Finance
Florida State Hopes To Get Significant Financial Help
With pending national legal settlements, athlete revenue-sharing, conference realignment, and ever-evolving TV contracts, a school’s finances have never been a bigger topic. Florida State hopes to get significant financial help with a new multi-media rights partnership.
The school announced this week that it will be signing a new 10-year contract with MMR firm Legends. The firm specializes in premium ticket sales, sponsorships, food & beverage, merchandise, and membership clubs.
Expanding an Existing Relationship
Florida State and Legends have an existing relationship. The firm currently handles premium seating, concessions, suites, clubs, and catering for FSU Athletics. It has been working on the fundraising for renovations to Doak Campbell Stadium. According to a statement released by both parties, the new agreement will have the school and Legends working together on multimedia rights, including areas like broadcasting, licensing, and sponsorships.
Under new NCAA guidelines, schools can sell sponsorships, including corporate logos, to their fields and courts. Naming rights have also become a bigger topic in recent years.
The proposed settlement in the anti-trust House v. NCAA lawsuit calls for college athletic programs to revenue share with its athletes up to a total of $22 million per year. That elevates the competitive bar when it comes to the need for money beyond booster donations.
New Needs For New Sources of Revenue
In an interview with Ben Portnoy of Sports Business Journal, Legends President of College Mike Behan stressed the need for colleges to raise their financial abilities to previously unseen levels. “We’re aware the stakes are so much higher right now,” he said. “Schools have to generate a heck of a lot more money. A lot of what’s historically been done, that may have worked in the past, but that’s really not what schools need going forward.”
Florida State is in a situation that is different than many other schools. In addition to the potential revenue sharing and other increases in financial responsibilities, The Seminoles are trying to exit the Atlantic Coast Conference.
The two sides are engaged in what will be a protracted and expensive legal battle over the media rights ownership for FSU home games, should the school leave the ACC. The contractual exit fee is pretty clear. It will cost Florida State approximately $140 million just to fulfill that part of the membership agreement.
However, any settlement between the two sides that ends the litigation and allows FSU to leave the conference with its media rights in hand would likely add another $350-$400 million on top of that. That’s generally the kind of money donors can come up with.
Other Options
The school has also been open about pursuing potential financial growth via partnerships with private equity firms. Generally, those firms require a seat at the management table, (the board of trustees or board of governors at a school for example), in exchange for the financial investment.
The current relationship between Legends and FSU includes the MMR firms managing premium seating for the $260 million renovation of Doak Campbell Stadium. Legends also expects to add a 10-person staff to handle new sponsorship sales opportunities for Florida State.
Legends is also currently working with Miami, Georgia Tech, and Notre Dame.
Finance
Personal finance guru Dave Ramsey warns over 'mind-blowing' Christmas debt
Holiday spending is putting a big strain on American wallets and leaving some in debt well past the holiday season; however, personal finance expert Dave Ramsey said ‘mind-blowing’ debt can be avoided.
“The average over the last several years has been that people pay their credit card debt from Christmas into May,” The Ramsey Solutions personality shared during an appearance on “Fox & Friends” on Wednesday. “So it takes them about half the year to come back, and because they don’t plan for Christmas… it sneaks up on them like they move it or something.”
According to a study conducted by Achieve, the average American will spend more than $2,000 for the 2024 holiday season, breaking down the outflow of cash into travel and holiday spending on hosting parties, food, clothing, and other gifts.
STOP OVERSPENDING OVER THE HOLIDAYS AND START THE NEW YEAR OFF FINANCIALLY STRONG
Another recent survey by CouponBirds indicated that parents will spend an average of $461 per child and that 49% of parents will go into debt to pay for this Christmas.
The Ramsey Solutions personality balked at the amount of money shelled out for the season while explaining that the holiday should not come as a shock, and that spending for it should be planned out.
“Those numbers are mind-blowing when you look at the averages there. That’s a lot of money going out,” Ramsey added, “all in the name of happiness comes from stuff, and it doesn’t.”
He also weighed in and agreed on advice from fellow expert, Ramsey Solutions personality and daughter Rachel Cruze, who suggested making a list of people to shop for and noting how much to spend on each.
“You know, I’m old, and I met a guy from the North Pole,” the expert joked. “He said ‘make a list and check it twice,’ so Rachel’s right.”
Ramsey followed up by expanding on his daughter’s suggestion: “If you do that, and you put a name beside it, and then you total up those dollar amounts, you have what’s called a Christmas budget.”
“If you stick to that, you won’t overspend,” “The Ramsey Show” host remarked.
The money guru pointed out what he sees as problematic with the holiday season – not taking a shot at Christmas itself – but referring back to the spending issues.
“The problem with Christmas is not that we enjoy buying gifts for someone else. That’s a wonderful thing,” he reassured. “The problem is we impulse our butts off, and we double up what we spend because the retailers make all their money during this season.”
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Ramsey concluded by advising shoppers to be wary of retailers and to not be ensnared by their marketing strategies.
“They’re great merchandisers,” he warned. “They’re great at putting stuff in front of us that we hadn’t planned to buy.”
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Finance
5 smart ways to use a year-end bonus
Are you expecting a year-end bonus? If so, you’re probably dreaming up all the ways you could spend that windfall.
The average bonus was $2,447 in December 2023, according to payroll company Gusto. That’s a sizeable chunk of change — one that could put you in a better place financially in 2025 with proper planning.
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If you expect a bonus to land in your account soon, it may be tempting to splurge. And that’s perfectly fine. After all, you deserve a reward after working hard all year.
However, before you make an impulsive purchase, consider a few ways you could use those funds to improve your financial situation.
In today’s high interest rate environment, it’s expensive to carry debt. And the higher the interest rates you’re paying, the faster that debt balance can grow.
So, consider using your end-of-year bonus to pay off some of your debts. Not only does this clear your balance faster, but it also saves you money in interest over time.
For example, say you have $3,000 in credit card debt at 21% APR. If you took 12 months to pay off that debt, you’d pay $279 per month and spend about $352 in interest (assuming you don’t make any new purchases on the card).
Now let’s say you receive a $2,000 bonus and use it to pay down your credit card balance to $1,000. In this case, you’d only need to pay $93 per month to eliminate your balance in one year. And you’d pay just $117 in interest — a savings of $235.
Read more: What’s more important: Saving money or paying off debt?
If you’re not sure what to do with your bonus money, you shouldn’t feel pressured to use it right away. You can set it aside in a bank account while you decide. However, if your money is going to sit in the bank, you should at least earn interest and help it grow without any work on your part.
Following the Federal Reserve’s recent rate cuts, deposit account rates are on the decline. Still, there are plenty of high-yield savings accounts, money market accounts, and certificates of deposit (CDs) that pay upwards of 4% APY (or even more). Take some time to compare today’s rates and account options and put your bonus in an account that will help it grow.
See our picks for the best account options today:
It’s important to have a financial safety net in the event of a financial emergency, such as a car repair or job loss. An emergency fund can help you keep your budget intact and avoid taking on new debt to cover a surprise expense.
It’s typically recommended that you keep enough money in your emergency fund to cover three to six months’ worth of living expenses, though you might need more in certain situations. If you don’t already have an adequate emergency fund in place, a year-end bonus could help you get started.
Read more: How much money should I have in an emergency savings account?
One of the best things you can do for Future You is invest for your golden years. In particular, retirement accounts such as 401(k)s and IRAs are a good option because you can contribute pre-tax dollars, which allows you to lower your tax bill in April (or get a bigger refund), as well as defer taxes until you make withdrawals.
For the 2024 tax year, you can contribute up to $23,000 in a 401(k), and an extra $7,000 if you’re age 50 or older. If you haven’t prioritized saving for retirement in the past, or you want to take full advantage of an employer match, you can ask your payroll department to direct some or all of your bonus to your account.
Read more: 401(k) vs. IRA: The differences and how to choose which is right for you
As we mentioned, there’s no harm in splurging once in a while, as long as your financial obligations are squared away.
If you don’t want to feel like you’re depriving yourself, set aside half of your bonus for a “responsible” purpose and use the other half however you’d like. This can give you the momentum you need to stay the course when it comes to your financial goals, while still enjoying the fruits of your labor.
Read more: How much of your paycheck should you save?
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