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Austin, TX

Bulleit Elevates Spirits At Billboard The Stage At SXSW And The Stage After Hours

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Bulleit Elevates Spirits At Billboard The Stage At SXSW And The Stage After Hours


Billboard’s iconic live music series The Stage at SXSW returned to Austin, March 13 to 15, 2025. This year they highlighted some of the biggest movers and shakers in Country, Latin and EDM. Billboard and Bulleit teamed up to elevate the experience and extend the celebration with an exclusive after party featuring the hottest music and the coolest cocktails.

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Bulleit and KSHMR during the Billboard THE STAGE After Hours on March 15, 2025 in Austin, Texas.

Julian Bajsel

As the Official Whiskey Partner of The Stage at SXSW, Bulleit curated a vibe that uplifted artists that not only push the boundaries of music but broaden their respective genres. Koe Wetzel and Grupo Frontera showed how they do it in Texas, repping their home state with electrifying headlining performances for Country and Latin nights. While John Summit, fresh off a globe-trotting series of shows, amped up the energy in the amphitheater with infectious beats and mind-blowing pyrotechnics.

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The Bulleit bar during the Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 15, 2025 in Austin, Texas.

The Bulleit bar during the Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 15, 2025 in Austin, Texas.

Gilbert Flores

Billboard and SXSW deepened their connection this year thanks to Austin-native mixologist, Ryan Smith, who created custom cocktails with Bulleit to celebrate the creativity and innovation that can only be found at the festival. The Bulleit Bourbon Austin Calling enticed with notes of elderberry, while the Bulleit Rye Wildcard had the perfect balance of basil and strawberry. They perfectly captured the energy of the city and the culture it creates.

Bulleit during the Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 15, 2025 in Austin, Texas.

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Bulleit during the Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 15, 2025 in Austin, Texas.

Julian Bajsel

At The Stage, guests cooled down in the Bulleit Lounge with whiskey drinks while basking in the beautiful orange neon lights. On the other side of the venue, Bulleit set up a stylish bar where you could sample Bulleit Bourbon and Bulleit Rye on the rocks or mixed in a Whiskey Sour or a Mule. Whether attendees were there to kick up their cowboy boots, celebrate Latin cultures, or dance to melodic beats, there was libation for every occasion.

Bulleit during the Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 13, 2025 in Austin, Texas.

Bulleit during the Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 13, 2025 in Austin, Texas.

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Julian Bajsel

John Summit may have closed out the stage, but the party continued downtown at the After Hours presented by Billboard and Bulleit. KSHMR, the producer and songwriter behind some of the biggest industry shifting hits, brought his one-of-a-kind sound to SXSW when he took to the stage, spinning high-energy tracks and pulse-pounding classics. Those lucky enough to make it to the after party before the venue reached capacity were treated to a performance from KSHMR and Izzy Bizu who performed an upcoming single live for the first time.

Izzy Bizu, KSHMR Bulleit during the Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 15, 2025 in Austin, Texas.

Izzy Bizu, KSHMR Bulleit during the Billboard THE STAGE at SXSW After Hours on March 15, 2025 in Austin, Texas.

Julian Bajsel

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KSHMR took a second to share a toast with everyone. With a Bulleit Cocktail in hand, he said “Thanks to Bulleit and Billboard for putting on this amazing party! I wanna put on a little toast… Austin, are we having a good time?” Which was met with thunderous cheers from the audience.

KSHMR Bulleit during the Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 15, 2025 in Austin, Texas.

KSHMR Bulleit during the Billboard THE STAGE at SXSW After Hours on March 15, 2025 in Austin, Texas.

Julian Bajsel

The evening offered the perfect amount of style and edge with genre blending tunes and classic cocktails like Bulleit Bourbon Whiskey Sours and Bulleit Rye Mules. Whether you’re into the tried and true or trying something new, Billboard and Bulleit created an intersection of music and spirits that could only by accomplished by this pairing.

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Bulleit during the Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 15, 2025 in Austin, Texas.

Bulleit during the Billboard THE STAGE at SXSW held at Moody Amphitheater at Waterloo Park on March 15, 2025 in Austin, Texas.

Julian Bajsel

For even more coverage of Billboard The Stage at SXSW and Billboard and Bulleit Present The Stage After Hours, including exclusive photos and video coverage, check out Billboard.com and Billboard’s social channels.

BULLEIT BOURBON Kentucky Straight Bourbon Whiskey. 45% Alc/Vol. The Bulleit Distilling Co., Louisville, KY. PLEASE DRINK RESPONSIBLY.

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Austin, TX

What to Know About the Shooting in Austin

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What to Know About the Shooting in Austin


Federal investigators are looking into whether a shooting in Austin, Texas, on Sunday—that involved a gunman opening fire at a downtown beer garden, killing two and wounding 14—constitutes a potential act of terrorism.

Alex Doran, the acting special agent in charge of the FBI’s San Antonio Field Office, said in a press conference that while it’s still too early to determine a motive, authorities found “indicators” on the alleged gunman and in his vehicle that “indicate potential nexus to terrorism.”

The suspected gunman, who was reportedly wearing clothes that bore “Property of Allah” and an Iranian flag design, was shot dead in a standoff with law enforcement. 

The shooting happened just a day after the U.S. and Israel launched a major military campaign against Iran. White House Press Secretary Karoline Leavitt said President Donald Trump was briefed on the shooting.

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Texas Gov. Greg Abbott, a Republican who expressed support for the latest Iran strike, said in a statement: “To anyone who thinks about using the current conflict in the Middle East to threaten Texans or our critical infrastructure, understand this clearly: Texas will respond with decisive and overwhelming force to protect our state.” A day before the incident, Abbott directed the Texas Military Department to activate service members to “work alongside state and federal partners to safeguard our communities and critical infrastructure,” and he directed the state’s Department of Public Safety and the Texas National Guard, to “intensify patrols and surveillance.” 

Here’s what to know.

What happened?

Shortly before 2 a.m. Sunday, the suspect circled past Buford’s Backyard Beer Garden on Sixth Street several times in a “large SUV,” before stopping and opening fire with a pistol out of the vehicle window at people on the patio and gathered outside the bar, Austin Police Chief Lisa Davis said in a press briefing on Sunday.

The suspect parked the vehicle, stepped out with an assault rifle, and started firing at people on the street, according to Davis. Officers responding to the incident shot and killed the gunman.

The shooting took place along Sixth Street, a popular nightlife and entertainment district located a few miles from the University of Texas at Austin. Three people, including the suspect, were killed, and 14 were injured in the attack. All of those injured were transported to local hospitals, with three in critical condition, Austin EMS Chief Robert Luckritz said at the Sunday briefing. The names of the victims were released as of Sunday night.

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Jim Davis, president of UT Austin, confirmed in a statement that members of the university community were among those affected by the shooting, although they have not been publicly identified. “Our prayers are with the victims and all those impacted, including members of our Longhorn family, and my heart goes out to their families, friends, classmates, professors, and loved ones,” Davis said. “As Longhorns, we feel this pain together.”

What do we know about the suspect?

The Austin Police Department identified the suspect as Ndiaga Diagne, a 53-year-old man. Diagne, who was born in Senegal, officials told the Associated Press, first came to the U.S. in 2000 on a B-2 tourist visa, according to a Department of Homeland Security statement to the AP. He married a U.S. citizen in 2006 and became a lawful permanent resident, before becoming a naturalized U.S. citizen in 2013.

A law enforcement official briefed on the case told CNN that Diagne was wearing a shirt with an Iranian flag design and a hoodie emblazoned with “Property of Allah.” The AP also reported the words and symbols on his clothes, also citing a law enforcement official. 

The Austin American-Statesman reported that investigators searched a house in Pflugerville, north of Austin, linked to Diagne’s possible relative. Local television station KXAN reported that Diagne had been issued a driver’s license with an address in Pflugerville in 2017.

Neighbors speaking to the New York Times said Diagne had maintained a low profile. “They kept very much to themselves,” Chris Finch, who lived next to the searched home, said. “They didn’t really say hi or anything.”

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Another neighbor and the president of the neighborhood’s homeowners association, Eddie Garcia, said he was never aware of any previous issues. “We’re all neighbors and respect each other but we are also private and keep to ourselves,” he told the Statesman.

How are authorities reacting?

Mayor Kirk Watson called the shooting “an extremely difficult, traumatic moment” for the city. 

Senator Ted Cruz (R, Texas) said the shooting was a “senseless act of violence” and that he and his team are coordinating with local, state, and federal authorities over the incident.

Other Texas politicians have been united in condemning the shooting and extending condolences to victims and their loved ones, but they have been divided along partisan lines as to what’s to blame for the attack.

In a statement posted on X, eight Democrats in the Texas state legislature, including U.S. Senate candidate James Talarico, said, “Gun violence continues to steal the lives of far too many Texans. Our hearts are with the victims of today’s shooting and their families. We will never stop fighting for them.”

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Rep. Greg Casar (D, Texas) posted, “We must end America’s gun violence epidemic. Americans should be able to have fun at a bar without it turning into an unspeakable nightmare like this one— and I will redouble my efforts in Congress to prevent the next tragedy like this.”

“Gun violence is preventable. This devastating loss of life was preventable,” Rep. Lloyd Doggett (D, Texas) posted on X. “Until Republicans find the courage to say no to the NRA, our country will be plagued with more tragedies.”

Republicans, on the other hand, have blamed the attack on Islamic extremism and mass migration. Rep. Chip Roy (R, Texas) said, in response to Doggett, that “Muslim immigrant violence – naturalized or not – is preventable. Until Democrats (& Republicans) find the courage to say no to the mass migration of Islamists, our country will be plagued with more tragedies…”

In another post, Roy said the shooting in Austin was “carried out by a suspected Islamist who came on a tourist VISA, and OVERSTAYED for years,” adding that the “tragedy was preventable” and that “failed policies have real consequences.”

“Allowing unvetted immigrants who are hostile to America, who are loyal to our adversaries like Iran, must end,” Abbott, the Republican governor, said in response to a call by Talarico for stricter gun regulations. “The way to end it is to end the current open immigration policies.” (Talarico responded, “Dangerous people should not be allowed into the country. Dangerous people should not be allowed to get guns.”)

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The Texas chapter of the Muslim rights advocacy group Council on American-Islamic Relations condemned the shooting in a statement, but it also rejected using the incident to attack the larger Muslim community. 

“While a single person carried out this heinous attack last night, hundreds of thousands of Texas Muslims finished their night prayers and headed to their homes while calling on God for global peace and justice,” the statement said. “We encourage elected officials, law enforcement, faith leaders, and community members to come together to support the families of the victims and reaffirm our shared commitment to public safety.”



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Austin, TX

PHOTO: Apparent gunman in Austin 6th Street shooting wore ‘Property of Allah’ shirt

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PHOTO: Apparent gunman in Austin 6th Street shooting wore ‘Property of Allah’ shirt


FOX News obtained this image that purportedly shows the gunman responsible for a deadly mass shooting in Austin, Texas, on March 1, 2026. (FOX News)

Investigators are probing the deadly shooting on Austin’s Sixth Street, that left three dead and 14 injured. 

Officials are gathering new evidence that could point to extremist motives, as additional details surfaced Sunday about the gunman’s background and clothing during the incident.

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What we know:

Three people, including the gunman, were killed, and 14 others were wounded early Sunday outside Buford’s beer garden in Downtown Austin. 

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Police said officers were responding to reports of gunfire around 1:40 a.m., before confronting the suspect and fatally shooting him after he opened fire.

Authorities have not publicly identified the suspect, but an FBI spokesman said on Sunday that investigators are reviewing materials recovered from the suspect and his vehicle that indicate a “potential nexus to terrorism,” but cautioned that it is too early to determine a motive or whether the attack was directed or inspired by a specific group.

Dig deeper:

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FOX News reported Sunday that it had obtained a photo of the suspect taken before the shooting. The image showed a man holding a firearm and wearing a gray sweatshirt bearing the words “Property of Allah.” 

Sources also told the network the suspect was wearing an undershirt that appeared to display an Iranian flag or Iranian imagery.

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The Source: Information in this article was provided by FOX News and press conferences held by Austin police and the FBI.

Mass ShootingsDowntownAustinTravis CountyTexasCrime and Public Safety



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Austin, TX

Multiple people injured in mass shooting on 6th St; Austin Police investigating

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Multiple people injured in mass shooting on 6th St; Austin Police investigating


Austin Police are investigating a mass shooting at Buford’s on West 6th Street that’s left multiple people injured.

This happened around 2 A.M. as the bar was closing.

The number of people injured is not known.

Austin Police are also investigating an Officer Involved Shooting in the 600 block of Rio Grande Street.

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They say the suspect is deceased.

APD says the call originated as a shoot/stab hotshot incident with multiple people injured.

Austin Travis County EMS and the Austin Fire Department are also on the scene.

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This is a developing story and will be updated as more information is released.



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