Business
What We’re Watching in 2025
Andrew here. Happy New Year and happy Saturday. This morning, we’re taking a look at what may — or may not — happen in 2025. This is not an effort to crystal-ball the future so much as it is a rundown of big topics that the DealBook team and I have on our radar screen in the new year.
On this list: Changes to deal-making in the new Trump era, the future (or end) of D.E.I. efforts, the growing momentum of workers returning to the office, the evolving relationship between China and the U.S., new investments in artificial intelligence, and yes, the role of Elon Musk in all of the above. Let us know what you think. And we’ll revisit this list at the end of the year.
Deals will flow. Deal makers pretty much universally expect a flood of deals under President-elect Donald Trump after four years of pent-up activity under President Biden, whose antitrust enforcers challenged a record number of mergers. The more interesting question: Which kinds of companies will make those deals? More M.&A. in the energy sector seems probable, given Trump’s support for the industry. Bank deals could also take off: After the regional banking crisis, Treasury Secretary Janet Yellen said the country could benefit from more mergers. Deals may also pop up to address cybersecurity concerns, the impact of GLP-1 drugs and the fierce A.I race.
Media companies will reshuffle. Media executives and their advisers have been saying for years that the industry needs a drastic overhaul to address its new reality: an overabundance of streaming options and the decline of the legacy cable industry. Deals that were effectively considered a no-go under Biden’s aggressive antitrust enforcers may finally be given a green light under a Trump administration.
Everyone is watching to see what a handful of key players do next: Will Comcast’s move to spin off its cable business inspire others, such as Warner Bros. Discovery, to do the same? Will Paramount use Larry Ellison’s deep pockets to acquire streaming businesses? Will Rupert Murdoch respond to his failed attempt to change his family trust by selling Fox, making it bigger, or trying to buy out some of his children? Will Trump allow a major media company (or his own) to buy TikTok?
Big Tech may not catch a break. While corporate America has been anticipating a longer leash under the Trump administration, Silicon Valley giants may still face a lot of scrutiny. Several of Trump’s picks to lead key regulators — Andrew Ferguson at the Federal Trade Commission, Gail Slater at the Justice Department’s antitrust division and Brendan Carr of the Federal Communications Commission — are expected to keep looking closely at Big Tech.
Unlike Lina Khan, the outgoing F.T.C. chief whose lawsuits fighting tech giants’ market power came from a progressive perspective, many of Trump’s picks have accused companies like Google and Meta of silencing conservative voices.
What will Elon Musk do with his power? The tech billionaire has been one of the most influential and omnipresent voices in Trump’s ear since the election, and his perch as co-head of the Department of Government Efficiency potentially gives him great sway — some critics say too much — over government agencies that fear budget cuts.
But the extent of Musk’s agenda remains unclear. He has already fought longtime Trump allies in defense of the skilled-worker visa program known as H-1B, a battle that he appears to have won for now. He’s also likely to push for further deregulation and more openness when it comes to A.I. and crypto. One unknown: how Musk, who sells a lot of Teslas in China, will weigh in on Beijing policy.
Executives want employees back in the office — and politics out of it. Starting this month, many of Amazon’s corporate staff members were required to work from the office five days a week, up from three days a week previously. The tech company’s return-to-office mandate caused waves and there are signs that office attendance across industries is ticking up.
But remote work remains prevalent, with about 30 million workers in hybrid or fully remote arrangements. Will other big tech companies follow Amazon’s lead in 2025?
Along with office attendance, executives are increasingly cracking down on employee activism. Starbucks sued a union that represents some of its workers after local affiliates posted pro-Palestinian social media posts (the union sued back). After Google fired dozens of employees last year over protests related to the company’s cloud computing contract with the Israeli government, the Google C.E.O., Sundar Pichai, told employees that work was not a place to “fight over disruptive issues or debate politics.” The sentiment seems to be catching on: Big tech companies that saw protests after Trump was elected in 2016 were silent after he was elected in 2024. Will the quiet continue?
D.E.I. will fight for its life. In 2024, the programs were attacked by lawsuits, activists such as Robby Starbuck and conservative lawmakers. As companies prepare for a Trump administration, some, like JetBlue and Molson Coors, have flagged diversity, equity and inclusion policies as a risk factor in their security filings. Walmart, Ford Motor and Toyota have rolled back some programs, and others are rebranding their efforts without advertising it, in hopes of attracting less attention. Fewer have publicly fought back, though Costco last month challenged a proposal by activist shareholders looking to end its D.E.I. efforts.
Infrastructure will become a growing focus of the A.I. race. The fight to dominate artificial intelligence is also spurring investment in infrastructure to generate the huge amount of electricity it requires. The International Energy Agency has forecast data center energy demand could double by 2026.
Some of the tech industry’s highest-profile executives are investing. Sam Altman of OpenAI, Jeff Bezos and Bill Gates are all backing nuclear fusion start-ups. Microsoft and BlackRock launched a $30 billion fund to invest in A.I. infrastructure last year. Silver Lake, the private equity firm, is spending big on data centers.
One name to watch this year: SoftBank. The Japanese tech investor has reportedly talked to Apollo, the private equity firm, about creating a $20 billion A.I. investment fund, and Masa Son, SoftBank’s mercurial C.E.O., is hunting for deals.
Defense tech could be in for a bumper year. Trump has promised to end the war in Ukraine. Whether or not he succeeds, the defense tech industry will benefit either way. It’s already happening: Venture investment in defense start-ups soared last year, and by September had surpassed the total amount invested in 2023. Palantir, a data analytics company, was a star performer. Its market capitalization jumped almost fivefold to $180 billion in 2024, its operating margins have risen sharply and it joined the S&P 500 in September.
Others are also profiting from rising global uncertainty. Anduril Industries, a California-based defense start-up backed by Peter Thiel, the venture capitalist and Palantir co-founder, announced in August that it had raised $1.5 billion in a funding round that valued it at $14 billion. And Helsing, a German start-up that uses A.I. to process live data from the battlefield, is one of Europe’s best-funded companies.
If Trump does manage to end the war, it’s plausible that Western defense companies will find opportunities helping to build Ukraine’s military capability. If he doesn’t, more of their tech may be deployed on the ground there. Smaller, A.I.-powered companies are already testing their equipment in real time in a war where drones and other tech are playing a big role.
How will Trump take on China, and how will Beijing respond? Trump has promised to increase tariffs on goods from China, accusing Beijing and its companies of unfair competition among other things. It’s the same stance he took during his first presidency, when he ratcheted up trade restrictions with the world’s second-biggest economy.
Much uncertainty remains about how Trump’s threats will play out once he’s in office, but Chinese companies have proven adept at finding ways around previous restrictions. Some moved final manufacturing and assembly operations to countries like Mexico, Vietnam and Malaysia so they could export directly to the United States without paying the 25 percent levy Trump imposed during his first term. Other businesses, such as Temu, the e-commerce company, set up operations in the U.S. to appear less Chinese and more American. Even after that facade faded, it’s still thriving: Temu was the most downloaded free app in Apple’s App Store in 2024.
How will Trump’s policies affect the economy? Trump’s plan to cut taxes and red tape is expected to keep G.D.P. growth steady at about 3 percent this year, and bolster American businesses’ bottom line in the short run. But his vow to impose tariffs on some of the country’s biggest trading partners on his first day in office could seriously crimp global growth in 2025.
Another pressing question is whether Trump will dismantle the Inflation Reduction Act, which would put billions of dollars’ worth of tax credits in jeopardy. That prospect has prompted even some Big Oil executives to lobby Trump hard to preserve the law.
A wild-card: inflation. Will Trump’s policies reignite it, spooking both the Fed and the so-called bond vigilantes? Keep an eye on the yield for 10-year Treasury notes, market watchers say. A spike there could force the administration to dial back its most ambitious plans to stimulate growth. Already, inflation fears have prompted the Fed to slash its forecast for 2025 rate cuts.
Thanks for reading! We’ll see you Monday.
We’d like your feedback. Please email thoughts and suggestions to dealbook@nytimes.com.
Business
Mamdani Urges State to Block Western Union’s Deal for Intermex
Global mergers are not typically on the agenda of a New York City mayor. But Mayor Zohran Mamdani is weighing in on a proposed deal that he says would financially harm many of the city’s immigrants.
In a letter, Mr. Mamdani urged the New York State Department of Financial Services to block Western Union’s proposed $500 million acquisition of International Money Express, a firm that sends money transfers from the United States to Latin America.
The April 24 letter, which The New York Times obtained, argues that a combination of the companies, both large players in New York City, could lead to higher fees and worse service for customers.
Western Union and International Money Express, known as Intermex, operate retail locations where recent immigrants transfer money, often to relatives in their native countries. These remittances, which total billions of dollars a year, are a vital resource for immigrants who do not have access to traditional bank accounts. Across the United States, remittances have been increasing as immigrants have sent home as much money as they can before they may be deported.
“Remittances are a crucial lifeline for New Yorkers and their communities abroad,” Mr. Mamdani wrote in the letter. He added that the deal “would further strain the already challenging economic circumstances facing New York City’s immigrant communities.”
The deal, announced in August, has been expected to close in mid-2026, subject to approval from authorities including the Justice Department and the nation’s state financial regulators.
In a response to Mr. Mamdani’s letter, Western Union told the Department of Financial Services that the deal would “ensure that accessible and affordable” services remained available for New York City immigrants by helping it compete against online only rivals.
Western Union said it was “committed” to retail remittances, adding that they now account for roughly 60 percent of its revenue.
“Failing to support the combination would merely create the illusion of greater competition by undercutting the ability of Western Union and Intermex, as a combined enterprise, to continue to provide, improve and innovate their services at retail locations,” the company said in its response.
It also said the Department of Financial Services was the only state regulator that hadn’t approved the deal.
In a statement on Wednesday, Western Union said that it was “engaging constructively” with the department as part of the review process and that “we remain confident in the transaction and our ability to meet all regulatory requirements.”
Intermex did not immediately respond to a request for comment. Semafor earlier reported Mr. Mamdani’s letter.
Mr. Mamdani’s role as an antitrust enforcer may be limited, given the relatively few deals that require state or local approval. But one of his influential advisers has a background in bringing a progressive lens to mergers and acquisitions. Lina Khan, the chair of the Federal Trade Commission in the Biden administration, was co-chair of Mr. Mamdani’s transition team after his election in November and remains an outside adviser to him.
By voicing his objection to the Western Union deal, Mr. Mamdani is drawing attention to another issue of affordability, which was a central tenet of his campaign and remains a focus of his fledgling administration, whether the topic is the cost of rental housing or World Cup tickets.
Business
Coca-Cola manufacturer to shutter major Southern California plant
A regional Coca-Cola manufacturer will shut down a plant in Ventura after over 100 years in production.
Reyes Coca-Cola Bottling will close the plant on July 10, the company announced in a recent state filing.
“We regularly assess our locations, products and services to ensure we can continue driving sustainable growth and innovation across our business,” a spokesperson for Reyes Coca-Cola Bottling told SFGate.
Employers must submit a Worker Adjustment and Retraining Notification, or WARN notice, to alert employers, state and local officials at least 60 days before major layoffs. The initial notice was submitted Friday.
A total of 85 employees will be affected by the closure, according to the notice. Seventy-eight of them will be reassigned to other facilities, and the rest will be able to apply for open roles at other Coca-Cola plants, a company spokesperson told SFGate.
Operations from the Ventura plant will be transferred to other Southern California facilities.
A spokesperson for Reyes Coca-Cola Bottling didn’t immediately respond to a request for comment.
Coca-Cola shut down a Bay Area plant in American Canyon in late December. That closure affected at least 45 workers, according to the WARN notice. Reyes Coca-Cola Bottling also shut down its Salinas location in June.
Reyes Coca-Cola Bottling is a subdivision of Reyes Holding, which manages major beer and drink distributors and McDonald’s largest global distributor. Reyes Holding began distributing Coca-Cola in 2015 and officially formed Reyes Coca-Cola Bottling in 2022.
The company runs 22 manufacturing centers in California, including two production and distribution centers in Los Angeles. The company operates 50 facilities across 10 states.
Business
Dozens of Polymarket Bets Show Signs of Insider Trading, The Times Finds
On the evening of Thursday, June 12, a small group of internet gamblers made a highly specific prediction on Polymarket, the betting website that offers odds on virtually everything.
Thirteen users wagered a total of $140,000 that Israel would strike Iran by the end of that week, even as the odds suggested that an attack was unlikely. Seven of the accounts had been opened just days earlier. Another had a history of bets related to military action against Iran — and had won money on all of them.
Israel attacked Iran later that day, netting the accounts more than $600,000 in profits.
The explosive growth of prediction markets like Polymarket has rattled the political world over the last year, fueling concerns about a new kind of insider trading by military leaders and government officials with access to confidential plans. A military reservist was recently indicted in Israel for a scheme to bet on the June strike, while a U.S. Army Special Forces soldier was accused last month of wagering on the capture of Nicolás Maduro, the president of Venezuela.
Those bets represent only a slice of the suspicious activity on Polymarket. A New York Times examination found that more than 80 Polymarket users have placed bets with suspicious characteristics, including 38 whose well-timed wagers have drawn little or no public attention. They won money across nearly 30 topics dating back to at least 2024, from Israel’s strike on Iran last year to the regulatory debate over cryptocurrency trading.
The Times’s examination also revealed previously unreported red flags in some of the high-profile bets that have drawn scrutiny. The findings were based on a series of warning signs that hint at insider trading without proving it definitively. Those signals include long-shot bets that pay off, well-timed wagers by recently opened accounts and bets by users who gamble on only a few related topics without ever losing, among other considerations.
The Times identified more than 11,000 Polymarket accounts that exhibited some combination of those characteristics, then manually reviewed the most striking cases, comparing the users’ trading histories against overall prediction market activity. Many of the examples involved military operations, which have attracted a surge of betting this year.
While the accounts The Times examined make up a small portion of Polymarket’s users, they show how suspicious wagers can unfold on the site and highlight the vulnerability of prediction markets to manipulation. Polymarket’s trading data is publicly visible, which makes it possible to reconstruct betting patterns with second-by-second accuracy.
One of the highest-profile cases occurred at the start of the year, when the idea that Mr. Maduro would soon be ousted as Venezuela’s leader seemed unlikely. The odds on Polymarket reflected that doubt, sitting at around 7 percent. Then something unexpected happened: The United States swept into Venezuela on Jan. 3 and arrested Mr. Maduro.
Somehow, one user appeared to know the arrest was coming. The account had placed large bets on Jan. 1 and Jan. 2 predicting that Mr. Maduro would be “out” as Venezuela’s leader before the end of the month. When Mr. Maduro was captured on Jan. 3, the user pocketed more than $400,000. Prosecutors later charged Master Sgt. Gannon Ken Van Dyke, the special forces soldier, with using classified information to make that bet.
A similar betting pattern played out when Polymarket offered odds on whether the United States would announce a cease-fire in the war with Iran by April 7.
At least seven users placed bets in the hours before President Trump announced the agreement in a Truth Social post on April 7. Collectively, they won more than $1.4 million, including two users who each walked away with over $400,000 in profits.
The Times also found warning signs in areas unrelated to America’s foreign policy. In 2024, a user created a Polymarket account and placed a single long-shot bet that a financial product tied to the cryptocurrency Ether would be approved by the Trump administration. A month later, the user withdrew $50,000 in profits after regulators blessed the product.
Based on the public data alone, it is impossible to conclude whether these users were insiders who had access to nonpublic information. Many sophisticated bettors use automated bots to place well-timed wagers that may appear suspicious at first glance, while some prediction market traders pride themselves on making giant bets against the odds that occasionally pay off.
But The Times’s examination adds to evidence suggesting that Polymarket has been exploited by users with information that is not publicly available.
Last month, the nonprofit Anti-Corruption Data Collective released a report about Polymarket that found heavy bettors on underdog outcomes — an event with at most a 35 percent likelihood — won more than half the time on topics related to the military, calling it a sign of “potential insider trading.” Similar wagers on other topics were profitable only 14 percent of the time, the report found.
Polymarket has pledged to combat insider trading, saying it has “no place” on the platform. A company spokeswoman said the firm “continuously monitors its markets for suspicious activity and regularly engages with relevant authorities when appropriate.”
Polymarket and its main rival, Kalshi, are the most popular prediction markets. But they differ in important ways. Polymarket’s main platform processes wagers in crypto, creating a public record of transactions. Much less data is available about the bets on Kalshi, which announced in February that it had opened more than 200 insider-trading investigations resulting in over a dozen “active cases.”
Robert DeNault, Kalshi’s head of enforcement, said in a statement to The Times that insider trading was banned on the platform. “We surveil, investigate and punish it,” he said.
Coordinated Activity
For years, prediction markets occupied a legal gray area in the United States. A tiny financial agency, the Commodity Futures Trading Commission, barred Polymarket from serving U.S.-based customers in 2022, while Kalshi battled those regulators in court for authorization to offer bets on congressional elections.
Now the landscape is shifting in these firms’ favor.
Kalshi won its case in October 2024, paving the way for election betting in the United States. Within a year, Polymarket secured regulatory approval to start offering some services, though the majority of its betting markets, including wagers on military action, are still available only overseas. Sergeant Van Dyke gained access to the website using a virtual private network, a tool that disguises a user’s location, according to court papers.
Together Kalshi and Polymarket draw $25 billion in monthly trading volume, up from less than $2 billion a year ago, an explosion of popularity that poses a challenge to regulators.
Under federal law and agency regulations, insider trading on prediction markets is prohibited, though what qualifies as an offense is a complex legal question. Some advocates for the sites argue that certain insiders can help generate more accurate forecasts, making prediction markets a useful source of information.
In a CBS “60 Minutes” interview last fall, Shayne Coplan, Polymarket’s chief executive, called insider trading “an inevitability” that comes with “a lot of benefits,” while stipulating that trading platforms need to draw an ethical line somewhere.
“What’s cool about Polymarket is that it creates this financial incentive for people to go and divulge the information to the market,” he said at an Axios conference in November. “Or someone tells someone, and then the market responds.”
But potential insider activity does not always create a clearer picture for the public, The Times found. Someone with insider knowledge can employ a range of strategies to accumulate large, profitable positions without moving the needle on the odds.
In January 2025, a Polymarket user who regularly wagered on Washington politics began betting that President Joseph R. Biden Jr. would pardon his brother James Biden. The user placed 53 separate bets worth more than $20,000, even as the odds declined.
Less than 40 minutes after the user’s final bet on Jan. 20, the White House announced that Mr. Biden had signed a last-minute pardon for his brother. The user earned $200,000, cashed out and has not bet since.
The Times’s review also found possible coordination among Polymarket accounts that placed bets at identical times. Such activity can signal that an individual user deployed automated bots to avoid detection, obscuring a large position across many accounts.
A possible example emerged on Feb. 27, when Mr. Trump at 3:38 p.m. gave the order to strike Iran while he was aboard Air Force One. Over the next few hours, at least 27 accounts placed thousands of dollars of simultaneous bets predicting that the United States would attack by Feb. 28. When the strike began around 1 p.m. on Feb. 28, the accounts collected profits of more than $700,000.
Much of the suspicious activity has been concentrated on the conflicts in the Middle East. Of the 27 betting topics that The Times flagged, 12 focused on the U.S.-Israeli war with Iran.
In February, Israeli authorities charged the military reservist with using nonpublic information to help an accomplice make more than $100,000 betting on Polymarket about the timing of Israel’s attacks on Iran and Yemen.
“It’s happening now,” the soldier texted his accomplice, just as military planes took off for the June attack, according to the indictment.
In court this month, the reservist’s lawyer argued that his client’s unit in the Israeli Air Force had a penchant for gambling, a risk-taking impulse that was common in the military.
An Israeli military representative said the defense forces had taken steps to “strengthen oversight and control systems” since the Polymarket bet was exposed.
Political Ripples
The rise of suspicious trading has caused alarm in Washington.
The Senate passed a resolution last month barring senators and their staff members from using prediction markets. In April, Mr. Trump said he was “never much in favor” of the sites and lamented that “the whole world unfortunately has become somewhat of a casino.”
Within days, he reversed himself, noting that people working in the prediction business are “pretty happy with it.” Mr. Trump’s eldest son, Donald Trump Jr., is an adviser to Kalshi and Polymarket, and the family’s social media company, Trump Media, has announced plans to offer a prediction market.
The scrutiny on prediction markets has put a spotlight on the Commodity Futures Trading Commission. Historically, the agency has overseen markets for oil, agricultural goods and certain financial instruments known as swaps. Because prediction market bets are classified as swaps, the agency has argued, the sites fall under its purview as well. But the C.F.T.C. has a relatively small staff and a spotty record of enforcement that has drawn skepticism from critics.
Michael Selig, the agency’s chairman, is an outspoken prediction market enthusiast who has hopscotched the country giving speeches about the technology’s potential to rival traditional media as an information source.
“It’s really important that we protect these markets here in the U.S.,” he said at a crypto conference in March.
In a statement to The Times, Mr. Selig said the agency had a “renewed focus on efficiency” and was using artificial intelligence to bolster its capabilities. “There are no gaps in our ability to fulfill our mission,” he added.
As concerns have intensified, Polymarket has promised to monitor for misconduct. But its public pronouncements are sometimes contradictory.
Three weeks before the Special Forces soldier was indicted, Mr. Coplan, Polymarket’s chief, was interviewed at Harvard Business School, where he was asked about suspicious activity in the Maduro betting market.
“For the Maduro one, it’s actually a very funny story — it’s not what it seems,” Mr. Coplan said. “It’s just more of a fluke than it is some sort of exciting thing.”
Once the federal charges were announced, Mr. Coplan told a different story, writing on social media that Polymarket had “flagged this, referred it, and cooperated throughout the process” with the Justice Department.
In April, Kalshi said it had unearthed three examples of insider trading — all congressional candidates who had placed bets on their own races.
In one case, Kalshi said, a Democratic candidate for U.S. Senate in Virginia placed a bet that he would join the race, a decision he clearly controlled. Kalshi fined him more than $6,000 and gave him a five-year ban from the platform.
Because prediction market data is public, the hunt for insider trading has also become a social media phenomenon.
On X, users post screenshots of prediction markets with strange patterns or bets from new accounts. Some traders have built strategies around identifying insiders and then copying suspicious wagers before other bettors catch on.
One market that was flagged on social media centered on a prominent internet sleuth, who announced in February that he was preparing a detailed investigation into an unnamed crypto company whose employees had “abused internal data.”
Speculators on Polymarket started betting on who the sleuth’s target might be. Between Feb. 24 and Feb. 26, an anonymous user who had just joined Polymarket bet more than $65,000 that it was Axiom, a crypto trading firm. (Axiom did not respond to a request for comment.)
The wager was correct. On Feb. 26, the sleuth accused Axiom employees of insider trading.
It’s unclear who made the bet. The sleuth said that he had been “retained” to investigate Axiom, and that he had reached out to the firm before posting his findings.
The anonymous bettor walked away with $411,647 in profits.
Johnatan Reiss contributed reporting.
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