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How Sports Illustrated is getting back in the game after scandal, layoffs

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How Sports Illustrated is getting back in the game after scandal, layoffs

One of the hottest tickets for the events surrounding Super Bowl LX in February was a party thrown at the Cow Palace in San Francisco by Sports Illustrated, where attendees could hang with Justin Bieber, Kevin Hart and Travis Kelce.

The magazine’s logo and a team of models from its latest annual swimsuit issue were present at another pre-game bash at the Michelin three-star restaurant Quince.

Sports Illustrated journalists were getting requests from peers looking to score invites to the gatherings, which symbolized a turnaround at the 72-year-old title. Just two years earlier, many of its writers were told their jobs were being eliminated.

But Authentic Brands Group, the New York-based company that purchased Sports Illustrated in 2019 for $110 million, says the title is now thriving after reducing its reliance on advertising and circulation revenue. The privately held firm — which expects $38 billion in global retail sales this year, up from $35 billion in 2025 — does not break out the finances for its businesses but says SI is highly profitable after a rocky period. Less than half of SI’s revenue comes from its media business.

“It took us a little while and we had a couple of bumps along the way,” Daniel W. Dienst, executive vice chairman for Authentic, said in a recent interview from his New York office, where a photo of baseball legend Hank Aaron taken by acclaimed SI photographer Neil Leifer hangs on the wall behind his desk.

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For decades, SI was where every sports journalist aspired to work, hoping to become the next Frank DeFord or Gary Smith, whose 32-year career at the magazine is highly revered. Cover images of Muhammad Ali, Michael Jordan and other superstars are emblazoned in the memories of fans who eagerly awaited the title to arrive in the mail each week. For athletes and sports institutions, the cover remains a coveted honor.

“You go to LeBron James’ office in Akron, it’s got his 30 covers on the walls,” Dienst said. “You go to USC, they’ve got 21 covers with their athletes and coaches all over their athletic department.”

Now a monthly magazine, the flagship business of Sports Illustrated is no longer the first stop for fans looking for game analysis or profiles of athletes, many of whom have asserted greater control over their images through social media and podcasts.

Like other print magazines, SI has seen a sharp falloff in its circulation, currently at 400,000, down from 3 million in 2010. Authentic says SI has 52 million users a month on its web site and 21 million social media followers. ESPN had 229 million digital users in November.

But the famous SI name still resonates with generations of consumers and Authentic has sought ways to capitalize on it, from selling replica covers to opening branded resort hotels in Chicago and Nashville. International editions of the magazine have been launched in Germany, China and Mexico, with plans to launch in France and the U.K.

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In January, Sports Illustrated launched its own free ad-supported streaming TV channel called SITV that features live shows with its journalists and includes films and shows from an archive stocked with documentaries and swimsuit issue specials going back decades.

The channel, which along with the other SI assets is managed by New York-based Minute Media, will also carry live sports coverage including college basketball. While Minute Media did not reveal early viewership figures, the company said the audience for the channel has grown 60% since its launch.

Cincinnati Bengals quarterback Joe Burrow on the cover of Sports Illustrated.

(Clay Patrick McBride)

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The streaming channel is a major media initiative for brand that has seen more activity in other sectors.

In 2023, Authentic put the SI name on Lunatix, a sputtering ticket marketplace. Now called Sports Illustrated Tickets, the business has signage deals with 13 venues around the world including a New Jersey-based stadium — the home of the New York Red Bulls soccer team. The service expects to generate $500 million in revenue this year.

Authentic also uses Sports Illustrated-sponsored events such as the ones held at the Super Bowl to entertain clients for its other businesses and makes tickets available to the public. SI will host an event for Authentic at the Masters golf tournament in Augusta this week and has a permanent high-end, track-side hospitality space at Churchill Downs in Kentucky called Club SI.

Authentic specializes in acquiring and investing in famous retail properties that have foundered. The firm has acquired such names as the outerwear retailer Eddie Bauer, Brooks Brothers and Reebok, and in January took a 51% share in the fashion brand Guess.

ABG enlists outside operators to run the brands. Those operators pay an ongoing license fee to ABG, which also takes a cut of the revenues.

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That was the plan when Authentic bought Sports Illustrated from Meredith Corp., now known as People Inc.

After the purchase, Authentic entered a $15-million-a-year licensing agreement with Arena Group (at the time known as Maven) to run Sports Illustrated. A New York-based digital media company, Arena operated such well-known titles as Men’s Journal, Parade and TheStreet. But the partnership unraveled when Arena used AI for sponsored content on Sports Illustrated’s website, which sounded alarm bells at the esteemed publication.

Sports Illustrated's 2026 Super Bowl party at the Cow Palace in San Francisco.

Sports Illustrated’s 2026 Super Bowl party at the Cow Palace in San Francisco.

(Sports Illustrated)

The Arena Group acknowledged it hired an outside firm to create product reviews that used fake bylines. The scandal coincided with the termination of its chief executive, Ross Levinsohn, who once held a leadership role at the Los Angeles Times.

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The relationship with Authentic worsened when Arena’s majority owner, Manoj Bhargava, took over as interim chief executive. The founder of 5-Hour Energy, Bhargava tried to fire Sports Illustrated’s unionized editorial staff and renegotiate a lower licensing fee from Authentic. He also used the magazine’s editorial pages and website to promote his energy drink business.

The SI media business was unprofitable under Bhargava and Arena missed a payment to Authentic on its licensing deal. In March 2024, Arena announced it was shutting down the print edition of SI.

Around the same time, Authentic hired Minute Media, which runs the digital sites Fansided and Players’ Tribune, to take over Sports Illustrated. Bhargava didn’t go quietly; according to legal filings, he threatened to delete Sports Illustrated’s archive of intellectual property.

Authentic sued Arena for breaching the SI licensing agreement, which was settled. Many of the title’s laid-off journalists were rehired.

The experience with Arena was a harsh lesson for Authentic, which never had owned a media property before.

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“The minute I make that phone call or anybody perceives that Authentic could control the newsroom, forget it, game over,” Dienst said, referencing Bhargava. “We had to move on.”

Minute Media has gotten high marks from the SI staff for its repair work on the media side of the business.

“It’s been a long time since we felt like we had an operator and support from the very top to not just grow what we’re doing day to day, but to grow what Sports Illustrated is going to look like 10 years down the road,” said Steve Cannella, editor in chief of Sports Illustrated.

SI’s union representing editorial employees praised Minute Media when it took over, and is close to agreeing on a new contract deal with the company.

Minute Media is aiming to expand the SI brand‘s reach across other media platforms to make up for the time lost under previous regimes.

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“I’ve asked, ‘guys, what are all the things you wanted to do that you haven’t been able to do?’ ” said Minute Media President Rich Routman. “If we’re not trying new stuff, we’re failing.”

Some sports media types believe SI is largely a nostalgia play in a landscape where young fans go elsewhere for game highlights and turn to provocative hosts such as Pat McAfee on YouTube. But awareness goes beyond the audience of baby boomers and Gen Xers who grew up with the brand.

Lisa Delpy Neirotti, who leads the sports management program at George Washington University, recently conducted a study with her students on their media consumption habits. She said she was surprised to see high recognition of Sports Illustrated with the Gen Z crowd, and credits SI for Kids, the spin-off publication for younger readers launched in 1989.

“They would remember getting it in the mail, and it was the first thing that got them interested in sports,” Neirotti said. “There are a lot of positive memories that keep the brand alive.”

Dienst said the audience for SI has gotten younger under Authentic’s ownership. But he doesn’t disregard the oldsters who grew up with it.

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“They’re very affluent and they’re super loyal,” he said.

Movie Reviews

Psycho Killer (2026) – Review | Serial Killer Movie | Heaven of Horror

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Psycho Killer (2026) – Review | Serial Killer Movie | Heaven of Horror

Watch Psycho Killer on VOD now

Psycho Killer was directed by Gavin Polone, who has produced a lot of amazing genre movies. These include Stephen King‘s Secret Window (2004), Cold Storage, and Zombieland: Double Tap, while also having produced projects in various other genres. As a director, this is his feature film debut, and I’m sorry to say I think this is the main issue of the finished product.

I say this because the screenplay was written by Andrew Kevin Walker, who also wrote Se7en. Much of what I liked initially about Psycho Killer feels like classic Andrew Kevin Walker, so I’m hesitant to truly believe the story is bad. After all, the iconic Seven could also have been a very strange experience if not directed by David Fincher.

For the record, Seven is far from the only successful script by Andrew Kevin Walker. He also wrote Brainscan (1994), Hideaway (1995), 8MM (1999), Sleepy Hollow (1999), The Wolfman (2010), Windfall (2022), and The Killer (2023). In other words, he is very far from being a one-hit wonder.

I don’t want to recommend that you skip this movie, because the first half of Psycho Killer shows what a brilliant serial killer horror slasher this could have been. So watch it, and try to prepare yourself for an ending that does not live up to that strong opening.

Psycho Killer is out on digital from April 7, 2026.

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Review: ‘The Testaments’ feels timely because it’s the Epstein files writ large

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Review: ‘The Testaments’ feels timely because it’s the Epstein files writ large

When the Hulu adaptation of Margaret Atwood’s “The Handmaid’s Tale” premiered during the early months of the first Trump presidency, it was seen by many as a timely prophecy — the crimson cloaks and white bonnets of the story’s eponymous sex slaves became a symbol of protest against a president who, though not a religious man himself, embraced many policies supported by the far-right Christian minority, especially those regarding the reproductive and civil rights of women.

This was not the plan, of course, or at least not as regards the Trump factor. The book was written in 1985, the show greenlit long before Trump became president, which only proves the grim resilience of Atwood’s themes. So it shouldn’t be surprising that the sequel series, “The Testaments,” also has name-specific cultural resonance. Plum-cloaked in a YA-leaning, high school drama that owes as much to “Pretty Little Liars” or “Gossip Girl” as it does to “The Handmaid’s Tale,” “The Testaments” gives us an apocryphal version of the Epstein files.

Based on Atwood’s 2019 Booker Prize-winning novel, “The Testaments” takes place some years after the final events of “The Handmaid’s Tale” series and revolves around Ardua Hall where Aunt Lydia (Ann Dowd), having regained her Gileadean status, oversees the instruction of young women as they prepare to take up their lives as obedient wives and, Under His Eye, fruitful mothers.

Agnes (Chase Infiniti) is our initial central character and narrator. Though we know from her backward-looking tone that change is coming, her initial main worries are her mean stepmother and when (or if) she will finally begin to menstruate. She and her friends — Becka (Mattea Conforti), Shunammite (Rowan Blanchard) and Hulda (Isolde Ardies) — have all graduated from the “Pinks” (little girls) to the “Plums” (young women) but only Becka has achieved the “blessing” of menarche, which means she can now be chosen by an unmarried (or widowed) Commander or other man of lesser rank.

This particular form of reaping occurs midway through the season at a dance where all the eligible girls meet with all manner of young bachelors, only to discover that the oldest and most powerful members of the elite get first choice. Watching as the men joke among themselves before staking their claims, it is difficult not to think of Jeffrey Epstein parceling out young women to his powerful male friends (albeit not for marriage).

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Though touched on throughout “The Handmaid’s Tale,” the horrifying connection between status and the systematic procurement of women is the sinister force that drives “The Testaments.” A global infertility crisis may have been the catalyzing force for Gilead’s rise but this “privilege” of power is not about repopulation; Agnes and the Plums are simply victims of sexual grooming taken to its pathological conclusion.

Becka is the only one who is less than thrilled by her “prospects” — everyone else, including Agnes, can hardly wait to be married off and, with any luck, quickly become pregnant (not that they know anything about sex, forced by the state or otherwise).

Having been raised in a beautiful home with no material wants, Agnes knows little about the outside world. Like most women in Gilead, she is not allowed to read or write, and she and her friends coolly accept public executions, torture and other means of corporal punishment as the inevitable consequence of breaking any of the many rules drilled into them. They accept that their bodies are instruments of the devil designed to compel men to commit lustful acts and that they are responsible for ensuring that this does not happen.

Ann Dowd reprises her role as Aunt Lydia in “The Testaments.”

(Russ Martin / Disney)

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But girls will be girls and even under the stern eye of Aunt Vidala (Mabel Li) and the more kindly countenance of Aunt Estee (Eva Foote), they tease each other and romp together, compare hairstyles and trade snarky comments about the Aunts as they dream of a happy ending.

In its own way, that’s even more chilling and resonant than the horrors of “The Handmaid’s Tale.” Enslavement will always require some level of violence, but violence tends to spark rebellion — indoctrination is always more effective. Training people to believe they are fated, or even happy, to live without freedom, rights or real choice is the only way a totalitarian society can survive.

Showing this is far less exciting than the images of grown women being killed or stripped of their rights as presented in “The Handmaid’s Tale” (though “The Testaments” does offer a few very chilling flashbacks). But as social commentary, it’s difficult to beat the sight of young women, recognizable in so many ways as modern teens, complying with their own enslavement, out of ignorance and, as events proceed, the gut-wrenching fear of what the truth might mean.

Gilead’s future hangs on whether the Plums remain ignorant and compliant, as does the story of “The Testaments.” Agnes may not share Becka’s unhappiness with forced marriage, but she is soon given other things to worry about, including a growing attraction to one of the Eyes who guards her and a request to mentor one of the school’s new “Pearl Girls.” These young female missionaries, dressed in white, have been sent into Canada to draw girls to Gilead’s cause. Among the recruits is Daisy (Lucy Halliday), who Aunt Lydia puts under Agnes’ care.

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Shunammite, the sharpest-tongued of Agnes’ friends, is convinced Daisy is a spy. Daisy, whose backstory includes, in the first episode, a brief glimpse of Elisabeth Moss’ June, certainly upsets things, most often by reacting to Gilead’s penchant for public atrocities the way a non-sociopath outsider would.

Over the course of the season (upon which many, many plot-point embargoes have been placed), Agnes and Daisy form a bond that threatens Agnes’ worldview, as well as her friend group. The novel “The Testaments” is a much larger and more complex book than “The Handmaid’s Tale.” Each are presented as historical records of a government long gone, but where Bruce Miller, who adapted both, had to first spin a series out of “The Handmaid’s Tale’s” relatively short and fairly elliptical story, he has much more to work with here.

He does so carefully, and perhaps a tad too slowly. Much of the first season is spent getting to know the girls, especially Agnes (whose pre-Gilead identity is obvious to anyone who read or watched “The Handmaid’s Tale.”) Coming off her Oscar-nominated performance in “One Battle After Another,” Infiniti masterfully conjures the rigorous placidity of a young woman so accustomed to holding herself in check she has a hard time recognizing the difference between her mask and her real self.

Her friends share the same disability, though to greater and lesser degrees. As their characters, Conforti, Blanchard and Ardies, deftly carve out discrete personalities beneath their plum-colored homogeneity, each playing a role that is, in turn, playing a role while also remaining desperately human.

Halliday as Daisy is the rawest nerve among them, but all the main characters, including the Aunts, are people trapped inside uniforms and all allow their intelligence to shine through state-imposed ignorance, embodying both the tense acceptance of indoctrination and the disorientation that strikes when it begins to crack.

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Dowd, of course, is next level. Compressing and occasionally revealing all that she has been through in “The Handmaid’s Tale” and before, what she manages to make Aunt Lydia is both Dorian Gray and his portrait. What exactly Aunt Lydia is doing by handing Daisy into Agnes’ care is not made clear but she is obviously doing something.

Both “The Handmaid’s Tale” and “The Testaments” were written as historic documents gathered from a fallen regime; it doesn’t break any embargo to say that at some point Gilead will fall. Whether that fall begins, or occurs within, the action of “The Testaments” remains to be seen.

But we all know what happened to Epstein in the end.

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‘Fast Times at Ridgemont High’: THR’s 1982 Review

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‘Fast Times at Ridgemont High’: THR’s 1982 Review

On August 13, 1982, Universal released teen comedy Fast Times at Ridgemont High in theaters, marking the directorial debut of Amy Heckerling from a screenplay by Cameron Crowe. The film, featuring a breakout performance from Sean Penn, would go on to become a cult classic. The Hollywood Reporter’s original review is below:

Fast Times at Ridgemont High has it all Pac-Man, pizza, cruising, cursing, rockin’, rollin’ enough to keep even the most “totally awesome” teen tuned in all the way. And, given the recent success of almost every zany adolescent film, Fast Times should easily pull in its share of youngsters. What separates this Universal release from the pack, however, is its warmth. It may be a film about kids, but it’s for adults who have not forgotten what it’s like to be a kid.

Fast Times follows six teenagers through one year at Ridgemont High, clocking every escapade, from ordering a pizza for arrival during U.S. History to boyfriends and unwanted pregnancies. Screenwriter Cameron Crowe has adapted his bestselling book quite well, keeping a very personal perspective (Crowe actually went back to high school before writing the book, posing as a student for a year as research). Amy Heckerling, in her feature debut, has proven herself to be a truly gifted director, able to tickle the ribs with one hand while the other tugs at the heartstrings.

Although the high school setting might at first brand Fast Times as another Porky’s spin-off, the film stands on its own. If comparisons are to be made, they might better link Fast Times with the intimate portrayal of ’50s teens in American Graffiti. Both Graffiti and Times delve beneath the surface of their characters, showing in the process that teenagers haven’t changed all that much. They just quit cruising the main drag with Elvis. Now they “check out” the mall to the beat of the Go Go’s.

The cast approaches the picture with a delightfully devil-may-care sincerity, playing off of one another with a simple ease. It is these characterizations, as written by Crowe and under the skillful eye of Heckerling, that give the film its charm. The most flamboyant in his characterization is Sean Penn as Spicoli, the bleached-out surfer with the permanently blood-shot eyes and a half-smile pinned to his cheeks. Penn provides the wilder moments at Ridgemont High, and to his credit, never dropped the reality of his character in going for a madcap laugh.

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Judge Reinhold’s Brad also adds consistent comic edge to the picture with his sad eyes and fast food attitude. Robert Romanus, as Damone, would scalp Ozzy Osbourne tickets to his grandmother, and yet deftly treads the tightrope between cockiness and desperation. Phoebe Cates play the nymphette Linda to the hilt, showing only now and again the lost little girl inside. Jennifer Jason Leigh, as the freshman with a lot to learn, proaches her Stacy with the most even of keels. Her performance, although quite natural, tends toward the monochromatic. Brian Hecker, as the would-be beau, has little to do other than proffer an embarrassed smile. Veteran actor Ray Walston, as the history teacher, plays a sour-pussed straight man to the constant shenanigans of Spicoli.

Music plays an important role in Fast Times, offering an ambience that varies from “Oingo Boingo” to Jackson Browne. Although the likes of the Go Go’s and the Cars are present at times, the soundtrack as a whole seems too staid to provide a backdrop for ’80s kids kicking around in the heyday of punk. Other technical credits include the fine work of Dan Lomin whose art direction gives the Sherman Oaks Galleria an intimacy it has never known. — Gina Friedlande, originally published on Aug. 11, 1982.

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