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Malibu businesses struggling in the aftermath of fire and PCH restrictions

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Malibu businesses struggling in the aftermath of fire and PCH restrictions

Two months after twin fires destroyed large swaths of two Southern California communities, many of the businesses left behind are struggling to revive sales in the face of displaced customers, road closures and a massive rebuilding effort that is projected to drag on for years.

The secondary crisis has hit hard in Malibu because of the ongoing closure of Pacific Coast Highway to most vehicle traffic — isolating the beachside community from customers coming from the Westside.

Some businesses have closed and others say they are struggling to stay open. Sales for some restaurants and shops have plummeted to less than half what they were before the Palisades fire roared through the east end of the city in early January.

A woman passes mostly closed stores in the Malibu Country Mart on Thursday.

(Etienne Laurent / For The Times)

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Leaders in the city government and business community have urged the state transportation agency, Caltrans, to expand access to PCH as soon as possible. But with the U.S. Army Corps of Engineers only about to begin clearing hundreds of destroyed homes along the highway, the crucial coastal route seems likely to remain as a choke point for months and possibly years.

In the meantime, Malibu’s government and business leaders are reminding outsiders that most of the town did not burn and that restaurants and shops are waiting for customers to return.

“The main thing we want people to know is, Malibu is open for business,” said Mayor Doug Stewart. “Yes, it’s hard to come in from the east [Santa Monica side] but there are lots of other ways to get here. Malibu is not destroyed. Our retail and restaurants are open for everyone.”

Wildfires and floods have beset the city of about 10,000 with striking regularity. But in recent years the onslaught has been particularly challenging. First came the 2018 Woolsey fire, which destroyed 465 homes, with fewer than 40% rebuilt by this year.

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Landslides closed PCH last year. The Franklin fire gutted 20 structures in central Malibu, also shutting down power for days. Then came January’s Palisades fire, which burned the vast majority of homes along the ocean from Topanga Canyon to Las Flores Canyon, just a part of the 798 total structures lost in Malibu, according to the Army Corps.

A line of firefighters stretches into a business signed "Duke's."

Fire crews from Mountain Home in Tulare County and Gabilan in Monterey County help clean up at Duke’s restaurant in Malibu on Feb. 14.

(Myung J. Chun / Los Angeles Times)

“If the businesses here were a boxer, at that point they might have called it a TKO [technical knockout],” Stewart said. “This has hit them really hard and they are struggling.”

Mitch Taylor, longtime manager of the Becker surf shop in central Malibu, agreed: “It’s a guarantee here in Malibu that something nasty happens every five to 10 years. But this isn’t just nasty, it’s devastating.”

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A man stands near a rack of surfboards.

Becker Surfboards manager Mitch Taylor, amid surfboards on sale in Malibu on Thursday.

(Etienne Laurent / For The Times)

Epitomizing the challenges for local business is John’s Garden, a beloved sandwich, salad and soup shop in the Malibu Country Mart. Though it survived the fire, the restaurant has seen its receipts drop by more than half, with many of its non-local customers unable to pass PCH checkpoints.

Even workers who have passes to get through the checkpoints find the drive painfully slow, with the highway reduced to one lane in each direction and the speed limit cut to 25 mph as work vehicles jam the roadway.

Many workers are forced to take the longer route, from the 101 Freeway to Las Virgenes/Malibu Canyon Road. The change has lengthened the one-way commute for some from perhaps 40 minutes to two hours, sometimes more.

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When they arrive at work in the Country Mart, its to a quaint shopping center hushed by the absence of visitors. On a bright, windy day Thursday, a patio that can be jammed with diners sat mostly empty.

Boyan Kinov, a Bulgarian immigrant who bought John’s Garden a dozen years ago, said he is straining to stay afloat. Already, a neighboring boutique and a gym have closed. Other high-end retailers are open shorter hours. He worries that, if other businesses fail, it could further reduce foot traffic at the Cross Creek Road shopping center.

A man stands inside a small shop.

Kalin Kinov, who operates John’s Garden with his brother Boyan, inside the Malibu lunch and snack shop on Thursday.

(Etienne Laurent / For The Times)

Kinov said his insurer is balking at paying on a portion of his policy for receipts lost to business interruption, saying it is only responsible for the days the business actually shut its doors, not deficits linked to the restricted highway access.

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“We’re one of the oldest businesses in Malibu. We celebrate our 50-year anniversary in July,” Kinov said. “We’re like a staple, an institution. And we have zero support from any kind of agencies or the government.

“I feel like defeat, you know? It’s unsustainable the way it is. It’s very sad, and even unbelievable, to have to consider closing the doors.”

A man looks at his phone in otherwise deserted patio area.

A man looks at his phone in the empty covered area of Malibu Country Mart, where businesses have suffered in the wake of the Palisades fire.

(Etienne Laurent / For The Times)

Others local mainstays, like Duke’s Malibu, Tramonto Bistro and Caffe Luxxe on PCH near Carbon Beach, have not yet reopened. Those businesses are even harder to reach, hemmed in by checkpoints on both the east and west.

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Like other businesses in Malibu, John’s Garden reminds customers from outside that they can still reach the city. The highway up the coast from the Country Mart remains open and traffic can also come over Kanan Dume Road and Malibu Canyon from the Valley.

But the bulk of visitors have always come from “town” — Pacific Palisades, Santa Monica and points beyond — making greater access to PCH critical.

At Paradise Cove Beach Cafe, where business is down more than 60%, owner Bob Morris called on political leaders up to the governor to focus on a quicker expansion of access to the highway, also known as State Route 1.

An empty playground.

A playground at the Malibu Country Mart shopping center stands deserted.

(Etienne Laurent / For the Times)

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Morris said leaders should consider offering the kind of incentive given to the freeway contractor who rebuilt the Santa Monica Freeway after the 1994 Northridge earthquake. That builder earned a $14.5-million bonus for restoring a collapsed section of the freeway 74 days ahead of schedule.

Glen Gerson, owner of Calamigos Beach Club restaurant on PCH, suggested Caltrans use reversible dividers on the highway to provide two lanes of traffic in the predominant commuting direction, and one lane in the other direction.

“Nobody needs to get hurt. We have to do it safely,” Morris said. “But we’ve got to get this highway open, and in the government somebody’s got to push to make it happen.”

The highway through most of Malibu consists of a total of five lanes — two for traffic in each direction and a center lane for left turns. There is also a lane on each side for parking along most of both sides of PCH.

Burned structures line the seaward side of a coastal highway.

Houses on Pacific Coast Highway in Malibu destroyed by the Palisades fire.

(Myung J. Chun / Los Angeles Times)

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Now orange traffic cones limit vehicles to one lane in each direction. And the highway will soon be crowded with trucks hauling debris to be removed by the Army Corps of Engineers and private contractors.

In the whole Palisades fire burn zone, it’s estimated it will take 90,000 truckloads to finish the job. The Corps has said the work will be complete in both the Palisades and Altadena burn areas “within a year,” without giving more precise estimates for PCH and other sections of the work.

Caltrans spokesperson Nathan Bass said the agency is moving “toward opening as soon as we possibly can,” adding that recovery workers remain busy in the area and that they must “work through” their tasks, including removal of hazards, before opening PCH for people other than first responders, healthcare workers, residents, contractors and essential employees.

A man in boots carrying equipment crosses a beach toward the sea.

A Los Angeles sanitation worker walks past fire debris last month to take a water sample at Topanga State Beach in Malibu.

(Christina House / Los Angeles Times)

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Locals and visitors who mostly now come from up the coast or from the San Fernando Valley are trying to fill in for the missing customers.

The city of Malibu is buying lunch at various local restaurants, every day, for roughly 100 city employees, Stewart said. On March 15, Morris plans to host a “Day of Hope” at the Paradise Cove restaurant, with free meals for first responders and those affected by the fire.

Service resumed recently on the Metro bus line traveling from Santa Monica to Trancas Canyon Road, near the far western end of the city. Some locals have wondered whether a ferry service could be launched, to deliver day trippers from Santa Monica Pier to Malibu Pier — an alternative that the city tried during a major landslide decades ago.

Kinov and other Malibu businesspeople said their spirits have been lifted by customers who made a special effort to buy extra meals or gifts.

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Lisa Barron, who lost her home above La Costa Beach, said she came to John’s Garden for a sandwich to help bolster a place she has come to love.

“We don’t want what’s still surviving to die before the rest of us can rebuild and get back,” said Barron, a former business professor at UC Irvine. “With these businesses and the people who are still living here, we’ve got to keep them alive and healthy and safe so the community doesn’t go downhill.”

A man eats at an outdoor table. A sign reads "John's Garden Lunch & Snack Shop."

A customer eats lunch at the Malibu Country Mart on Thursday.

(Etienne Laurent / For The Times)

With the same thought in mind, Vanessa Abbott, a film editor who lives in Calabasas, popped over the hill Thursday for lunch. “Everything is still here, and I want to do my part to support it,” Abbott said, “one sandwich at a time.”

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Lynn Schulz, general manager of Marmalade Cafe in the Country Mart, said the feeling of support operates in both directions.

“We feel our role in the community, even during this tragedy, is to be here, to be open, to be cranking out meals, or to do catering, whatever anyone needs,” Schulz said. “We’re doing everything we can to be here and be part of the community.”

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California’s jet fuel stockpile hits two-year low as war strangles oil supplies

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California’s jet fuel stockpile hits two-year low as war strangles oil supplies

As the war in Iran strangles the flow of oil around the globe, California’s jet fuel reservoirs are running low.

The state — which refines much of its own fuel in El Segundo and elsewhere but still relies on crude oil imports — has seen its jet fuel stock decline by more than 25% from last year’s peak to a level not seen since 2023, according to data from the California Energy Commission.

The supply is shrinking as a global shortage is already affecting travelers’ summer plans with canceled flights and higher fares. It could even affect plans for people coming to Los Angeles for the 2026 World Cup, which starts in June, said Mike Duignan, a hospitality expert and professor at Paris 1 Panthéon-Sorbonne University.

“People don’t know exactly how this is going to escalate,” he said. “There’s a huge black cloud over the sea for the World Cup and the travel slump that we’re seeing is all linked to this oil shortage.”

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As fuel supplies shrink, flight prices are rising. Airlines are adding baggage surcharges to cover fuel costs. Several routes leaving from smaller California hubs, including Sacramento and Burbank, have already been canceled.

Air Canada has suspended flights for this summer, cutting routes from JFK to Toronto and Montreal.

“Jet fuel prices have doubled since the start of the Iran conflict, affecting some lower profitability routes and flights which now are no longer economically feasible,” the airline said in a statement last week.

Europe had just more than a month’s supply of jet fuel left last week, the International Energy Agency said. In an effort to cut costs, the German airline Lufthansa slashed 20,000 flights from its summer schedule this week.

Without a fresh oil supply flowing through the Strait of Hormuz, the situation is unlikely to improve, experts said. The oil reserves countries and companies have in storage are helping fill shortfalls, but the squeezed supply chain could still wreak economic havoc.

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“When there’s a shortage somewhere, everything is affected,” said Alan Fyall, an associate dean of the University of Central Florida Rosen College of Hospitality Management. “Airlines are being cautious, and I would say that is a very wise strategy at the moment.”

California’s jet fuel stock reached its lowest levels in two and a half years at 2.6 million barrels last week, down from a peak of more than 3.5 million barrels last year.

The California Energy Commission, which tracks fuel inventory, said the state’s current jet fuel stock is sill sufficient.

“Current production and inventory levels of jet fuel are within historical ranges,” a spokesperson said. “Although supply is tight, no structural deficit has emerged yet. The present tightness reflects short‑term global market stress. As long as refinery operations remain stable, California is positioned to meet regional jet fuel needs.”

Europe has been affected more directly because it relies on the Middle East for the vast majority of its crude oil and many refined products, experts said. California gets crude oil from the Middle East but also from Canada, Argentina and Guyana.

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The state has the capacity to refine around 200,000 barrels of jet fuel per day, most of it from refineries in El Segundo and Richmond.

The amount of crude oil originating in the state has been declining since the early 2000s, as state regulations and drilling costs have led to more imports.

California has become particularly vulnerable to supply-chain shocks like the war in Iran, says Chevron, one of the companies that provides jet fuel in the state.

“The conflict in the Mideast Gulf has exposed the danger of California’s decision to offshore energy production,” said Ross Allen, a Chevron spokesperson. “Taxes, red tape and burdensome regulations cost the state nearly 18% of its refinery capacity in just the past year, and we urge policymakers to protect the remaining manufacturing capacity.”

In 2025, 61% of crude oil supply to California’s refineries came from foreign sources, according to the California Energy Commission. Around 23% came from inside the state, down from 35% five years ago.

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The state’s refining capacity has also been declining, said Jesus David, senior vice president of Energy at IIR Energy. The West Coast region’s refining capacity has decreased from 2.9 million to 2.3 million barrels a day since 2019, he said.

“California’s had issues prior to the war,” David said. “Nothing new has been built over the past 30 years, and California has closed a lot of capacity.”

The result is higher prices for both gasoline and jet fuel in the state. Jet fuel at LAX costs close to $15 per gallon this week, compared with almost $10 at Denver International Airport and $11 at Newark International Airport.

Gasoline prices have also been hit hard by the global conflict. Average gas prices in California are close to $6 a gallon, around $2 higher than the national average.

The West Coast is a “fuel island” because it’s not connected by pipelines to the rest of the country, United Airlines chief executive Scott Kirby said in an interview last month. That means oil and refined products have to be brought in by ships.

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“Fuel price is more susceptible to supply weakness on the West Coast than anywhere else in the country,” Kirby said.

Some airlines might not survive the turmoil if oil prices don’t level out soon, he said. Spirit Airlines, a budget carrier based in Florida, is reportedly facing imminent liquidation if it isn’t bailed out by the Trump administration.

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Nike to Cut 1,400 Jobs as Part of Its Turnaround Plan

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Nike to Cut 1,400 Jobs as Part of Its Turnaround Plan

Nike is cutting about 1,400 jobs in its operations division, mostly from its technology department, the company said Thursday.

In a note to employees, Venkatesh Alagirisamy, the chief operating officer of Nike, said that management was nearly done reorganizing the business for its turnaround plan, and that the goal was to operate with “more speed, simplicity and precision.”

“This is not a new direction,” Mr. Alagirisamy told employees. “It is the next phase of the work already underway.”

Nike, the world’s largest sportswear company, is trying to recover after missteps led to a prolonged sales slump, in which the brand leaned into lifestyle products and away from performance shoes and apparel. Elliott Hill, the chief executive, has worked to realign the company around sports and speed up product development to create more breakthrough innovations.

In March, Nike told investors that it expected sales to fall this year, with growth in North America offset by poor performance in Asia, where the brand is struggling to rejuvenate sales in China. Executives said at the time that more volatility brought on by the war in the Middle East and rising oil prices might continue to affect its business.

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The reorganization has involved cuts across many parts of the organization, including at its headquarters in Beaverton, Ore. Nike slashed some corporate staff last year and eliminated nearly 800 jobs at distribution centers in January.

“You never want to have to go through any sort of layoffs, but to re-center the company, we’re doing some of that,” Mr. Hill said in an interview earlier this year.

Mr. Alagirisamy told employees that Nike was reshaping its technology team and centering employees at its headquarters and a tech center in Bengaluru, India. The layoffs will affect workers across North America, Europe and Asia.

The cuts will also affect staffing in Nike’s factories for Air, the company’s proprietary cushioning system. Employees who work on the supply chain for raw materials will also experience changes as staff is integrated into footwear and apparel teams.

Nike’s Converse brand, which has struggled for years to revive sales, will move some of its engineering resources closer to the factories they support, the company said.

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Mr. Alagirisamy said the moves were necessary to optimize Nike’s supply chain, deploy technology faster and bolster relationships with suppliers.

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Senate committee kills bill mandating insurance coverage for wildfire safe homes

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Senate committee kills bill mandating insurance coverage for wildfire safe homes

A bill that would have required insurers to offer coverage to homeowners who take steps to reduce wildfire risk on their property died in the Legislature.

The Senate Insurance Committee on Monday voted down the measure, SB 1076, one of the most ambitious bills spurred by the devastating January 2025 wildfires.

The vote came despite fire victims and others rallying at the state Capitol in support of the measure, authored by state Sen. Sasha Renée Pérez (D-Pasadena), whose district includes the Eaton fire zone.

The Insurance Coverage for Fire-Safe Homes Act originally would have required insurers to offer and renew coverage for any home that meets wildfire-safety standards adopted by the insurance commissioner starting Jan. 1, 2028.

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It also threatened insurers with a five-year ban from the sale of home or auto insurance if they did not comply, though it allowed for exceptions.

However, faced with strong opposition from the insurance industry, Pérez had agreed to amend the bill so it would have established community-wide pilot projects across the state to better understand the most effective way to limit property and insurance losses from wildfires.

Insurers would have had to offer four years of coverage to homeowners in successful pilot projects.

Denni Ritter, a vice president of the American Property Casualty Insurance Assn., told the committee that her trade group opposed the bill.

“While we appreciate the intent behind those conversations, those concepts do not remove our opposition, because they retain the same core flaw — substituting underwriting judgment and solvency safeguards with a statutory mandate to accept risk,” she said.

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In voting against the bill Sen. Laura Richardson, (D-San Pedro), said: “Last I heard, in the United States, we don’t require any company to do anything. That’s the difference between capitalism and communism, frankly.”

The remarks against the measure prompted committee Chair Sen. Steve Padilla, (D-Chula Vista), to chastise committee members in opposition.

“I’m a little perturbed, and I’m a little disappointed, because you have someone who is trying to work with industry, who is trying to get facts and data,” he said.

Monday’s vote was the fourth time a bill that would have required insurers to offer coverage to so-called “fire hardened” homes failed in the Legislature since 2020, according to an analysis by insurance committee staff.

Fire hardening includes measures such as cutting back brush, installing fire resistant roofs and closing eaves to resist fire embers.

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Pérez’s legislation was thought to have a better chance of passage because it followed the most catastrophic wildfires in U.S. history, which damaged or destroyed more than 18,000 structures and killed 31 people.

The bill was co-sponsored by the Los Angeles advocacy group Consumer Watchdog and Every Fire Survivor’s Network, a community group founded in Altadena after the fires formerly called the Eaton Fire Survivors Network.

But it also had broad support from groups such as the California Apartment Association, the California Nurses Association and California Environmental Voters.

Leading up to the fires, many insurers, citing heightened fire risk, had dropped policyholders in fire-prone neighorhoods. That forced them onto the California FAIR Plan, the state’s insurer of last resort, which offers limited but costly policies.

A Times analysis found that that in the Palisades and Eaton fire zones, the FAIR Plan’s rolls from 2020 to 2024 nearly doubled from 14,272 to 28,440. Mandating coverage has been seen as a way of reducing FAIR Plan enrollment.

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“I’m disappointed this bill died in committee. Fire survivors deserved better,” Pérez said in a statement .

Also failing Monday in the committee was SB 982, a bill authored by Sen. Scott Wiener, (D-San Francisco). It would have authorized California’s attorney general to sue fossil fuel companies to recover losses from climate-induced disasters. It was opposed by the oil and gas industry.

Passing the committee were two other Pérez bills. SB 877 requires insurers to provide more transparency in the claims process. SB 878 imposes a penalty on insurers who don’t make claims payments on time.

Another bill, SB 1301, authored by insurance commissioner candidate Sen. Ben Allen, (D-Pacific Palisades), also passed. It protects policyholders from unexplained and abrupt policy non-renewals.

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