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Where do candidates stand as ND political advertising season begins?

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Where do candidates stand as ND political advertising season begins?


BISMARCK, N.D. (KFYR) – Political season has arrived in North Dakota and many candidates have entered the race for U.S. Senate, U.S. House and Governor. Although many have been in the race for a longer period of time, only one candidate is advertising.

North Dakota’s political candidates are hitting the campaign trail. However, one thing that’s missing so far is political advertisements. The only major candidate to go full force into TV and online ads has been gubernatorial candidate Lt. Governor Tammy Miller, R-North Dakota.

Miller said prior to jumping into the race, she and her campaign took the time to develop a communications strategy.

“It’s so important because I haven’t run a campaign before. I’m a business leader and political outsider, so it was important to have a strong message so the folks in North Dakota, our voters, can get to know me,” said Miller.

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Political analyst Jason Matthews said he thinks the reason Miller is the first candidate to bring ads out is due to the money she has readily available.

“She has the resources to do it, she can self-finance. She’s probably going to follow the Doug Burgum playbook because Burgum had this very approach in 2016: saturation media ads, then followed by direct mail,” said Matthews, an adjunct political science professor at Bismarck State College.

As for what the other candidates’ plans are for advertising, many say they will wait until we get further into election season. Many plan to use the traditional mediums of TV and radio. However, most will reach out to voters through social media.

Although Miller is ahead of the game, some candidates are just not ready for this step and are focused now on physically meeting voters.

“We will go up on TV when we are ready to go up, probably fairly soon, and we will stay up from now until June 11. You have to run a campaign to do this, you have to go out and talk to as many people as you can, and you have to get your message out,” said Rep. Kelly Armstrong, R-North Dakota.

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Matthews said it’s critical for candidates to have political advertising at some point during their campaign as it helps with name recognition. He said how candidates get their message out this time will be interesting to see as mediums are changing.

“It’s going to be fascinating to see how this works its way out because people are dropping cable. You’ve got the streaming services now so people have cut the cord. Candidates are now trying to find new ways in which to connect,” said Matthews.

Although Miller has the traditional TV ads out there, she said she plans to do even more as the race continues.

“We have a strategy for the balance of the campaign, but it will also be coupled with a lot of work getting out around the state and talking with voters, listening and learning,” said Miller.

As far as when we might expect to see more political advertising, Matthews said we will start to see them ramp up after March.

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FCC public records tell us that gubernatorial candidate Tammy Miller has booked $57,760 in broadcast TV advertising to date.

Matthews said the next major thing to watch for in these races is what point in time the races become personal and negative, but also who takes that first step.



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North Dakota

Sen. Kevin Cramer says competition is 'better for all of us’ as he runs for reelection

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Sen. Kevin Cramer says competition is 'better for all of us’ as he runs for reelection


GRAND FORKS — Running as a United States senator is very different from running for the U.S. House of Representatives, according to U.S. Sen. Kevin Cramer.

“In the House, we did it all the time, because you’re up for election every two years, so you’re always both campaigning and working,” he said. “The Senate, after six years of not campaigning, it’ll be interesting now just to have a month to do exactly that.”

Cramer, a Republican, is running for reelection for another six-year term. He was first elected to the Senate in 2018, ousting then-incumbent Democrat Sen. Heidi Heitkamp. This year, Cramer faces

Democratic candidate Katrina Christiansen

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. The pair will debate on Oct. 2 on Prairie Public.

Cramer won his primary,

competing unopposed during the June primary,

and said that now, with roughly a month to Election Day and voting already underway, he’ll be ramping up his campaign.

“I’ve been very intentional about — and I’ve generally done this throughout my career — setting specific benchmarks and key darts starting when ballots go out,” he said. “I started my advertising on the first day that ballots could go out for absentee (voters).

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“Too many candidates that I’ve watched over my career start advertising really early in the year, and they spend a lot of money before Labor Day, which is almost like not spending at all,” he continued.

Ballots for overseas and military North Dakota voters were sent out Sept. 20, but the vast majority of absentee ballots become available Sept. 26. In-person early voting where available generally starts two weeks to a week before the general election, depending on the county.

Cramer said some of his Senate colleagues, like Sen. Jon Tester of Montana and Sen. Sherrod Brown of Ohio, who are also running for reelection, have been advertising for well over a year. He doesn’t view that as being as helpful as focusing on the month before the election.

“We’ve got a pretty complete plan that is already fully funded and now in motion for the next six weeks,” Cramer said.

This is Cramer’s first reelection for the Senate seat. Cramer was first elected to federal office in 2012 and served three terms in the House as North Dakota’s sole representative. Being in the Senate allows him to do more work that focuses on the state, he said.

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“In North Dakota, we have the great blessing of being a small state with two senators, rather than a very large state with two senators,” he said. “That affords people like me that for six years, you do your job, and if you’re transparent and you’re able to talk to the media and talk to your constituents, it makes campaigning a lot easier.”

Having some competition in the race is a good thing, Cramer said.

“She seems to be better prepared — and you would be,” he said, referring to the fact that Christiansen has run multiple campaigns now. “I lost three elections before I started winning them, and so you do get better each time. She dives real into the deep end, and I think it makes for a much more interesting campaign. I think it’s better for all of us.”

Voigt covers government in Grand Forks and East Grand Forks.

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Illinois State vs. North Dakota State channel, time, schedule, live stream to watch Week 5 college football game | Sporting News

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Illinois State vs. North Dakota State channel, time, schedule, live stream to watch Week 5 college football game | Sporting News


Ella Morrissey is a freelance writer for The Sporting News ‘Watch’ team, covering all major North American sports carried on streaming services such as Fubo, Sling, Paramount+, DAZN, Apple+ and more. She is a graduate of Lehigh University, where she served as the sports editor of her college newspaper. Prior to joining The Sporting News, Ella worked in media relations with the New York City Football Club and currently helps to cover the WNBA for Winsidr. When not writing articles for TSN, Ella enjoys going to concerts, live sporting events and reading mystery novels.



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Plain Talk: Proponent and opponent debate North Dakota's Measure 5 legalization of marijuana

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Plain Talk: Proponent and opponent debate North Dakota's Measure 5 legalization of marijuana


MINOT — Steve Bakken is the former mayor of Bismarck, and the chair of the committee backing Measure 5, which seeks to legalize recreational marijuana in North Dakota.

Pat Finken is a longtime advertising professional and political activist. He’s a part of the coalition opposing Measure 5.

These gentlemen came together on Plain Talk to make their respective cases. The contrasts in their arguments, as you might expect, were sharp.

Bakken says Measure 5 is a “very conservative” legalization that gives state officials plenty of latitude to regulate lawful use of the drug. The measure “gives all the power to the state,” he said.

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But Finken painted the measure as exacerbating North Dakota’s existing problems with substance abuse. “The marijuana of today is not safe,” he said. “It’s 10 times more powerful” than what Americans may have been smoking in past decades. He rejected the argument that marijuana legalization is inevitable, saying that even if North Dakota were the last state in the union without legal access for recreational use, he wouldn’t mind it.

“I’m perfectly content for North Dakota to remain an island,” he said.

Bakken, for his part, argued that Finken’s alarmism is out of date. “That reefer madness mentality goes back to the 50s.”

To subscribe to Plain Talk, search for the show wherever you get your podcasts, or use one of the links below.

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Rob Port is a news reporter, columnist, and podcast host for the Forum News Service with an extensive background in investigations and public records. He covers politics and government in North Dakota and the upper Midwest. Reach him at rport@forumcomm.com. Click here to subscribe to his Plain Talk podcast.
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