North Carolina
NC Made: Durham’s Old Hillside Bourbon toasts Black heritage one bottle at a time
DURHAM, N.C. (WTVD) — Bourbon is more than a business for Jesse Carpenter — it’s a tribute to the city that shaped him.
“This is Durham. This is where I’m from. This is where I grew up,” said Carpenter, Chief Product Officer of Old Hillside Bourbon.
The company he co-founded with childhood friends takes its name and identity from one of Durham’s most iconic institutions-Hillside High School, one of the oldest historically Black high schools in the nation.
“We graduated Class of 1993 from Hillside High School,” Carpenter said. “Concord and Lawson Street. It’s the old Hillside.”
The idea took root during the pandemic when Carpenter proposed starting a bourbon company to those same friends.
“I had an idea to start a bourbon company, and they were on board,” he said. “Friends from 30 years ago, and now we’re doing this business together. It’s awesome.”
From 300 Cases to 10,000
What began as a pandemic-era idea has evolved into a rapidly growing business.
In its inaugural year, Old Hillside distributed 300 cases; this year, the company anticipates 10,000. The bourbon also earned Best in Show at the 2023 TAG Global Spirits Awards, impressing even the most discerning craft bourbon critics.
“Let me focus on the aroma — layers of oak, vanilla,” one reviewer commented on the Bourbon Banter YouTube channel, concluding with, “I think it’s a great taste.”
SEE MORE NC MADE STORIES
A Bottle Full of Stories
Beyond its flavor, Old Hillside stands out for the history embedded in its label. Each vintage pays homage to a chapter of Black American history that might otherwise remain overlooked.
The inaugural bottle features a photo of the old Hillside High building, symbolizing the school’s deep community ties. A second flavor pays tribute to the African American jockeys who dominated the Kentucky Derby before the Jim Crow era effectively pushed them out of the sport. The company’s latest release honors the Harlem Hellfighters, the renowned all-Black military unit that served with distinction in World War I.
It’s a storytelling approach that Carpenter and his team are actively working to spread across North Carolina. Brand ambassadors Corey Carpenter and Amire Schealey are on the front lines of that effort.
“More bars and restaurants — tackling different markets,” said Corey Carpenter. Schealey added that the team is “setting up tastings at different ABC boards to build up our brand and presence around the state of North Carolina.”
Like many acclaimed bourbons, Old Hillside is distilled and bottled in Kentucky. But its founders are quick to point out where its true spirit comes from.
“Old Hillside is a lifestyle,” Jesse Carpenter said. “Not just a school-friendship and camaraderie. That’s what we do.”
SEE ALSO | NC Made: Raleigh jewelry brand AnnaBanana grows from UNC dorm room to statewide success
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The North Carolina Tar Heels will be a young program across the board next season, with well over two dozen freshmen and numerous additions from the transfer portal this offseason. Expectations for the 2026 season are lowered dramatically after a disastrous first season for head coach Bill Belichick, though those expectations could help the Tar Heels fly under the radar.
As the Tar Heels approach the end of spring ball, it is time to look at the veterans of the team—the ones who have the experience to lead, especially on the defensive side of the ball. Let’s look at three underrated seniors for the 2026 football season.
Ade Willie, Cornerback
Willie joins the Tar Heels program after four years with Michigan State, as the former 4-star player in the 2022 recruiting class gets an opportunity to not only provide depth to the secondary, but potentially start Week 0 against TCU.
Willie played in over 30 games with the Spartans and brings experience in the secondary at cornerback and safety, along with quality length and closing speed to the football. For a defense that needs players to step up, the redshirt senior from IMG Academy will be asked to do so.
Isaiah Johnson, Defensive Lineman
The defensive line is beginning to look like one of the Tar Heels’ strengths for the 2026 season. Johnson, a former transfer from Arizona, enters his redshirt senior year looking to add another year of production after 40 tackles and two sacks this past season.
North Carolina has an impressive group of starters with Malkart Abou-Jaoude, Leroy Jackson, and incoming transfer Jaylen Harvey. Johnson adds value to the group as a run defender with the ability to penetrate the pocket. While not discussed as a key player, Johnson’s name will be used plenty during the regular season as a potential standout for the program’s defensive front.
Coleman Bryson, Safety
Bryson was a reserve player for the Tar Heels’ secondary last season as a big nickel defender in the rotation. Heading into his redshirt senior year, the former Minnesota Gopher is looking to become a full-time starter in the secondary.
It wasn’t long ago when Bryson was making plays as the 2022 Pinstripe Bowl Defensive MVP. His special teams abilities were valuable for North Carolina last season, and he flashed at times in coverage against tight ends, including a pass breakup in the season-opener against TCU. The Waynesville, North Carolina, native could be a key defender on the back-seven in 2026.
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Friends and family members gathered in Washington state on Saturday, remembering former Miss North Carolina Carrie Everett, who died on Easter Sunday. Another memorial service is planned in North Carolina next month.
Web Editor : Sydney Ross
Posted
Virginia 3, North Carolina 0 | First Quarter
Virginia 3, North Carolina 0 | Q1 8:19
After a faceoff win by Henry Metz, Brendan Millon finds Truitt Sunderland to give the Hoos a 3-0 lead. Timeout North Carolina.
Virginia 2, North Carolina 0 | Q1 9:00
Brendan Millon gets the scoring started for the Cavaliers with a question mark style goal. On the defensive end, Jake Marek opens the game with three early saves with his third save setting up a transition goal by Tommy Snyder.
Virginia vs North Carolina pregame notes
UVA owns a 59-33 advantage since the series began in 1938.
The 59 wins are UVA’s most against any opponent in program history (followed by 51 against Duke).
In Chapel Hill last year, the Tar Heels defeated the Cavaliers 18-9, snapping UVA’s six-game series win streak.
UVA has won nine of the last 11 meetings, dating back to 2018.
The Hoos have won the last two meetings with Carolina at Klöckner Stadium, 11-4 in 2022 and 14-6 in 2024.
The Tar Heels’ four goals in 2022 marked the fewest goals in a game under Joe Breschi, who was named UNC’s head coach in 2006.
The last time the Tar Heels knocked off the Cavaliers at Klöckner was a 16-13 decision during the first of three games between the two teams in 2021.
Later that year, UVA claimed back-to-back meetings against the Heels, including in the NCAA semifinals on the way to capturing the 2021 national title over Maryland.
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