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Study Confirms It: Kids Keep Harried Moms From Exercise

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Study Confirms It: Kids Keep Harried Moms From Exercise

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Boutique Gyms Surge Amid Shifting Post-Pandemic Landscape

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Boutique Gyms Surge Amid Shifting Post-Pandemic Landscape

By Benjamin Raziel

Four years into the 2020s, the fitness industry has undergone two rapid transformations.

The COVID-19 pandemic dealt a heavy blow to big-box gyms filled with exercise machines, treadmills, free weights, and cardio stations. For nearly two years, these facilities were largely empty while at-home fitness alternatives, like the cycling giant Peloton, skyrocketed in popularity.

Now, the fitness world is shifting again. People are no longer interested in working out alone in their spare rooms or garages, longing instead for a sense of community and direction. But this desire for camaraderie and specificity hasn’t spurred a return to pre-pandemic exercise norms.

“Big-box gyms have re-opened, but many people no longer find them appealing,” said fitness entrepreneur Anthony Geisler. “People like the specialized, guided nature of at-home workout products like Peloton, but they want to conduct those workouts with other like-minded folks. They want to meld specificity with community.”

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The fitness industry has rushed to embrace this new demand, Geisler explained. Elements of the pre-pandemic in-person fitness model have been infused with a focus on personalization that consumers have come to expect. People want to exercise together in specialized classes, but the emphasis on health demanded by the pandemic has led to smaller class sizes. From cycling to Pilates, workout programs that once accommodated 50 students per class have decreased to just 18 to 20.

“The future of fitness will be centered around curated experiences. People want to exercise together while still getting a personalized workout,” Geisler said.

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Smaller class sizes aren’t just a response to wider health concerns. Fitness enthusiasts want to share their workouts with familiar faces while undertaking expert-guided sessions. Studies show that group exercise is more enjoyable than isolated exercise and promotes accountability and consistency.

Boutique gyms have flourished within this new paradigm. These facilities offer a curated alternative to traditional gyms while still creating a sense of community that was missing from the fitness world. They are also differentiating themselves by offering, in many cases, exclusively group classes, as well as incentives to consistently attend and engage with fellow participants.

“While we’ve entered a new period of innovation within the fitness industry in which brands are experimenting to make group exercise more meaningful and enjoyable than ever, one thing is clear: the boutique fitness experience is here to stay,” said Geisler.

In just ten years, fitness brands like Orangetheory and Barry’s Bootcamp, which offer specialized classes that blend different training structures, have helped communities across the country reach their fitness goals. These brands combine high-intensity interval training (HIIT) with strength and mobility training to offer subscribers a more acute and considered workout.

These brands have built communities of avid subscribers whose willingness to recruit new members has become an invaluable marketing tool.

“Our community is a huge driver for bringing in new customers,” said Barry’s Bootcamp CEO Joey Gonzalez in a recent Forbes article. “Our clients become brand evangelists and want to share their experience with their own networks. Even celebrities willingly share by word-of-mouth and on social media.”

The resurgence of group workouts may signal that consumers have grown tired of exercising in isolation or receiving their workout routines from a screen. Geisler said this mass rejection of at-home exercise presents the fitness industry with an opportunity to innovate on the old models that have long dominated the industry.

“We’ve all experienced the limits of technology in facilitating an online fitness community,” Geisler said. “While technology has led to some important innovation within the industry, consumers have made it clear that they want social fitness experiences that are tailored to them. It is up to the brands and entrepreneurs to facilitate these experiences in new, innovative ways.”

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Exercise Bike Market Current Impact to Make Big Changes

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Exercise Bike Market Current Impact to Make Big Changes

The Exercise Bike market size is estimated to increase by USD 225.5 Million at a CAGR of 5.1% from 2024 to 2030. The report includes historic market data from 2019 to 2023E. Currently, market value is pegged at USD 663.2 Million.

The Latest Study Published by HTF MI Research on the “Exercise Bike Market’’ evaluates market size, trend and forecast to 2030. The Exercise Bike market study includes significant research data and evidences to be a practical resource document for managers and analysts is, industry experts and other key people to have an easily accessible and self-analysed study to help understand market trends, growth drivers, opportunities and upcoming challenges as well as information about the competitors.

Some of the Major Companies covered in this Research are Peloton Interactive, Inc. (United States), Technogym SpA (Italy), Johnson Health Tech Co., Ltd.

(Taiwan), Life Fitness, LLC (United States), Precor Incorporated (United States), Nautilus, Inc. (United States), Sole Fitness (United States), Schwinn Fitness (United States), NordicTrack (United States), ProForm (United States), Sunny Health & Fitness (United States), Horizon Fitness (United States), Exerpeutic (United States), AirDyne (United States), Xterra Fitness (United States), Bowflex (United States), Cubii (United States), Vari (United States), MYX Fitness (United States), Echelon Fitness (United States).

Have a query? Enquire about this report:  www.htfmarketintelligence.com/enquiry…ike-market

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According to HTF Market Intelligence, the Global Exercise Bike market to witness a CAGR of 5.1% during forecast period of 2024-2030. Global Exercise Bike Market Breakdown by Application (Home Consumers, Gyms/Health Clubs, Others) by Type (Recumbent Exercise Bikes, Upright Exercise Bikes, Others) by Distribution Channel (Online, Offline) and by Geography (North America, South America, Europe, Asia Pacific, MEA).

The exercise bike market is a segment of the fitness equipment industry that focuses on the manufacturing, distribution, and sale of stationary bicycles designed for physical exercise and fitness purposes. These exercise bikes come in various types and models, such as upright bikes, recumbent bikes, and spin bikes, and they are widely used in both home and commercial settings for cardiovascular workouts, weight loss, and overall fitness improvement.

Market Drivers

  • Increasing Health Awareness
  • Demand for Home Fitness Equipment
  • Technological Advancements
  • Rising Disposable Income
  • Online Shopping Trend
  • Fitness as a Trend
  • Convenience of Exercise Bikes
  • Expanding Fitness Facilities

Market Trend

  • Technological Advancements: Exercise bikes have evolved with the integration of advanced technologies, such as touch screens, Bluetooth connectivity, and interactive fitness programs, to enhance the user experience.
  • Hybrid Models: Many exercise bike manufacturers are introducing hybrid models that combine traditional stationary bikes with elliptical trainers or other exercise equipment for a more diverse workout experience.

Opportunities

  • Online Retail: With the rise of e-commerce, there are significant opportunities for selling exercise bikes online. This includes both direct sales by manufacturers and sales through third-party e-commerce platforms.
  • Subscription-Based Services: There is potential for subscription-based services that provide access to virtual fitness classes and workout programs, driving additional revenue for both bike manufacturers and content providers.

Major Highlights of the Exercise Bike Market report released by HTF MI

Global Exercise Bike Market Breakdown by Application (Home Consumers, Gyms/Health Clubs, Others) by Type (Recumbent Exercise Bikes, Upright Exercise Bikes, Others) by Distribution Channel (Online, Offline) and by Geography (North America, South America, Europe, Asia Pacific, MEA)

Geographically, the detailed analysis of consumption, revenue, market share, and growth rate of the following regions:

  • · The Middle East and Africa(South Africa, Saudi Arabia, UAE, Israel, Egypt, etc.)
  • · North America(United States, Mexico & Canada)
  • · South America(Brazil, Venezuela, Argentina, Ecuador, Peru, Colombia, etc.)
  • · Europe(Turkey, Spain, Turkey, Netherlands Denmark, Belgium, Switzerland, Germany, Russia UK, Italy, France, etc.)
  • · Asia-Pacific(Taiwan, Hong Kong, Singapore, Vietnam, China, Malaysia, Japan, Philippines, Korea, Thailand, India, Indonesia, and Australia).

Informational Takeaways from the Market Study: The report Exercise Bike matches the completely examined and evaluated data of the noticeable companies and their situation in the market considering impact of Coronavirus. The measured tools including SWOT analysis, Porter’s five powers analysis, and assumption return debt were utilized while separating the improvement of the key players performing in the market.

Key Development’s in the Market: This segment of the Exercise Bike report fuses the major developments of the market that contains confirmations, composed endeavours, R&D, new thing dispatch, joint endeavours, and relationship of driving members working in the market.

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Enquire about this report: @www.htfmarketintelligence.com/buy-now…eport=5808

Some of the important question for stakeholders and business professional for expanding their position in the Exercise Bike Market:

Q 1. Which Region offers the most rewarding open doors for the market Ahead of 2023?
Q 2. What are the business threats and Impact of latest scenario over the market Growth and Estimation?
Q 3. What are probably the most encouraging, high-development scenarios for Exercise Bike movement showcase by applications, types and regions?
Q 4.What segments grab most noteworthy attention in Exercise Bike Market in 2023 and beyond?
Q 5. Who are the significant players confronting and developing in Exercise Bike Market?

Exercise Bike Market Study Coverage:

  • It includes major manufacturers, emerging player’s growth story, and major business segments of Exercise Bike market, years considered, and research objectives. Additionally, segmentation on the basis of the type of product, application, and technology.
  • Exercise Bike Market Executive Summary: It gives a summary of overall studies, growth rate, available market, competitive landscape, market drivers, trends, and issues, and macroscopic indicators.
  • Exercise Bike Market Production by Region
  • Exercise Bike Market Profile of Manufacturers-players are studied on the basis of SWOT, their products, production, value, financials, and other vital factors.
  • Key Points Covered in Exercise Bike Market Report: Overview, drivers and barriers
  • Exercise Bike Market Competition by Manufacturers
  • Exercise Bike Market Capacity, Production, Revenue (Value) by Region (2024-2030)
  • Exercise Bike Market Supply (Production), Consumption, Export, Import by Region (2024-2030)
  • Exercise Bike Market Manufacturers Profiles/Analysis
  • Exercise Bike Market Manufacturing Cost Analysis, Industrial/Supply Chain Analysis, Sourcing Strategy and Downstream Buyers, Marketing
  • Strategy by Key Manufacturers/Players, Connected Distributors/Traders Standardization, Regulatory and collaborative initiatives, Industry road map and value chain Market Effect Factors Analysis.

Browse Complete Summary and Table of Content @: www.htfmarketintelligence.com/report/…ike-market

Thanks for reading this article; you can also get individual chapter wise section or region wise report version like North America, LATAM, Europe or Southeast Asia.

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Fitness

You don't think pole dancing's for you? That's what Stacey thought too and now she's 'obsessed'

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You don't think pole dancing's for you? That's what Stacey thought too and now she's 'obsessed'

Stacey Windsor gets some funny looks when she explains what activity got her hooked on fitness.

The Naracoorte local has been a dancer her whole life but, when it came to finding a way to stay fit throughout adulthood, she could never quite get into conventional sport. 

That’s when she tried pole dancing, despite initially feeling that swinging around a pole in front of people probably wasn’t for her.  

“I just saw classes advertised in my local neighbourhood, so I went along and I just fell madly in love with it,” she says. 

Stacey Windsor started pole dancing for fitness while living in Melbourne.(ABC South East SA: Sam Bradbrook)
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“I finally understood how it felt to be strong and to really challenge myself. 

“I’ve always done dance for fun, but now it’s added that element of fitness that I never understood, but now I’m obsessed.”

After a stint away from Naracoorte in Melbourne, Ms Windsor, who performs and teaches under the stage name Dee Dee, is back in her home town and has established her own pole dancing studio. 

A woman spinning on a dancing pole.

Ms Windsor says pole dancing is a tough workout.(ABC South East SA: Sam Bradbrook)

Despite Naracoorte being known as a small, conservative country town, she hopes it will take off with locals looking for a challenge. 

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“I always tell people it’s harder than it looks but it’s also really addictive and way more fun than anything I’ve ever done,” she says. 

“You don’t need anything to start, I think that’s one of the biggest myths where people say, ‘Now I want to get fit before I start.’

“No, you get yourself fit doing this.” 

‘It changed my life’ 

Naracoorte mum Imogen Fudge has a similar background to Ms Windsor, as she too grew up dancing in a range of disciplines.

She is one of the first Naracoorte women to sign up for pole classes and said she wanted to rebuild her core strength after having a baby. 

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A young mother with her daughter.

Naracoorte mum Imogen Fudge with her daughter, Maeve.(Supplied)

“There’s a bit of a social side of it as well. Being a mum and getting out and about is important,” she says.

“It will be really good, I think, for both my mental health and for my physical fitness as well, allowing me to build up my core strength again. 

“You don’t realise how much you use and lose your core when you have a baby.”

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