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Hawaii Airfare Deals Soar Amid Post-Merger Turbulence

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Hawaii Airfare Deals Soar Amid Post-Merger Turbulence


As we enter the first full week since Alaska Airlines completed its purchase of Hawaiian Airlines, the landscape of Hawaii air travel has already begun to shift. The beginnings of what future deals and strategies will look like are becoming clearer, and this week is set to be incredibly revealing. Read on for the current airfare savings we found today.

This new reality is a pivotal time in Hawaii travel, akin to when Southwest arrived and began its rapid expansion. Now, we see airlines jockeying for position as they adapt to the merger of Alaska and Hawaiian, alongside the anticipation of Southwest’s next moves.

Alaska/Hawaiian: rapidly establishing dominance.

The Alaska-Hawaiian merger finalized last week has triggered a ripple effect across Hawaii travel. While working towards a single operating certificate will take time (perhaps a year or so), the impact is already being felt.

Alaska Airlines today announced a $1.5 billion financing deal through its MileagePlan frequent flyer program. The funds will, among other things, help pay off debt related to the Hawaiian Airlines acquisition.

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In the meantime, Hawaiian Airlines has announced hiring, with noticeable activity here on Kauai, amid signals of the new entity preparing to assert its market presence.

Over the coming months, Alaska/Hawaiian will establish their route and pricing strategies and stake their claim in Hawaii air travel. This could bring many changes as they aim to lead the market.

Southwest Airlines is preparing for major adjustments.

Later this week, all eyes will be on Southwest Airlines as it holds its earnings call, followed by Investor Day on Thursday. It’s widely expected that we will learn which Southwest Hawaii flights will stay and which might be cut, along with other changes that could reveal their evolving strategy.

This will be a significant indicator of their long-term commitment and approach to Hawaii, given their substantial impact since launching service to the islands five years ago.

Legacy airlines: waiting, watching, positioning.

American, Delta, and United Airlines are in somewhat of a holding pattern, waiting to see how Alaska/Hawaiian and Southwest position themselves. The legacy carriers are reassessing their strategies, and we anticipate they will make broader and more decisive moves as this competitive landscape shifts. This comes on the heels of last week’s American Airlines first-class sale, which may have been a way to test the waters and gauge demand in this shifting environment.

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Today’s airfare deals: early signals of competition.

We’re starting to see some of the first glimpses of how airlines are positioning themselves in this new phase of Hawaii air travel. Here are some of the most competitive airfares we found available today:

These fares represent a market in flux, with airlines starting to adjust their pricing to stay competitive in the wake of the Alaska-Hawaiian merger. If you don’t see these airfares, they may be gone, as they change rapidly throughout the day.

Conclusion: A new chapter on Hawaii travel starts here.

This is an unprecedented time in Hawaii air travel, and we’re only beginning to see glimpses of how airlines will navigate this landscape. As the Alaska/Hawaiian merger takes shape and Southwest makes crucial announcements later this week, travelers can expect more shifts in fares, routes, and deals. Stay tuned for updates as we continue to track how these changes will unfold.

We found the fares below using Google Flights on September 23 at 11:00 a.m. HST. The fares are one-way and require online booking. They could end at any time.

  • San Diego to Maui: $118 on American, Delta, United Airlines.
  • San Diego to Kona: $103 on Delta, Hawaiian, Southwest, United Airlines.
  • San Diego to Honolulu: $118 on American, United Airlines.
  • San Diego to Kauai: $119-$123 on Delta, Hawaiian, United Airlines.
  • San Jose to Honolulu: $109 on Alaska, Hawaiian, and Southwest Airlines.
  • San Jose to Hilo: $109 on Hawaiian and Southwest Airlines.
  • San Jose to Kona: $101-$105 on American, Hawaiian, and Southwest Airlines.
  • San Jose to Maui: $114 on Alaska, American Airlines.
  • San Jose to Lihue: $129-$133 on Alaska, American, Hawaiian Airlines.
  • Los Angeles to Honolulu: $141 on American, Hawaiian, United Airlines.
  • Los Angeles to Kona: $129 on Hawaiian, United Airlines.
  • Los Angeles to Maui: $134 on American, Delta, Hawaiian, United Airlines.
  • Los Angeles to Lihue: $141 on American, Delta, Hawaiian, United Airlines.

We welcome your input!

Photo of Waikiki skyline.

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Hawaii

Controversial housing resolution heads to full council – Hawaii Tribune-Herald

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Controversial housing resolution heads to full council – Hawaii Tribune-Herald






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8 Most Relaxing Hawaii Towns

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8 Most Relaxing Hawaii Towns


The Hawaiian term for relaxing or kicking back, ho’onanea, is rooted in communities on the islands where it is easy to lounge and slow down. Find small towns like Captain Cook, where visitors can stroll through Kealakekua Bay State Historical Park with a Kona coffee in hand and learn about the life of famous explorer James Cook. In Hana, waterfalls and rainforests at Waianapanapa State Park wash away the mainland stress. Though their populations remain small, these towns offer an authentic Hawaiian experience and a quieter side of the islands.

Hanalei, Kauai

Hanalei, Kauai, Hawaii. Image credit bluestork via Shutterstock.com

Set between the emerald mountains Kauai is famous for, and Hanalei Bay, Hanalei offers plenty of relaxing activities with a scenic backdrop. The town is framed by taro fields, waterfalls, and a crescent-shaped beach that draws surfers and beachgoers, but not large crowds. Hanalei’s small commercial strip along Kuhio Highway is lined with cool surf shops like the Hanalei Surf Company, which sells stylish surf, skate, and beach gear, or the Backdoor Surf Shop, which features the latest in boards and apparel. When surf stoke hits, fuel up with a delicious keiki or acai bowl at Wishing Well Coffee and Tea before you paddle out to the break.

If surfing isn’t on the must-do list, the historic Hanalei Pier extends into the bay and is one of the town’s most recognizable gathering places (it has been featured in several movies), while nearby Hanalei River adds to the scenery with paddleboarding and kayak routes. When the sun sets over the bay, head to the Kalypso Island Bar and Grill for great views and fish tacos.

Kaunakakai, Molokai

Aerial view of Kaunakakai and its Hawaiian Coast
Aerial view of Kaunakakai.

Kaunakakai is the largest town on Molokai, but it remains small enough to feel quiet and removed from the pace of the larger islands. The town sits along the southern coast near Kaunakakai Harbor and is best known for its modest waterfront and long wooden pier stretching into the ocean. Its main street, Ala Mālama Avenue, is lined with cozy shops like Something For Everybody, where visitors can get an authentic souvenir and a tasty sandwich, along with some friendly chatter with the husband and wife owners. And be sure to visit the Molokai Farmer’s Market on Saturdays, where vendors sell local produce, art, and crafts, and musicians keep the vibe upbeat.

Hana, Maui

Pailoa Beach at Waianapanapa State Park along the Road to Hana, Maui, Hawaii.
Pailoa Beach at Waianapanapa State Park along the Road to Hana, Maui, Hawaii.

Hana is one of the most isolated towns in Hawaii, reached by the winding Road to Hana through rainforest, waterfalls, and dramatic coastal scenery. Because of its remote location on eastern Maui, Hana has avoided the kind of growth seen in larger beach destinations. The town itself is small, with a few local businesses, roadside stands, and community spaces spread out between dense tropical vegetation and the ocean.

The surrounding landscape is what gives Hana its appeal. Black-sand beaches, rocky coves, forest trails, and waterfalls are all within a short drive or walk. Waianapanapa State Park adds walking paths and lava rock coastline, while Hamoa Beach offers a quieter stretch of sand.

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Captain Cook, Hawaii

Kealakekua Bay State Historical Park at Captain Cook on the Big Island in Hawaii.
Kealakekua Bay State Historical Park at Captain Cook on the Big Island in Hawaii. Image credit by Ritu Manoj Jethani via Shutterstock.

Captain Cook sits on the western side of the Big Island above Kealakekua Bay, surrounded by coffee farms, green hillsides, and ocean views. Unlike the more commercial areas farther north, the town has a distinctly residential feel, with small businesses, farm stands, and local shops spread along Mamalahoa Highway.

The area is closely connected to agriculture, especially Kona coffee production, and many of the surrounding roads pass through fields and rural neighborhoods rather than resort developments. Kealakekua Bay, just below town, offers calm water for kayaking, snorkeling, and coastal walks, while nearby historic sites like Kealakekua Bay State Historical Park, the site of Captain James Cook’s death, the Kona Coffee Living History Farm, and St. Benedict’s Catholic Church provide interesting landmarks for visitors.

Waimea, Hawaii

Sign for Waimea, Big Island.
Sign for Waimea, Big Island. Image credit Ken Lund from Reno, Nevada, USA, CC BY-SA 2.0 via Wikimedia Commons

Waimea (not to be confused with Waimea, Kauai, or Waimea Bay, Oahu) offers a very different side of Hawaii from the better-known beach towns. Located in the uplands of the Big Island at an elevation of 2,600 feet, the town is surrounded by rolling green hills, ranchland, and cooler temperatures. It is best known for its paniolo, or Hawaiian cowboy, heritage, which gives the area a more rural character than many coastal communities.

In town, the Kahilu theater is a cultural hub hosting musicians, dancing, and local artists, while a little outside the town boundary is the famous Parker Ranch, which hosts tours and celebrates the area’s paniolo history. Scenic roads connect the town to open pastures, hiking trails, and viewpoints overlooking the Kohala Mountains.

Famous for ranch-to-table dining, foodies flock to the area, especially to Merriman’s Restaurant, founded by James Beard Award finalist Peter Merriman, where local meats, produce, and seafood are served in style.

Lanai City, Lanai

Hotel Lanai in Lanai City, Hawaii.
Hotel Lanai in Lanai City, Hawaii. Image credit EQRoy via Shutterstock

Lanai City is unlike almost any other town in Hawaii. Built around Dole Park, a central square shaded by towering pine trees and lined with gardens, the town has a compact layout that encourages walking. Small shops like The Local Gentry, which features quality gifts and a great variety of aloha shirts, surround the park, while quiet residential streets branch out from the center. Stop into Coffee Works for a delicious chicken katsu and blended iced coffee.

A short drive from the town’s center, the Lanai Cat Sanctuary offers a unique opportunity for cat lovers, who can discover an unforgettable experience visiting the non-profit organization that is a safe haven for hundreds of rescued cats. Visitors are invited to interact with the fortunate furballs, and every visit helps provide them with food and the care they deserve.

Volcano Village, Hawaii

Devastation Trail in Hawaii Volcanoes National Park near Volcano Village.
Devastation Trail in Hawaii Volcanoes National Park near Volcano Village.

Volcano Village sits in the forested uplands near Hawaii Volcanoes National Park and offers one of the quietest settings anywhere in the state. Surrounded by tall trees, ferns, and misty landscapes, the town has a mountain retreat feel to it. Hawaii Volcanoes National Park provides access to walking trails, scenic drives, lava fields, and volcanic craters, but be sure to pack rain gear as the weather can change quickly.

Inspired by the landscape, glass blowers and local painters are featured at the Volcano Art Center, a non-profit educational institution dedicated to creative discovery, learning, and sharing. Nearby, the Cooper Center is home to the Sunday Farmer’s Market, where local artists and craftspeople exhibit their talents.

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Haleiwa, Oahu

Sunrise over the Anahulu Stream Bridge in Haleiwa, Oahu, Hawaii.
Sunrise over the Anahulu Stream Bridge in Haleiwa, Oahu, Hawaii.

Haleiwa sits along Oahu’s North Shore and retains much of its historic surf-town character despite its popularity. Unlike the busier parts of Honolulu, Haleiwa is made up of low-rise buildings, weathered storefronts, and a slow commercial strip that stretches along Kamehameha Highway. Haleiwa Beach Park is a key attraction here, where visitors can eat a bowl of poke while watching the surfers.

Shopping is abundant, beginning with the Haleiwa Town Center mall, which features a variety of stylish shops and eateries. A number of surf shops, like the Haleiwa Surf Shop and Blue Planet Adventure Company, have everything you need if you decide to test your skills on the waves.

A Relaxing Side to the Aloha State

Hawaii’s quieter towns show that the islands are not only about resorts and crowded beaches. In places like Hanalei, Kaunakakai, and Volcano Village, the focus shifts toward forests, ranchlands, and local shops. These communities remain small enough to avoid major traffic and overdevelopment, while still offering beautiful scenery and access to the outdoors. Whether set beside a bay, surrounded by pastureland, or tucked into the rainforest, each town offers a different side of Hawaii. For travelers looking beyond the state’s busiest destinations, these places provide an opportunity to slow down, unplug, and relax.



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More than 300 Hawaii National Guard troops activated as a third storm hits the state

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More than 300 Hawaii National Guard troops activated as a third storm hits the state


Hawaii mobilized more National Guard personnel ahead of this weekend, as another heavy storm hits the state. 

More than 300 National Guard troops are now mobilized, up from “just over 200” still active from the previous month’s storm response mission, a spokesperson for the Hawaii National Guard confirmed to Task & Purpose on Friday. The activation came as state and local governments spend several days preparing for what is expected to be a week of severe weather from another “Kona Low” storm. Last month, Hawaii saw record breaking levels of rain, with more than six inches of water pouring down on several of the islands and elements of the National Guard, Coast Guard and other military personnel helping with extensive search and rescue operations on multiple islands. 

Now the state is dealing with another “Kona Low” storm, a type of cyclone that hits the islands with westerly winds and rain. Heavy rains hit Oahu again on Friday, with much of the deluge impacting the northern and western shores of the island, according to local media. The storms closed several roads, but a flash flood warning was lifted in the evening. 

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Although this week’s weather hasn’t prompted search and rescue missions yet, the Hawaii National Guard Joint Task Force, which is overseeing responses across the islands, has spent several days preparing.

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As part of those efforts, troops filled more than 4,000 sandbags ahead of this week’s storms, a spokesperson said. Additionally, two Black Hawk helicopters are staged on the island of Hawaii and on Oahu for search and rescue and medical evacuations missions if need be. The National Guard also set up High Water Vehicle Teams around Oahu, Maui and the big island, meant to move into flooded areas to help rescue people trapped. As the storms began to come in ahead of the weekend, Hawaii Gov. Josh Green activated the additional personnel. 

A flood watch was in effect for several Hawaiian islands overnight. Although the National Weather Service forecasts a drier Saturday, more rainfall is expected over the weekend. Rain is expected to continue into the start of next week, bringing several inches to parts of the state. Many parts of Oahu are still recovering from last month’s storms, with crews still working to repair infrastructure and clear debris, according to the Honolulu city and county government. 

Hawaii has been battered by multiple Kona Lows in recent weeks. The first left much of Oahu heavily saturated, causing large parts of the island to flood when a second storm hit it between March 20-23. National Guard troops also deployed to a major dam on Oahu, which faced the risk of failure if water levels continued to rise. 

No one is reported to have died during the March storms, but the flooding caused extensive damage in Hawaii and large-scale evacuations of parts of Oahu. Military personnel including the Hawaii National Guard and Coast Guard helped rescue more than 230 people.

 

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Nicholas Slayton is a Contributing Editor for Task & Purpose. In addition to covering breaking news, he writes about history, shipwrecks, and the military’s hunt for unidentified anomalous phenomenon (formerly known as UFOs).




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