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Before Santa Rosa Plaza, a beloved theater stood in its place

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Before Santa Rosa Plaza, a beloved theater stood in its place


Fifty years ago, a determined group of local citizens formed a committee in an attempt to “save the Cal,” Santa Rosa’s historic California Theatre threatened by the city’s downtown urban renewal.

The old theater was built just over a century ago, with construction beginning around mid-1923 on B Street.

“It will be one of the finest theaters in any small city in the country,” said general contractor A. M. Hildebrandt in a Nov. 16, 1923, article in The Press Democrat. “In construction it meets every requirement set by San Francisco standards, the highest in the country, and in other ways it will compare favorably with any like theater.”

Originally called the Reavis G & S Theatre, the $200,000 playhouse would include 2,000 seats, blue velvet drapes, a heating and ventilation system, 17 fire-proof dressing rooms, a $20,000 Wurlitzer organ and other elaborate, modern fixtures (save for the “asbestos curtains”).

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The grand opening was held on Dec. 3, 1923, with a showing of the play “Blossom Time,” to which 2,000 people crowded the theater to see, according to the next day’s Press Democrat. The theater offered varied types of entertainment over the years, from plays and vaudeville performances to films and music concerts.

In January 1926, the G & S Theatre had been redecorated, refurnished and renamed as the California Theatre under new management, West Coast Theaters, Inc.

Over 3,000 people attended the Jan. 21 reopening of the renovated theater, which included a song and dance revue called “Salad Ideas” by dancing duo Fanchon and Marco, as well as a “Charleston Contest” and screening of the Constance Talmadge film “Her Sister From Paris,” according to the Jan. 22, 1926, Press Democrat.

The California Theatre was remodeled again in 1932 as “now one of the finest (theaters) on the Pacific Coast,” boasted the Sept. 20, 1932, Press Democrat. Sen. Herbert W. Slater gave the dedication address at the gala reopening, which included a showing of the film “Guilty as Hell.”

After years of entertaining the local masses, the Santa Rosa Urban Redevelopment Agency made plans in the early 1970s to raze the landmark theater along with other old buildings on B Street to make way for a new shopping center. According to santarosahistory.com, locals formed a committee and launched a “Save the Cal” campaign on July 18, 1974, to get a proposition on the November ballot to preserve the historic buildings, which also included the city’s old post office and the Scottish Rite building.

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An ad from the committee in the July 21, 1974, Press Democrat urged readers to “voice your desire and interest in saving and renovating this theatre” and “to decide the future character of their city.” In addition to saving the Cal, the citizens’ committee hoped to integrate it with a cultural arts center.

“Saving the Cal may mean saving the city from becoming a concrete jungle,” the ad pleaded.

After some years of public debate, inspections, petitions and lawsuits, Superior Court judge Joseph P. Murphy Jr. made a ruling blocking referendums from both pro-mall and pro-Cal groups due to a conflict with state law on redevelopment. The public wasn’t allowed a vote on whether they wanted to preserve the historic B Street buildings or to build a shopping mall.

The California Theatre held its last show on July 5, 1977, and the following month it sold its organ, seats, ticket booth and other items in a liquidation sale. The Cal was torn down in November 1977 and the Santa Rosa Plaza mall began construction in its place. In 1981, Macy’s department store, the first of the mall’s shops, opened where the Cal once stood.

Santa Rosa’s current, nonprofit California Theatre opened on Seventh Street in September 2022 to continue the legacy of the city’s original Cal Theatre.

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California

California businesses could take a profits hit with self-checkout elimination

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California businesses could take a profits hit with self-checkout elimination


California businesses are at risk of taking another financial hit, according to industry experts. This time, it’s because of a proposed bill that’s aimed at eliminating self-checkout. 

The goal of Senate Bill 1446 is to eliminate theft, which has been tied in part to self-checkout stations, but industry experts argue this bill could pile on significant costs for business owners. 

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According to a summary of the proposed legislation, if passed, grocery or retail drug establishments would be prohibited from providing a self-service checkout option for customers unless specified conditions are met.

Some of these conditions are that no more than two self-service checkout stations can be monitored by any one employee and the employee has to be relieved of all other duties, 

CVS ENGAGING WITH AGS ON RETAIL THEFT; WORKING TO ‘DISMANTLE THESE CRIMINAL OPERATIONS’

NCR Voyix CEO and member of the National Retail Federation board of directors, David Wilkinson, says the bill will not only frustrate customers because it reduces choice, but it will “lead to higher operational costs that will be passed to consumers.” 

NCR Voyix is a leading global provider of digital commerce solutions for the retail, restaurant and digital banking industries.

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According to an economic analysis of SB 1446, conducted by Encina Advisors, LLC on behalf of the California Foundation for Commerce and Education, businesses would need approximately 10,200 additional cashiers under the mandate. That would result in at least $497.1 million in additional costs falling upon grocery retailers annually, according to the findings, obtained by Fox Business. 

A woman scans a product at a self-service checkout in a Rewe store. The supermarket chain Rewe will be relying even more heavily on self-service checkouts in future. (Oliver Berg/picture alliance via Getty Images / Getty Images)

“While tackling retail theft is crucial, there are unintended consequences,” Wilkinson said. 

DOLLAR GENERAL DROPS SELF-CHECKOUT AT HUNDREDS OF STORES TO REDUCE THEFT

Given that it insists on one employee for every two self-checkout stations, those employees are stuck at the machines instead of helping customers, he added.

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He is also “concerned with the undertones of this bill that could potentially ask store associates to act as security guards,” Wilkson said. 

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Mature woman scanning groceries at self checkout line in Costco, Palm Beach, Florida. (Lindsey Nicholson/UCG/Universal Images Group via Getty Images) / Getty Images)

Instead, Wilkson said stores need to “embrace tech to help solve the problem.”

GROCERY STORE CHAIN DITCHES SELF-CHECKOUT AFTER SHOPPER BACKLASH

“Fighting theft is a multi-faceted societal issue. It takes partnership with policy makers, businesses, and tech working together to curb crime which will ultimately help businesses,” he said. 

Ryan Young, senior economist at the Competitive Enterprise Institute, told FOX Business, that the best way to tackle the issue is through enforcing shoplifting laws. 

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“Self-checkout lanes can save on labor costs, but increased theft is one of the tradeoffs,” Young said. “Companies can decide for themselves whether that tradeoff is worth it. The answer will vary from business to business. They do not need California’s state Senate deciding for them.”

Self-checkout

North Miami Beach, Florida, Walmart customer using Self Checkout. (Photo by: Jeffrey Greenberg/Universal Images Group via Getty Images) (Jeffrey Greenberg/Universal Images Group via Getty Images) / Getty Images)

Steven Greenhut, western region director of R Street Institute, doesn’t believe removing self checkout helps stores prevent theft at all. He argued that the “state and local governments could help by actually prosecuting people who steal stuff, but stores are perfectly capable of reducing their own shrinkage problem.” 

However, a growing number of companies have been removing self-checkout aisles in recent months as a means to thwart theft.  

Earlier this year, Dollar General began employing new measures to crack down on rampant retail theft that it says has been the most problematic problem for the business. Some of its measures included converting 12,000 stores away from self-checkout since the beginning of the fiscal year.

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In March, Target announced that it was limiting self-checkout to 10 items across stores nationwide. 

That same month, Five Below announced it was reducing self-checkout at stores in an effort to prevent theft from cutting further into its bottom line.

The company has “now evolved” to associate-assisted checkout across its over 1,500 locations, CEO Joel Anderson said during the company’s fourth-quarter earnings call.

The California legislature is slated to reconvene on Aug. 5. The last day for each house to pass a bill is Aug. 31. 



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String Of Earthquakes Hit Southern California

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String Of Earthquakes Hit Southern California


SOUTHERN CALIFORNIA — Thursday saw a fair amount of earthquake activity across Southern California.

As of 7 p.m., the U.S. Geological Survey had recorded four for the day stateside and one in Baja California.

The largest was a magnitude 3.5 that struck at 2:59 p.m., about 4 miles south of Borrego Springs in San Diego County. At 6:24 p.m., a magnitude 2.7 quake rocked the same area.

Find out what’s happening in Banning-Beaumontwith free, real-time updates from Patch.

A magnitude 2.8 temblor was recorded at 4:56 p.m., about 7.5 miles northeast of Trabuco Canyon near the county line of Orange and Riverside.

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Earlier in the day, at 8:12 a.m., a magnitude 2.8 quake was recorded about 3 miles northeast of San Jacinto in Riverside County.

Find out what’s happening in Banning-Beaumontwith free, real-time updates from Patch.

In Baja California, a magnitude 2.5 temblor was recorded at 4:12 a.m. about 57 miles southwest of Alberto Oviedo Moto.

There were no reports of injuries or damage.

The USGS reports earthquakes that are magnitude 2.5 or greater.


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To request removal of your name from an arrest report, submit these required items to arrestreports@patch.com.

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Adam Schiff gets California fundraising warning as he breaks with Biden

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Adam Schiff gets California fundraising warning as he breaks with Biden


Republican Steve Garvey’s fundraising eclipsed that of Representative Adam Schiff in California’s Senate race over the past several months, according to new campaign finance data. Garvey celebrated the fundraising report in a statement to Newsweek.

Schiff, a Democrat, and the former baseball star Garvey are set to face off in November in the Golden State’s election to fill the seat of late Senator Dianne Feinstein. Schiff is viewed as the front-runner in the deeply Democratic state where Republicans have struggled in statewide races. But finance data from April through June shows Schiff’s fundraising lagging behind Garvey’s.

Schiff’s latest fundraising report reveals that he raised about $4.2 million between May and June, while Garvey’s showed that he raised about $5.4 million in the same time period, according to the reports filed with the Federal Election Commission (FEC).

Despite the strong fundraising quarter, it remains to be seen whether Garvey can make the race competitive, as Schiff holds a strong polling lead and has outraised him in previous months.

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Schiff still has more cash on hand. According to the filings, he has about $6.4 million on hand compared to Garvey’s 3.3 million.

“Californians are tired of the status quo,” Garvey told Newsweek. “They are tired of the division, they are tired of Washington, D.C., not working together, they are tired of Adam Schiff representing his party bosses rather than them, and now they are speaking up with their checkbooks.

“From day one, voters and donors alike have resonated with my message, that I am running for all of the people with an agenda of building consensus and legislating with common sense and compassion. I appreciate every dollar contributed to our mission of bringing civility and leadership back to Washington, D.C.”

Newsweek also reached out to Schiff’s campaign for comment via email.

On Wednesday, Schiff broke from Biden about whether he should stay in the presidential race.

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Biden has faced calls to withdraw from the race after his debate performance against former President Donald Trump last month. He sounded hoarse and appeared to stumble through several answers, doing little to quell concerns about his age.

Schiff joined growing calls for him to exit the race, issuing a statement praising Biden as “one of the most consequential presidents in our nation’s history” but warned that the “nation is at a crossroads,” according to The Los Angeles Times.

“A second Trump presidency will undermine the very foundation of our democracy, and I have serious concerns about whether the President can defeat Donald Trump in November,” Schiff said.

The latest polling of the race shows that Schiff remains the favorite.

The Public Policy Institute of California surveyed 1,098 likely voters from May 23 to June 2 about who they plan to support in November. In that poll, 62 percent of respondents said they plan to back Schiff, compared to 37 percent who plan to vote for Garvey, giving Schiff a 25-point advantage.

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Republicans were able to compete in some statewide elections in California throughout the 2000s, but it has become increasingly Democratic in recent years as the party strengthens its margins in suburban areas. Bien won the state by more than 29 points in 2020, and the state is not viewed as competitive in this year’s presidential race.

Representative Adam Schiff speaks during a Get Out The Vote event in Burbank, California on March 4, 2024. Schiff was outraised by his Republican rival from April through June, according to the latest fundraising reports…


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Newsweek is committed to challenging conventional wisdom and finding connections in the search for common ground.

Newsweek is committed to challenging conventional wisdom and finding connections in the search for common ground.



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