Lifestyle
Before living in a pineapple under the sea, SpongeBob was born as an educational tool
Nickelodeon’s SpongeBob SquarePants made its TV debut 25 years ago on May 1, 1999 before the official series launch in July 1999.
Nickelodeon
hide caption
toggle caption
Nickelodeon
Nickelodeon’s SpongeBob SquarePants made its TV debut 25 years ago on May 1, 1999 before the official series launch in July 1999.
Nickelodeon
Finish this tune: Who lives in a pineapple under the sea?
If you answered correctly with “SpongeBob SquarePants!” you’ve likely heard of the square, sponge cartoon who made his TV debut 25 years ago on May 1, 1999 (before the official series launch in July 1999).
But before the “absorbent” and “porous” SpongeBob took over television and movie theater screens, he was actually Bob the Sponge in an educational comic book.
Here’s a look at the story behind SpongeBob.
From Bob the Sponge to SpongeBob
SpongeBob SquarePants creator Stephen Hillenburg attended Humboldt University majoring in marine science with a minor in art. After graduating in 1984, Hillenburg eventually began working at the Ocean Institute in Dana Point, Calif. While working as a marine science educator there, Hillenburg illustrated the flora and fauna of tidal pools in the form of an educational comic book called The Intertidal Zone. And the narrator of the comic book may look familiar: a sea sponge with sunglasses and a round face named “Bob the Sponge.”
In 1989, Hillenburg enrolled in the California Institute of Art’s Experimental Animation program. After completing the program, he gained more animation experience. Eventually, he was hired as a director on the Nickelodeon cartoon Rocko’s Modern Life, which aired from 1993 to 1996. While working on the show, he was encouraged to turn The Intertidal Zone into an animated format, something he could pitch to Nickelodeon.
Speaking to NPR’s Morning Edition in 2001, Hillenburg said he worked to develop his characters’ design and personalities, including Bob the Sponge.
He described the moment of inspiration: “It wasn’t until I drew a square sponge, like a sink sponge, that it really seemed to fit that character that I was looking for, that innocent, squeaky-clean I guess you could say, the square peg in the round hole.”
After approving Hillenburg’s pitch, Nickelodeon set up SpongeBob SquarePants to be the network’s first Saturday morning cartoon.
Fun for all ages leads to a multibillion-dollar franchise
SpongeBob SquarePants first aired as a preview after Nickelodeon’s Kids’ Choice Awards on May 1, 1999. The first segment of this preview, titled “Help Wanted,” is only eight minutes long, yet it introduces a robust coterie of residents in the fictional, underwater town of Bikini Bottom.
From SpongeBob’s best friend, a starfish named Patrick (voiced by Bill Fagerbakke); to Mr. Krabs, a greedy, red crab voiced by veteran character actor Clancy Brown; to a grumpy octopus named Squidward (voiced by Roger Bumpass); to two characters voiced by Tom Kenny: Gary, a meowing pet sea snail, and of course, the optimistic and overzealous kitchen sponge and titular character, SpongeBob SquarePants.
“Help Wanted” shows SpongeBob preparing for his dream job as a fry cook at the local greasy eatery owned by Mr. Krabs: “The Krusty Krab.”
In promotional art from Nickelodeon, SpongeBob (center) serves “Krabby Patties” to patrons: from left, Sandy Cheeks, Squidward, Mr. Krabs and Patrick.
Nickelodeon
hide caption
toggle caption
Nickelodeon
In promotional art from Nickelodeon, SpongeBob (center) serves “Krabby Patties” to patrons: from left, Sandy Cheeks, Squidward, Mr. Krabs and Patrick.
Nickelodeon
Tom Kenny, who worked with Hillenburg on Rocko’s Modern Life, took a unique approach to developing the voice for SpongeBob. Speaking with Fresh Air‘s Terry Gross in 2004 about the process, Kenny said:
“When it came time to come up with a voice, it was just a matter of finding a voice that was childlike and maybe childish, but not a child, non-age specific, enthusiastic and just kind of weird. And we finally settled on this elfish helium voice that SpongeBob wound up being.”
The first episode preview contained two more segments: “Reef Blowers” and “Tea At The Treedome”; the latter of which introduced a scientific squirrel who lives in a biodome named Sandy Cheeks, voiced by Carolyn Lawrence.
The series officially debuted on July 17, 1999. That same year, SpongeBob SquarePants beat out the popular Saturday morning cartoon Pokémon in average viewership ratings.
The Cast of Nickelodeon’s SpongeBob SquarePants: The Broadway Musical poses onstage during opening night on Dec. 4, 2017, at the Palace Theatre in New York City.
Jenny Anderson/Getty Images for Nickelodeon
hide caption
toggle caption
Jenny Anderson/Getty Images for Nickelodeon
The Cast of Nickelodeon’s SpongeBob SquarePants: The Broadway Musical poses onstage during opening night on Dec. 4, 2017, at the Palace Theatre in New York City.
Jenny Anderson/Getty Images for Nickelodeon
SpongeBob SquarePants only grew in popularity. By 2002, the show had almost 56 million total viewers, with almost a third aged 18 to 49, the St. Petersburg Times reported that year. In 2004, its first theatrical release, The SpongeBob SquarePants Movie, grossed $141 million worldwide.
Hillenburg left as showrunner after the movie was released but remained credited as an executive producer on the series and co-wrote the story for 2015’s The SpongeBob Movie: Sponge Out of Water.
The Emmy award-winning series is in the midst of its 14th season. And the franchise has expanded to include another theatrical release in 2020, two spinoff television series, more than two dozen video games and even theme park rides.
A musical based on the underwater sponge and his friends took to Broadway in 2017 and had over 300 performances before closing in 2018. The New York Times reported the franchise had generated $13 billion in retail merchandise sales by 2017.
The staying power of SpongeBob
In 2017, Hillenburg announced that he had been diagnosed with ALS, a progressive neurodegenerative disease. He died a year later. As a tribute to Hillenburg, more than one million fans signed a petition for the show’s characters to perform at the 2019 Super Bowl halftime show.
Colleagues close to him credit much of the cartoon’s success to Hillenburg. Speaking with Fresh Air in 2004, Kenny said Hillenburg balanced attention to detail with the flexibility of the characters.
From left, actor Bill Fagerbakke, SpongeBob SquarePants creator Stephen Hillenburg and actor Tom Kenny attend the premiere of The SpongeBob SquarePants Movie on Nov. 17, 2004, in New York City.
Peter Kramer/Getty Images
hide caption
toggle caption
Peter Kramer/Getty Images
From left, actor Bill Fagerbakke, SpongeBob SquarePants creator Stephen Hillenburg and actor Tom Kenny attend the premiere of The SpongeBob SquarePants Movie on Nov. 17, 2004, in New York City.
Peter Kramer/Getty Images
“Steve Hillenburg definitely is the big kahuna and, a lot of times, just has every vocal nuance and eye blink and twitch mapped out to the nanosecond in his mind,” he said. “And then other times, he’ll just take you off the leash and go, ‘You know, I don’t know where this is going. Just take it where it feels funny.’ So you never know whether you’re going to be doing math or jazz. It’s kind of cool.”
Twenty-five years after its TV debut, the show continues. SpongeBob SquarePants was renewed for its 15th season last fall and another movie (this one featuring Sandy Cheeks) is planned.
More moments in history
Lifestyle
Mundane, magic, maybe both — a new book explores ‘The Writer’s Room’
There’s a three-story house in Baltimore that looks a bit imposing. You walk up the stone steps before even getting up to the porch, and then you enter the door and you’re greeted with a glass case of literary awards. It’s The Clifton House, formerly home of Lucille Clifton.
The National Book Award-winning poet lived there with her husband, Fred, starting in 1967 until the bank foreclosed on the house in 1980. Clifton’s daughter, Sidney Clifton, has since revived the house and turned it into a cultural hub, hosting artists, readings, workshops and more. But even during a February visit, in the mid-afternoon with no organized events on, the house feels full.
The corner of Lucille Clifton’s bedroom, where she would wake up and write in the mornings
Andrew Limbong/NPR
hide caption
toggle caption
Andrew Limbong/NPR
“There’s a presence here,” Clifton House Executive Director Joël Díaz told me. “There’s a presence here that sits at attention.”
Sometimes, rooms where famous writers worked can be places of ineffable magic. Other times, they can just be rooms.
Princeton University Press
Katie da Cunha Lewin is the author of the new book, The Writer’s Room: The Hidden Worlds That Shape the Books We Love, which explores the appeal of these rooms. Lewin is a big Virginia Woolf fan, and the very first place Lewin visited working on the book was Monk’s House — Woolf’s summer home in Sussex, England. On the way there, there were dreams of seeing Woolf’s desk, of retracing Woolf’s steps and imagining what her creative process would feel like. It turned out to be a bit of a disappointment for Lewin — everything interesting was behind glass, she said. Still, in the book Lewin writes about how she took a picture of the room and saved it on her phone, going back to check it and re-check it, “in the hope it would allow me some of its magic.”
Let’s be real, writing is a little boring. Unlike a band on fire in the recording studio, or a painter possessed in their studio, the visual image of a writer sitting at a desk click-clacking away at a keyboard or scribbling on a piece of paper isn’t particularly exciting. And yet, the myth of the writer’s room continues to enrapture us. You can head to Massachusetts to see where Louisa May Alcott wrote Little Women. Or go down to Florida to visit the home of Zora Neale Hurston. Or book a stay at the Scott & Zelda Fitzgerald Museum in Alabama, where the famous couple lived for a time. But what, exactly, is the draw?

Lewin said in an interview that whenever she was at a book event or an author reading, an audience question about the writer’s writing space came up. And yes, some of this is basic fan-driven curiosity. But also “it started to occur to me that it was a central mystery about writing, as if writing is a magic thing that just happens rather than actually labor,” she said.
In a lot of ways, the book is a debunking of the myths we’re presented about writers in their rooms. She writes about the types of writers who couldn’t lock themselves in an office for hours on end, and instead had to find moments in-between to work on their art. She covers the writers who make a big show of their rooms, as a way to seem more writerly. She writes about writers who have had their homes and rooms preserved, versus the ones whose rooms have been lost to time and new real estate developments. The central argument of the book is that there is no magic formula to writing — that there is no daily to-do list to follow, no just-right office chair to buy in order to become a writer. You just have to write.
Lifestyle
Bruce Johnston Retiring From The Beach Boys After 61 Years
Bruce Johnston
I’m Riding My Last Wave With The Beach Boys
Published
Bruce Johnston is riding off into the California sunset … at least for now.
The Beach Boys legend announced Wednesday he’s stepping away from touring after six decades with the iconic band. The 83-year-old revealed in a statement to Rolling Stone he’s hanging up his touring hat to focus on what he calls part three of his long music career.
“It’s time for Part Three of my lengthy musical career!” Johnston said. “I can write songs forever, and wait until you hear what’s coming!!! As my major talent beyond singing is songwriting, now is the time to get serious again.”
Johnston famously stepped in for co-founder Brian Wilson in 1965 for live performances, becoming a staple of the Beach Boys’ touring lineup ever since. Now, he says he’s shifting gears toward songwriting and even some speaking engagements … with occasional touring member John Stamos helping him craft what he’ll talk about onstage.
“I might even sing ‘Disney Girls’ & ‘I Write The Songs!!’” he teased.
But don’t call it a full-on farewell tour just yet. Johnston made it clear he’s not shutting the door completely, saying he’s excited to reunite with the band for special occasions, including their upcoming July 2-4 shows at the Hollywood Bowl as part of the Beach Boys’ 2026 tour. The run celebrates both the 60th anniversary of “Pet Sounds” and America’s 250th birthday.
“This isn’t goodbye, it’s see you soon,” he wrote. “I am forever grateful to be a part of the Beach Boys musical legacy.”
Lifestyle
On the brink of death, a woman is saved by a stranger and his family
In 1982, Jean Muenchrath was injured in a mountaineering accident and on the brink of death when a stranger and his family went out of their way to save her life.
Jean Muenchrath
hide caption
toggle caption
Jean Muenchrath
In early May 1982, Jean Muenchrath and her boyfriend set out on a mountaineering trip in the Sierra Nevada, a mountain range in California. They had done many backcountry trips in the area before, so the terrain was somewhat familiar to both of them. But after they reached one of the summits, a violent storm swept in. It began to snow heavily, and soon the pair was engulfed in a blizzard, with thunder and lightning reverberating around them.
“Getting struck and killed by lightning was a real possibility since we were the highest thing around for miles and lightning was striking all around us,” Muenchrath said.
To reach safer ground, they decided to abandon their plan of taking a trail back. Instead, using their ice axes, they climbed down the face of the mountain through steep and icy snow chutes.
They were both skilled at this type of descent, but at one particularly difficult part of the route, Muenchrath slipped and tumbled over 100 feet down the rocky mountain face. She barely survived the fall and suffered life-threatening injuries.

This was before cellular or satellite phones, so calling for help wasn’t an option. The couple was forced to hike through deep snow back to the trailhead. Once they arrived, Muenchrath collapsed in the parking lot. It had been five days since she’d fallen.
”My clothes were bloody. I had multiple fractures in my spine and pelvis, a head injury and gangrene from a deep wound,” Muenchrath said.
Not long after they reached the trailhead parking lot, a car pulled in. A man was driving, with his wife in the passenger seat and their baby in the back. As soon as the man saw Muenchrath’s condition, he ran over to help.
”He gently stroked my head, and he held my face [and] reassured me by saying something like, ‘You’re going to be OK now. I’ll be right back to get you,’” Muenchrath remembered.
For the first time in days, her panic began to lift.
“My unsung hero gave me hope that I’d reach a hospital and I’d survive. He took away my fears.”
Within a few minutes, the man had unpacked his car. His wife agreed to stay back in the parking lot with their baby in order to make room for Muenchrath, her boyfriend and their backpacks.
The man drove them to a nearby town so that the couple could get medical treatment.
“I remember looking into the eyes of my unsung hero as he carried me into the emergency room in Lone Pine, California. I was so weak, I couldn’t find the words to express the gratitude I felt in my heart.”

The gratitude she felt that day only grew. Now, nearly 45 years later, she still thinks about the man and his family.
”He gave me the gift of allowing me to live my life and my dreams,” Muenchrath said.
At some point along the way, the man gave Muenchrath his contact information. But in the chaos of the day, she lost it and has never been able to find him.
”If I knew where my unsung hero was today, I would fly across the country to meet him again. I’d hug him, buy him a meal and tell him how much he continues to mean to me by saving my life. Wherever you are, I say thank you from the depths of my being.”
My Unsung Hero is also a podcast — new episodes are released every Tuesday. To share the story of your unsung hero with the Hidden Brain team, record a voice memo on your phone and send it to myunsunghero@hiddenbrain.org.
-
World1 week agoExclusive: DeepSeek withholds latest AI model from US chipmakers including Nvidia, sources say
-
Massachusetts1 week agoMother and daughter injured in Taunton house explosion
-
Wisconsin3 days agoSetting sail on iceboats across a frozen lake in Wisconsin
-
Maryland4 days agoAM showers Sunday in Maryland
-
Denver, CO1 week ago10 acres charred, 5 injured in Thornton grass fire, evacuation orders lifted
-
Florida4 days agoFlorida man rescued after being stuck in shoulder-deep mud for days
-
Massachusetts2 days agoMassachusetts man awaits word from family in Iran after attacks
-
Oregon6 days ago2026 OSAA Oregon Wrestling State Championship Results And Brackets – FloWrestling