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Hawaii Department of Health launches ‘Sweet Lies!’ campaign

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Hawaii Department of Health launches ‘Sweet Lies!’ campaign


HONOLULU — A not too long ago launched public service announcement goals to tell dad and mom and caregivers that sweetened fruit drinks marketed to keiki can comprise simply as a lot sugar as soda.


What You Want To Know

  • The Hawaii Division of Well being’s “Candy Lies!” marketing campaign invitations a more in-depth take a look at the beverage business’s misleading advertising and marketing methods
  • Suggestions from focus teams consisting of fogeys and grandparents helped develop the marketing campaign
  • Hawaii’s Younger Youngsters Well being Survey exhibits 75% of Hawaii keiki devour a number of sweetened fruit drinks, sports activities drinks, power drinks or tea drinks every day
  • The only option for keiki is water or unflavored milk

The Hawaii Division of Well being’s “Candy Lies!” marketing campaign invitations a more in-depth take a look at the beverage business’s misleading advertising and marketing methods that depict photographs of fruit alongside phrases similar to “juice,” “pure” and “100% vitamin C” that mislead dad and mom into pondering the drinks are wholesome when the sugar content material can result in tooth decay, early weight acquire and contribute to diet-related ailments, together with diabetes, just like the results of soda.

The DOH information launch cites Hawaii’s Younger Youngsters Well being Survey that exhibits 75% of Hawaii keiki devour a number of sweetened fruit drinks, sports activities drinks, power drinks or tea drinks every day.

Suggestions from focus teams consisting of fogeys and grandparents helped develop the “Candy Lies!” marketing campaign. Most knew that sodas are too sugary, however had been unaware that sweetened fruit juice can comprise simply as a lot sugar.

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“It was evident throughout our focus teams that oldsters and grandparents try to make wholesome choices for his or her keiki,” stated Lola Irvin, Division of Well being administrator of the Power Illness Prevention and Well being Promotion Division, in a information launch. “Nonetheless, footage of fruit on packaging and merchandise labeled ‘pure,’ and ‘100% vitamin C’ are deceiving households into pondering sweetened fruit drinks are wholesome, when in reality, they’re full of sugar.”

Well being consultants don’t advocate sweetened fruit drinks or different sugary drinks for keiki. The only option is water or unflavored milk.

The Youngsters’s Wholesome Dwelling Program surveyed residents of Kauai, Nanakuli, Waimanalo, Wailuku, Molokai and Hilo for over six years. Its information confirmed that 13.5% to 43.5% of younger kids in these communities are obese or overweight.

The marketing campaign will run by way of April 30 on TV, radio, digital, social media and in malls statewide.

Sarah Yamanaka covers occasions, environmental and neighborhood information for Spectrum Information Hawaii. She may be reached at sarah.yamanaka@constitution.com.

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Hawaii

Hawaii nonprofits brace for less federal funding

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Hawaii nonprofits brace for less federal funding


HONOLULU (HawaiiNewsNow) – Hawaii nonprofits that provide critical social safety nets are facing economic hardship of their own.

President-elect Donald Trump’s new Department of Government Efficiency (DOGE) is expected to slash federal appropriations, government contracts and grant awards, and heavily impact social services across the state.

Melissa Pavlicek, Hawaii True Cost Coalition, explained, “The community-based organizations that are providing key government services are already struggling to provide those services. Some of their contract prices have not increased in over 10 years. The cost to provide those services is significantly greater. The transportation costs, rent, employees, food, everything has gone up. And to serve the community costs more. So we’re looking to our state policy leaders to help ensure those services are continued.”

To mitigate the potential fallout or disruption of services, nonprofit leaders are working to fill the gaps with the help of lawmakers, private donors, philanthropy, corporate foundations and residents themselves.

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Suzanne Skjold, Aloha United Way COO, said, “Whether that’s helping your neighbor, maybe donating to a charity that is losing a program, even getting involved politically, locally, you know, voting matters. Being involved in our legislature matters.”

“The slack really has to be picked up by the state and county governments as well as the private sector,” warned U.S. Rep. Ed Case, D-Hawaii, “and so these are gonna be tough times and I’m telling everybody, hey, let’s, not sugarcoat this. We have to be prepared for the unexpected.”

Another concern is legislation that some believe if passed could be used to target progressive nonprofits opposed by the Trump administration.

For now, community advocates are urged to keep calm.

Case said, “The first thing I would advise everybody is not to freak out. That we have been through changes in administration before. That these are core federal programs that within Congress, even a divided and polarized Congress, many, many people from both parties support these programs.”

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“We want to make sure Hawaii doesn’t become the kind of place where we lead in a way that’s hateful to others,” Skjold said.



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Visitors warned after toddler nearly runs off 400-foot cliff near Hawaii volcano

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Visitors warned after toddler nearly runs off 400-foot cliff near Hawaii volcano


The National Park Service is warning parents to keep their children close after a toddler ran toward the edge of a 400-foot-tall cliff at Hawaii National Park on Christmas.

The young boy was at the park with his family to view the eruption of the Kilauea volcano. They were in a closed area at Kilauea Overlook when he wandered away from his family before the “near miss.” His mother, screaming, managed to grab him just about a foot away from a fatal fall.

“Park rangers remind visitors to stay on trail, stay out of closed areas and to keep their children close, especially when watching Kīlauea from viewpoints along Crater Rim Trail. Those who ignore the warnings, walk past closure signs, lose track of loved ones, and sneak into closed areas to get a closer look do so at great risk,” the agency warned.

People watch as an eruption takes place on the summit of the Kilauea volcano in Hawaii on Monday. The volcanic eruption, which started on Monday, is now in its second pause. But, park officials are issuing a warning to visitors after an almost disastrous incident occurred near the volcano

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People watch as an eruption takes place on the summit of the Kilauea volcano in Hawaii on Monday. The volcanic eruption, which started on Monday, is now in its second pause. But, park officials are issuing a warning to visitors after an almost disastrous incident occurred near the volcano ((Janice Wei/NPS via AP))

Rangers noted that dangers escalate during volcanic eruptions, as people flock to view the spectacle of lava flowing out of the Earth’s crust. The Park Service urged drivers to slow, and watch out for pedestrians, Hawaiian geese, and switch to low beams when other cars and pedestrians are present.

The eruption, which started on December 23, is now in its second pause, according to the USGS Hawaiian Volcano Observatory. But, it could still restart at any time.

Furthermore, emissions of toxic gas remain high, including particulate matter called tephra. Billions of minuscule pieces of tephra, which include all fragments of rock ejected into the air by an erupting volcano, can be carried on winds for thousands of miles and can cause respiratory issues. Volcanoes also produce dangerous gases, like carbon dioxide and hydrogen chloride.

Tephra has blanketed the closed portion of Crater Rim Drive downwind of the lava.

Lava fountains erupt in Kīlauea crater as seen from Kūpinaʻi Pali in Hawaii Volcanoes National Park on Monday. Hazards increase for parkgoers during volcanic eruptions

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Lava fountains erupt in Kīlauea crater as seen from Kūpinaʻi Pali in Hawaii Volcanoes National Park on Monday. Hazards increase for parkgoers during volcanic eruptions (NPS)

“The hazards that coincide with an eruption are dangerous, and we have safety measures in place including closed areas, barriers, closure signs, and traffic management,” Park Superintendent Rhonda Loh said in a statement.

“Your safety is our utmost concern, but we rely on everyone to recreate responsibility. National parks showcase nature’s splendor but they are not playgrounds,” she said.



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Hawaii Supreme Court rejects county council candidate’s election lawsuit

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Hawaii Supreme Court rejects county council candidate’s election lawsuit


HONOLULU (HawaiiNewsNow) – The state Supreme Court has rejected a lawsuit by Maui County Council candidate Kelly King to overturn the general election results.

King lost her race last month to incumbent Tom Cook by 97 votes.

She argued the county rejected too many ballots because of missing or invalid signatures, and that voters weren’t offered enough help to fix the problems.

In Maui County, there were nearly 1,100 deficient ballots compared to the national average. King says Maui County’s rejection rate was nearly double the state average in 2022.

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But the high court ruled Tuesday that the County Clerk’s Office followed state law and all administrative rules to cure the deficient ballots.

View the full decision here.

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