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Business negotiation tactics to use in everyday life : Life Kit

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Business negotiation tactics to use in everyday life : Life Kit

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Illustration of a teal and magenta hand giving a high five, symbolizing a successful negotiation in everyday life.

Drypsiak/Getty Images/iStockphoto

Negotiation skills aren’t just for high-stakes situations like job offers and pay raises. They can be used in daily life, like figuring out where you and your friends should go on vacation or what you and your partner should cook for dinner tonight.

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They can also help you get what you want and make decisions with more confidence, says Joan Moon, a career coach and the head of negotiation coaching at the Negotiation and Conflict Resolution Collaboratory at the Harvard Kennedy School. “They can improve your satisfaction with your situation and give you a sense that you are making intentional choices.”

Moon explains four classic negotiation tactics often used in business environments — and how they can be applied in everyday circumstances.

The tactic: Benchmarking

Illustration of a teal hand holding a magnifying glass.

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This strategy allows you to gather the information you need to make a fair decision. It’s when you compare an offer to market standards and best practices, “then figure out where you lie within that range” to get an optimal deal. People often use benchmarking in salary negotiations to ensure they’re being paid equitably, says Moon.

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How to use it in everyday life: Use this tactic when making big consumer choices, says Moon — like hiring a contractor to renovate your kitchen or buying a car. “What you’re doing is researching good information and an appropriate price point for this purchase” to align your budget and the industry standards.

The tactic: Win-win strategy

Illustration of a light pink hand and a magenta hand shaking in an agreement, indicating a win-win situation.

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This helps different parties find one solution that’s in everyone’s interest. You might see this in business contracts or labor agreements, for example. Parties won’t sign until the terms are mutually beneficial.

How to use it in everyday life: Try this when you want the other party to not just agree with your decision, but feel good about it. Moon shares a recent personal experience. Her phone line was down so she called her phone company to get reconnected — but the customer service agents were unhelpful. She could feel herself getting upset, so she decided to reframe her request using a win-win strategy. She said: “Listen, I’ve been with this company for ten years and I would like to keep doing so for another ten years. Can we focus on a solution?”

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The approach worked, she says. The company didn’t want to lose a loyal customer — and Moon wanted her phone fixed.

The tactic: A menu of options

An illustration of an orange hand holding a yellow checklist of potential options.

Alisa Zahoruiko/Getty Images

This approach avoids requests that result in a simple yes or no answer. People often use this tactic when negotiating the benefits of a job offer, says Moon. For example, instead of asking for more flexibility at a new job and getting a flat-out no, you might propose a couple of options: working three days remote or a four-day workweek, expanding the possibility of a favorable outcome.

How to use it in everyday life: Offer “a menu of options” to someone if they think only one solution is possible. Let’s say you’re upset with your roommate for being messy, says Moon. Instead of asking them to clean up (which they haven’t been doing), give them choices: hire a housekeeper, change the breakdown of responsibilities at home or adjust the cleaning schedule. “When you present options, it signals to the other person: let’s solve this problem together,” says Moon.

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The tactic: Best Alternative to Negotiated Agreement

Illustration of a yellow hand holding up two fingers, symbolizing the Best Alternative to Negotiated Agreement, or your back-up plan.

Alisa Zahoruiko/Getty Images

Negotiators use BATNA to come up with a backup plan when their desired outcome isn’t possible. It helps avoid a total win-lose situation. You might use BATNA when comparing job offers with unfavorable conditions. For example, one job requires you to relocate your family to another state, while the other job pays less but is local. Your BATNA might be to stay at your current gig and keep job-hunting until you find something better.

How to use it in everyday life: You can use BATNA for the smallest decisions, like figuring out what to eat for dinner. Let’s say your partner wants to stay in and cook tacos but you’re not craving it. So you propose your BATNA — you’ll go out for a burger instead. Yes, you’ll have to leave the house, but you won’t need to cook or clean up the kitchen.

The digital story was written by Malaka Gharib and edited by Margaret Cirino and Meghan Keane. The visual editor is Beck Harlan. We’d love to hear from you. Leave us a voicemail at 202-216-9823, or email us at LifeKit@npr.org.

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Lifestyle

In ‘No Other Choice,’ a loyal worker gets the ax — and starts chopping

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In ‘No Other Choice,’ a loyal worker gets the ax — and starts chopping

Lee Byung-hun stars in No Other Choice.

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In an old Kids in the Hall comedy sketch called “Crazy Love,” two bros throatily proclaim their “love of all women” and declare their incredulity that anyone could possibly take issue with it:

Bro 1: It is in our very makeup; we cannot change who we are!

Bro 2: No! To change would mean … (beat) … to make an effort.

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I thought about that particular exchange a lot, watching Park Chan-wook’s latest movie, a niftily nasty piece of work called No Other Choice. The film isn’t about the toxic lecherousness of boy-men, the way that KITH sketch is. But it is very much about men, and that last bit: the annoyed astonishment of learning that you’re expected to change something about yourself that you consider essential, and the extreme lengths you’ll go to avoid doing that hard work.

Many critics have noted No Other Choice‘s satirical, up-the-minute universality, given that it involves a faceless company screwing over a hardworking, loyal employee. As the film opens, Man-su (Lee Byung-hun) has been working at a paper factory for 25 years; he’s got the perfect job, the perfect house, the perfect family — you see where this is going, right? (If you don’t, even after the end of the first scene, when Man-su calls his family over for a group hug while sighing, “I’ve got it all,” then I envy your blithe disinterest in how movies work. Never change, you beautiful blissful Pollyanna, you.)

He gets canned, and can’t seem to find another job in his beloved paper industry, despite going on a series of dehumanizing interviews. His resourceful wife Miri (Son Ye-jin) proves a hell of a lot more adaptable than he does, making practical changes to the family’s expenses to weather Man-su’s situation. But when foreclosure threatens, he resolves to eliminate the other candidates (Lee Sung-min, Cha Seung-won) for the job he wants at another paper factory — and, while he’s at it, maybe even the jerk (Park Hee-soon) to whom he’d be reporting.

So yes, No Other Choice is a scathing spoof of corporate culture. But the director’s true satirical eye is trained on the interpersonal — specifically the intractability of the male ego.

Again and again, the women in the film (both Son Ye-jin as Miri and the hilarious Yeom Hye-ran, who plays the wife of one of Man-su’s potential victims) entreat their husbands to think about doing something, anything else with their lives. But these men have come to equate their years of service with a pot-committed core identity as men and breadwinners; they cling to their old lives and seek only to claw their way back into them. Man-su, for example, unthinkingly channels the energy that he could devote to personal and professional growth into planning and executing a series of ludicrously sloppy murders.

It’s all satisfyingly pulpy stuff, loaded with showy, cinematic homages to old-school suspense cinematography and editing — cross-fades, reverse-angles and jump cuts that are deliberately and unapologetically Hitchcockian. That deliberateness turns out to be reassuring and crowd-pleasing; if you’re tired of tidy visual austerity, of films that look like TV, the lushness on display here will have you leaning back in your seat thinking, “This right here is cinema, goddammit.”

Narratively, the film is loaded with winking jokes and callbacks that reward repeat viewing. Count the number of times that various characters attempt to dodge personal responsibility by sprinkling the movie’s title into their dialogue. Wonder why one character invokes the peculiar image of a madwoman screaming in the woods and then, only a few scenes later, finds herself chasing someone through the woods, screaming. Marvel at Man-su’s family home, a beautifully ugly blend of traditional French-style architecture with lumpy Brutalist touches like exposed concrete balconies jutting out from every wall.

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There’s a lot that’s charming about No Other Choice, which might seem an odd thing to note about such a blistering anti-capitalist screed. But the director is careful to remind us at all turns where the responsibility truly lies; say what you will about systemic economic pressure, the blood stays resolutely on Man-su’s hands (and face, and shirt, and pants, and shoes). The film repeatedly offers him the ability to opt out of the system, to abandon his resolve that he must return to the life he once knew, exactly as he knew it.

Man-su could do that, but he won’t, because to change would mean to make an effort — and ultimately men would rather embark upon a bloody murder spree than go to therapy.

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Austin airport to nearly double in size over next decade

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Austin airport to nearly double in size over next decade

Austin-Bergstrom International Airport will nearly double in size over the next decade. 

The airport currently has 34 gates. With the expansion projects, it will increase by another 32 gates. 

What they’re saying:

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Southwest, Delta, United, American, Alaska, FedEx, and UPS have signed 10-year use-and lease agreements, which outline how they operate at the airport, including with the expansion. 

“This provides the financial foundation that will support our day-to-day operations and help us fund the expansion program that will reshape how millions of travelers experience AUS for decades to come,” Ghizlane Badawi, CEO of Austin-Bergstrom International Airport, said.

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Concourse B, which is in the design phase, will have 26 gates, estimated to open in the 2030s. Southwest Airlines will be the main tenant with 18 gates, United Airlines will have five gates, and three gates will be for common use. There will be a tunnel that connects to Concourse B.

“If you give us the gates, we will bring the planes,” Adam Decaire, senior VP of Network Planning & Network Operations Control at Southwest Airlines said.

“As part of growing the airport, you see that it’s not just us that’s bragging about the success we’re having. It’s the airlines that want to use this airport, and they see advantage in their business model of being part of this airport, and that’s why they’re growing the number of gates they’re using,” Mayor Kirk Watson said.

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Dig deeper:

The airport will also redevelop the existing Barbara Jordan Terminal, including the ticket counters, security checkpoints, and baggage claim. Concourse A will be home to Delta Air Lines with 15 gates. American Airlines will have nine gates, and Alaska Airlines will have one gate. There will be eight common-use gates.

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“Delta is making a long-term investment in Austin-Bergstrom that will transform travel for years to come,” Holden Shannon, senior VP for Corporate Real Estate at Delta Air Lines said.

The airport will also build Concourse M — six additional gates to increase capacity as early as 2027. There will be a shuttle between that and the Barbara Jordan Terminal. Concourse M will help with capacity during phases of construction. 

There will also be a new Arrivals and Departures Hall, with more concessions and amenities. They’re also working to bring rideshare pickup closer to the terminal.

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City officials say these projects will bring more jobs. 

The expansion is estimated to cost $5 billion — none of which comes from taxpayer dollars. This comes from airport revenue, possible proceeds, and FAA grants.

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“We’re seeing airlines really step up to ensure they are sharing in the infrastructure costs at no cost to Austin taxpayers, and so we’re very excited about that as well,” Council Member Vanessa Fuentes (District 2) said.

The Source: Information from interviews conducted by FOX 7 Austin’s Angela Shen

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After years of avoiding the ER, Noah Wyle feels ‘right at home’ in ‘The Pitt’

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After years of avoiding the ER, Noah Wyle feels ‘right at home’ in ‘The Pitt’

Wyle, who spent 11 seasons on ER, returns to the hospital in The Pitt. Now in Season 2, the HBO series has earned praise for its depiction of the medical field. Originally broadcast April 21, 2025.

Hear The Original Interview

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