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University of Michigan increasing football season ticket prices in 2024

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University of Michigan increasing football season ticket prices in 2024


CBS News Detroit Digital Brief for Jan. 1, 2024

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CBS News Detroit Digital Brief for Jan. 1, 2024

03:49

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ANN ARBOR, Mich. (CBS DETROIT) – The University of Michigan is increasing its football season ticket prices for the first time since 2021, the university recently announced. 

Ticket prices will increase from $77.50 per game to $82.50 per game for a total cost of $660 for the eight-game home schedule in 2024. 

“We’ve been evaluating the data and carefully weighing our options,” Michigan’s Director of Athletics, Warde Manuel, said in a statement. “After evaluating multiple factors, including the changes coming to the Big Ten Conference due to expansion, the quality of our future football schedules, and benchmarking other football programs, we are taking this step to ensure the continued success and sustainability of our football program and future athletic operations.”

The school says, “A recent analysis of similar Power 5 programs showed pricing for prime seat locations at Michigan Stadium was undervalued. By adjusting the pricing structure, Michigan will be more in line with other programs while still delivering more value to the premium pricing tiers.”

Michigan is also implementing new pricing tiers as part of its update for its Preferred Seat Contributions (PSC). In the past, Michigan had standard pricing tiers of Victors, Valiant, Maize, Blue and Endzone, and the price of tickets was the same for each tier. 

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For 2024, the Victors and Valiants sections will be organized as lower, middle and upper tiers. Pricing for each PSC ticket ranges from $100 for Endzone Lower to $800 for Victors Upper West. 

“Implementation of these changes will help Michigan Athletics provide the essential resources needed for the continued success of our football program and each of the 29 sports programs in Michigan Athletics. I want to thank our season ticket holders and donors in advance for their continued support,” Manuel said.   

Michigan kicks off its 2024 season at home at Michigan Stadium against Fresno State on Saturday, Aug. 31. 

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Ohio State football coach Ryan Day just flipped rivalry pressure onto his Michigan counterpart — Jimmy Watkins

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Ohio State football coach Ryan Day just flipped rivalry pressure onto his Michigan counterpart — Jimmy Watkins


ANN ARBOR, Mich. — Michigan coach Sherrone Moore wears his cap low, but he can’t hide the bleary eyes under his bill at the postgame podium.

He looks like he’s been crying. No surprise. When Moore dons the Wolverines headset, he bares his soul into the mic. When he first emerged from Michigan’s locker room on Saturday afternoon, he chest-bumped players and urged the Big House crowd to bring noise.

And when emotion fuels The Game, as it has over the last four seasons, Moore fits Michigan like his linemen fit Buckeye run plays.

But when talent wins out, as it did during Ohio State’s 27-9 win vs. UM on Saturday, Moore loses his rivalry aura. The Buckeyes widen the holes in his resume. You start to see him differently, and not just due to dried tears.

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“It stings. Everybody stings,” Moore said Saturday. “You sting for the seniors, sting for the program. When we’re in this 24/7, when you’re in this for 365, this hurts. And you work tirelessly to make this be successful.

“… I’ll put it on me. I always put stuff on me and, (we will) self-reflect, self-look at what we need to fix, see what we need to do.”

Welcome to Ohio State coach Ryan Day’s world, minus the cushion earned by piling accomplishments next to a pair of gold pants. Over the last four years — and particularly the fourth — Moore and Michigan have made their names invalidating the Buckeyes’ would-be bullet proof resume. For every Buckeye bullet point, his Wolverines offered a rebuttal.

OSU won 12 games per season, but …

It made two College Football Playoff appearances, but …

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It won the national championship (!) last season, but …

The Buckeyes — particularly Day — still couldn’t beat Michigan.

Now the rabbit has the gold pants, and he was already faster and stronger. Even sans Saturday’s win, Ohio State owns the nation’s longest active winning streak. It boasts the best gambling odds to win the national championship (again), and Day has built this program to sustain success.

Meanwhile, Michigan follows a blueprint designed to, um, good question.

What is Michigan football (and its coach) without the rivalry win?

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Southwest Michigan city postpones holiday parade ahead of heavy snowfall

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Southwest Michigan city postpones holiday parade ahead of heavy snowfall


THREE RIVERS, MI — The city of Three Rivers is moving its holiday light parade back in anticipation of dangerous winter weather Saturday, Nov. 29.

“Mother Nature has decided to enter her own float into the parade tonight … a giant snow machine,” officials said in a Facebook post. “We’re hitting pause on the Holiday Light Parade for everyone’s safety.”

The community will gather at 6 p.m. Dec. 19, instead, per the Downtown Three Rivers Facebook post.

The after-dark parade features floats decked out with twinkling, colorful lights and music, per a Wednesday, Nov. 26 Facebook post.

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Floats travel less than 1 mile through downtown Three Rivers on their route, per the post.

The small town, located about 30 miles south of Kalamazoo, is expected to see heavy snowfall and deteriorating road conditions beginning Saturday afternoon and evening.

“A widespread moderate to heavy snow event is about to unfold across the region,” NWS meteorologists in Grand Rapids said in today’s forecast notes. “This storm has a lot going for it and confidence remains high we’ll see widespread 6-10 inches of snow with locally higher amounts.”

Want more Kalamazoo-area news? Bookmark MLive’s local Kalamazoo news page.



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Michigan State basketball’s win vs. North Carolina sets broadcast record

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Michigan State basketball’s win vs. North Carolina sets broadcast record


Michigan State forward Jaxon Kohler (0) celebrates after his 3-point basket against North Carolina during the second half of an NCAA college basketball game Thursday, Nov. 27, 2025, in Fort Myers, Fla. (AP Photo/Mike Carlson)AP

Michigan State keeps winning games and drawing eyeballs.

The No. 11 Spartans (7-0) rolled to a 74-58 win against No. 16 North Carolina (6-1) on Thursday to close the Fort Myers Tip-Off in a matchup that drew 5.49 million viewers on FOX as the most-watched college basketball game ever on the network, it was announced Friday.

The Thanksgiving matchup that followed the Packers beating the Lions peaked at 13.41 million viewers. That figure is a 6 percent increase from FOX’s last Thanksgiving college hoops game, a Michigan State loss against Arizona in 2023 during the Acrisure Classic in California.

Jeremy Fears posted a career-high 19 points and dished out seven assists to lead the Spartans on Thursday while Carson Cooper scored 14, Cam Ward had 11 and Jaxon Kohler added 10. They’re off to their longest undefeated start in a decade and open Big Ten play against Iowa (7-0) on Tuesday at the Breslin Center before hosting No. 4 Duke (8-0) on Dec. 6.

Matt Wenzel has been the Michigan State football beat writer for MLive since 2017 and also covers men’s and women’s basketball, hockey and other sports.

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