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Panera Bread data breach exposes 5.1M customers

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Panera Bread data breach exposes 5.1M customers

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Another major consumer brand has joined the growing list of companies hit by serious data breaches. Panera Bread has confirmed a cybersecurity incident after the hacking group ShinyHunters claimed it stole millions of customer records.

The breach exposes a wide range of personal details, raising real concerns for anyone who has ever placed an order, created an account or shared contact information with the popular bakery chain.

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SUBSTACK DATA BREACH EXPOSES EMAILS AND PHONE NUMBERS

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Panera Bread confirmed a data breach after hackers claimed they stole millions of customer records containing contact information.  (AP Photo)

What happened in the Panera Bread data breach?

ShinyHunters added Panera Bread to its data leak site earlier this year, initially claiming it had stolen more than 14 million customer records. According to the group, the stolen data includes names, email addresses, phone numbers, home addresses and account-related information.

Panera Bread has since confirmed a cybersecurity incident. In a statement to media outlets, the company described the exposed data as customer “contact information” and said it has contacted law enforcement and taken steps to address the incident. Panera has not shared technical details about how the attack occurred or whether customers need to take specific actions.

Even “contact information” can be dangerous in the wrong hands. When combined, these details can be used for identity theft, targeted phishing and highly convincing social-engineering scams.

ShinyHunters claims the attackers accessed Panera’s systems through Microsoft Entra single sign-on (SSO). While Panera has not confirmed that claim, it closely mirrors recent warnings from Okta about a surge in voice-phishing attacks targeting SSO platforms.

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In these attacks, criminals pose as IT or helpdesk staff and call employees directly. They pressure targets to approve authentication requests or enter login credentials on fake SSO pages. Once attackers capture session tokens or credentials, they can bypass some forms of multifactor authentication and move laterally through company systems. This approach relies on human trust rather than technical exploits, making it increasingly effective.

How many people were actually affected?

At first glance, claims that 14 million customers were affected suggested an enormous breach. However, researchers at Have I Been Pwned? later clarified that the attackers stole 14 million records, not data tied to 14 million unique individuals.

After reviewing the leaked dataset, researchers now estimate the breach affected approximately 5.1 million unique people. The exposed information includes email addresses along with associated names, phone numbers, and physical addresses.

That distinction matters, but it does not eliminate risk. Once stolen data is released publicly, it can spread quickly across criminal forums and be reused for years.

149 MILLION PASSWORDS EXPOSED IN MASSIVE CREDENTIAL LEAK

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The hacking group ShinyHunters leaked stolen Panera customer data online after an attempted extortion failed. (Panera Bread)

Hackers leaked the data after extortion failed

ShinyHunters reportedly attempted to extort Panera Bread before publishing the stolen data. When those efforts failed, the group released a 760MB archive containing millions of customer records on its leak site.

This reflects a broader shift in cybercrime. Instead of locking systems with ransomware, many groups now focus on quietly stealing data and threatening public exposure. These attacks are faster, harder to detect, and often just as profitable.

ShinyHunters has used similar tactics in other high-profile incidents involving Bumble, Match Group, Crunchbase and other consumer platforms.

Lawsuits filed after Panera breach disclosure

The breach has already triggered legal fallout. Multiple class-action lawsuits have been filed in U.S. federal court, alleging that Panera failed to adequately protect customer data.

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The lawsuits claim Panera knew or should have known about security weaknesses and seek damages, improved security practices, and long-term identity theft protection for affected customers. Panera has not publicly commented on the litigation.

A troubling pattern for Panera Bread

This is not Panera Bread’s first major security lapse. In 2018, a cybersecurity researcher revealed that Panera had left millions of customer records exposed online in plain text. That incident later led to lawsuits and settlements.

Repeated breaches often point to deeper challenges. Large organizations can struggle to secure cloud services, identity systems, and employee access at scale. When attackers target identity platforms instead of infrastructure, a single mistake can expose millions of records.

We reached out to Panera Bread for a comment, but did not hear back before our deadline. 

GRUBHUB CONFIRMS DATA BREACH AMID EXTORTION CLAIMS

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Exposed contact details like names, emails, and addresses can fuel phishing scams and identity theft long after a breach becomes public. (Donato Fasano/Getty Images)

7 steps you can take to protect yourself following the Panera data breach

When a major consumer brand suffers a breach, customers often don’t realize the risk until weeks or months later. These steps help limit what attackers can do with your information if your Panera data falls into the wrong hands.

1) Use a strong, unique password for every account

If you ever created a Panera Bread account, reset its password immediately. If you reused that password anywhere else, those accounts are now at risk, too. Attackers routinely test breached passwords across email, shopping and banking sites.

A password manager helps by generating strong, unique passwords for every account and storing them securely so you never need to reuse credentials. Many password managers also alert you if your email or passwords appear in known data breaches, giving you an early warning to lock things down fast.

Our No. 1 password manager pick includes a built-in breach scanner that checks whether your email address or passwords have appeared in known leaks. If you discover a match, immediately change any reused passwords and secure those accounts with new, unique credentials.

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Check out the best expert-reviewed password managers of 2026 at Cyberguy.com.

2) Enable two-factor authentication (2FA) wherever possible

Two-factor authentication (2FA) adds a second step to the login process, usually through an app or device you control. Even if someone gets your password through phishing or a breach, 2FA makes it much harder for them to access your account.

3) Be cautious of phishing messages

Cybercriminals often follow up breaches with fake emails or in-app messages pretending to offer help or security updates. Always double-check the sender and avoid clicking links. When in doubt, open the app or website directly rather than responding to the message. Using strong antivirus software adds another layer of protection by flagging malicious links and blocking known threats before they can do harm. This protection can also alert you to phishing emails and ransomware scams, keeping your personal information and digital assets safe.

Get my picks for the best 2026 antivirus protection winners for your Windows, Mac, Android and iOS devices at Cyberguy.com.

4) Limit the personal details you share

When names, email addresses, phone numbers and physical addresses are exposed, identity theft becomes a real risk. Identity theft-protection services monitor your personal information, alert you if it appears on the dark web, and watch for attempts to open new accounts in your name.

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If something does go wrong, these services often include recovery support to help freeze accounts, dispute fraud, and guide you through the cleanup process.

See my tips and best picks on how to protect yourself from identity theft at Cyberguy.com.

5) Reduce your digital footprint with a data removal service

Scammers don’t rely on one breach alone. They combine leaked data with information from data broker sites to build detailed profiles. Data removal services help remove your phone number, home address and other personal details from hundreds of these sites.

While no service can erase everything, reducing what’s publicly available makes it much harder for criminals to target you with convincing scams or identity fraud. This is one of the most effective long-term ways to lower your risk after any major breach.

Check out my top picks for data removal services and get a free scan to find out if your personal information is already out on the web by visiting Cyberguy.com.

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Get a free scan to find out if your personal information is already out on the web: Cyberguy.com.

6) Secure your email account

Your email account controls password resets for most services. Protect it with a strong password and 2FA. Regularly review login activity and recovery settings, so attackers can’t use your email to take over other accounts.

7) Watch for account changes after breach news

Not every breach leads to immediate account takeovers. In some cases, attackers quietly test access weeks later. That is why staying alert after breach reports matters. Watch for password reset emails you did not request, profile changes you did not make, or new messages you did not send. Unexpected logouts or security alerts are also red flags. If you notice anything unusual, change your password immediately and review your security settings.

Kurt’s key takeaway

The Panera Bread data breach is another reminder that even familiar brands can become major cyber targets. While Panera says only contact information was exposed, that data is often enough to fuel scams and identity theft long after headlines fade. Staying proactive after breach news is now part of protecting your digital life.

Do you still trust large brands to protect your personal information, or have repeated breaches changed how much data you’re willing to share? Let us know by writing to us at Cyberguy.com.

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Copyright 2026 CyberGuy.com. All rights reserved.

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Snap, YouTube, and TikTok settle suit over harm to students

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Snap, YouTube, and TikTok settle suit over harm to students

Snap, YouTube, and TikTok have settled the first lawsuit of its kind, alleging that social media addiction has cost public schools massive amounts of money, according to Bloomberg. The suit, filed by the Breathitt County School District in Kentucky, claims that social media has disrupted learning and created a mental health crisis, straining budgets. The terms of the settlement have not been revealed yet, and Meta is still facing a trial in the same suit, which is viewed as a bellwether for over 1,000 similar lawsuits across the country

This follows an earlier case, settled by Snap and TikTok, in which a 19-year-old plaintiff claimed significant personal injury due to addictive social media apps. Google and Meta did not agree to a settlement in that suit, and it eventually went to trial, where a jury awarded the plaintiff $6 million. Meta also recently lost a suit brought by New Mexico’s Attorney General, to the tune of $375 million.

Beyond monetary awards, many, including New Mexico, are pushing for significant changes to social media apps to limit their harm to minors. And this is just the start of what’s shaping up to be a busy year for social media lawsuits. According to Bloomberg, lawyers representing school districts said their “focus remains on pursuing justice for the remaining 1,200 school districts who have filed cases.”

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Missed voicemails with no calls? It could be a scam

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Missed voicemails with no calls? It could be a scam

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It starts quietly. Your phone buzzes. You see a voicemail notification. But your phone never rang. Then it happens again. And again. Before long, your voicemail inbox looks like it’s under attack.

That’s exactly what Mike from Westport, CT, is dealing with right now. He wrote to us saying,

“I am so upset. Every 20 to 30 minutes, I am getting voicemails, but what’s weird is my phone never rings. After blocking the number, it just rolls over to a new source number. When I go to play the message, there is no audio. Is this a scammer just trying to get me to call them back? Not sure what the endgame is here. What can I do to stop this from happening? I really appreciate your help.”

What he is describing is something we’re seeing more often. It may feel random, but there’s a clear pattern behind this voicemail scam and here’s what you need to know to stay safe.

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RECEIVING UNEXPECTED INTERNATIONAL CALLS? WHAT YOU NEED TO KNOW

Silent voicemail scams can flood a phone with blank messages even when the device never rings. (Getty Images)

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What the silent voicemail scam actually is

This tactic is often called a silent voicemail scam or ringless voicemail spam. Here’s how it works in plain terms:

  • Scammers drop voicemail messages directly into your inbox
  • Your phone never rings, so it feels strange and urgent
  • The message is blank, garbled or extremely short
  • The number changes constantly to avoid blocks

At first glance, it looks like a glitch. That confusion is the point.

What’s really happening behind the scenes

This pattern almost always points to automated robocall systems using caller ID spoofing, not real people manually calling you.

Here’s what’s likely happening:

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  • Automated dialing systems are repeatedly hitting your number
  • They use spoofed or constantly changing caller IDs, which is why blocking one number doesn’t stop it
  • Some calls connect briefly, then drop, leaving behind a silent or very short voicemail
  • In some cases, the system is “pinging” your number to confirm it’s active

Once a number is confirmed as active, it can be shared across spam networks and used in future campaigns.

Why scammers leave empty voicemails

It seems pointless, but there’s a strategy behind it.

1) They want you to call back

Curiosity does the work for them. Many people return the call just to figure out what happened. When you call back, you may:

  • Reach a premium-rate number that charges per minute
  • Get routed into a scam call center
  • Confirm your number is active and monitored

2) They test if your number is real

Even if you never call back, your voicemail confirms your number is in use. That makes it more valuable for future scams.

3) They try to bypass spam filters

Because your phone never rings, traditional call filters may not catch it. That lets more of these messages slip through.

Why do the numbers keep changing

You block one number, and another appears minutes later. That’s usually a sign of caller ID spoofing and number cycling. Scammers use software to falsify the number that shows up on your phone and rotate through large batches of numbers to stay ahead of blocks and spam filters. Some of those numbers may be completely fabricated, while others may belong to real people whose caller ID information is being misused. Many of those numbers are:

  • Fake
  • Reassigned or temporarily used
  • Tied to real people who have no idea their number is being spoofed

Blocking a single number can still be worth doing, but it usually will not stop the campaign by itself because the caller can keep switching numbers. 

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Scammers may use ringless voicemail spam and caller ID spoofing to test whether a phone number is active. (Getty Images)

Is your phone being hacked?

This is one of the first things many people worry about. In most cases, no. These silent voicemails are more likely to be part of a scam call or robocall campaign than a sign that your phone has been hacked. Scammers can use tactics such as caller ID spoofing and ringless voicemail to reach you without making the call feel normal.

The bigger risk isn’t your phone itself. It’s how the scam tries to get you to respond. Calling back, pressing prompts or engaging with the message can confirm that your number is active and may expose you to more scam attempts. The FTC specifically advises people to hang up or delete the voicemail and not call back unknown numbers.

How to stop silent voicemail scams

You don’t have to just put up with it. There are ways to reduce or stop these messages. 

1) Do not call back unknown numbers

Even if it feels harmless, skip it. If it’s important, the caller will leave a real message.

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2) Enable spam call filtering

On iPhone and Android, turn on built-in call filtering and silence unknown callers. This helps reduce future attempts.

How to enable spam call filtering 

On iPhone (latest iOS)

Apple now gives you two strong options: Silence Unknown Callers and Call Screening.

Option 1: Silence unknown callers

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  • Open Settings
  • Tap Apps
  • Tap Phone
  • Scroll down and turn on Unknown Callers

This sends calls from numbers not in your contacts straight to voicemail without ringing.

Option 2: Turn on Call Screening (recommended)

  • Open Settings
  • Tap Apps
  • Tap Phone
  • Scroll down and under Screen Unknown Callers, select Ask Reason for Calling

This feature prompts unknown callers to say who they are before your phone rings, which filters out many spam calls automatically.

Optional: Enable spam identification

  • Go to Settings
  • Tap Apps
  • Tap Phone
  • Tap Call Blocking & Identification
  • Tap Business Call Identification
  • Make sure it is set to ON

This allows your iPhone to show verified business names and logos for legitimate callers when available.

On Samsung 

Samsung combines spam protection with AI call screening.

Settings and feature names may vary depending on your Samsung model, carrier and software version.

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Option 1: Turn on spam protection

  • Open the Phone app
  • Tap the three-dot menu (top right)
  • Tap Settings
  • Tap Caller ID and spam protection
  • Toggle it ON

This flags suspected spam calls before you answer.

Option 2: Block unknown callers

  • Open the Phone app
  • Tap the three-dot menu (top right) 
  • Tap Settings
  • Tap Block numbers
  • Turn on Block calls from unknown numbers 

This stops hidden or unidentified numbers from ringing your phone.

Option 3: Enable Call Screen (best option)

  • Open the Phone app
  • Tap the three-dot menu (top right)
  • Tap Settings
  • Tap Bixby Text Call or just Text Call
  • Toggle it ON

This lets your phone answer unknown calls with AI and show you what the caller says in real time.

One important reality check: Even with these turned on, some calls may still go to voicemail. That’s because voicemail is controlled by your carrier, not your phone.

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Unknown voicemail messages that contain no audio may be part of an automated robocall campaign. (Kurt “CyberGuy” Knutsson)

3) Use a call-blocking app

Apps can spot patterns faster than manual blocking and stop repeat offenders. Many of these apps can also identify known scam numbers and automatically block high-risk calls, helping reduce how often your phone gets hit.

4) Contact your carrier

Many carriers offer network-level spam blocking. Ask about tools that block ringless voicemail or robocalls.

5)  Use a data removal service

If your number keeps getting hit, it may already be circulating on marketing lists or data broker sites. These data removal services scan for your personal information and help remove it from databases that scammers often tap into. Cutting down where your number appears can reduce how often you get targeted over time. Check out my top picks for data removal services and get a free scan to find out if your personal information is already out on the web by visiting Cyberguy.com

6) Report the activity

You can report unwanted calls and voicemails to the Federal Trade Commission at reportfraud.ftc.gov or by calling 1-877-FTC-HELP (1-877-382-4357). Reports help track and shut down large scam campaigns.

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7) Protect your number going forward

Avoid posting your phone number publicly. The less exposure it has, the harder it is for scammers to target you.

8) Register your phone number on the National Do Not Call Registry at donotcall.gov/

This can help reduce telemarketing calls from legitimate businesses, but it unfortunately won’t stop scammers, illegal robocalls, or exempt organizations (like charities and political groups) from calling you. Scammers often ignore the registry and use tactics like number spoofing to bypass it. Want to know more about why your phone still won’t stop ringing and what you can do about it?  Check out our article on the ‘Do Not Call’ list loophole.

Kurt’s key takeaways

Silent voicemails are designed to mess with your instincts. They rely on curiosity and confusion, not sophisticated hacking. The best move is simple. Don’t engage. Let them hit a dead end. Over time, that tells the system your number isn’t worth the effort.

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So here’s the real question: If scammers are counting on curiosity to hook you, how often do you think that instinct is working on other people right now? Let us know by writing to us at Cyberguy.com

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  • For simple, real-world ways to spot scams early and stay protected, visit CyberGuy.com trusted by millions who watch CyberGuy on TV daily.
  • Plus, you’ll get instant access to my Ultimate Scam Survival Guide free when you join.

Copyright 2026 CyberGuy.com.  All rights reserved.

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Xbox is now XBOX

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Xbox is now XBOX

Xbox just allcapsmaxxed: Meet XBOX. This isn’t a joke; Microsoft appears to be actually rebranding Xbox to XBOX. Asha Sharma, Xbox CEO, ran a poll on X earlier this week, asking fans whether Microsoft should use Xbox or XBOX. The results were in favor of XBOX, and the company has now renamed its X account.

Curiously, the Threads and Bluesky accounts for Xbox haven’t been renamed yet, but if Microsoft is going ahead with a rebranding then I expect those will change soon. I asked Microsoft to comment on this potential Xbox rebranding and the company simply referred me to Sharma’s post.

The use of all caps for Xbox is a return to original form, though. Microsoft’s first Xbox logo for its console was all caps, and the company has favored using similar capped versions for the Xbox 360, Xbox One, and Xbox Series X / S console logos.

The apparent rebranding comes just a few weeks after Sharma scrapped Microsoft Gaming and renamed Microsoft’s gaming division back to Xbox. It’s part of Sharma’s continued promise of a “return of Xbox,” which has involved fan-focused console updates, a new Xbox logo, Game Pass pricing changes, and lots more in recent weeks.

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