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Scandoval put Ariana Madix center stage. Can she stay there?

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Scandoval put Ariana Madix center stage. Can she stay there?

At the end of the musical “Chicago,” Roxie Hart, a chorus girl who has been charged with murdering her lover, is declared not guilty. It should be a victorious moment for the aspiring vaudeville star, but just as the verdict is announced, the press gets wind of another bloody crime unfolding down the courthouse hall. The media scrambles out of the room to cover the juicy new story, leaving a dejected Roxie behind.

“Wait! I’m Roxie Hart! Don’t you want my picture?” she yells after them, alone with just her lawyer. “Where are all the reporters? Photographers? The publicity?”

Watching Ariana Madix deliver these lines on a Broadway stage feels particularly poignant, given the tabloid scandal she’s lived through.

Who are the people shaping our culture? In her column, Amy Kaufman examines the lives of icons, underdogs and rising stars to find out — “For Real.”

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It has now been one year since Madix learned that her longtime boyfriend was cheating on her with a close friend. The revelation — like much of her nine-year relationship with her ex, Tom Sandoval — played out on the reality show “Vanderpump Rules,” where the two began dating while working as bartenders at a West Hollywood restaurant.

Madix has been one of the less sensational members of the cast, a go-along-to-get-along type without the pick-me energy that dominated the group. Cameras followed her castmates as they got arrested, were booted from work for public intoxication, tried to become pop stars and got engaged to much older movie producers. In contrast, she and Sandoval appeared to be fairly stable, the Valley Village home they purchased together in 2019 serving as a gathering spot for their oft-troubled friends.

But when “Scandoval” — the name Bravo fans assigned the cheating affair — became public knowledge in March 2023, Madix went from an average Jane on a decently popular reality show to the people’s heroine.

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Season 10 of the series, which had wrapped filming months prior, was already airing, but production made the unprecedented decision to pick up cameras to capture the drama. As the episodes unfurled, “Vanderpump” fans eagerly dissected every scene shot during the seven-month period when Sandoval and his lover, Rachel Leviss, were having clandestine relations. The audience rallied behind Madix when she verbally annihilated the pair on the reunion show. Even people who’d never seen the program tuned in, with Season 10 reaching its largest audience ever — 11.4 million viewers on average — and earning its first Emmy nominations.

Madix, who moved to Hollywood in 2010 to become an actor, capitalized on the opportunity to secure the career — and the paycheck — she’d always wanted. She set up partnerships with 17 brands she’d never worked with before. Trading on her single-girl empowerment, she has promoted everything from Glad trash bags (“There’s something about STRENGTH”) to Bic razors (“Unclog your life”) and T-Mobile phones (“We’ve officially entered my upgrade era”).

She got a book deal to release “Single AF Cocktails: Drinks for Bad B*tches”; her second mixology book, but her first without Sandoval as a co-writer, became a New York Times bestseller. The WeHo sandwich shop she will soon launch with a “Vanderpump” co-star sold $200,000 in merchandise before it had even opened its doors.

She was invited to the White House Correspondents’ dinner, was cast in a Lifetime movie, served as a guest host on the dating series “Love Island” and finished in third place on “Dancing With the Stars.”

And for the past month, the 38-year-old has been playing Roxie Hart in “Chicago.” The role in the Broadway musical for decades has been used to draw in new theatergoers — something derisively called stunt casting; Roxie has been portrayed by Pamela Anderson, “Real Housewives of Beverly Hills” star Erika Jayne, Rumer Willis and Brandy.

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But Madix’s run has been particularly successful. The production had its highest-grossing non-holiday performance week in its 27-year history when she joined the company in late January. And she recently was asked to stay on for an additional two weeks , concluding April 7.

Madix doesn’t give stereotypical musical theater girl vibes; she’s not boisterous or especially extroverted. But it makes sense that she’d feel comfortable playing Roxie — a straight shooter who won’t be underestimated, the kind of woman who knows how to turn a difficult hand in her favor.

“Aside from cheating on her husband and murdering someone, I find I can really relate to Roxie a lot,” Madix says, laughing. “She’s somebody who wanted to be a performer. She got kicked around a lot. The reason it seems like she’s grasping for fame is because without fame, she doesn’t really have any other way.”

Madix insists she isn’t desperate for the spotlight in the way her character is, that “working is the goal and working was always the goal.” But there’s no denying that until paparazzi began staking out her San Fernando Valley home last year, documenting any evidence of cardboard boxes or moving vans, she didn’t have the job opportunities she has now.

Even if, as she says, she doesn’t care about being famous, her career prospects are very much tied to her pop-culture relevance.

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And it’s unclear how much longer “Vanderpump Rules,” let alone Scandoval, will remain relevant. Season 11, which debuted Jan. 30, was filmed just a few months after the cheating was unveiled, so much of the on-screen drama revolves around the affair fallout. The program has continued to attract respectable ratings, but viewers who not long ago clamored for any morsel of gossip relating to the liaison are already declaring it old news.

“They say that all the time — ‘I’m over it,’” Madix says, assuming the voice of an irritated fan. “But them saying that feels a little bit like, ‘Oh, you own my life? You’ve decided that you’ve consumed enough content?’”

Style Director: Emily Men; Blouse and Pants: AKNVAS; Jewelry: Simon G.; Shoes: Jimmy Choo; Makeup: Taylor Fitzgerald, Celebrity Makeup Artist / Mane Addicts; Hair: Alison Farfan, Celebrity Hair Stylist / Mane Addicts

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It’s late January, three days before Madix will have her premiere at the Ambassador Theatre, and she’s dashed across the street for dinner after a day of rehearsals. There aren’t many restaurants in Times Square that aren’t swarming with tourists, but she chose this chain Italian spot because it is close, and she can order meatballs.

She walks in wearing fuzzy earmuffs, a turtleneck and a puffer vest. Even without her SoCal wardrobe — crop tops, cutout dresses, wide-brimmed hats — she is recognized by three young women, who approach her table before her wine has even arrived. One girl apologizes profusely for interrupting, shares that she was rooting for Madix on “DWTS,” and then continues to say “sorry” before backing away timidly. She is soon replaced by two friends who announce themselves as members of “Team Ariana” and ask for a picture. “We love you. You can sit. We’ll stand behind you like psychos,” they say, crouching beside her chair.

After they leave, she picks up our conversation as if the fans never came by. I stop her to ask if this kind of interaction has become more commonplace in her life over the past year. “Yeah. Yeah, it happens,” she says, shrugging it off. “I want people to know it’s cool to come up to me and say hi. Like those girls saying they were sorry? It’s not like, ‘I’m on the show, and you’re not,’ and there’s a line between us.”

But it’s no longer just “the show” that Madix is known for.

Even before Scandoval erupted last March, Madix had informed her team that she was interested in pursuing non-”Vanderpump” opportunities. In addition to her portion of the mortgage on the $2-million Valley Village home, she was investing heavily in the sandwich shop, Something About Her, with castmate Katie Maloney.

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“I was like, ‘I’m not OK,’” she recalls telling her representatives. When she and Sandoval broke up, she was petrified about her financial situation. “There’s no one here about to bail me out. I don’t have rich parents. I don’t have an inheritance from anybody who’s passed.”

Mere days after TMZ broke the news about the cheating scandal, Madix’s friends were receiving DMs from companies looking to get in touch with her. (Madix temporarily deactivated her social media accounts in the wake of the split.) “They were pinging us like, ‘Hey, we want to give her this thing,’” says Meredith Brace Sloss, who has been friends with Madix since college. “Airbnb was like, ‘Oh, we’ll give her a house,’ and someone wanted to send her a grocery gift card.”

Sloss referred any outreach to Madix’s manager, Kasra Ajir, who had been working with the aspiring actor since 2011, two years before she first appeared on “Vanderpump Rules.”

“Ariana has always been somebody fans loved and saw themselves in, so I was not surprised that brands wanted to work with her. I was surprised by the number of brands that showed up — almost on, like, day two,” Ajir says. “It was a pressure cooker, but it was so exciting. Every day you woke up and didn’t know what was going to come.”

Madix was thrilled by the offers but admits she also felt almost obligated to accept the majority of them given due to her bank statements.

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“My team would be like, ‘This is a really great offer from Bic, look at it.’ And I’d say, ‘It is a fantastic offer, but even if it wasn’t, I’m not in a position to say no right now, because I have to make myself financially stable from now until kingdom come.’”

It’s been an incredible hustle, with Madix turning a personal tragedy into a reported $1-million payday. (Asked to comment on the accuracy of this figure, she says she is in the midst of filing her tax returns and hasn’t yet calculated her 2023 income.) But while most fans have commended her savvy in cashing in on Scandoval, others have criticized what they see as Madix’s transition into a “walking billboard.”

“Those people don’t want women to work,” Madix says, growing frustrated. “I think those people are confused about what it is that I do for a living. Those are acting jobs. I’m doing the same job I have done for many years; I’m just working more. And that’s why I signed up for ‘Vanderpump Rules’ in the first place — to work more.”

Gown: FWRD & Retrofete; Jewelry: Simon G.; Shoes: Jimmy Choo. Makeup: Taylor Fitzgerald, Celebrity Makeup Artist / Mane Addicts; Hair: Alison Farfan, Celebrity Hair Stylist / Mane Addicts

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Madix has never known anything other than work. Her great-grandmother was an employee at a bank until she was 90; her grandmother stayed at her own real estate agency until that age too. Her mother, 71, still has a job at a technology company; in Madix’s family, the topic of retirement does not come up.

She was raised in a middle-class home on Florida’s Space Coast, not far from Cape Canaveral. Her area code was 321, and as a result of her mother’s job at a technology company she got to watch occasional satellite launches. Her father, who died of a heart attack in 2013, was a commercial roofing contractor whose projects included building pavilions outside the rides at Universal Studios.

Madix wanted to be an actor and pleaded with her parents to attend a conservatory theater program after high school. They insisted she get a liberal arts degree, so she enrolled at Flagler College, a private institution about two hours north of her home. She studied theater and broadcast journalism but never landed major roles in the program’s productions, according to Sloss.

“Our department was — I mean, folks were a little bit homely, so they were all really intimidated by Ariana because she came in looking like a leading lady,” Sloss says. “She was kind of ostracized.”

The two became friends freshman year while auditioning to be characters at Disney World. Because you “have to be fur before you do face,” Madix explains, she initially played both Chip and Dale before working the princess circuit as Ariel, Cinderella and Sleeping Beauty.

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After graduation, she moved to New York and then L.A. to pursue acting. In between auditions, she worked as a bartender at Villa Blanca, the now-defunct Beverly Hills restaurant owned by Lisa Vanderpump, then starring in “The Real Housewives of Beverly Hills.” In 2013, Bravo decided to give Vanderpump a spinoff centered on a different establishment she owned, the WeHo lounge Sur. Madix, blond and feisty but with the heart of a peacemaker, was transferred from Villa Blanca to Sur so she could join the show.

She had qualms about how being on reality television could affect her career. But her acting teacher, Lesly Kahn, urged her to jump on the opportunity.

“She was like, ‘Is this like a Honey Boo Boo situation where they’re trying to exploit you and make you look stupid?’” Madix says her instructor asked. “She was like, ‘As long as you’re you, I think you’ll be OK. Think about it this way: Martin Scorsese is not knocking on your door. You don’t have those kinds of opportunities at the moment. Take this, and make of it what you make of it.’”

Still, her friends worried. Sloss expressed concern that “maybe her being associated with a reality show could be considered frivolous or surface-level.”

Plenty of established actors have gone on to appear on reality television shows, but the pipeline doesn’t flow as strongly in the other direction. And Madix did not end up doing many outside acting gigs during her decade-long stint on “Vanderpump.” She appeared in rapper Yung Gravy’s music video, did an episode of the Charlie Sheen sitcom “Anger Management” and had a supporting role in a Michael Madsen movie called “Dirty Dealing 3-D” that was never released in theaters.

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“My hat has been in the ring since the dawn of time if anybody ever wanted to express interest,” Madix says of her approach to acting while on “Vanderpump.” “I remember being 26 and moving to L.A. and meeting with agencies who told me I was too old to be a developmental client for them. So after a while I thought, ‘OK, well, I’ll focus more on opportunities that are in front of me.’ Maybe my path is different than the one I initially wanted, but it’s still great.”

It was only when she got “Dancing With the Stars” post-Scandoval that she started to feel like her luck might be changing. She’d internalized the Hollywood idioms about there being no roles for women in their 30s, but while competing in bedazzled leotards on a prime-time network television show, she felt that “maybe everything hasn’t passed by. Maybe I still have room to grow.”

Her performance caught the attention of the “Chicago” producers, who brought her in for a work session last fall to test her ability to sing, act and pick up choreography.

David Bushman, the production’s dance captain, says he was looking to see if Madix was able to understand the musicality of the steps. “Right away, I could tell, ‘Oh, she doesn’t want anything dumbed down,’” says Bushman, who has been with the New York version of “Chicago” for a decade. “She really wanted the real deal, and she was willing to work for it.”

Ariana Madix as Roxie Hart and Max Von Essen as Billy Flynn in “Chicago” on Broadway.

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(Jeremy Daniel)

Onstage at the Ambassador a few days before opening night, Madix is running through a few of her solos. She has slicked her bob back into a short ponytail and is outfitted in black spandex and character shoes. After practicing her signature number, “Roxie,” Madix receives notes from Gary Chryst, the dance supervisor.

“You don’t have to make anything bigger. We have to be careful not to give it all away at the beginning,” Chryst cautions, mentioning the moments in the song where she accentuates her body parts: “My hair! My teeth! My boobs! My nose!”

“I know, I get really excited,” Madix replies, taking in his observations with gentle laughter and polite “mm-hmms.”

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“We don’t want to see the work,” Chryst says, “because you’re organically fun.”

That’s what Madix’s manager, Ajir, wants industry folk to pick up on when they see her in “Chicago.” His strategy has been to invite as many casting executives from networks and studios to the show as he can in the hopes that the performance can serve as her calling card.

“I think when they see what she’s capable of, it’ll open a lot of doors for her in the scripted space,” Ajir says. “What an opportunity for them to see her in a different light. And to see how many fans she has from ‘Vanderpump.’”

At Madix’s debut performance Jan. 29, Bravo fans appeared to fill much of the sold-out theater. Lala Kent and Scheana Shay, two of Madix’s “Vanderpump” castmates, had flown from L.A. to attend the first performance, and clumps of selfie seekers amassed in the aisles by their seats.

Even Madix’s friends who aren’t on the show but frequently appear on her Instagram page were attracting attention.

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“I took a two-hour train to see her,” one young woman told Madix’s off-screen best friend, Brad Kearns, as if he might later convey the message. “I wish I could wait after to get a signature, but there’s no 10 o’clock train back to my hometown.”

But the Bravo fan base can be as fickle as it is loyal. After one season as America’s Sweetheart, Madix has already fallen from grace in the eyes of some who feel her newfound fame has gone to her head.

“I have never experienced someone who gets cheated on and suddenly she becomes God,” hisses Kent in the Season 11 trailer.

“It gives me tall poppy syndrome a bit,” Madix says. “The tallest poppy has to get cut down. There’s a lot of eyes on me, so it’s like, ‘Let’s cut this girl down to size.’

“I feel like I’m working, living and being pretty f— quiet about everything,” she adds, a touch defensively, “while also putting my life back together and trying to find a way to set myself up for a decent life as a middle-aged woman who now has to take everything on herself.”

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Over the course of our three hours of conversation, money comes up repeatedly. Specifically her fear about not having it.

There was a time, during her first year in L.A., when she lived out of her car; she still feels like it was “f— yesterday,” a phrase she utters with such intensity you start to visualize the fogged-up windows, a sleeping bag rolled up in the back seat.

She doesn’t ever want to be back there, and has a real desire to create generational wealth for her family. She would like to be able to move her mother out to California to be closer to her and her brother.

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And much as she wants to believe she is taking the next step in her career, Madix hasn’t allowed herself to even visualize life after “Vanderpump Rules.”

“The only way I could ever see myself moving away from the show is if I had another job,” she says.

A few weeks later, when I call to catch up with her, I mention the reaction to the new season of the reality show — how some fans feel as if it might be reaching its natural conclusion.

“I always feel like the show thrives when it’s at its most authentic, and if it feels like everyone’s stories have been told, I certainly don’t think it would be wise to just try to drum things up to keep it going,” she says.

Raquel Leviss, left, was the center of the “Scandoval” on Season 10 of “Vanderpump Rules,” which ended Tom Sandoval and Ariana Madix’s nine-year relationship.

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(Nicole Weingart / Bravo via Getty Images)

But she can’t imagine Bravo pulling the plug when the show‘s ratings are strong. And even while 3,000 miles away from the cameras and her ex-boyfriend, Madix still finds herself attached to the drama of it all, including Sandoval’s travails.

The 40-year-old has been largely unable to find an effective way to market his villain era. He appeared on “Special Forces: World’s Toughest Test,” a Fox show where celebrities endure grueling military-grade training, but did not make it to the final. He started a podcast that has not found an audience. And earlier this month, he issued an apology after saying in a New York Times Magazine cover story that “the O.J. Simpson thing and George Floyd” were “a little bit the same” as Scandoval.

“I was just blown away by how anybody could say something so awful,” Madix says. She also was disturbed by the article’s claim that after he made those remarks in his initial interview, Bravo intervened to restrict further access to him.

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“It was interesting how much Bravo was trying to cover for him,” she says. When I respond that it seemed like standard practice for a network publicity department, she disagrees. “Are they doing that right now with me and you?” she asks rhetorically, alluding to the fact that no one has stepped in mid-story to monitor our interviews or text message exchanges.

When Madix returns to L.A. in April, she is likely to move back into the home she and Sandoval still co-own. The property has become its own source of tabloid drama: Neither party wants to leave, so both have continued to live there while ignoring each other, communicating exclusively via third parties such as friends and assistants.

They each put $250,000 down to buy the home, and post-split, Sandoval has stated his desire to buy Madix out. She says he sent her a letter of intent stating he would give her $600,000 for her portion, based on a valuation of $3.1 million. “No formal offer was made. He didn’t get an appraisal,” she says.

In January, she filed a suit asking the L.A. County Superior Court to approve a partition by sale, which would force the couple to sell the five-bedroom property and split the proceeds. Sandoval responded to the request this month, claiming Madix needs to repay a $90,000-loan before they move forward.

Remaining attached to her ex in this way — and to the entire Scandoval — is difficult for Madix, especially during the months she’s been in “Chicago,” trying to ignore so many other negative narratives — stunt casting, being a leading lady at 38, the clock ticking on her 15 minutes. She’s grappled with her identity as a reality star for a long time, unwittingly absorbing the notion that if you were in the profession, you “hadn’t done anything with your life. … You were beneath everything.”

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It was only recently, when a friend pointed out that she’d amassed 10 years of on-camera experience — more than most actors get in their entire career — that her perspective started to shift. So she has no time for those who say she’s being “rewarded” for Scandoval. She won’t be reduced to a “passive participant in my own life.”

“I’ve had eyeballs on me that were not on me before. That gave me an inch, and I said, ‘OK, let me prove to you that I can do the mile. I can run this marathon because it’s what I’ve been preparing for this whole time.’”

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Movie Reviews

Film review: IS THIS THING ON? Plus January special screenings

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Film review: IS THIS THING ON? Plus January special screenings

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Is This Thing On?

Cinematic stories of disintegrating marriages are fairly commonplace—and often depressing emotional endurance tests, besides—so it’s interesting to see co-writer/director Bradley Cooper take this variation on the theme in a fresher direction. The unhappy couple in this place is Alex and Tess Novak (Will Arnett and Laura Dern), who decide matter-of-factly to separate. Then Alex impulsively decides to get up on stage at an open-mic comedy night, and starts turning their relationship issues into material. The premise would seem to suggest an uneven balance towards Alex’s perspective, but the script is just as interested in Tess—a former Olympic-level volleyball player who retired to focus on motherhood—searching for her own purpose. And the narrative takes a provocative twist when their individual sparks of renewed happiness lead them towards something resembling an affair with their own spouse. The screenplay faces a challenge common to movies about comedians in that Alex’s material, even once he’s supposed to be actively working on it, isn’t particularly good, and Cooper isn’t particularly restrained in his own supporting performance as the comic-relief buddy character (who is called “Balls,” if that provides any hints). Yet the two lead performances are terrific—particularly Dern, who nails complex facial expressions upon her first encounter with Alex’s act—as Cooper and company turn this narrative into an exploration of how it can seem that you’ve fallen out of love with your partner, when what you’ve really fallen out of love with is the rest of your life. Available Jan. 9 in theaters. (R)

JANUARY SPECIAL SCREENINGS

KRCL’s Music Meets Movies: Dig! XX @ Brewvies: As part of a farewell to Sundance, Brewvies/KRCL’s regular Music Meets Movies series presents the extended 20th anniversary edition of the 2004 Sundance documentary about the rivalry between the Dandy Warhols and Brian Jonestown Massacre as they chart different music-biz paths. The screening takes place at Brewvies (677 S. 200 West) on Jan. 8 @ 7:30 p.m., $10 at the door or 2-for-1 with KRCL shirt. brewvies.com

Trent Harris weekend @ SLFS: Utah’s own Trent Harris has charted a singular course as an independent filmmaker, and you can catch two of his most (in)famous works at Salt Lake Film Society. In 1991’s Rubin & Ed, two mismatched souls—one an eccentric, isolated young man (Crispin Glover), the other a middle-aged financial scammer—wind up on a comedic road trip through the Utah desert; 1995’s Plan 10 from Outer Space turns Mormon theology into a crazy science-fiction parody. Get a double dose of uncut Trent Harris weirdness on Friday, Jan. 9, with Rubin & Ed at 7 p.m. and Plan 10 from Outer Space at 9 p.m. Tickets are $13.75 for each screening. slfs.org

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Rob Reiner retrospective @ Brewvies Sunday Brunch: Last month’s tragic passing of actor/director Rob Reiner reminded people of his extraordinary work, particularly his first handful of features. Brewvies’ regular “Sunday Brunch” series showcases three of these films this month with This Is Spinal Tap (Jan. 11), The Princess Bride (Jan. 18) and Stand By Me (Jan. 25). All screenings are free with no reservations, on a first-come first-served basis, at noon each day. brewvies.com

David Lynch retrospective @ SLFS: It’s been a year since the passing of groundbreaking artist David Lynch, and Salt Lake Film Society’s Broadway Centre Cinemas marks the occasion with some of his greatest filmed work. In addition to theatrical features Eraserhead (Jan. 11), Inland Empire (Jan. 11), Mulholland Dr. (Jan. 12), Twin Peaks: Fire Walk With Me (Jan. 14), Blue Velvet (Jan. 19) and Lost Highway (Jan. 19), you can experience the entirety of 2017’s Twin Peaks: The Return on the big screen in two-episode blocs Jan. 16 – 18. The programming also includes the 2016 documentary David Lynch: The Art Life. slfs.org

Death by Numbers @ Utah Film Center: Directed by Kim A. Snyder (the 2025 Sundance feature documentary The Librarians), this 2024 Oscar-nominated documentary short focuses on Sam Fuentes, survivor of a school shooting who attempts to process her experience through poetry. This special screening features a live Q&A with Terri Gilfillan and Nancy Farrar-Halden of Gun Violence Prevention Center of Utah, with Zoom participation by Sam Fuentes. The screening on Wednesday, Jan. 14 at 7 p.m. at Utah Film Center (375 W. 400 North) is free with registration at the website.

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Entertainment

Spotify digs in on podcasts with new Hollywood studios

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Spotify digs in on podcasts with new Hollywood studios

Just down the street from Roc Nation, SiriusXM and Sony Music, Spotify is joining Hollywood’s Sycamore media district with a brand-new podcast studio facility.

The new, invitation-only space will be the company’s second studio location in Los Angeles and will cater mostly to video podcasts.

When Spotify moved into its campus in the Arts District in 2021, podcasting was primarily an audio experience, and the DTLA studios reflected that. But as the listening format began to evolve into a visual one, Roman Wasenmüller, Spotify’s vice president of podcast and video, said the company needed to revamp and expand its facilities to meet the growing demand.

The Arts District studios will remain open and focus on audio content while the new Hollywood location will provide a “video-first environment.” The nearly 11,000-square-foot space includes five different studio areas that can accommodate a variety of setups, including cozier interview settings and vast recording spaces for big groups. And unlike other rentable studios around L.A., the space will be staffed by Spotify employees, who can help produce the show.

“It was just clear to us that we need more facilities than we had before, but also at the same time, we just need to figure out what the right setup would be so that we can succeed in this new world of podcasting,” said Wasenmüller.

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The Hollywood location will partially function as a homebase for the Ringer, an L.A.-based media brand focused on sports and pop culture. The company was founded by sportswriter Bill Simmons and was bought by Spotify in 2020.

Recently, Spotify announced that several of the Ringer’s video podcasts will start streaming on Netflix in early 2026. Shows like “The Rewatchables,” “Ringer-Verse” and “The Hottest Take” will soon be recorded at the new outpost.

These studios won’t be exclusive to the Ringer. Wasenmüller said the space provides the opportunity for creators of all kinds to host interviews and guests while they are in Los Angeles.

Traveling while podcasting has always been a challenge for Chris Williamson, the host of the self-improvement and philosophy podcast “Modern Wisdom.” The 37-year-old recalls struggling alongside his producer to make filming possible in various Airbnbs and warehouses.

“There’s been a number of times where I’m passing through L.A. and I’ve desperately needed a spot to record with someone. This new space would have been perfect. I would have made a lot of use of it,” said Williamson. “It’s just another indication that [Spotify is] putting their money where the priorities are. If I’m in town, I imagine that I’ll be dropping into [the studios] regularly.”

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Williamson is a member of the Spotify Partner Program, which is also seeing a sizable expansion, as the platform continues to invest in the podcasting industry. The monetization program was launched last year, and it allows creators to directly monetize their content on the streaming platform with ads and revenue from video podcasts. Spaces like the new Spotify Sycamore Studios are also available exclusively to members of the Spotify Partner Program. Since its introduction, monthly podcast consumption on the platform has nearly doubled.

As a member of the program since it began, Williamson said he’s seen a significant increase in revenue, adding that he was able to make more than seven figures in 2025, with an average of six figures monthly.

“It was like a human centipede where Spotify paid us to put more video on Spotify, which meant that we got bigger on Spotify and that meant they paid us more money,” said Williamson. “It was this sort of self-reinforcing circuit, and it helped.”

Over the last five years, the company estimates that its investments in the podcast industry have generated more than $10 billion in revenue. There are nearly 7 million podcast titles available for streaming, with some of the company’s most popular shows including Amy Poehler’s “Good Hang” and “The Joe Rogan Experience.” Though Spotify has continued to invest in podcasts, it has not been immune to volatility in the business. The company’s podcast division has previously undergone restructuring, including layoffs, cutting back shows and dissolving previously purchased production companies like Gimlet.

Founded in 2006, Spotify has become the world’s most popular audio streaming subscription service with over 713 million users. The streamer, based in Sweden, is available in more than 180 markets and has a library of over 100 million tracks and 350,000 audiobooks. Spotify shares closed at $571 on Tuesday, down 3.7%.

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“Podcasts are now absolutely in main culture. When we started in podcasting, it was a very niche medium,” said Wasenmüller. “But now you look at where it is [today] and podcasting is a main medium across all big platforms like Netflix and YouTube. Even the [Golden] Globes are having a podcast category for the first time. There’s something big happening. To a certain extent, it’s the future of entertainment.”

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Movie Reviews

Stream It Or Skip It: ‘The Home’ on Starz, a paranoid thriller where Pete Davidson gets trapped in a creepy retirement home

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Stream It Or Skip It: ‘The Home’ on Starz, a paranoid thriller where Pete Davidson gets trapped in a creepy retirement home

The Home (now streaming on Starz) pits Pete Davidson against the residents of a creepy retirement community, and it isn’t exactly a Millennials-vs.-Boomers clash for the ages. “Best generation, my f—in’ dick,” our headliner mutters under his breath at one point, and that’s an accurate representation of this quasi-horror movie’s level of articulation. Filmmaker James DeMonaco (director of the first three The Purge movies, writer of all of them) takes a halfway decent idea and turns it into an uninspired, vaguely brownish-colored movie version of the stew you make out of all the leftovers in the fridge, and that you can’t revive with just a little more salt.

THE HOME: STREAM IT OR SKIP IT? 

The Gist: Hurricane Greta is about to slam into this community, and this movie would love you to come to the conclusion that it’s the result of the collective might of boomers’ farts after they ate too many Wagyu tenderloins basted in the metaphorical gravies wrung from the pores of younger generations. Maybe that’s why Max (Davidson) is so skinny, but it’s definitely why he’s so P.O.’d. He breaks into a building and expresses his angst via some elaborate graffiti art that gets him arrested – again. His foster father finagles a deal for him to avoid jail time by performing community service at the Green Meadows Retirement Home and that doesn’t seem too bad since he’ll be a janitor and not a nurse on diaper duty. And at this point it’s established that Max has some trauma stemming from his foster brother’s suicide, the type of trauma that’s requisite to pile atop any and all protagonists of crappo horror movies at this point in the 21st century.

It’s worth noting that Green Meadows is a halfway-decent retirement community – not as posh as the one in The Thursday Murder Club, and not as repugnant as you might expect for a low-rung horror flick. BUT. There’s always a BUT. He arrives at the home and looks up and sees peering out a window the face of a gaunt old man with eyes that ain’t quite right. I’m sure it’s nothing! Management gives him the nickel tour, and gives him the first rule of The Friday the 13th Murder Club: DON’T GO ON THE FOURTH FLOOR. And yes, that’s also the second rule of The Friday the 13th Murder Club. Max will stay in a room at the home so he can be available 24/7 in case the job requires a 2 a.m. mop-up, and also so he can have lucid dreams that may or may not actually be dreams about weird shit happening around these here parts.

But everything goes fine and Max quietly manages his trauma and nothing incredibly gross and/or violent happens and he lives happily ever after the end. No! Actually, he catches a glimpse of old people in bizarre masks having miserable sex, and hears horrible screams of agony coming from, yes, the fourth floor. Max seems to be getting along OK, and even makes a couple of friends, like Lou (John Glover), who summons Max to clean up a big mess of feces when it’s actually a little welcome party for the new super. Ha! Max also has conversations about Real Stuff with Norma (Mary Beth Peil), both sharing the pain of the people they’ve lost. Eventually the fourth floor misery noises get to be too much and Max picks the lock and investigates, and it’s full of wheelchair-bound elderlies in states of drooling, semi-comatose madness. After Max gets his hand slapped for violating the first/second rule, that’s when the bullshit ramps up. Let’s just say this bullshit has some Satanic vibes, and poor Norma doesn’t deserve what happens to her, although Max seems ready to do something about all this.

PETE DAVIDSON THE HOME STREAMING
Photo: LionsGate

What Movies Will It Remind You Of? The Home is sub-Blumhouse drivel nominally referencing things like Rosemary’s Baby, Eyes Wide Shut, and One Flew Over the Cuckoo’s Nest  in order to make it seem smarter than it is. Other recent scary movies set in nursing homes: The Manor, The Rule of Jenny Pen.

Performance Worth Watching: A moment of praise for the makeup and practical effects people, who provide The Home with more memorable elements than any of the cast performances.

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Sex And Skin: A bit. Nothing extensive. But definitely unpleasant.

THE HOME STREAMING MOVIE
Photo: Lionsgate

Our Take: In The Home, DeMarco tries a little bit of everything: flashbacks, dream-sequence fakeouts, jump scares, body horror, surveillance-tech POVs, occult gobbledygook, creepy sex, conspiracies, climate change dread, generational divide, paranoia, deepfake-ish dark-web weirdness… it goes on, and none of it is particularly compelling or original. It’s most effective in its grisly imagery, with a couple of memorable deaths that might tickle the cockles of horror connoisseurs, and DeMarco’s generous deployment of pus and eyeball gloop shows a variation on the usual bodily fluids that’s, well, I don’t know if “satisfying” is the right word, but at least we’re not drenched in the same ol’ blood and barf. Small victories, I guess.

Most will take issue with the casting of Davidson, who in the majority of his roles to date has yet to show the intensity that anchoring a thriller like The Home demands. He puts in some diligent effort in the role of the guy who routinely goes what the eff is going on around here?, and his work is a cut above merely cashing a paycheck, which isn’t to say he’s necessarily good. Miscast, maybe. The victim of half-assed writing, more likely, this being a paranoid creepout that never gets under our skin, with attempts at cheeky comedy that fizzle out and social commentary that dead-ends into obviousness. Having Davidson piss and moan about “F—ing boomers” ain’t enough.

The plot works its way through its hodgepodge of this ‘n’ that plot mechanisms to get to a conclusion that’ underwhelming and over the top at the same time; the initial bit of exhilaration quickly dissipates and we’re left with the sense that the movie just hasn’t been good or diligent enough in its storytelling and character development to earn this catharsis. It’s just spectacle for its own gory sake. This mediocrity might just inspire Davidson to retire from horror movies.

Our Call: Hate to say it, but 1.7 decent kills does not a horror movie make. SKIP IT.

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John Serba is a freelance film critic from Grand Rapids, Michigan. Werner Herzog hugged him once.

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