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McDonald’s plant-based burger wasn't popular among customers, company says

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McDonald’s plant-based burger wasn't popular among customers, company says

Consumers seemingly didn’t love McDonald’s McPlant, the company’s version of a plant-based burger.

During the Wall Street Journal’s Global Food Forum, Joe Erlinger, the president of McDonald’s USA, said that the meat-less burger “was not successful” in San Francisco and Dallas.

In 2021, the burger also appeared at other McDonald’s locations nationwide, including El Segundo and Manhattan Beach.

According to MarketWatch, restaurants in the Bay Area and Dallas-Fort Worth were selling 20 McPlants daily, fewer than the 40 to 60 they had expected.

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“I don’t think the U.S. consumer is coming to McDonald’s looking for the McPlant or other plant-based proteins,” Erlinger said. He also shared that salads won’t return to menus nationwide either.

McDonald’s plant-based burger featured a patty made from ingredients like peas, rice, and potatoes, served on a sesame seed bun with tomato, lettuce, pickles, onions, mayonnaise, ketchup, mustard and American cheese.

The patty was co-developed with Beyond Meat.

The company has since ended its limited test run of the McPlant without disclosing any plans for a potential nationwide debut.

According to the Good Food Institute, a nonprofit that promotes alternatives to animal proteins, meat alternatives grew in popularity in the U.S. in 2019 and 2021, but their popularity lessened in 2022 and declined in 2023.

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However, that’s not the case everywhere. McDonald’s international markets were apparently more welcoming of the plant-based option.

Though McPlant wasn’t a hit, Erlinger said that McDonald’s will continue investing heavily in its chicken products.

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Los Angeles, Ca

UCLA student sexually assaulted in dorm room, suspect at large

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UCLA student sexually assaulted in dorm room, suspect at large

A suspect remains at large after a student was sexually assaulted while she was sleeping in her dorm room at the University of California, Los Angeles.

The incident happened early Friday at around 2:40 a.m. as the female student was sleeping in her room located in the Saxon Suites, according to the UCLA Police Department.

The suspect entered the student’s room and sexually assaulted her while she was in bed, officials said. He then ran out of the building and fled the area in an unknown direction.

The suspect is described as a white male in his 30s. He has a heavy set build, a curly beard and was last seen wearing all-black clothing and a beanie.

  • The Saxon Residential Suite dorm rooms on the campus of the University of California, Los Angeles. (KTLA)
  • The Saxon Residential Suite dorm rooms on the campus of the University of California, Los Angeles. (KTLA)
  • The Saxon Residential Suite dorm rooms on the campus of the University of California, Los Angeles. (KTLA)
  • The Saxon Residential Suite dorm rooms on the campus of the University of California, Los Angeles. (KTLA)
  • The Saxon Residential Suite dorm rooms on the campus of the University of California, Los Angeles. (KTLA)
  • A UCLA Police Department patrol car seen on the University of California, Los Angeles campus. (KTLA)
  • UCLA Police Department patrol cars are seen on the University of California, Los Angeles campus. (KTLA)
  • Students participating in an activity near Royce Hall on the UCLA campus on March 11, 2020. (Robyn Beck / AFP / Getty Images)
  • Students walk through the UCLA campus in Westwood. (Credit: Los Angeles Times)
  • An undated file photo shows the UCLA campus. The UCLA Foundation has announced a $5-million gift for scholarships, COVID-19 emergency support, mental health services and other student needs. (Genaro Molina / Los Angeles Times)

It’s unclear how the man was able to enter the dorm room or the building. The victim was medically treated at the scene.

Students were alerted of the assault Friday morning and many said they now feel uneasy.

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“They sent the police report saying a girl was assaulted while sleeping which is very frightening, especially for me as a young woman,” said Chantal de la Cruz, a UCLA student. “I’ve been living here for a year and the [crime] reports we usually get are burglary reports and they’re outside of the campus, so this is a huge shock for everybody. A lot of students don’t feel safe.”

Tips from UCLA police to stay safe on campus include:

  • Always be alert and aware of your surroundings
  • Report any suspicious activity to the police
  • Do not leave doors to buildings propped open
  • Secure your residence by locking all windows and doors
  • Avoid poorly lit or deserted areas when walking at night
  • Utilize the UCLA Safe Ride Service and UCPD CSO evening escorts
  • Callin 911 for emergencies or UCLA PD’s 24-hour line at 310-825-1491

The incident remains under investigation.

Anyone with information on the case is urged to call UCLAPD at 310-825-1491. Anonymous tips can be provided by calling 310-794-5824.

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Los Angeles, Ca

Hit-and-run suspect arrested after shooting at officers during Anaheim pursuit 

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Hit-and-run suspect arrested after shooting at officers during Anaheim pursuit 

A hit-and-run suspect was arrested after reportedly shooting at officers during a pursuit in Anaheim Friday.

The suspect was identified as Milton Urquiza Cruz, 31, of San Pedro, according to the Anaheim Police Department.

At around 3:45 p.m., an officer witnessed Cruz involved in a hit-and-run crash. As the officer tried to pull Cruz over, he refused to stop and sped away, leading police on a pursuit.

During the chase, Cruz struck a patrol vehicle and pointed a firearm at the officer who was following him, authorities said.

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Officers opened fire on Cruz in the parking lot of a McDonald’s restaurant located in the 1100 block of North State College Boulevard.

Cruz was not hit and continued driving away. A second officer-involved shooting occurred on State College Boulevard near the 91 freeway.

The suspect was still not deterred and continued driving away until a PIT maneuver in the 2800 block of East Virginia Street finally stopped his vehicle.

Cruz was taken into custody at the scene. Neither the suspect nor any officers were struck by gunfire and a firearm was later recovered from Cruz’s vehicle, police said.

Cruz was arrested on multiple charges including:

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  • Assault on a peace officer
  • Possession of a firearm by a felon or prohibited person
  • Possession of ammunition by a felon or prohibited person
  • Felony evading
  • Misdemeanor hit-and-run
  • Felony arrest warrant

The incident remains under investigation by homicide detectives. Following the investigation, the case “will be presented to the Orange County District Attorney’s Office to determine if the officers’ actions were lawful,” officials said.

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Los Angeles, Ca

Can you spot this alleged Orange County binocular thief?

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Can you spot this alleged Orange County binocular thief?

This alleged thief may have been a little short-sighted with this plan.

In a post to X, formerly Twitter, the Irvine Police Department made some chirps while asking for the public for information regarding a man suspected of stealing an expensive set of binoculars from a bird-watching equipment store.

The post, full of bird-related puns, showed video of a man hiding the binoculars in his pants before walking out without paying.

The incident took place on June 5. The pair of binoculars that the man walked out with is worth $4,800, according to police.

Security footage from outside the store showed him enter a gray Lexus sedan.

Police are asking anyone with information to contact njohnson@cityofirvine.org.

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