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Mayor, Sports Commission: Kansas City cashes in on NFL Draft, bringing in $164M

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Mayor, Sports Commission: Kansas City cashes in on NFL Draft, bringing in 4M


KANSAS CITY, Mo. — The numbers are in and we now know the economic impact of the biggest event Kansas City has ever hosted — the NFL Draft.

Heading into the event, original projections were $100 million, but KCMO actually brought in $164 million — $108 million in direct spending, according Kansas City Sports Commission & Foundation.

Fifty-five million of the money was from induced/indirect impact, according to the commission.

For those wanting to compare Kansas City to other cities since the NFL Draft started going to different sites, KCMO came in third only behind Nashville and Las Vegas.

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Below are the numbers. No data was available for 2020 because the draft was virtual due to COVID-19.

Breaking down the numbers

According to the commission, 60% of the direct spending went to accommodations like hotels.

Another 18% went to food and drinks, while business services account for 8 percent; transportation six percent and retail and recreation 4 percent.

KSHB 41 News

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Direct spending in Kansas City from 2023 NFL Draft.

Viewership and reach

According to the commission, television and streaming platforms recorded 54.4 million viewers for the three-day event.

Kansas City averaged an 11.1 household rating, the highest since different cities began hosting the draft in 2015, the commission said.

The NFL Draft in Kansas City also did well on social media.

KCMO’s NFL Draft was the most engaging and viewed on the NFL’s social media platforms in the history of the draft.

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The event garnered 875 million impressions, 39 million engagements and 230 million video views.

During the three days the draft was ongoing, “Kansas City” was mentioned 34,470 times in relation to the NFL Draft through print, online, television and radio outlets.

Those numbers translated to an audience of over $43 million and a publicity value of $666,924,430.

Community impact

According to the commission, during the three-day event, more than 1,200 Kansas Citians worked over 2,500 shifts.

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Minority and women-owned businesses accounted for half of the vendors at the NFL Draft.

The commission said that collectively, those businesses generated $1.12 million in food and nonalcoholic beverage sales.

How leaders are reacting

Kathy Nelson.jpg

Al Miller/KSHB

Kansas City Sports Commission and Foundation CEO Kathy Nelson

After the numbers were released, KSHB 41’s Dia Wall revisited with Kathy Nelson, president and CEO of the Kansas City Sports Commission & Foundation and KCMO Mayor Quinton Lucas

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Nelson reflected on the success of the event, saying it’s more than she could have imagined.

“So thrilled, honored — just goosebumps thinking about those three days,” she said. “Yea. When you think about those people and for us it was never, we expect 300,000 visitors. We expected 300,000 attendees. So to know and appreciate that a quarter of a million people plus spent money right here in the heart of downtown, I think that is what’s such a positive takeaway from this.”

Nelson said the economic impact is beyond just money that was spent in the city, but what the success means for the future of KCMO.

“It’s not just equating that back to the dollars that are spent in that economic lift,” she said. “It’s what impacts our business the next 10 years coming from this and that’s hard to put a number to sometimes.”

Quinton Lucas.jpg

Al Miller/KSHB

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Kansas City, Missouri, Mayor Quinton Lucas

Lucas said the NFL Draft showed just how capable KCMO is of hosting significant and large events.

“This was, I think, an exceptional example. So many of our hotels were full. Our restaurants were full, particularly close to the NFL Draft area,” Lucas said. “For me, this meant that we were really delivering on promises that we’ve been making for years.”

The mayor said the success is just another tool he’ll be able to use when “selling” Kansas City to entities.

“There were more than 54 million people who watched on television. More than 875 million social media impressions. What kind of impact does that make moving forward for attracting other events and things to the city?” Lucas said. “I’ll just start with this and Kathy really knows how it’s done. When I’m sharing Kansas City, when I’m selling Kansas City, us having those types of images that are beamed around the world are nothing short of amazing and make my job so much easier. That means a lot for us in some ways that are almost immeasurable.”

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Revisiting 5 Bills to watch vs. the Chiefs

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Revisiting 5 Bills to watch vs. the Chiefs


The Buffalo Bills pulled off a 30-21 victory over the Kansas City Chiefs in Week 11, ending Kansas City’s unbeaten streak to start the season and inching closer to the one seed in the AFC Playoffs. While Buffalo may still be behind the Chiefs, all it takes now is a tie between the two clubs to give the Bills the advantage.

The Bills weren’t perfect on Sunday, but what they were was good enough to come out with their ninth win of the season. It took a fantastic defensive effort, a consistent offensive attack, and contributions from everyone on special teams, as well (shoutouts specifically to punt returner Brandon Codrington and punter Sam Martin).

Those specialists weren’t among our five players to watch this week, but those players who were all contributed in pretty big fashion. Here’s how our five Bills to watch performed against the Chiefs.


RB James Cook

The Chiefs made a concerted effort to slow Cook down, and in terms of his efficiency numbers, they were successful. Cook carried nine times for just 20 yards, and while he made five catches, he gained only seven yards on those grabs. It was clear that Kansas City wanted to keep him contained and force the Bills into 3rd & Long situations. They did that, yet the Bills and superhuman quarterback Josh Allen were still able to put up a 30-spot — the first time that’s happened to the Chiefs since the 2022 season. Cook contributed quite a lot in this one, though, as he scored both of Buffalo’s first-half touchdowns. He punctuated the Bills’ first scoring drive with a three-yard touchdown on a stretch run, and then he scored Buffalo’s second touchdown on the day by bulling his way into the end zone from six yards away. Cook was RB2 in terms of snaps — Ty Johnson led the way this time around — but he remained RB1 in terms of quantity of touches. Credit Kansas City for doing a good job limiting him, but they couldn’t keep him out of the end zone.

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RG O’Cyrus Torrence

The second-year man was tasked with blocking Chris Jones, perenially one of the best defensive tackles in the league. It wasn’t always pretty, and it didn’t work on every play, but Torrence was often trusted to block Jones solo. He and the rest of Buffalo’s offensive line, which included first-time starter Ryan Van Demark, kept Josh Allen on his feet all day. In fact, it was only the second time Kansas City’s defense hasn’t notched a sack in a game since the start of the 2022 season. The other time was also against Allen and the Bills. Torrence looked great in what was arguably the biggest test of his young career.

EDGE Von Miller

Buffalo’s defensive front showed up in a big way this week. Quarterback Patrick Mahomes was under constant duress, as the Bills hit him seven times and sacked him twice. One of those two sacks went to Miller, who was consistently pressuring Mahomes on his 21 defensive snaps. Ed Oliver showed up, as did Greg Rousseau and A.J. Epenesa. Really, it was a total team effort on the defensive side of the ball. Miller looks spry and fully recovered from that ACL tear he suffered in 2022. He had two tackles and that big third-down sack.

LB Terrel Bernard

Perhaps it’s no coincidence that tight end Travis Kelce had his worst game against the Bills with Mahomes playing quarterback in the same game that Bernard was healthy and ready to go. Maybe it’s Father Time catching up to him. In any case, Bernard was a big factor in this one, as he expertly switched between playing zone and playing man, but also between playing blitzer and playing spy. The interplay between Bernard and Dorian Williams, who was caught in a bad spot on Xavier Worthy’s touchdown grab but was otherwise spectacular, was on full display Sunday. The next time these two teams meet, Bernard will likely be back with Matt Milano, as well. Bernard had a team-high eight tackles to go with a sack and a game-sealing interception in the fourth quarter.

CB Rasul Douglas

The big veteran had one drive where the Chiefs picked on him a bit, as they isolated him on Worthy a few times in the first quarter and used the rookie’s speed to their advantage. Otherwise, Douglas and the Bills’ corners were outstanding, forcing Mahomes to throw to players not named Kelce or DeAndre Hopkins, which was exactly the game plan for head coach Sean McDermott and defensive coordinator Bobby Babich. Douglas managed three tackles on the night, but he also had a funny moment when Mahomes was trying to draw the Bills offside. He started jawing at the Chiefs’ sideline, and then after Mahomes ran away from the formation when the delay of game penalty was called, Douglas chased after him and had a few words. He and Mahomes seemed to be having a good time jawing at each other. It’s that kind of attitude and ability that Buffalo missed in the playoffs, as Douglas was hampered by a knee issue in January. At full health, he showed exactly why the Bills brought him in last year.



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Thousands without power as wind whips through Kansas City metro

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Thousands without power as wind whips through Kansas City metro


KANSAS CITY, Mo. (KCTV) – As excessive winds whipped through the metro Monday evening, thousands of people lost power.

According to an Evergy outage map, just over 6,000 customers in the Kansas City metro area were impacted by a loss of power as of 8:30 p.m. Monday.

The loss in power came as several counties on both sides of the state line dealt with high wind warnings.

Across Kansas, more than 10,000 total customers were impacted, according to Evergy’s outage map.

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This is a developing story and will be updated as it continues.



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BYU Football Gets Trolled By Kansas Player After Upset Loss

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BYU Football Gets Trolled By Kansas Player After Upset Loss


PROVO, Utah – BYU football suffered its first loss of the 2024 season over the weekend to the Kansas Jayhawks.

In their first visit to Provo, the Jayhawks won 17-13 to keep their bowl game hopes alive as they improved to a 4-6 record overall.

BYU football had four trips to the red zones, resulting in zero touchdowns and only six points.

Kansas CB Cobee Bryant trolled BYU football and their No. 6 ranking

After the game at LaVell Edwards Stadium, Kansas star cornerback Cobee Bryant turned to TikTok to share his thoughts on BYU with his 112,100 followers.

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He posted a dance video to the song “Clock Dat” by FendiDa Rappa with the caption, “No way they was #6 in da country.”

Note: The video contains song lyrics that may not be suitable for all audiences; watch at your own discretion. 

@cobeebryant2 theres no way bro😂 #fyp #viral #BTA #humbled ♬ Clock Dat (feat. Shamar Marco) – FendiDa Rappa & Shamar Marco

Bryant’s commentary was a common thread in the national narrative after BYU’s first trip up of the year.

Bryant finished the game with three tackles in the win. The senior cornerback is one of the top defensive backs in the Big 12.

Last year against BYU in Lawrence, Bryant had a forced fumble that he scooped and scored, plus an interception. He finishes his college career against BYU with a 2-0 record.

BYU will look to get back in the win column this week when it travels to Tempe to face nationally-ranked Arizona State. Bryant and Kansas welcome red-hot Colorado to Lawrence.

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Mitch Harper is a BYU Insider for KSLsports.com and hosts the Cougar Tracks Podcast (SUBSCRIBE) and Cougar Sports Saturday (12–3 p.m.) on KSL Newsradio. Follow Mitch’s coverage of BYU in the Big 12 Conference on X: @Mitch_Harper.

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