Plus-size retail chain Torrid is shuttering nearly a third of its stores as it grapples with sliding sales.

The City of Industry-based company closed 151 locations last year and an additional 11 stores since the start of 2026.

The closures targeted “structurally unproductive stores” with low sales, the company said on an earnings call last week. The company plans to shut up to another 30 locations during the first half of 2026, chief executive Lisa Harper said during the call.

Torrid was founded in California in 2001 and specializes in clothing for women who wear sizes 10 to 30. The total closures would be about 30% of the company’s physical locations, with just over 480 stores still open at the end 2025.

The closures are part of “intentional structural change” implemented by the company to regain its financial footing, said Chief Financial Officer Paula Dempsey.

The retailer has struggled with declining net sales, which fell 9% in 2025, Harper said.

Established mall retailers and department stores have struggled in recent years, with a major player like Forever 21 closing all of its locations last year.

Online-only retailers, like Temu and Shein, have cut into the retailers’ consumer base. Bargain retailers like Ross Dress for Less are also thriving, attracting a larger swaths of customers and reporting record sales.

Customer retention was strong in 2025 despite store closures, Harper said, and Torrid executives flagged early signs of success in shifting its customer base toward its digital platform.

Harper said she’s confident the company will experience a turnaround, adding that the first few months of 2026 “give us confidence that the foundation we’ve built is beginning to take hold,” she said.

“I am confident we are on the right path and encouraged by early signs of progress we are seeing in the business,” Harper said in the year-end report.

The company has focused on optimizing its store network by reintroducing sub-products like footwear and intimate apparel.

Investors think the company is on the right path. Torrid shares have surged close to 40% since it announced its plans.

Actor Riz Ahmed admits to being his own worst critic.

“I remember waking up in the middle of the night, two years after I wrapped on [the 2016 series] The Night Of, and going to the mirror and redoing scenes that the whole world had already seen,” he says. “I’d already been handed awards for this performance, [but] I was like, no, I gotta get it right.”

That energy — what Ahmed refers to as “chasing acceptance and running away from your own inner critic” — runs through his new Prime Video series Bait. The series, which Ahmed wrote and stars in, focuses on a struggling British Pakistani actor named Shah who lands an audition to be the next James Bond. When word gets out, and the internet goes wild. Suddenly, Shah’s life starts to resemble the character he’s auditioning to play — except he’s chasing acceptance instead of a villain.

“[Showrunner Ben Karlin and I] felt, early on in the show, you needed to see just how mean Shah’s inner voice can be about him,” Ahmed says. “I think actually there’s a lot of Shah in all of us, more than we like to admit. … The gap between that public self and the messy vulnerability of our private selves is often huge.”

Ahmed says the show’s title has multiple layers and meanings. In British slang, “bait” refers to being blatant and attention-seeking. It can also refer to online trolling. In Arabic and Hebrew, it means home, while in Urdu, it’s a term for loyalty.

“Of course, there’s a big spy-thriller element to our show, and bait is something that is used as part of a trap,” Ahmed says. “So it’s a weird thing where only in retrospect we realize like, ‘oh my God, we accidentally stumbled on the perfect title for this that actually communicates the entire layer cake of this show.’ It is all those flavors and the word ‘bait’ means all those things.”

Interview highlights

On what James Bond represents in Bait

The show isn’t really about James Bond, but James Bond is a very important symbol because he is the ultimate symbol of success. As an actor he is the pinnacle of cinematic achievement. And yet for any of us, he’s this archetype of decisiveness, desirability, of being in control, being unflappable, of being invulnerable. And so I wanted the character of James Bond to serve as this symbol of aspiration, this unattainable kind of self that Shah is hunting down almost. And in chasing this symbol, is he abandoning himself? Is he abandoning where he’s from? Is he abandoning his family? Has he forgotten who he really is? …

I think that that’s something that we all kind of go through. We’re often pulled between the people we were and the people that we want to be. And actually the healthy equilibrium is probably somewhere in the middle. Probably that thing you want to, is like an attempt to escape yourself. And that thing that you were is maybe a version of yourself that you need to evolve out of.

Guz Khan and Riz Ahmed star in the Prime Video series Bait.

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On playing with different genres in Bait

We try and flip the series the whole time. There’s a spy-thriller episode, there’s romantic comedy, there’s kind of a surreal episode, there is one that’s almost like the Bond gala, like James Bond turns up at … [a] black-tie event and hijinks ensues. We’ve got that. We got all these different flavors and we’ve got an Eid episode as well. … We’re very deliberately trying to layer in and thread multiple different genres, because honestly, I feel like my life takes place in different genres. I feel that right now I’m here, lucky me, you know pretending to be all clever, talking to you guys on Fresh Air and I’m gonna walk outside and slip on a banana peel and fall flat on my face and suddenly I’m in a slapstick, you know?

We wanted to have that multiplicity, that tonal whiplash, because honestly that’s just what I enjoy and I felt like if I can make something that’s a full meal — that is a romance and a spy thriller and a family drama … but overall a comedy — then I could also just solve a very personal problem, which is me and my wife squabbling over what we’re going to watch.

On working with Patrick Stewart in Bait

I don’t want to give anything away. I guess I’ll just say that working with him showed me your art can kind of only be as big as your heart is, if that doesn’t sound too corny. Like, you have to have a capacity for such receptivity, humility, generosity, and empathy in order to kind of be an artist of that stature and at that level. … He was just such a pro and such a gentleman and I’ll really cherish that experience.

On discovering Hamlet as a British Pakistani teen

I am like many people. I felt like Shakespeare is the epitome of everything I’m on the outside of. It doesn’t belong to me. It’s stuffy. It is elitist. I got a government-assisted place to a private school where I felt like an outsider for many different reasons. And I was lucky enough to have an English teacher … who [was] a white, Jewish middle-aged man from a different place in the U.K. I thought we had nothing in common, but he spoke fluent Punjabi, and he brought me Hamlet and said, “This thing, this story, this character, it’s at the heart of the establishment that you feel so alienated from in many ways. But have a read of it? You might recognize yourself in this character.”

And I did, like millions of people have, right? Hamlet being a character who feels out of place. Hamlet himself feels like an outsider. He feels like he doesn’t belong, like no one understands. … And it was then, at the age of 17, that I very precociously had the idea that, “Man, I wanna make a movie of this one day.”

On starring in a new adaptation of Hamlet 

Hamlet is a story and it’s character who is grieving the illusion that the world was ever a fair place. And I think that’s how we’re all feeling now. We’re all grieving and reeling from this realization that “OK, I knew the world is unfair, but now the shameless brazen unfairness of it is just kind of laid bare.” … The part that we were struggling to unlock is: How do you not make this feel just like a Shakespeare performance, and a poetry recital? How do you not make this feel like a kind of self-congratulatory, like “actor wants to take on the classic”?

It really took us meeting Aneil Karia, the director. It was after I collaborated with him on the short film, The Long Goodbye, for which he won an Oscar, that I was like, “Oh, I think we know how to do this. We need a director who’s worked a lot in rap music videos. We need a director who can render poetry in a very raw way and give us raw action in a poetic way.” … We had a long conversation about how this has to feel like music.

On how his background as an MC helped with the Shakespeare verse

One thing that [Shakespeare] played with all the time was rhythm. Rhythm, rhythm, rhythm. And so, in the same way that when I listen to some of my favorite rappers’ new songs, I don’t know what they say the first-time around, but I am totally wrapped. I’m totally leaning in, I’m engaged. I feel it emotionally. It’s the same way. Your first experience of this thing is supposed to be like music. You didn’t catch all of the words, but that word there felt weird enough to make you sit up. And what you’re supposed to do is receive an electric charge of rhythm and melody and musicality, just like rap music. But that’s not the actual experience of these plays. So I wish more people spoke about Shakespeare in that way. Because, to me, it is much more like music than it is an English class.

Ann Marie Baldonado and Nico Gonzalez-Wisler produced and edited this interview for broadcast. Bridget Bentz, Molly Seavy-Nesper and Beth Novey adapted it for the web.

As the sun peeked out from behind the clouds at 9:30 a.m. on the day after a rainy Saturday, the strollers at Runway Playa Vista rolled in. Giggles echoed in a nearby play area where children twisted knobs and spun a wheel in a car-like play structure. Toddlers whizzed by on scooters as parents chatted about the struggles of parenting during a rare L.A. storm.

Their solution to kids with pent-up energy wasn’t to head to any park — it was to come to a mall park. Or rather, the turf fairway and play structures that sit just outside storefronts at this southwest Los Angeles “shopping center.”

“My older daughter does dance right here, so this is a Sunday routine for us,” said Daniel LaBare, who sat with his Whole Foods shopping bags by the play car with his younger daughter, 2-year-old Ellie. “She goes to dance, and we hang out and play.”

With the rise of e-commerce, it’s no secret that retail developers have had to get creative to keep attracting customers. One method that seems to be working? Catering to families by making green turf and other kid-friendly spaces a mall centerpiece.

Some of these areas are just patches of turf with Adirondack chairs — popular with exploration-minded toddlers, or kids with a ball. But there are also shopping centers with more elaborate play structures, such as Rancho Cucamonga’s Victoria Gardens “Orchard Play Area” (“near Shake Shack and Silverlake Ramen,” according to the website). The lawns often serve as activity centers where malls hold kid concerts, adult exercise classes and Christmas tree lighting events.

“More and more centers are moving away from just transactional spaces, and they’re moving towards community destinations,” said Paul Chase, president of JLL Lifestyle Property Management, a commercial real estate developer and investment firm that owns shopping centers across the globe. In November, it refocused Chase’s division from “retail” to “lifestyle” — a semantic change that reflects a shifting focus. The division now manages retail spaces as a place to spend time, not just shop, whereas it previously focused on the latter. Chase said the industry name for the landscaped places where kids play and families gather is “entertainment zones.”

One JLL Property, Manhattan Village in inland Manhattan Beach, underwent a renovation in 2021 that transformed a flat parking lot into an “entertainment zone” featuring a turf lawn with benches, fountains and short rolling hills. On any given weekend, toddlers can be seen summiting the “hills” to stick their fingers in the water features while parents sip coffee from the cafe that sits at the west end of the green space.

Just across Rosecrans from Manhattan Village in El Segundo, families flock to the Point, the South Bay’s first mall- turned-park development, which opened in 2002. Fresh from soccer games, kids kick a ball on the same patch of turf where babies crawl and families picnic — with food purchased from the mall’s restaurants, including Mendocino Farms and Cava. Conceived as “the South Bay’s living room,” the Point’s “anchor tenant” would not be a department store, explained Jeff Kreshek, a senior vice president and western region president and chief operating officer of the Point’s parent company, Federal Realty. It would be 45,000 square feet of open space.

“If you look at traditional malls, there’s a commerce aspect, and they threw in some places for you to sit down,” Kreshek said. “So it was kind of reverse engineering what shopping centers had been for decades.”

Charlotte Nguyen, center, and her friends do craft activities on the lawn during a Lunar New Year celebration at the Point in El Segundo, on Sunday, February 22, 2025.

(Stella Kalinina/For The Times)

There are plenty of parks in these neighborhoods, and parents say they bring their children to public playgrounds, too. But they come to Runway, the Point or Manhattan Village because of the convenience of having nearby food, beverage and shopping options as their children play.

Convenience has yielded community. Daniel LaBare’s daughter goes to preschool nearby, and they frequently run into classmates’ families at Runway.

“She’ll see at least one or two people who she knows here today,” LaBare said. “This is our community as far as I’m concerned.”

Tori Kjer, executive director of parks management and advocacy organization LA Neighborhood Land Trust, is all for it.

“We are 100% supportive of gathering spaces of all shapes and forms because we believe those are the critical places where community members have a chance to come together and meet and celebrate,” Kjer said.

The combination of shopping and green space is by no means a new phenomenon. Catherine Nagel, executive director of parks equity organization City Parks Alliance, points out that where parks go, shopping often follows. It’s a symbiotic relationship where parks attract families, and then families can get the provisions or fulfill the errands they need to further enjoy the park. That’s a recipe for a healthy community.

Twin sisters Emma and Ella Sandoval, left, greet the character Mei Mei at the Point during a Lunar New Year celebration. Kids and parents participate in craft activities at the celebration on Sunday, February 22, 2025. (Stella Kalinina/For The Times)

Parks — like retailers — have also begun to offer more activities in recent years, said Nagel. So retailers and the stewards of public lands (whether that’s the city or the nonprofits that often manage parks) are learning from each other.

“There’s a lot of attention now to activating these [public] spaces in a way that will bring people to them,” Nagel said, referencing activities like salsa dancing in Bryant Park in New York that use park land for structured public gatherings. “Because if you don’t activate them, they can quite often become places where unhealthy, unproductive activity takes place.”

At the same time, a mall park’s green space is not truly public.

“It’s totally fine and great if private property owners want to create gathering spaces in their malls, but there’s no replacement for a robust city park system that has green spaces with trees and lawns and play structures and just places for people to gather,” Kjer says. “The beautiful thing about parks is they are open to everyone. They are intended to be safe spaces for people to protest, to celebrate, to go about their daily lives, without any stigma or worry about being asked to leave.”

At a park, visitors are citizens or patrons. At the shopping center entertainment zone, they’re customers.

“It comes down to dwell time,” Chase said. “The longer that people stay in a center, of course the more money they’re going to spend.”

But families say the mall aspect doesn’t bother them. After all, this generation of parents are the millennials and Gen X-ers who grew up socializing at the mall a la Cher Horowitz in “Clueless.” Now, as parents, the convenience, manicured turf and camaraderie offers something valuable for them in this season of their lives.

“You can let them run, and do your shopping, so everyone wins,” said Charlotte Ahles, who was playing at Runway with 2-year-old daughter Chloe. She pulled at her mom’s pants, towards the Micro Kickboard store directly across from the play area.

“Scooter, scooter,” Chloe said.

“The scooter store isn’t open yet, honey,” said Ahles.