Connect with us

Lifestyle

L.A.’s latest viral party spot is … Seafood City. Yes, you read that right

Published

on

L.A.’s latest viral party spot is … Seafood City. Yes, you read that right

Under the glow of fluorescent lights at Seafood City market in North Hills, packages of pre-made adobo, salted shrimp fry and and dried anchovies glisten in meat coolers.

A DJ, dressed in a traditional barong, blasts a dance remix of Whitney Houston’s “I Wanna Dance with Somebody” as a crowd gathers to take a shot of fish sauce together.

“That was disgusting!” a man shouts into the mic, flashing a grimacing expression.

Two men smiling gather behind a man in front of a laptop.

At Seafood City, DJs 1OAK, left, EVER ED-E and AYMO spin in barongs, the Philippines’ national formal shirt.

Advertisement

The smells of lechon and lumpia float through the air. Smiling children munch on halo-halo (a Philippine dessert made with ube ice cream, leche flan and shaved ice). Flags of the Philippines wave in the air as a man in UCLA Health scrubs hops into the center of an energetic dance circle. Employees shoot store coupons out of a money gun and toss bags of Leslie’s Clover Chips into the crowd. Fathers hold their children on their shoulders as a group of college students perform a Tinikling routine, a traditional Philippine dance in which performers step and hop over and between bamboo poles.

“This is so Filipino,” a woman says, in awe of the scene.

Two women dance in the middle of a circle.

Sabria Joaquin, 26, of Los Angeles, left, and Kayla Covington, 19, of Rancho Cucamonga hit the dance floor at “Late Night Madness” in North Hills.

“I came here for groceries,” explains an elderly man, adding that he decided to stay for the party.

Seafood City, the largest Philippine grocery store chain in North America, typically closes at 9 p.m. But on certain Friday and Saturday nights, its produce or seafood aisle turns into a lively dance floor for “Late Night Madness.” On social media, where the gathering has exploded, it looks like a multigenerational nightclub that could use dimmer lighting. But for attendees who frequent the store, it’s more than that. It’s a space for them to celebrate their Filipino heritage through food, music and dance in a familiar setting.

Advertisement

“This is something that you would never expect to happen — it’s a grocery store,” says Renson Blanco, one of five DJs spinning that night. He grew up going to the store with his family. “My mom would [put] us all in the minivan and come here, and she’d let us run free,” he adds. “It’s comfortable here. It’s safe here.”

1 A woman in a night dress walks behind a lady pushing a cart.

2 Two women in front of bananas eat late night snacks.

3 Two people dance in a grocery aisle.

1. Rhianne Alimboyoguen, 23, of Los Angeles follows an employee through the produce section. 2. Allison Dove, 29, left, and Andrea Edoria, 33, both of Pasadena, enjoy Philippine street food. 3. Katie Nacino, 20, left, Daniel Adrayan, 21, and Sean Espiritu, 21, of the Filipino American Student Assn. at Cal State Northridge, practice tinikling, a traditional Philippine folk dance, in an aisle.

The first Seafood City location opened in 1989 in National City, a suburb of San Diego, which has a nearly 20% Asian population including a rich Filipino community. For its founders, the Go family, the mission was simple: to provide a market where Filipinos and people within the diaspora could comfortably speak their native language and buy familiar products. It’s since become a community anchor. Of the nearly 40 locations in Northern America, at least half of them are based in California, which has the highest population of Asian Americans in the United States.

Advertisement
  • Share via

Advertisement

The first “Late Night Madness” event happened in September in Daly City, Seafood City’s newest location. The company wanted to launch a street food program at the store’s food hall in a fun and creative way.

The DJ played a selection of hip-hop, pop, soul and classic Pinoy records like VST & Company’s “Awitin Mo, Isasayaw Ko.” Hundreds of people showed up, and videos of people of all ages turning up in the popular supermarket spread like wildfire. So the company decided to continue hosting the event in October during Filipino American History Month and for the rest of the year. It’s since expanded to more locations around the country and in L.A., including Eagle Rock.

Advertisement

By 10 p.m. at the Seafood City in North Hills, at least 500 people are dancing in the produce section, next to rows of saba bananas, fresh taro leaves and bok choy. The lively crowd forms dance circles throughout the night, taking turns jumping in the center to show off their moves to songs like Earth, Wind & Fire’s “Let’s Groove,” “Nokia” by Drake and Justin Bieber’s “I Just Need Somebody to Love.” At one point, TikToker and artist Adamn Killa hops on the mic and says “If you a Filipino baddie, this is for you,” before doing his viral dance.

Trays of street food for sale.

Among the Philippine street food offerings were pandesal sliders, lumpia-style nachos, lobster balls and various skewers.

Advertisement

A group of employees dance behind the counter as they serve hungry patrons who fill their trays with various Filipino street food including pandesal sliders (soft Philippine bread filled with adobo, lechon or longganisa) and Lumpia Overload (think nachos, but a bed of lumpia instead of tortilla chips), lobster balls and barbecue chicken skewers. (No alcohol is served.) Meanwhile, a few lone shoppers sprinkle into the store to get their weekly groceries as music blasts through the speakers.

First-generation Filipino American Andrea Edoria of Pasadena says “Late Night Madness” reminded her of the family parties she attended as a child in L.A. and in Manila, where her parents are from.

“Growing up as a child of immigrants, I was kind of self conscious about displaying too much of my culture,” she says between bites of spiral fried potato. She went to the Eagle Rock event with her mother last month as well. “So it kind of fed my inner child to see so many people celebrating this shared culture and experience that we each grew up [with].”

Children and adults dance in a circle.

A multi-generational crowd is drawn to the dance floor. At center is Jade Cavan, 44, of Chatsworth.

Dancers perform between bamboo staffs.

Members of the Filipino American Student Assn. at Cal State Northridge perform a tinikling performance.

Advertisement

She adds, “I think it’s so important especially now at a time where our country is so divisive and culture is kind of being weaponized, I think it’s a beautiful reminder that we can come together and find something that unites us.”

About 10 minutes before midnight, the grocery store is still bustling with activity. A dance battle breaks out and people begin hyping up the young women. The DJ transitions into slower tracks like Beyoncé’s “Love on Top” and Mariah Carey’s “All I Want for Christmas is You.” The remaining folks sing along loudly as they walk toward the exit, smiles imprinted on their faces. Staff rush to clean up, then huddle together for group photos to memorialize the evening.

Employees clean up a grocery store.

After the final song is played, employees rush to clean up the supermarket.

Patrick Bernardo, 34, of Van Nuys looks at the counter, where a man had been chopping lechon, before stepping outside.

“There’s barely anything left on that pig,” he says, pointing to it as proof that the night was a success.

Advertisement

Lifestyle

‘The Super Mario Galaxy Movie’ remembers every Nintendo moment ever : Pop Culture Happy Hour

Published

on

‘The Super Mario Galaxy Movie’ remembers every Nintendo moment ever : Pop Culture Happy Hour

Mario (Chris Pratt) in The Super Mario Galaxy Movie.

Universal Pictures


hide caption

toggle caption

Advertisement

Universal Pictures

The Super Mario Galaxy Movie is the ultimate piece of Nintendo fan service. Mario (Chris Pratt), Luigi (Charlie Day), Princess Peach (Anya Taylor-Joy) are on an outer space adventure to save Princess Rosalina (Brie Larson). The film features other beloved Nintendo characters like Bowser (Jack Black)  and Yoshi (Donald Glover) – and a few surprises. It’s a sequel to The Super Mario Bros. Movie, which made more than a billion dollars worldwide.

Follow Pop Culture Happy Hour on Letterboxd at letterboxd.com/nprpopculture

Advertisement
Continue Reading

Lifestyle

Inside Kid Cudi’s new podcast, where he offers ‘Big Bro’ advice and good vibes

Published

on

Inside Kid Cudi’s new podcast, where he offers ‘Big Bro’ advice and good vibes

Kid Cudi is lounging in a colorful attic much like the one in his childhood home in Cleveland.

He’s surrounded by treasures of his childhood: movie posters of “The Last Dragon” and “The Truman Show” (the latter inspired artwork for his latest album, “Free”), a Nintendo 64 game console, a vintage house phone with a long cord, posters of Outkast and Nirvana, a green lava lamp and at least a dozen Pokémon figures. A makeshift window on the back wall opens onto what looks like a portal to outer space.

  • Share via

    Advertisement

Kid Cudi gives a tour of his “Big Bro with Kid Cudi” podcast studio.

Advertisement

“It’s kind of like the world outside of this attic,” the Grammy-winning and multihyphenate artist says, reaching toward the window as if he could leap through and enter another dimension. “It’s like you’re traveling through the cosmos.”

The ’90s-themed attic, which he says is a metaphor for his mind, serves as the backdrop for his latest project: a podcast called “Big Bro With Kid Cudi,” premiering Wednesday via Wave Sports and Entertainment.

The idea to launch a podcast began during the pandemic, when touring — and the world — came to a screeching halt. By then, Cudi, born Scott Mescudi, had already logged 20 years of a successful emo rap career, launched a clothing line, forged an acting career and created an animated film. Still, he was eager to explore a fresh frontier.

Kid Cudi inside of his podcast studio.

(Jason Armond / Los Angeles Times)

Advertisement

“I was really hyped on the idea of having a weekly show where I’m kind of like shooting the s— with my friends and having real positive conversations,” says Cudi, 42. “I want it to be a light in people’s lives. Something they can just put on, tune out the world and have a good time.”

He named it “Big Bro” because that’s exactly how he’s been seen by fans and peers throughout his career.

“I realized that’s who I am,” says Cudi. “I’m the one that’s meant to show you what not to do in life and how to avoid the same mistakes that I’ve fallen for in my life.” Big Bro is also the name of his mental health foundation for youth that he launched earlier this year.

Artifacts inside of Kid Cudi's podcast studio.

Inside Kid Cudi’s studio are posters of Wu Tang Clan and Nirvana, an Ohio license plate, a Polaroid camera, a Nintendo 64 and more.

(Jason Armond / Los Angeles Times)

Advertisement

Now in his 40s, married and fully independent from a record label (hence the album title “Free”), Cudi is in a different place in life.

“I’m just so f— happy,” he says, flashing a luminous smile. His outfit, an Off White hoodie and a fleece bucket hat with a tortoise on the front, is just as uplifting and whimsical as his attitude. “People are going to see the joy on my face when they see the episodes. I think my fans really enjoy seeing me happy and that’s the most beautiful thing about my career — it’s that these fans really care about me.”

After years of opening up about his struggles with addiction, loneliness and depression through his music (on tracks like “Soundtrack 2 My Life,” “Trapped in My Mind” and “The Void”), in the press and in his 2025-released memoir. Despite being so vocal, Cudi still retains a mystique quality that fascinates fans. The podcast, he says, is a space for him to open up more than he already has.

“He’s a larger-than-life figure,” says John Fontanelli, director of original content at Wave and the lead producer on “Big Bro.” “He has a lot of different aliases and personas. He’s a very funny and relatable person and I think that comes through with him as a host.”

Kid Cudi poses for a portrait.

“I was really hyped on the idea of having a weekly show where I’m kind of like shooting the s— with my friends and having real positive conversations,” says Kid Cudi, 42.

(Jason Armond / Los Angeles Times)

Advertisement

To bring his vision to life, Cudi teamed up with Wave Sports and Entertainment, which is home to shows like “7pm in Brooklyn” with NBA Hall of Famer Carmelo Anthony, “Straight to Cam” with hosts WNBA star Cameron Brink and NBA wife Sydel Curry-Lee and “So True” with comedian Caleb Hearon. Wave was the only company that was “gung-ho” about his show idea and building out the production set of his dreams, he says. Inspired by the set design for Big Tigger’s “Rap City: The Basement” show on BET, Cudi wanted to fill his podcast set with items that reflect his personality and energy.

“I love that set,” he says. “There was this theme where all the guests kind played along like they were really coming to his mom’s house and it was so cool,” he says.

Before filming his first episode, Cudi binged several podcasts and tapped people like writer, producer and actor Lena Waithe, whose guidance helped him navigate hosting and connect authentically with his guests. And of course, he created the catchy jingle for the show himself, which includes the lyrics “Big bro / chillin with big bro” in his signature flow.

Advertisement

Each week, Cudi will sit down with a mix of unexpected guests for wide-ranging, playful conversations that uncover new sides of both his guests and himself. The premiere episode features entrepreneur and reality TV star Kylie Jenner, who rarely does podcasts or sit-down interviews.

“I think it will shed a lot of light on the sides of her life that she doesn’t normally talk about like motherhood, being a businesswoman and juggling both things,” says Cudi. “I was asking her very thoughtful questions and she was being very upfront and transparent, so I felt like this was like a really great episode to start with.”

Artifacts in Kid Cudi's podcast studio.

Each Wednesday, Kid Cudi will sit down with a guest to talk about life, creativity and more.

(Jason Armond / Los Angeles Times)

Though fans may be expecting the show to tackle mental health and other difficult topics, Cudi plans to keep the conversations lighthearted and fun. “I feel like when we get into the mental health stuff, it can get really heavy and at least right now, I don’t want that to be the tone for the show,” he says. “This podcast, for me, needs to be really positive. The conversation needs to be fun, like no stress and not triggering for anyone.”

Advertisement

The podcast is just one piece of a much larger creative surge unfolding in Cudi’s orbit. Later this month, he will kick off the Rebel Ragers tour along with guests including M.I.A., A-Trak, me n ü, Big Boi and Cudi’s longtime producer, collaborator and friend, Dot Da Genius.

Under the artistic alias Scotty Ramon, he also hosted his first solo art exhibit, “Echoes of the Past,” at Ruttkowski;68 gallery in Paris. “I went years not knowing if I could paint and not only could I do it all along, there’s people in the world that are going to f— with it,” he says. He’s already finished with his next art collection, which he plans to showcase in New York next year.

With short films like “Mr. Miracle” and “Neverland” already under his belt, he’s been digging deeper into his director bag as well.

Kid Cudi poses for photo.

“I’m just so f— happy,” says Kid Cudi. “People are going to see the joy on my face when they see the episodes. I think my fans really enjoy seeing me happy and that’s the most beautiful thing about my career— it’s that these fans really care about me.”

(Jason Armond / Los Angeles Times)

Advertisement

“I’m somebody who was raised watching the Wayans,” he says. “Some mother— who came in here and were like ‘We’re gonna do it like this.’ People like Robert Townsend and I just know what’s hot. I know what’s funny. I know what’s cool and I know what stories we haven’t seen.”

With his Mad Solar production and music management company, he is the star of an upcoming film called “God Backwards,” which he says will be released later this year. On top of all of that, he recently began streaming on Twitch (“Someone Cooked Here”), where he showcases his music making process including his four-track EP “Have U Bn 2 Heaven @ Nite?” which released in March.

As he continues to dive into different mediums, Cudi says the mission remains the same: to continue evolving, challenging himself artistically and inspiring people along the way.

“[It] makes me feel so good as an artist that I can take this leap into another realm and I’ll still have support,” he says. “There’s people who are like ‘Cudi painting now? Right now. What else you got, kid?’ I love it.”

“Big Bro With Kid Cudi” will drop new episodes every Wednesday starting April 1 on YouTube and other streaming platforms.

Advertisement

Continue Reading

Lifestyle

A propaganda war on the National Mall pits Trump against satirical statues and posters

Published

on

A propaganda war on the National Mall pits Trump against satirical statues and posters

A satirical statue of President Trump and the late convicted sex offender Jeffrey Epstein went up in front of the U.S. Capitol in February. The temporary statue drew huge crowds that amplified the image by posting it on social media. The statue is a play on the iconic scene from the film Titanic and is called “King of the World.”

Brendan Smialowski/AFP via Getty Images


hide caption

toggle caption

Advertisement

Brendan Smialowski/AFP via Getty Images

WASHINGTON — There’s a propaganda war playing out on the National Mall between the Trump administration and its critics. The administration has hung giant banners bearing President Trump’s face from several federal buildings. His name now adorns both the John F. Kennedy Center for the Performing Arts and the United States Institute of Peace.

Meanwhile, an anonymous group called the Secret Handshake has put up satirical statues of Trump and artworks that emphasize everything from the president’s friendship with the late convicted sex offender Jeffrey Epstein to Trump’s taste for marble and gold leaf.

Another group, the Save America Movement, has plastered posters on fences and walls mocking members of Trump’s Cabinet. One shows a photo of White House Deputy Chief of Staff Stephen Miller and says, “Fascism Ain’t Pretty.” Another shows Attorney General Pam Bondi and reads, “Epstein Queen.”

Advertisement
Posters of Pam Bondi are seen with the words "Epstein Queen" and "Clown" in Washington, D.C.

The Save America Movement, a nonprofit, has plastered posters around Washington, D.C. This one mocks Attorney General Pam Bondi for her handling of the Epstein files.

Save America Movement/Save America Movement


hide caption

toggle caption

Save America Movement/Save America Movement

Advertisement

A man poses for photograph with a gold-painted, faux-marble toilet sculpture titled "A Throne Fit For a King," installed near the Lincoln Memorial. The statue, depicting an elaborate toilet throne, appears to mock President Trump's renovation of the bathroom attached to the Lincoln Bedroom a project that drew criticism for taking place during a government shutdown.

A man poses for a photograph with a gold-painted, faux-marble toilet sculpture titled “A Throne Fit For a King” that was installed March 31 near the Lincoln Memorial. The Secret Handshake, an artist collective, put up the statue, which mocks President Trump’s renovation of the White House bathroom attached to the Lincoln Bedroom, a project that drew criticism for taking place during a government shutdown.

Probal Rashid/LightRocket via Getty Images


hide caption

toggle caption

Advertisement

Probal Rashid/LightRocket via Getty Images

“We think that ridicule is a really important tool in an opposition toolbox to fight authoritarianism,” said Mary Corcoran, who runs the Save America Movement, a nonprofit.

Corcoran adds that she doesn’t see this as a fair fight “because they’re using taxpayer dollars to fund their propaganda, and we’re not.”

The White House rejects criticisms that the president is recasting the National Mall in his own image and using federal buildings for self-aggrandizement.

Advertisement
Workers on an aerial lift unfurl a new banner featuring President Donald Trump as it is installed on the façade of the US Department of Justice headquarters, Washington, DC, February 19.

Workers hung this banner in February from the Department of Justice headquarters. Visitors and scholars liken it to the political iconography seen in authoritarian states such as China and the former Soviet Union.

Brendan Smialowski/AFP via Getty Images)


hide caption

toggle caption

Brendan Smialowski/AFP via Getty Images)

Advertisement

“President Trump is focused on saving our country — not garnering recognition,” White House spokesman Davis Ingle told NPR by email. “A variety of organizations are free to share their opinions publicly, even when they lack any basis in reality.”

The National Mall is known as America’s front yard, and includes monuments and museums designed to unify the nation and celebrate democracy.

Last month, a gold-painted statue depicting Trump holding Epstein’s outstretched arms on the prow of a ship as though they were Jack and Rose on the Titanic drew a steady stream of people who laughed and posed in front of it for photos.

Not everyone was amused.

Advertisement

“It’s a gross interpretation of our president,” said Andi Lynn Helmy, a high school senior from Jacksonville, Fla. “Even if you don’t agree with his policies … I think it’s just an incredibly disrespectful thing.”

The anonymous group Secret Handshake erected a new golden Trump Epstein statue titled "King of the World" along with banners on the National Mall in Washington on March 10. The banners read Make America Safe Again featuring a photo of Donald Trump and Jeffrey Epstein. In the background hangs ithe Department of Labor's Trump banner.

The battle of images playing out on the National Mall has yielded remarkable juxtapositions. They include this giant banner of President Trump, which hangs from the Department of Labor. In the foreground are banners put up by the anonymous group the Secret Handshake, which read “Make America Safe Again” and emphasize the president’s friendship with the late sex offender Jeffrey Epstein. The Epstein banners are a rebuttal to a Trump banner that hangs from the Department of Justice and also reads “Make America Safe Again.”

Bill Clark/CQ-Roll Call, Inc via Getty Images


hide caption

toggle caption

Advertisement

Bill Clark/CQ-Roll Call, Inc via Getty Images

Other visitors took exception to the president’s face staring down from those banners on the Department of Labor, the Department of Agriculture and the Department of Justice. They likened it to the images of personalized rule seen in the People’s Republic of China during the Chairman Mao Tse-Tung era and the Soviet Union under Joseph Stalin.

“I just feel like he’s sort of painting himself as the king of America,” said Luke Price, a freshman at the University of Vermont. “I just don’t think that’s what we’re about. America is a democracy, not a dictatorship.”

Advertisement
Continue Reading

Trending