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Technology
Think your New Year’s privacy reset worked? Think again
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At the start of the year, you did everything right. You searched your name, opted out of several data broker sites and deleted listings that exposed your address, phone number and relatives.
At first, it felt like a clean slate. However, here’s the uncomfortable truth: your data rarely stays gone. In many cases, February is when it quietly returns.
Privacy does not work as a one-time cleanup. Instead, it requires ongoing maintenance, because data brokers design their systems to outlast your best intentions.
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STOP DATA BROKERS FROM SELLING YOUR INFORMATION ONLINE
Cybersecurity advocates urge continuous monitoring to prevent data brokers from recreating deleted profiles. (Smith Collection/Gado/Getty Images)
How data brokers re-list your information (even after you delete it)
Most people assume that once they remove their profile from a data broker site, it’s gone for good.
That’s not how the system works. Data brokers don’t “store” your information the way a normal website does. They rebuild it constantly using automated data feeds from:
- Credit headers
- Property and mortgage records
- Utility registrations
- Loyalty programs
- App tracking efforts
- Court filings and public databases
- Online purchases and subscriptions
Every few weeks, their systems can re-ingest new records and match them to your identity. That means:
- Your old address gets replaced with your new one
- Your new phone number appears
- Your relatives are updated
- Your age, job history and household data refresh
- Your digital footprint grows more detailed over time
Even if you removed your profile in January, the next data refresh can quietly re-create it in February under a slightly different variation of your name. This is why people often say: “I removed my data… and then found it again a month later.” It wasn’t a mistake. It’s how the business model works.
Why January cleanups still leave you exposed
Manual opt-outs feel empowering at first. However, they rarely last. The real issue is scale: hundreds of data brokers collect, trade and republish personal information, and many share data with one another. As a result, removing your profile from one site does not stop the spread. Instead:
- Another broker re-adds you using a new source
- A third site scrapes the refreshed profile
- A fourth copies the updated record
- The cycle starts again
You’re not fighting one website. You’re fighting a self-healing network of databases that rebuild your profile every few weeks. That’s why January cleanups don’t protect you throughout the year. Scammers know this. They don’t just scrape old databases; they wait for newly refreshed lists that contain your:
- Current phone number
- Correct address
- Relatives
- Likely income range
- Age and life stage
By February and March, those lists are already circulating again.
10 SIGNS YOUR PERSONAL DATA IS BEING SOLD ONLINE
Experts warn January privacy cleanups may not last as data broker databases refresh in February. (Jason Alden/Bloomberg via Getty Images)
What scammers get when your profile is rebuilt
When your data comes back, it doesn’t just sit on a website. It becomes fuel for:
That’s why scams feel personal now. Criminals often have access to:
- Your current address
- Names of relatives
- Your age
- Your likely income range
Rather than guessing, scammers search your profile and build their pitch around real details. That precision is what makes today’s fraud attempts so convincing.
What ‘ongoing removal’ actually protects against
This is where most people misunderstand privacy tools. The real threat isn’t the old profile you deleted. It’s the next version that gets created.
Ongoing removal means:
- Your data is constantly scanned across broker networks
- New profiles are detected as soon as they appear
- Fresh listings are removed automatically
- Re-created records don’t get time to circulate.
Instead of playing whack-a-mole once a year, you block the rebuild cycle itself. This is the only way to stay ahead of systems designed to outlast you.
SPYWARE CAN HIJACK YOUR PHONE IN SECONDS
Ongoing data removal services aim to stop personal profiles from reappearing across broker networks. (Elisa Schu/picture alliance via Getty Images)
How to stop data brokers from rebuilding your profile
If you truly want to stay off data broker sites, you need a system that:
- Scans for new profiles
- Removes them as they appear
- Keeps doing it every month.
That’s what a data removal service was built for. While no service can guarantee the complete removal of your data from the internet, a data removal service is really a smart choice. They aren’t cheap, and neither is your privacy.
These services do all the work for you by actively monitoring and systematically erasing your personal information from hundreds of websites. It’s what gives me peace of mind and has proven to be the most effective way to erase your personal data from the internet.
By limiting the information available, you reduce the risk of scammers cross-referencing data from breaches with information they might find on the dark web, making it harder for them to target you.
Check out my top picks for data removal services and get a free scan to find out if your personal information is already out on the web by visiting Cyberguy.com.
Get a free scan to find out if your personal information is already out on the web: Cyberguy.com.
Why this matters more in February than January
In January, people clean up their digital footprint. By contrast, February is when many data brokers refresh their databases and scammers begin working from newly updated lists. Instead of sending alerts, brokers quietly republish your details.
You receive no warning when your profile reappears, and no notification when someone resells your information. As a result, most people only realize what happened after a scam email hits their inbox or a suspicious call lights up their phone.
For that reason, February becomes the moment of confusion. That is when readers often say, “I thought I already handled this.”
Kurt’s key takeaways
At the start of the year, you did what most people avoid. You searched your name, opted out of broker sites and took control of your information. However, privacy does not work like a one-time spring cleaning. Instead, it works more like lawn care. The moment you stop maintaining it, the growth returns. Data brokers constantly refresh and rebuild profiles. They pull from public records, commercial feeds and shared databases. As a result, when your profile reappears, scammers do not treat it like old data. They treat it like fresh intelligence. That is exactly why February matters. While January feels proactive, February is when many databases quietly update and republish information. So if you want lasting control, you need consistent monitoring and ongoing removal, not a single annual cleanup. The real objective is not simply deleting an old profile. Rather, it is stopping the next version from spreading in the first place. Ultimately, privacy is not about what you remove. It is about what never comes back.
Have you ever removed your personal information from a data broker site, only to find it listed again weeks later? Let us know your thoughts by writing to us at Cyberguy.com
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Technology
The future of local TV news has taken a Trumpian turn
A long time ago, in 2004, the Federal Communications Commission laid down a rule designed to prevent a monopoly: No one company could broadcast to more than 39 percent of all the TV households in the United States. But then Donald Trump returned to the White House in 2025. Brendan Carr became FCC chairman and immediately kicked off a deregulatory initiative called “Delete, Delete, Delete,” in which Carr vowed to get rid of “every rule, regulation, or guidance document” that placed “unnecessary regulatory burdens” on companies. And within months, Nexstar, which already owned over 200 stations nationwide and had hit its ownership cap, announced that it had entered an agreement to purchase its rival, Tegna, for an estimated $6.2 billion — something that could only happen, however, if Carr agreed to change the FCC’s rules.
If you ask Nexstar why it’s pursuing a merger that would give it control of over 80 percent of the market, it’d point to Big Tech as the culprit. As advertisers take their money to Netflix, YouTube, and other digital streamers, linear television — the local television news, the broadcast affiliates, the basic cable networks — has suffered, forcing them to consolidate and shut down newsrooms. In that sense, Nexstar argued, the merger would help it compete for ad revenue with the streaming services, thereby building more robust local journalism. However, the merger’s opponents believe that this is a basic violation of antitrust laws and principles — not to mention the danger of letting one company have editorial control over the vast majority of America’s local television newsrooms.
But the second Trump administration handles regulatory hurdles a little differently than others, and companies have found that it’s faster to get what they want if they bypass the agencies and talk (read: suck up) to Trump directly. And when Nexstar did so publicly, it confirmed its opponents’ fears about political influence. Last September, in the fraught weeks after the fatal shooting of Charlie Kirk, Nexstar announced it would no longer broadcast Jimmy Kimmel Live! — a response to Carr’s claim that the FCC could revoke the broadcast licenses of TV stations that aired the comedian’s comments related to Kirk. It briefly led to ABC suspending Kimmel’s show, though ABC and Nexstar soon reversed their decision after a massive nationwide backlash and an ABC boycott.
However, Nexstar’s loyalty to Trump himself was not enough to win over his most powerful MAGA supporters. Newsmax, a cable news network with a deeply pro-Trump bent, and its CEO, longtime Trump donor and outside adviser Chris Ruddy, filed a lawsuit objecting to the merger, claiming that Nexstar’s anticompetitive behavior would force channels like his off the air with steeper carriage fees. He specifically accused Nexstar of jacking up the fees for stations to carry Newsmax, while offering its similar network, NewsNation, for much cheaper.
The Nexstar-Tegna MAGA makeover then took a more subtle turn. NewsNation hired the pro-Trump Fox News commentator Katie Pavlich and gave her her own primetime show. (The network had already hired a slew of former Fox journalists as well.) Around this time, a political group called Keep News Local began airing ads in DC that seemed to directly address Trump, praising him for having “defeated the fake news monopolies before through independent voices and local news” and claiming that the Nexstar-Tegna merger was “crucial for MAGA to survive.” (A little self-contradictory and mildly illogical, but it’s the kind of stuff that Trump likes to hear.) When I last spoke to Ruddy in February, I asked if he’d worried that the dark money going into Keep News Local would sway Trump, and he chose his words carefully: “I think at the end of the day, Trump makes up his own mind. I’m not sure he’s going to be influenced by an ad campaign.”
For months, no one could accurately predict if Trump would override Carr’s wishes and bless the deal, as he’s often done for other companies facing regulatory scrutiny. Trump’s Truth Social posts about the merger have been a good indicator of how precarious the merger has been and who’s been able to influence him at any given moment: Last November, he blasted the deal as an “EXPANSION OF THE FAKE NEWS NETWORKS,” but by February, he posted that the deal would “help knock out the Fake News because there will be more competition.”
Several current and former NewsNation employees told Status at the time that they feared that the parent company was steering NewsNation away from the centrist, “unbiased” reputation they’d long cultivated. “A lot of people within the network believe that the network has gone hard right to appeal to Trump and Brendan Carr,” one former employee told Status. Coincidentally, days before the deal was finalized, NewsNation began ramping up its explicitly pro-Trump content, tweeting a clip of CNN’s Kaitlan Collins being berated by White House press secretary Karoline Leavitt, along with the comment “Just going to leave this here.”
When Trump greenlit the merger in mid-March, but before the FCC’s three commissioners could vote on whether to waive the ownership cap, Nexstar and Tegna immediately announced a new complication: Tegna and Nexstar had already started merging. Tegna was no more and CEO Mike Steib had already sold $22.6 million of his company stock.
In response, eight state attorneys general and satellite TV operator DirectTV, which had already been planning to file separate federal antitrust suits against the merger, asked US District Judge Troy Nunley in Sacramento for an emergency restraining order that would prevent Nexstar from taking over Tegna’s assets. The order was granted on March 27th and on April 17, Nunley issued a formal injunction, ruling that Tegna must be operated as an independent financial entity, and Nexstar must take steps to ensure it remains separate from Tegna before further legal proceedings.
For now, Nunley has allowed the states and DirecTV to combine their cases, in which both argue that the merger was a clear violation of antitrust laws and would crush news competition.
Meanwhile, Republicans and Democrats in Congress are furious at Carr. On March 30th, Sens. Ted Cruz (R-TX) and Maria Cantwell (D-WA) sent the chairman a joint letter admonishing him for allowing his staff to waive the regulations to let the merger pass, instead of having the full commission of political appointees — one from the Biden administration — vote on it. “Under these circumstances,” they wrote, “any subsequent vote risks being largely procedural rather than a genuine exercise of commission responsibility.” They also pointed out that their hasty approval without the commission’s approval would now complicate the merger financially: “In a transaction of this scale, where integration proceeds quickly and unwinding becomes impractical, delay in judicial review can insulate the decision from meaningful challenge.” Notably, though they share similar ideological views on the media and deregulation, Cruz and Carr have frequently clashed over how to achieve their objectives. Cruz previously slammed Carr as a “mafioso,” for instance, for the way he’d used the FCC to silence Kimmel.
But even if it’s legally paused, the journalistic merger’s fallout has started to hit local news. NPR’s David Folkenfirk reported on Tuesday that Tegna journalists had already started receiving orders to stop broadcasting content from major broadcasters like ABC, CBS, and NBC — media outlets being targeted by Carr — and instead begin airing content from Nexstar’s NewsNation.
- Brendan Carr’s views on using the FCC to punish major broadcasters was outlined pretty extensively in the chapter he authored in Project 2025, an initiative led by the conservative Heritage Foundation on how to reform the federal bureaucracy to be more favorable to the American right.
- Exactly how much is local television losing to digital? According to industry publication NewscastStudio, in an investor call defending the purchase, Nexstar chairman Perry Sook cited a market research study from Borrell Associates, which found that “digital advertising in local markets exceeds $100 billion, compared to just $25 billion for local linear television advertising, with nearly two-thirds of digital ad dollars flowing to five major technology companies.”
- If you want to see exactly how much Keep Local News was trying to suck up to Trump, the ads are archived here.
- The Vergecast has a long-running segment called “Brendan Carr is a dummy.”
- The LA Times reported on last week’s preliminary hearings in front of Nunley, and how lawyers for Nexstar, the states, and DirecTV plan to argue their case.
- The Desk has insights from Kirk Varner, a former TV newsroom director, on how the case could go.
- Andrew Liptak covered Nexstar’s previous acquisition sprees for The Verge in 2018.
- Adi Robertson walks through exactly how the Kimmel suspension was an attack on free speech.
- Brendan Carr keeps trying to convince people that he’s not threatening to suspend broadcast licenses for reporting on unfavorable things like the Iran war, reports Lauren Feiner.
- The Vergecast has a long-running segment called “Brendan Carr is a dummy.”
Technology
Chinese robot breaks human world record in Beijing half-marathon
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A Chinese-built humanoid robot beat the human half-marathon world record in Beijing on Sunday, marking a breakthrough moment in a high-stakes global race for technological dominance.
A robot developed by Chinese smartphone maker Honor completed the 21-kilometer (13-mile) race in 50 minutes and 26 seconds, beating the human record of about 57 minutes set by Uganda’s Jacob Kiplimo last month.
The performance marked a dramatic improvement from last year’s inaugural event, when the top robot finished in more than 2 hours and 40 minutes.
Dozens of humanoid robots competed alongside about 12,000 human runners, navigating a parallel course to avoid collisions.
CHINA’S COMPACT HUMANOID ROBOT SHOWS OFF BALANCE AND FLIPS
A robot crosses the finish line in the Beijing E-Town Half Marathon and Humanoid Robot Half-Marathon held in the outskirts of Beijing on April 19, 2026. (Andy Wong/AP)
Nearly half of the robots ran using autonomous navigation, while others relied on remote control, organizers said.
Despite the breakthrough, the race still saw glitches, with some robots stumbling at the start or veering into barriers.
Engineers said the winning robot was designed to mimic elite athletes, featuring long legs of about 37 inches and advanced cooling systems to sustain performance.
US TARGETS CHINESE ROBOTS OVER SECURITY FEARS
“Looking ahead, some of these technologies might be transferred to other areas,” said Du Xiaodi, an engineer with the Honor team. “For example, structural reliability and liquid-cooling technology could be applied in future industrial scenarios.”
Team members celebrate next to the winning Honor Lightning humanoid robot during a medal ceremony after the second Beijing E-Town Half Marathon and Humanoid Robot Half Marathon in Beijing, China, on April 19, 2026. (Maxim Shemetov/Reuters)
Spectators reacted with a mix of amazement and unease at the machines’ rapid progress.
“It’s the first time robots have surpassed humans, and that’s something I never imagined,” Sun Zhigang, who attended the event with his son, told The Associated Press.
HUMANOID ROBOTS HIT MASS PRODUCTION IN CHINA
“The robots’ speed far exceeds that of humans,” spectator Wang Wen told the outlet. “This may signal the arrival of sort of a new era.”
A robot starts alongside human runners at the Beijing E-Town Half Marathon and Humanoid Half Marathon on the outskirts of Beijing on April 19, 2026. (Ng Han Guan/AP)
Experts say the race highlights China’s accelerating push to dominate robotics and artificial intelligence, even as widespread commercial use of humanoid robots remains limited, according to Reuters. The experts said Chinese robotics firms are still working to develop the AI software needed for humanoids to match the efficiency of human factory workers.
Runners take pictures of a humanoid robot during the second Beijing E-Town Half Marathon and Humanoid Robot Half Marathon in Beijing on April 19, 2026. (Haruna Furuhashi/Pool Photo via AP)
“The future will definitely be an AI era,” engineering student Chu Tianqi told Reuters. “If people don’t know how to use AI now … they will definitely become obsolete.”
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The competition underscores a broader technological race between China and the United States, as Beijing invests heavily in advanced robotics as part of its long-term economic strategy.
The Associated Press and Reuters contributed to this report.
Technology
The RAM shortage could last years
According to Nikkei Asia, even as suppliers ramp up DRAM production, manufacturers are only expected to meet 60 percent of demand by the end of 2027. SK Group chairman has even said that shortages could last until 2030.
The world’s largest memory makers — Samsung, SK Hynix, and Micron — are all working to add new fabrication capacity, but almost none of it will be online until at least 2027, if not 2028. SK opened a fab in Cheongju in February, but that is the only increase in production among the three for 2026.
Nikkei says that production would need to increase by 12 percent a year in 2026 and 2027 to meet demand. But according to Counterpoint Research, an increase of only 7.5 percent is planned.
The new facilities will primarily focus on producing high-bandwidth memory (HBM), which is used in AI data centers. With the companies already prioritizing HBM over general-purpose DRAM used in computers and phones, it’s not clear how much these new fabs will help alleviate the price crunch facing consumer electronics. Everything from phones and laptops, to VR headsets and gaming handhelds have seen price increases due to the RAM shortage.
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