Wisconsin
Daycare. Diapers. Dilemmas about paying bills or buying food. Parents struggle. | Opinion
Survey shows inflation, cost of childcare and affording food weighs on Wisconsin parents
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Money is always on a parent’s mind, and perhaps especially so at this time of year. We’re just coming out of the holiday season, which can be costly for many. Tax season is creeping up, bringing refunds for some and payments to the IRS for others. Congress is currently debating legislation that could increase the Child Tax Credit, so parents are waiting to learn if they’ll get more tax relief. And families are looking ahead to the summer, when camp slots need to be secured and paid for.
Families with young children face their own unique challenges as they raise the next generation who are in this key stage of development. Infants, toddlers, and preschoolers are going through amazing changes at these ages — it’s a foundational stage of physical, socioemotional, and cognitive development that sets the stage for their futures. It’s also a high-stakes time for parents, and one that is compounded by many financial stressors.
Through the WisconSays/La Follette Survey, we at the La Follette School of Public Affairs at the University of Wisconsin-Madison have tried to learn more about the perspectives and needs of these families of young children. This topic is part of our yearlong Main Street Agenda project that we hope will shed light on the issues that matter to Wisconsin residents as we approach the 2024 election. My colleague, J. Michael Collins, kicked things off last month by discussing Wisconsin residents’ feelings of financial security overall.
Income inequality, wealth and inflation on minds of parents
In this portion of the survey, conducted out of the UW Survey Center, we asked nearly 4,000 Wisconsinites about their most pressing concerns, and we saw how the concerns of families with young children may have been distinct from those of other households. The top two most pressing concerns we saw were inflation and the unequal distribution of income and wealth. While families with young children were like other households in their level of concern about income inequality (47% vs. 50%), they were more likely to cite inflation as a concern (75% vs. 63%).
Can you afford an emergency? UW survey shows many don’t have $400 to spare. Blame inflation.
While inflation has recently slowed and the economy is in good shape overall, these data show that parents of young children are still worried about the effects of the recent inflationary period that stemmed largely from the financial turmoil brought on by the pandemic. The survey was conducted in the second half of 2023 as inflation was just coming under control, so it will be interesting to see how parents feel about inflation if it continues to decline throughout the year. Since this is a panel survey that will continue to ask these questions of the participants, this will be a measure we will be monitoring closely.
It’s no surprise that parents of young children are so attuned to inflation. The time after a child joins a family can be a particularly financially vulnerable period for many, even in the best of economic times.
To start, most new parents in the United States do not have paid family leave (and some have no unpaid leave), so taking time to recover from giving birth and to care for a new child can come at the cost of lost wages or even leaving the labor force. Currently, 11 states plus the District of Columbia offer paid family and medical leave; Wisconsin isn’t one of them.
Diapers alone can run parents $1,000 in first year of child’s life
On top of that lost income, families with young children face some heavy costs, such as diapers, wipes, and formula. Diapers alone can cost about $1,000 in that first year of life. A part of that cost in Wisconsin is paying for the sales taxes the state levies on diapers. Many other types of medical supplies are not subject to such a tax. The cost of diapers, though, pales in comparison to the cost of child care. In Wisconsin, like many other states, it can be cheaper to pay in-state college tuition than for child care — costing about $13,000 a year per child.
Wisconsin child care faces meltdown. We all lose if daycare centers close doors.
Although child care-related issues have received an array of recent attention in the legislature, it also ended pandemic-era funding that had buoyed child care centers in recent years. Without a state-level solution, some counties have been exploring how best to address child care needs and costs in their areas. To that end, La Follette graduate students have recently helped the counties of La Crosse and Outagamie to conduct in-depth research into their own child care solutions.
In light of all that, it is not surprising that families with young children in our survey are more likely than other households to say it is difficult for them to cover all their expenses in a typical month—more than a third of families with young children say this is an issue compared to less than a quarter of other households. They are also less confident they could manage an unexpected expense (40% vs. 50%). Concerningly, 40% of families with young children report dealing with food insecurity, compared to 25% of other households. Managing financial concerns can mean more stressed parents and fewer resources for children.
Even if we don’t have young children ourselves, it affects the long-term prospects of the state of Wisconsin if families with young children can thrive. To ensure that Wisconsin’s foundation is as sound as possible, it’s imperative that we support the families raising the next generation. This calls for broad attention to their concerns in the upcoming local, state, and federal elections.
Sarah Halpern-Meekin is a Professor of Public Affairs with the La Follette School of Public Affairs and the Vaughn Bascom Professor of Women, Family, and Community in the School of Human Ecology.
Wisconsin
How tariffs are affecting Wisconsin’s real and artificial Christmas trees
Nearly all artificial Christmas trees in the world today are made in China. And with that comes an up to 30 percent tariff rate on imported Christmas products — including artificial trees.
Kris Reisdorf is co-president of the Racine- and Sturtevant-based home and garden store Milaeger’s. On WPR’s “Wisconsin Today,” Reisdorf said tariffs are affecting their prices on artificial trees, but she’s mitigating most of the rate hike through negotiations with manufacturers and by taking on lower profit margins herself.
“We are doing our fair share in making Christmas affordable,” Reisdorf said. “When the average person is thinking 30 percent (tariffs), that’s not by any means what they’re really paying.”
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Milaeger’s “almost real” trees range from under $100 to well over $3,000. Reisdorff said she’s raised prices for all artificial trees by only around $20 compared to last year.
Residorf said tree sales are largely stable despite the uptick in tariff pricing.
An ABC News/Washington Post poll last year found that 58 percent of Americans were buying artificial trees instead of real ones. That’s up from 40 percent in 2010.
Greg Hann owns Hann’s Christmas Farm in Oregon. Hann also sits on the Wisconsin Christmas Tree Producers Association Board and is president-elect of the National Christmas Tree Association.
Hann told “Wisconsin Today” the COVID-19 pandemic in 2020 created a surge in business for real evergreen trees and that demand has been holding relatively steady ever since. That said, Hann acknowledged real Christmas tree sales are up for him and fellow growers this year. He attributed the increase in sales to the tariffs and the fact that farmers’ supplies are finally catching up to the higher demand brought on by COVID-19. Nearly all real trees come from the United States or Canada, according to Hann.
Hann said a recent survey by the National Christmas Tree Association found 84 percent of Christmas tree growers nationwide have kept prices the same over the last two years, and that includes his own farm. Being grown locally in Wisconsin, Hann said his business is largely unaffected by tariffs.
“It’s kind of nice to have a good supply with a stable price in this economy,” he said.
Reisdorf said that some artificial tree manufacturers are moving operations outside of China to places like Cambodia. But most other countries in the east are also facing tariff threats.
Instead, Reisdorf said artificial tree importers are lobbying President Donald Trump to lower his 30 percent tariffs on Christmas products like trees and ornaments, because those kinds of goods aren’t coming back to be made in the U.S.
Meanwhile, Hann said his organization is lobbying to have tariffs on artificial trees increased to 300 percent. He said the added tariff costs help create an “even playing field” between real and artificial trees, since farmers have to pay farm staff and cover fertilizer costs.
But it isn’t always about the cost. Reisdorf said artificial trees have the benefit of lasting “forever,” essentially.
Hann said many of his customers come to the farm looking to keep up the Christmas tradition of picking out their own family tree.
“They’re looking for that fragrance of a real tree,” he said. “They want to start that tradition of the family together. They pick the tree, they take it into their house.”
Wisconsin
Wisconsin loses starting offensive lineman to the transfer portal
In a bit of a surprise, Wisconsin Badgers starting center Jake Renfro is using a medical hardship year and entering the transfer portal for his final season of eligibility.
Renfro, a sixth-year senior in 2024, battled numerous injuries this season, limiting him to only four games after having season-ending surgery. He was a full-time starter for Wisconsin in 2024 after missing the entire 2023 season except for the team’s bowl game due to injury.
Prior to his time at Wisconsin, Renfro had played for head coach Luke Fickell at Cincinnati for three seasons. He played in seven games as a freshman in 2020, making six starts at center. He then was the full-time starter as a sophomore in 2021, earning All-AAC honors before missing the entire 2022 season due to injury.
Now, he’s set to come back to college football for a seventh year, rather than turn pro, and will look to do so at another school.
“I want to thank Coach Fickell, the entire coaching and training staff, my teammates, and the University of Wisconsin for everything over the past three seasons,” Renfro wrote. “I am grateful for the support, development, friendships, and memories I have made during my time in Madison. After much prayer and consideration, I have decided to enter the transfer portal and use a medical hardship year to continue my college football journey. I will always appreciate my time as a Badger.”
Renfro was one of the biggest supporters of Fickell publicly, being a vocal leader on the team as the starting center.
With his departure, Wisconsin could need a new starting left tackle, left guard, and center next season, depending on whether Joe Brunner heads to the NFL or returns for another season.
Wisconsin
Wisconsin’s match vs Stanford puts Alicia Andrew across net from sister
Wisconsin volleyball coach Kelly Sheffield discusses tournament win
Wisconsin volleyball coach Kelly Sheffield commented on the Badgers’ ‘huge’ win over North Carolina in the second round of the NCAA tournament.
MADISON — It did not take long for Alicia Andrew to text her younger sister after watching the NCAA volleyball selection show with her Wisconsin teammates in a lounge area in the south end zone of Camp Randall Stadium.
“I was like, ‘Girl!’” Andrew said. “She’s like, ‘I know! I’ll see you in Texas! And I was like, ‘I’m so excited!’”
Andrew will not see her younger sister in the Gregory Gym stands like any other family members, but rather on the court as an opposing player in the Badgers’ NCAA tournament regional semifinal match against Stanford.
Alicia Andrew is a 6-foot-3 redshirt senior middle blocker for Wisconsin. Lizzy Andrew is a 6-foot-5 sophomore middle blocker for Stanford. The sisters will play against each other for the first time with a spot in the NCAA regional finals on the line.
“Certainly when you’re having two high-level Division I starters on teams that are top five, top 10 in the country playing the same position, that’s pretty unique,” Wisconsin coach Kelly Sheffield said. “They’re both talented and competitive. But I also know that the players aren’t going to make it about themselves or the person that’s on the other side of the net. They’re parts of teams that are trying to move on and move forward and play great volley.”
Alicia has naturally fielded questions about the sibling rivalry, but she is “not reading too much into rivalry stuff and just playing this sport.”
“It’s another game,” she said after a recent UW practice. “Yes, it’s her across the net. But it’s a business. We both want to move on to the next round.”
Both players have played key parts in their respective teams’ path to this stage.
Alicia, after transferring from Baylor, is the only UW player to appear in all 98 sets this season and one of five to appear in all 30 matches. She is second on the team with 111 blocks, barely trailing fellow middle blocker Carter Booth’s 119.
“Really wants to be good for the people around her,” Sheffield said of Alicia. “Wants to do her job. Takes pride in her job. There’s a maturity, but yet there’s a playfulness that is a really good balance for her. Love coaching her. She’s wired the right way. She really is.”
Lizzy, meanwhile, ranks seventh in the country with a .441 hitting percentage in 2025 after earning a spot on the all-ACC freshman team in 2024. She also has experience playing with the U.S. U21 national team.
“I’m so proud of how hard she worked and her journey to Stanford,” Alicia said. “She puts in so much work, and she just loves the sport of volleyball. And I have loved watching her grow. It’s been fun to see her get better and better every year. And this past season, she’s been playing lights out.”
That pride has turned Alicia into a frequent viewer of ACC volleyball, of course whenever it has not conflicted with the Badgers’ own matches.
“We try to watch as many of each other’s games as we can, and I always just love watching her play,” she said. “I’m so proud of her. She’s just worked her tail off at Stanford, so to see her excel has been so fun.”
The Andrew sisters — Alicia, Lizzy and Natalie, who is on the rowing team at the U.S. Naval Academy — competed together in high school. (They also have a younger brother, William.) Competing against each other is a new concept for them, though.
“We’re not huge trash talkers, neither one of us,” Alicia said. “So I think that she’s going to play her game. I’m going to play my game. We’re going to have our heads down. There might be some looking across and smiling because we make the exact same expressions and quirky faces and reactions.”
The sisters don’t look the same – Lizzy has blonde hair and Alicia has brown hair. But Alicia quickly sees the resemblance with those on-court mannerisms.
“If there’s a silly play or if there is like a really unexpected dump or something, she’ll turn around and make the exact same face that I will,” Alicia said. “And it’s funny watching her on TV because I’m like, ‘Wow, that looks scary familiar.’”
They have some similarities off the court, too.
“We’re just goobers,” Alicia said. “We just like to have a good time together. Obviously she’s my little sister, but we have always been a close family — like all the siblings — so I feel like we’ve done all the things together growing up in all the sports.”
The Andrew parents are perhaps the biggest winners of the NCAA tournament bracket.
“My parents were super excited,” Alicia said. “They don’t have to split the travel plan, so they can save some frequent flyer miles there and both be in Texas. … They’re always trying to coordinate all the schedules.”
The Andrew family made T-shirts for the unique sisterly matchup. (Alicia thinks she is getting one considering they asked her and Lizzy for their shirt sizes in the family group chat.) The shirts are black, too, so there is no favoritism between Wisconsin and Stanford’s variations of cardinal red.
“They have a Stanford ‘S’ and a tree on it and then a Wisconsin ‘W’ and a little Badger on it, too,” Andrew said. “They’re really excited about these shirts. They’re being non-biased; they’re repping both daughters.”
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