of the AP Poll during the 2022-23 season.

Indiana will compete in the Battle 4 Atlantis this week starting with a game at noon on Wednesday against Louisville. No. 4 Gonzaga and West Virginia are on the same side of the bracket and No. 23 Arizona is also among the teams in the field.

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The tournament is IU’s only chance to pick up any wins away from Assembly Hall during its non-conference schedule.

Indiana beat Louisville, 74-66, in last year’s Empire Classic. The Cardinals parted ways with Kenny Payne and hired Pat Kelsey as his replacement. They head into the event 3-1 this season — they suffered a 22-point loss to a Tennessee team that IU defeated in a pre-season exhibition — without a single returning player in their starting lineup.

The Hoosiers have won all four of their games by double-digits and averaging more than 80 points per game with four of their five starters — Mackenzie Mgbako (18.8 points per game), Myles Rice (14.8), Malik Reneau (13.5 points) and Oumar Ballo — averaging in the double-digits.

Michael Niziolek is the Indiana beat reporter for The Bloomington Herald-Times. You can follow him on X @michaelniziolek and read all his coverage by clicking here.

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How to Watch: Louisville Cardinals vs. Indiana Hoosiers

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How to Watch: Louisville Cardinals vs. Indiana Hoosiers


LOUISVILLE, Ky. – Following a four-game home stand to open up the 2024-25 season, the Louisville men’s basketball program is heading back to The Bahamas to participate in the Battle 4 Atlantis, and will kick off the event against regional rival Indiana.

The Pat Kelsey era of the Cardinals is off to solid start, although they have played imperfect basketball during their 3-1 start to the season. They’re averaging 81.0 points per game and have a 18.3 scoring margin, but have shot just 29.4 percent from deep on the year, and lost by 22 to Tennessee in their lone game vs. a power conference team.

As for the Hoosiers, they’re off to an undefeated start in year four under head coach Mike Woodson. All of their games have been won by at least double figures, including an 87-71 victory over South Carolina. Mackenzie Mgbako is leading the charge for IU with 18.8 points per game.

This will be the 22nd all-time regular season meeting between Louisville and Indiana, with the Hoosiers owning a 12-9 advantage. IU has won the last two matchups against UofL, including a 74-66 decision back on Nov. 20, 2023 in their last matchup in the Empire Classic.

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(Photo of Chucky Hepburn: Jamie Rhodes – Imagn Images)

You can follow Louisville Cardinals On SI for future coverage by liking us on Facebook, Twitter/X and Instagram:

Facebook – @LouisvilleOnSI
Twitter/X – @LouisvilleOnSI
Instagram – @louisvilleonsi

You can also follow Deputy Editor Matthew McGavic at @Matt_McGavic on Twitter/X





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