Connect with us

Georgia

Georgia, SEC schools look to trim athletic department spending to make way for revenue share

Published

on

Georgia, SEC schools look to trim athletic department spending to make way for revenue share


MIRAMAR BEACH, Fla. — Most Georgia Bulldogs fans probably don’t know the names behind the scenes in the Butts-Mehre building that crunch the numbers and spent months making decisions when putting together an athletic budget.

People like Stephanie Ransom, Scott Hallberg and Derek Hammock.

“They’re not the most popular people in the athletic department right now,” Georgia athletic director Josh Brooks said.

Advertisement

On a fourth-floor conference room in Brooks’ AD suite, the senior administrators who oversee the finances and business operations of an athletic department that supports 21 teams have held meetings with every sport and department.

“I can walk into those meetings and play good cop, bad cop depending on what mood I’m in that day and help them out,” Brooks said. “It’s been a lot of work to really refine the budget.”

Brooks said crafting the $223 million fiscal year 2026  budget is more “complex” in the first year of expected direct player payments of about $20.5 million — including $2.5 million of new scholarships — as part of the House Settlement which is awaiting final approval.

Brooks said he approached it wanting minimal impact on the experience of the Georgia athletes.

He asked programs to rank their priorities to find areas that Georgia could be more efficient in, like team travel.

Advertisement

He’s got plenty of company at athletic departments across the country, including colleagues in the SEC who are holding their spring meetings this week at the Sandestin Hilton.

“Every school I’ve talked to has tightened the belt and cut expenses and tried to continue to be good stewards of those dollars,” said Auburn executive deputy athletic director Jared Benko, the former Georgia Southern athletic director. “From a revenue standpoint, you’re always looking to grow in revenue.”

At Georgia, softball is expected to produce $127,500 in ticket revenue after the school began charging for tickets this past season. That’s a far cry from the $43,008,842 projected for football ticket revenue in the next fiscal year which includes a ticket price increase to $80 for all games.

If the SEC goes to nine conference games, more money is expected to flow in through its TV contract with Disney.

Advertisement

“That $20.5 million, that comes from somewhere,” South Carolina football coach Shane Beamer said. “We have to come up with it. All of us as coaches are certainly cognizant of that.”

On the expense side, Georgia athletics has cut its annual payment to university programs to the university from $4 million to $2 million.

Spread out throughout Georgia’s budget numbers is the phrase “reassessment of needs and spending efficiencies,” with cuts to travel, supplies and other areas. Georgia cut its “outsourced meals” from $1.4 million to $834,921 as it prioritized in-house meals over catered meals. Costs for pregame basketball, softball, soccer, gymnastics, tennis and volleyball meals were trimmed.

Georgia projects $1.25 million in revenue for a new, non-athletic related events.

Brooks said the school is eyeing a spring Sanford Stadium concert, but has brought in Top Golf in the stadium in the past.

Advertisement

“We have to look at potentially other things we can bring to Stegeman,” he said. “Now that we have turf on the baseball field, maybe there’s opportunities for maybe a small concert there.”

Oklahoma is cutting 5% of its athletic employees, athletic director Joe Castiglione confirmed this week.

“It’s a massive reimagination of the structure that we need for college athletics, the ecosystem for it and obviously the economics behind it,” he said. “I would say it’s a strategic re-org, streamlining.”

At Auburn, Benko said: “We’re looking under every single rock and tightening the belt.”

A year ago, Texas A&M athletic director Trev Alberts said here: “We don’t have a revenue problem in college athletics, we have an expense problem.”

Advertisement

A year later, here’s how he’s addressed that in College Station.

“We’ve just tried to look at how do we find a way to eliminate redundancy of expenses, how to do a better job of running our business like a business,” said Alberts, noting that student services and academic support make the business of college athletics unique.

Alberts said Texas A&M won’t add additional debt service on facility upgrades so those must be fully funded. That includes a project that would add baseball suites and club seats.

Benko said Auburn is “making things as efficient as possible but still being in position for championships…We’ve put controls in place so every dollar is justified.”



Source link

Advertisement

Georgia

Georgia regulators approve huge electric generation increase for data centers

Published

on

Georgia regulators approve huge electric generation increase for data centers


ATLANTA — Georgia’s only private electric utility plans to increase power capacity by 50% after state regulators on Friday agreed 5-0 that the plan is needed to meet projected demand from data centers.

It would be one of the biggest build-outs in the U.S. to meet the insatiable electricity demand from developers of artificial intelligence. The construction cost would be $16.3 billion, but staff members say customers will pay $50 billion to $60 billion over coming decades, including interest costs and guaranteed profit for the monopoly utility.

Georgia Power Co. and the Public Service Commission pledge large users will more than pay for their costs, and that spreading fixed costs over more customers, could help significantly cut residents’ power bills beginning in 2029.

“Large energy users are paying more so families and small businesses can pay less, and that’s a great result for Georgians,” Georgia Power CEO Kim Greene said in a statement after the vote.

Advertisement

But opponents say the five elected Republicans on the commission are greenlighting a risky bet by the utility to chase data center customers with existing ratepayers left holding the bag if demand doesn’t materialize.

“The need for 10,000 megawatts of new capacity resources on the system in the next six years isn’t here,” said Bob Sherrier, a lawyer representing some opponents. “It just isn’t, and it may never be.”

The approval came less than two months after voters rebuked GOP leadership, ousting two incumbent Republicans on the commission in favor of Democrats by overwhelming margins. Those two Democrats won in campaigns that centered on six Georgia Power rate increases commissioners have allowed in recent years, even though the company agreed to a three-year rate freeze in July.

Protestors are escorted out of a Georgia Public Service Commission meeting on Friday, Dec. 19, 2025 in Atlanta. Credit: AP/Jeff Amy

Peter Hubbard and Alicia Johnson — the Democrats who will take office Jan. 1 — opposed Friday’s vote. But current commissioners refused to delay.

Advertisement

Electric bills have emerged as a potent political issue in Georgia and nationwide, with grassroots opposition to data centers partly based on fears that other customers will subsidize power demands of technology behemoths.

Georgia Power is the largest unit of Atlanta-based Southern Co. It says it needs 10,000 megawatts of new capacity — enough to power 4 million Georgia homes — with 80% of that flowing to data centers. The company has 2.7 million customers today, including homes, businesses and industries.

Whether the company’s projections of a huge increase in demand will pan out has been the central argument. Georgia Power and commission staff agreed Dec. 9 to allow the company to build or acquire all the desired capacity, despite staff earlier saying the company’s forecast included too much speculative construction.

Members of the Georgia Public Service Commission listen to testimony...

Members of the Georgia Public Service Commission listen to testimony on Friday, Dec. 19, 2025 in Atlanta. Credit: AP/Jeff Amy

In return, the company agreed that after the current rate freeze ends in 2028, it would use revenue from new customers to place “downward pressure” on rates through 2031. That would amount to at least $8.50 a month, or $102 a year, for a typical residential customer. That customer currently pays more than $175 a month, including taxes.

“So we’re taking advantage of the upsides from this additional revenue, but allow it to shift the downside and the risk over to the company. And I’m real proud of that,” Commission Chairman Jason Shaw said after the vote.

Advertisement

But “downward pressure” doesn’t guarantee a rate decrease.

“It doesn’t mean your bills are going down,” said Liz Coyle, executive director of consumer group Georgia Watch. “It means that maybe they’re not going up as fast.”

Existing customers would pay for part of the construction program that doesn’t serve data centers. More importantly, opponents fear Georgia Power’s pledge of rate relief can’t be enforced, or won’t hold up over the 40-plus years needed to pay off new natural-gas fired power plants.

In a Monday news conference, Hubbard likened it to a mortgage “to build a massive addition to your home for a new roommate, big tech.”

“If in 10 years, the AI bubble bursts or the data centers move to a cheaper state, then the roommate moves out, but the mortgage doesn’t go away,” he said.

Advertisement

Staff members say the commission must watch demand closely and that if data centers don’t use as much power as projected, Georgia Power must drop agreements to purchase wholesale power, close its least efficient generating plants and seek additional customers.

Many opponents oppose any new generation fueled by natural gas, warning carbon emissions will worsen climate change. Some opponents were escorted out of the commission meeting by police after they began chanting “Nay! Nay! Nay! The people say nay!”

“Increased natural gas output for the sake of these silicon billionaire kings seems like a lose-lose,” opponent Zak Norton told commissioners Friday.



Source link

Advertisement
Continue Reading

Georgia

Georgia group reacts to Trump’s executive order that could reclassify marijuana

Published

on

Georgia group reacts to Trump’s executive order that could reclassify marijuana


ATLANTA, Ga. (Atlanta News First) — One metro Atlanta organization is weighing both the potential benefits and risks following President Donald Trump’s signing of an executive order Thursday aimed at expediting the reclassification of marijuana.

Atlanta News First spoke with Michael Mumper, executive director of Georgians for Responsible Marijuana Policy. He emphasizes this action is about research – not legalization – and said the science surrounding marijuana use remains unsettled.

“There are a lot of results, research that says that it has benefits and a lot that says it has harms,” Mumper said. “We need to dive into those much more before we rapidly expand marijuana access. This research will allow us to dig deeper into the real benefits and harms of marijuana.”

He adds that this action will also reduce paperwork for researchers and change how the drug is regulated by both the FDA and the DEA.

Advertisement

This order makes marijuana a schedule three classification under controlled substances, putting it in the same category as some steroids. Drugs that can be used in different situations based on the type and severity of pain.

Mumper shares his deep concern after this decision on Capitol Hill.

“Most important message to the public is that it normalizes marijuana as a product for consideration,” Mumper said. “For us, that’s a bit premature and dangerous because youth are still being harmed at alarming rates.”

The move does not change Georgia law and does not fully legalize the use of cannabis.

In Georgia, multiple efforts to legalize or decriminalize marijuana at the state level have failed. Under current state law, patients may access low-THC oil strictly for medical use if they have one of the qualifying medical conditions approved for treatment.

Advertisement

“Will be pressure on states to expand medical marijuana programs,” Mumper said. “But our argument has always been we have to stick to the science.”

President Trump has also directed his administration to work with Congress to “ensure seniors can access CBD products they have found beneficial for pain.”



Source link

Advertisement
Continue Reading

Georgia

Georgia Tech Athletics Receives a Pair of $10 Million Gifts

Published

on

Georgia Tech Athletics Receives a Pair of  Million Gifts


THE FLATS – Two generous, anonymous families have each given $10 million gifts to support Georgia Tech athletics’ Full Steam Ahead initiative and the Yellow Jackets’ football program, Tech vice president and director of athletics Ryan Alpert has announced.

“We’re incredibly grateful to these two generous families for their investments in Georgia Tech athletics and a championship-level football program,” Alpert said. “Led by these families, their relentless investments in our mission and their belief in our upward trajectory, support of Georgia Tech athletics and Tech football are at unprecedented levels.”

With these transformative gifts, Georgia Tech athletics is well on to set a new fundraising record in the 2026 fiscal year, as donor participation is up 21% in just six months since the fiscal year began on July 1.

Advertisement

Additionally, in just 14 months since the public launch of Full Steam Ahead in October 2024, Tech athletics has received nearly $90 million in new commitments to the initiative. In total, nearly $400 million has been raised towards Full Steam Ahead’s $500 million goal, which is a part of the Institute-wide Transforming Tomorrow campaign.

Georgia Tech continues to display its commitment to fielding nationally prominent, championship-level athletics programs. Notably, Tech athletics has committed to making more than $150 million in investments to its football program over the next several years, which includes the opening of the Fanning Student-Athlete Performance Center in the spring (a state-of-the-art facility that will benefit Georgia Tech’s full body of 300-plus student-athletes), a renovation of Bobby Dodd Stadium at Hyundai Field that will be completed prior to the 2027 season, a continued pledge to provide maximum revenue sharing to student-athletes and significant new resources devoted to expand and enhance staff.

To fulfill these commitments, enhanced engagement and support from the Georgia Tech community is vital.

“We still have progress to make to achieve our goal of consistently competing for championships at the highest levels of intercollegiate athletics,” Alpert continued. “Never in the history of college athletics has success been so closely tied to resources, and now is the time to seize the opportunity to take advantage of the great momentum and energy that we’re experiencing on The Flats.

“Every member of the White and Gold community can play a part. We urge fans to get in the game. Whether it be through gifts to the A-T Fund, purchasing tickets and merchandise, corporate sponsorships – every manner of support is vital to the success of Tech athletics.”

Advertisement

For more information and to make a year-end gift to the A-T Fund, visit atfund.org.

Full Steam Ahead

Full Steam Ahead is a $500 million fundraising initiative to achieve Georgia Tech athletics’ goal of competing for championships at the highest level in the next era of intercollegiate athletics. The initiative will fund transformative projects for Tech athletics, including renovations of Bobby Dodd Stadium at Hyundai Field (the historic home of Georgia Tech football), the Zelnak Basketball Center (the practice and training facility for Tech basketball) and O’Keefe Gymnasium (the venerable home of Yellow Jackets volleyball), as well as additional projects and initiatives to further advance Georgia Tech athletics through program wide-operational support. All members of the Georgia Tech community are invited to visit atfund.org/FullSteamAhead for full details and renderings of the renovation projects, as well as to learn about opportunities to contribute online.

Fourth Quarter

Less than two weeks remain for the Georgia Tech community to take advantage of the A-T Fund’s year-end Fourth Quarter Initiative, which gives supporters the opportunity to receive four A-T Fund priority points for every $100 donated to the Athletic Scholarship Fund through Dec. 31. The Athletic Scholarship Fund provides direct support for student-athletic scholarships and is one of the A-T Fund’s highest annual priorities, as it helps bridge the gap between endowment returns and scholarship costs.

Advertisement

Fourth Quarter gifts to the Athletic Scholarship Fund will provide donors with four A-T Fund priority points per $100 donated, which is double the two points normally allotted per $100 given. A-T Fund priority points are used to allocate benefits such as seat locations and parking for Georgia Tech athletics home events, as well as access to tickets for away games and postseason events, including ACC and NCAA Championships, bowl games and the College Football Playoff. To contribute to the Fourth Quarter Initiative and begin collecting four A-T Fund priority points for every $100 donated, click HERE. For more information, visit atfund.org/4th-quarter.

For the latest information on the Georgia Tech Yellow Jackets, follow us on XFacebook, Instagram and at www.ramblinwreck.com.





Source link

Advertisement
Continue Reading

Trending